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Market Information Services
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Author :International Development Research Centre (Canada) Publisher :IDRC ISBN 13 :0889368171 Total Pages :483 pages Book Rating :4.8/5 (893 download)
Book Synopsis Marketing Information Products and Services by : International Development Research Centre (Canada)
Download or read book Marketing Information Products and Services written by International Development Research Centre (Canada) and published by IDRC. This book was released on 1999 with total page 483 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contributed articles presented at a workshop held in 1994.
Book Synopsis Trends and Innovations in Marketing Information Systems by : Tsiakis, Theodosios
Download or read book Trends and Innovations in Marketing Information Systems written by Tsiakis, Theodosios and published by IGI Global. This book was released on 2015-10-21 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information technology has helped to facilitate the development of various marketing techniques, thus enabling a more efficient distribution of the data that are essential to business success. These advances have equipped managers with superior tools to interpret available consumer and product data and use this information as part of their strategic planning. Trends and Innovations in Marketing Information Systems features the latest prevailing technological functions and procedures necessary to promote new developments in promotional tools and methods. Bringing together extensive discussions on the role of digital tools in customer relationship management, social media, and market performance, this book is an essential reference source for business professionals, managers, and researchers interested in the use of current technology to improve marketing practice.
Book Synopsis Market Information Services by : Andrew Shepherd
Download or read book Market Information Services written by Andrew Shepherd and published by Food & Agriculture Org.. This book was released on 1997 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Developing Market Information Services in Eastern Africa by : Shaun Ferris
Download or read book Developing Market Information Services in Eastern Africa written by Shaun Ferris and published by IITA. This book was released on 2005 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship by : Khosrow-Pour, D.B.A., Mehdi
Download or read book Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship written by Khosrow-Pour, D.B.A., Mehdi and published by IGI Global. This book was released on 2018-11-09 with total page 818 pages. Available in PDF, EPUB and Kindle. Book excerpt: As businesses aim to compete internationally, they must be apprised of new methods and technologies to improve their digital marketing strategy in order to remain ahead of their competition. Trends in entrepreneurship that drive consumer engagement and business initiatives, such as social media marketing, yields customer retention and positive feedback. Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship provides information on emerging trends in business innovation, entrepreneurship, and marketing strategies. While highlighting challenges such as successful social media interactions and consumer engagement, this book explores valuable information within various business environments and industries such as e-commerce, small and medium enterprises, hospitality and tourism management, and customer relationship management. This book is an ideal source for students, marketers, social media marketers, business managers, public relations professionals, promotional coordinators, economists, hospitality industry professionals, entrepreneurs, and researchers looking for relevant information on new methods in digital marketing and entrepreneurship.
Book Synopsis Electronic Government by : Maria A. Wimmer
Download or read book Electronic Government written by Maria A. Wimmer and published by . This book was released on 2010 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation. This book constitutes the refereed proceedings of the 9th International Conference, EGOV 2010, held in Lausanne, Switzerland, in August/September 2010. The 36 revised full papers presented were carefully reviewed and selected from 111 submissions. The papers are organized in topical sections on foundations, transformation, evaluation, adoption and diffusion, citizen perspectives and social inclusion, infrastructure, and business process modell.
Book Synopsis Market Information Services by : Bernd Schubert
Download or read book Market Information Services written by Bernd Schubert and published by Steve Parish. This book was released on 1983 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis ICT in Agriculture (Updated Edition) by : World Bank
Download or read book ICT in Agriculture (Updated Edition) written by World Bank and published by World Bank Publications. This book was released on 2017-06-27 with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information and communication technology (ICT) has always mattered in agriculture. Ever since people have grown crops, raised livestock, and caught fish, they have sought information from one another. Today, ICT represents a tremendous opportunity for rural populations to improve productivity, to enhance food and nutrition security, to access markets, and to find employment opportunities in a revitalized sector. ICT has unleashed incredible potential to improve agriculture, and it has found a foothold even in poor smallholder farms. ICT in Agriculture, Updated Edition is the revised version of the popular ICT in Agriculture e-Sourcebook, first launched in 2011 and designed to support practitioners, decision makers, and development partners who work at the intersection of ICT and agriculture. Our hope is that this updated Sourcebook will be a practical guide to understanding current trends, implementing appropriate interventions, and evaluating the impact of ICT interventions in agricultural programs.
Book Synopsis Global Perspectives on the Strategic Role of Marketing Information Systems by : Medina-Quintero, Jose Melchor
Download or read book Global Perspectives on the Strategic Role of Marketing Information Systems written by Medina-Quintero, Jose Melchor and published by IGI Global. This book was released on 2023-05-08 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: A level of decision making is concerned with deciding the organizations objectives, resources, and policies. A significant problem at this decision-making level is predicting the organizations future and its environment as well as matching the organizations characteristics to that environment. This process generally involves technology and knowledge from the market and clients. In the current era, the implementation of marketing information systems supported with AI techniques is crucial to being a unique opportunity to leverage marketing strategies with cutting-edge technologies. Global Perspectives on the Strategic Role of Marketing Information Systems communicates the recent advances in marketing information systems. Covering topics such as digital entrepreneurship, international business, and micro and small enterprises, this premier reference source is a cutting-edge resource for marketers, entrepreneurs, business leaders and managers, IT managers, students and educators of higher education, librarians, researchers, and academicians.
Book Synopsis Market information and access to structured markets by small farmers and traders: Evidence from an action research experiment in central Malawi by : Ochieng, Dennis O.
Download or read book Market information and access to structured markets by small farmers and traders: Evidence from an action research experiment in central Malawi written by Ochieng, Dennis O. and published by Intl Food Policy Res Inst. This book was released on 2020-03-12 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: Small farmers and traders often lack the market information they need to earn the most from their crop sales. This paper analyzes the effects of an action research experiment in central Malawi, in which four groups of smallholder farmers were provided with maize and soybean price information from a local commodity exchange during the 2019 marketing season, while four other groups of smallholder farmers did not receive this information. Using data from a panel survey of 399 farmers and 78 traders conducted before and after the main marketing season and using kernel propensity score matching approach to account for possible differences between the treated and non-treated farmers, we estimate the effects of the intervention on a number of outcome indicators. A before versus after analysis was also employed to evaluate changes in traders’ marketing outcomes. We find positive but statistically insignificant effects on maize and soybean selling prices, sales through structured markets and levels of commercialization after the intervention. We also find a negative and statistically significant effect on the quantity of maize sold by farmers, suggesting paradoxically that providing farmers with price information reduced their sales volumes. The proportion of traders aware of structured markets and their share of sales through structured markets also increased significantly after the intervention. The quantity of maize sold by traders as well as the selling prices for maize and soy-bean also increased significantly, although this may be due to factors other than the intervention. The study concludes that provision of price information alone is not enough to facilitate small farmers’ and traders’ use of structured markets. Greater effort is needed to sensitize farmers and traders on the quality and quantity requirements as well as the operations of structured markets.
Book Synopsis Information Marketing by : Jennifer Rowley
Download or read book Information Marketing written by Jennifer Rowley and published by Routledge. This book was released on 2016-05-23 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: The nature of the information marketplace is under continