Base of the Pyramid Markets in Asia

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Author :
Publisher : Routledge
ISBN 13 : 0429754140
Total Pages : 134 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis Base of the Pyramid Markets in Asia by : Marlen Gabriele Arnold

Download or read book Base of the Pyramid Markets in Asia written by Marlen Gabriele Arnold and published by Routledge. This book was released on 2020-02-13 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Innovation and Sustainability in Base of the Pyramid Markets series comprises four volumes, covering theoretical perspectives, themes, and various aspects of interest across four key geographical regions where Base of the Pyramid (BOP) markets are located – Latin America, Asia, Africa, and affluent countries. This book focuses on the BOP markets in Asia, and in particular the challenge of how to address the needs of deprived population groups in a sustainable manner. Base of the Pyramid Markets in Asia deals with, amongst other topics, the innovation and innovativeness that is necessary to better the life of resource-poor population groups. The book covers various themes and aspects of BOP markets in Asia and their embeddedness in socio-cultural settings, and adopts a variety of theoretical angles for analysing the phenomena. Thus, this book aims at furthering our understanding of BOP markets in Asia and at deriving valuable recommendations for managers and policy makers. BOP markets face unique challenges and private sector actors alone cannot ensure sustainable value creation activities. Multidimensional elements and factors are needed to alleviate poverty and create economic development aligned with principles of sustainable development. Therefore, the book comprises critical and empirical studies as well as conceptual papers on the challenges linked to BOP markets in Asian countries. This book is recommended reading for managers and policy makers, as well as students and academics interested in Base of the Pyramid markets.

The Fortune at the Bottom of the Pyramid

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Author :
Publisher : Pearson Prentice Hall
ISBN 13 : 0131877291
Total Pages : 305 pages
Book Rating : 4.1/5 (318 download)

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Book Synopsis The Fortune at the Bottom of the Pyramid by : C. K. Prahalad

Download or read book The Fortune at the Bottom of the Pyramid written by C. K. Prahalad and published by Pearson Prentice Hall. This book was released on 2006 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world's most exciting, fastest-growing new market is where you least expect it: at the bottom of the pyramid. Collectively, the world's billions of poor people have immense untapped buying power. They represent an enormous opportunity for companies who learn how to serve them. Not only can it be done, it is being done--very profitably. What's more, companies aren't just making money: by serving these markets, they're helping millions of the world's poorest people escape poverty. C.K. Prahalad's global bestseller "The Fortune at the Bottom of the Pyramid," now available in paperback, " "shows why you can't afford to ignore "Bottom of the Pyramid" (BOP) markets. Now available in paperback, it offers a blueprint for driving the radical innovation you'll need to profit in emerging markets--and using those innovations to become more competitive "everywhere." This new paperback edition includes eleven concise, fast-paced success stories from India, Peru, Mexico, Brazil, and Venezuela--ranging from salt to soap, banking to cellphones, healthcare to housing. These stories are backed by more detailed case studies and 10 hours of digital videos on whartonsp.com. Simply put, this book is about making a revolution: building profitable "bottom of the pyramid" markets, reducing poverty, and creating an inclusive capitalism that works for "everyone." Preface xi About the Author xix Part I: The Fortune at the Bottom of the Pyramid 1 Chapter 1: The Market at the Bottom of the Pyramid 3 Chapter 2: Products and Services for the BOP 23 Chapter 3: BOP: A Global Opportunity? 47 Chapter 4: The Ecosystem for Wealth Creation 63 Chapter 5: Reducing Corruption: Transaction Governance Capacity 77 Chapter 6: Development as Social Transformation 99 Part II: Business Success Stories from the Bottom of the Pyramid 113 Financing the Poor 115 Aravind Eye Care-The Most Precious Gift 131 Energy for Everyone 137 Agricultural Advances for the Poor-The EID Parry Story 149 Retail for the Poor 159 Information Technology to the Poor 169 The Jaipur Foot Story 187 Health Alerts for All 191 Transparent Government 201 The Annapurna Salt Story 213 Homes for the Poor-The CEMEX Story 221 From Hand to Mouth-The HHL Soap Story 235 Part III: On the Web at Whartonsp.com Video Success Stories Casas Bahia CEMEX Annapurna Salt Hindustan Lever Jaipur Foot Aravind Eye Care ICICI Bank ITC e-Choupal EID Parry Voxiva E+Co/Tecnosol Andhra Pradesh Full Success Case Stories in pdf format The Market at the Bottom of the Pyramid Known Problems and Known Solutions: What Is the Missing Link? Known Problems and Unique Solutions Known Problems and Systemwide Reform Scaling Innovations Creating Enabling Conditions for the Development of the Private Sector The EID Parry Story Biographies of the Researchers/Writers of the Success Case Stories from "The Fortune at the Bottom of the Pyramid" 247 About the Video Success Stories 255 Index 257

Base of the Pyramid Markets in Latin America

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Author :
Publisher : Routledge
ISBN 13 : 0429754175
Total Pages : 96 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis Base of the Pyramid Markets in Latin America by : Ximena Rueda Fajardo

Download or read book Base of the Pyramid Markets in Latin America written by Ximena Rueda Fajardo and published by Routledge. This book was released on 2021-08-18 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on the Base of the Pyramid (BOP) in Latin America and examines the role of the markets in serving low-income populations as consumers, distributors, and entrepreneurs. Deep inequalities, violence, and urbanisation characterise the region. Despite the reduction of poverty observed during the first two decades of the 21st century, Latin America is the most unequal region in the world. Outside active war zones, the region has the highest homicide rate in the world and violence and inequality are both deeply intertwined. Markets have a crucial role to play in closing this gap and offering job and income opportunities, especially to unemployed youth, paving the way for safer, more peaceful, and sustainable development. The book also offers a theoretical reflection on the role that community enterprises who manage common-pool resources can play in serving markets and creating income opportunities for the rural poor. The book is recommended for managers, policy makers, students, and scholars interested in Base of the Pyramid markets and their potential to lift people out of poverty and to promote a more equal society.

The Next 4 Billion

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Author :
Publisher : World Resources Institute
ISBN 13 :
Total Pages : 164 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis The Next 4 Billion by : Allen L. Hammond

Download or read book The Next 4 Billion written by Allen L. Hammond and published by World Resources Institute. This book was released on 2007 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Considers the four billion low-income consumers which constitute the majority of the world's population, and how to better meet their needs, increase their productivity and empower their entry into the formal economy.

Base of the Pyramid Markets in Affluent Countries

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Publisher : Routledge
ISBN 13 : 0429752229
Total Pages : 101 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis Base of the Pyramid Markets in Affluent Countries by : Stefan Gold

Download or read book Base of the Pyramid Markets in Affluent Countries written by Stefan Gold and published by Routledge. This book was released on 2021-05-30 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Frugal Innovation and Bottom of the Pyramid Markets series comprises four volumes, covering theoretical perspectives, themes and various aspects of interest across four key geographical regions where BOP markets are located - South America, Asia, Africa and more engineered countries. BOP always addresses the poorest people or socioeconomic order or groups within a country, society, region or continent, thus, this series contributes a profound understanding of BOP markets across the most important geographical areas around the world and presents valuable insights on how the private sector can work together with other stakeholders to develop and operationalize economically viable business models in BOP markets, all the while contributing to sustainable development. Private actors such as multinationals, SMEs and entrepreneurs have a critical role to play in achieving the Sustainable Development Goals agenda as laid down by United Nations in September 2015. Yet, BOP markets face unique challenges and the private sector alone cannot orchestrate sustainable value creation activities. Each volume presents several theoretical strands that highlight the diverse approaches and solutions to developing BOP markets further. Frugal, reverse and inclusive innovations can foster (sustainable) development and provide new business models and value streams that other countries can also benefit from. A variety of stylistic elements, such as research work, interviews and roundtable discussions, offer a wide and vivid impression of ongoing challenges and fruitful solutions.

M-Commerce

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Author :
Publisher : CRC Press
ISBN 13 : 0429946813
Total Pages : 304 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis M-Commerce by : Punita Duhan

Download or read book M-Commerce written by Punita Duhan and published by CRC Press. This book was released on 2019-03-04 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents a pragmatic approach to understanding and capitalizing on contemporary m-commerce trend. It comprehensively encapsulates the evolution, emergent trends, hindrances and challenges, and customer perceptions about various facets of how physical and online retail channels are merging, blurring, and influencing each other in new ways. The rapid rise of m-commerce (or mobile commerce) has led to the emergence of new paradigms in the marketplace. The difference between physical and digital retail is diminishing, and a new “phygital retail” phenomenon is on the rise. Marketers need to understand this emerging paradigm and consider the new opportunities and challenges involved. This volume, M-Commerce: Experiencing the Phygital Retail, provides a comprehensive discussion of the contemporary m-commerce concepts along with the emerging paradigms in a pragmatic way. It presents empirical analyses and reviews on the myriad aspects of m-commerce, including both contemporary academic and business research.

Inclusive Business in the Asia–Pacific Economic Cooperation

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Author :
Publisher : Asian Development Bank
ISBN 13 : 9292611739
Total Pages : 271 pages
Book Rating : 4.2/5 (926 download)

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Book Synopsis Inclusive Business in the Asia–Pacific Economic Cooperation by : Asian Development Bank

Download or read book Inclusive Business in the Asia–Pacific Economic Cooperation written by Asian Development Bank and published by Asian Development Bank. This book was released on 2018-06-01 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report illustrates the current state of inclusive business (IB) models in the Asia–Pacific Economic Cooperation (APEC) economies, particularly the market potentials, constraints, and necessary policy instruments for an enabling environment for IB. A profile of IB initiatives, the overview of the base of the pyramid market size, and the IB ecosystem in each APEC economy as well as a recommended a framework to guide future work on IB under the APEC regional economic cooperation agenda are also included in this report.

Next Generation Business Strategies for the Base of the Pyramid

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Author :
Publisher : FT Press
ISBN 13 : 0137047894
Total Pages : 289 pages
Book Rating : 4.1/5 (37 download)

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Book Synopsis Next Generation Business Strategies for the Base of the Pyramid by : Ted London

Download or read book Next Generation Business Strategies for the Base of the Pyramid written by Ted London and published by FT Press. This book was released on 2011 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shares proven, “on-the-ground” insights for building “Base of the Pyramid” businesses that really are sustainable and green, will help alleviate social ills, and can scale to significant size and profitability. Its “second-generation” techniques reflect crucial lessons learned by “BoP” pioneers: lessons that dramatically increase the likelihood of success.

Development Asia—Tackling Asia's Inequality: Creating Opportunities for the Poor

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Author :
Publisher : Asian Development Bank
ISBN 13 : 9292574205
Total Pages : 53 pages
Book Rating : 4.2/5 (925 download)

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Book Synopsis Development Asia—Tackling Asia's Inequality: Creating Opportunities for the Poor by : Asian Development Bank

Download or read book Development Asia—Tackling Asia's Inequality: Creating Opportunities for the Poor written by Asian Development Bank and published by Asian Development Bank. This book was released on 2008-12-01 with total page 53 pages. Available in PDF, EPUB and Kindle. Book excerpt: One worrisome trend in Asia is growing inequality—the rich are getting richer much faster than the poor. This issue of Development Asia was brought into sharp focus with the current financial turmoil, which is having a much greater impact on the poor than the rich. How much should inequality be a cause for alarm, if at all? What are the implications of a widening social divide? Should governments do something—or nothing? The stories on this cover theme look at many aspects of a complex issue. Guest economists present the case for and against interventions toward social inclusion, though they tend to support policies that promote equal opportunity and access to good education and basic health services. One of the issue's main stories looks at the role of globalization in increasing well-being at all levels of society, but it also notes that the well-to-do are better placed than the poor to take advantage of the opportunities that globalization offers. Contrasting profiles of India and the Philippines are provided. One shows how strong growth can create jobs for the poor despite structural inequalities. The other illustrates how even robust growth can fail to provide enough jobs because of structural inequalities.

Impact Investment Funds for Frontier Markets in Southeast Asia

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Author :
Publisher : Springer
ISBN 13 : 1137507276
Total Pages : 201 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis Impact Investment Funds for Frontier Markets in Southeast Asia by : Manuel Stagars

Download or read book Impact Investment Funds for Frontier Markets in Southeast Asia written by Manuel Stagars and published by Springer. This book was released on 2015-05-28 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Until now, most socially responsible and impact investments have centred on developed markets, with growth potential and investment opportunities in the frontier economies of countries such as Cambodia, Laos, Myanmar, and Vietnam being mostly overlooked. While some individuals and organizations have begun to develop responsible investment opportunities with these countries in mind, large new sources of capital for development could still emerge. This book explores the greater potential for global investment in Southeast Asia, and the ways in which socially responsible investment styles can be used in their developing economies. It demonstrates how the benefits of investment could create a robust platform for separate stakeholders, including governments, non-governmental organizations, development banks, the financial sector, and small and medium sized enterprises. The author explores how shaping collaborative sustainable investment policies could speed up inclusive development, address the needs of those at the bottom of the pyramid, and ensure sustainable future growth.

Asia's Social Entrepreneurs

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Author :
Publisher : Routledge
ISBN 13 : 1000449920
Total Pages : 149 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Asia's Social Entrepreneurs by : Howard Thomas

Download or read book Asia's Social Entrepreneurs written by Howard Thomas and published by Routledge. This book was released on 2021-10-10 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social enterprises of all forms drive inclusive growth by creating social and economic networks, and a stable ecosystem, that enable societies to grow and prosper. This book presents a collection of ten case studies that demonstrate the important role played by social enterprises in driving inclusive growth in Asia’s economies. Unlike the traditional models, such as NGOs and charities, that are donor dependent for funding, a social enterprise is a hybrid business model that includes both social mission and revenue generation goals to ensure sustainability and self-reliance. The ten case studies in the book provide a ringside view of how social enterprises operate and evolve to create, sustain, and scale up their social impact. Readers will gain a practical understanding of how social entrepreneurs struggle to maintain a balance between their two seemingly contradictory goals of creating social value and generating economic returns. The book carries the readers on the journey of each of these ten social enterprises, offering unique and valuable insights into the motivations, tribulations, successes, and even failures of these organisations—critical for continued learning, contribution, and innovation in the domain. The book is appropriate for all readers interested in the role social entrepreneurship plays in stimulating economic growth in Asia, including organisations, government, and universities, as well as individuals.

International Marketing: An Asia-Pacific Perspective

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Author :
Publisher : Pearson Higher Education AU
ISBN 13 : 1442561254
Total Pages : 747 pages
Book Rating : 4.4/5 (425 download)

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Book Synopsis International Marketing: An Asia-Pacific Perspective by : Richard Fletcher

Download or read book International Marketing: An Asia-Pacific Perspective written by Richard Fletcher and published by Pearson Higher Education AU. This book was released on 2013-08-28 with total page 747 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Marketing, 6e is written from a wholly Australasian perspective and covers issues unique to local marketers and managers looking towards the Asia–Pacific region, the European Union, and beyond. It presents a wide range of contemporary issues faced by subsidiaries of multinational enterprises (MNEs) as well as small and medium scale enterprises (SMEs), mainly exporters, which make up the vast bulk of firms involved in international business in the Australasian region. International Marketing, 6e clearly demonstrates the links between the different stages of international marketing, connecting analysis with planning, planning with strategy and strategy with implementation. Key concepts are brought to life with comprehensively updated statistics, recent illustrations, and a variety of real-world examples and case studies.

Ending Asian Deprivations

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Author :
Publisher : Routledge
ISBN 13 : 1135051623
Total Pages : 367 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis Ending Asian Deprivations by : Shiladitya Chatterjee

Download or read book Ending Asian Deprivations written by Shiladitya Chatterjee and published by Routledge. This book was released on 2013-08-15 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite Asia’s rapid growth, vast sections of its population still live in poverty and suffer hunger and other forms of deprivation. Merely relying on Asia’s growth will not help the deprived see a better future in their lifetimes. Ways must be found to make growth more inclusive combined with proactive public action to bring substantial improvements in the lives of Asia’s deprived people. This book is written by a set of experts who have been working long on reducing various aspects of human deprivations in Asia. It begins with a discussion of the massive dimensions of deprivations that continue to exist in Asia. Although many countries have adopted inclusive growth strategies to enable the benefits of growth to reach the poor, much more needs to be done to make growth processes more broad based and beneficial to all. The book points to essential action needed to bring this about. The book also emphasizes the crucial role of determined, target driven public action if Asia’s deprived populations are to see substantial improvement in their lives. Practical measures to tackle problems of hunger, unemployment, gender discrimination, ill health, lack of quality basic education, inadequate access to clean water and basic sanitation are each discussed. The problems of the urban poor and migrants who continue to flock to Asia’s cities are also highlighted. The book also emphasizes the need for an appropriate environment for public action to succeed including strong participatory institutions, effective governance, social protection and regional cooperation.

India as a Pioneer of Innovation

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Author :
Publisher : Oxford University Press
ISBN 13 : 0199091455
Total Pages : 252 pages
Book Rating : 4.1/5 (99 download)

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Book Synopsis India as a Pioneer of Innovation by : Harbir Singh

Download or read book India as a Pioneer of Innovation written by Harbir Singh and published by Oxford University Press. This book was released on 2017-08-14 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does innovation mean to and in India? What are the predominant areas of innovation for India, and under what situations do they succeed or fail? This book addresses these all-important questions arising within diverse Indian contexts: informal economy, low-cost settings, large business groups, entertainment and copyright-based industries, an evolving pharma sector, a poorly organized and appallingly underfunded public health system, social enterprises for the urban poor, and innovations for the millions. It explores the issues that promote and those that hinder the country’s rise as an innovation leader. The book’s balanced perspective on India's promises and failings makes it a valuable addition for those who believe that India's future banks heavily on its ability to leapfrog using innovation, as well as those sceptical of the Indian state's belief in the potential of private enterprise and innovation. It also provides critical insights on innovation in general, the most important of which being the highly context-specific, context-driven character of the innovation project.

Asian Brand Strategy (Revised and Updated)

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Author :
Publisher : Springer
ISBN 13 : 113735917X
Total Pages : 339 pages
Book Rating : 4.1/5 (373 download)

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Book Synopsis Asian Brand Strategy (Revised and Updated) by : M. Roll

Download or read book Asian Brand Strategy (Revised and Updated) written by M. Roll and published by Springer. This book was released on 2016-02-11 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of the bestselling Asian Brand Strategy takes a look at how Asian brands continue to gain share-of-voice and share-of-market. Featuring a user-friendly strategic model, new research, and case studies, this book provides a framework for understanding Asian branding strategies and Asian brands.

Marketing of High-technology Products and Innovations

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Author :
Publisher : Pearson Prentice Hall
ISBN 13 : 9780136049968
Total Pages : 584 pages
Book Rating : 4.0/5 (499 download)

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Book Synopsis Marketing of High-technology Products and Innovations by : Jakki J. Mohr

Download or read book Marketing of High-technology Products and Innovations written by Jakki J. Mohr and published by Pearson Prentice Hall. This book was released on 2010 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title provides a thorugh overview of the issues high-tech marketers must address, and provides a balance between conceptual discussions and examples; small and big business; products and services; and consumer and business-to-business marketing contexts.

Base of the Pyramid Markets in Africa

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Author :
Publisher : Routledge
ISBN 13 : 0429754205
Total Pages : 187 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis Base of the Pyramid Markets in Africa by : Judy N. Muthuri

Download or read book Base of the Pyramid Markets in Africa written by Judy N. Muthuri and published by Routledge. This book was released on 2020-07-27 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on the Base of the Pyramid (BOP) in Africa and examines the role of the private sector in the fight against poverty. The BOP concept, which is a market-based approach to poverty eradication, presents a great avenue for businesses to develop opportunities and new business models that enable and empower those in the BOP population in Africa to raise their socio-economic welfare and well-being. The BOP market and the business interest in the BOP in Africa is rising. This book furthers our understanding of the characteristics of BOP markets in Africa, and the challenges and opportunities to address poverty and development in a sustainable manner. The book covers various themes of BOP markets and their embeddedness in social-cultural settings in Africa. The different chapters employ a variety of theoretical and methodological approaches to advance research and practice of BOP in Africa. The book chapters reflect multiple diversities that characterise sub-Saharan Africa based on studies in 13 country contexts and from five industry sectors. This book is recommended reading for managers and policy makers, as well as students and academics interested in Base of the Pyramid markets.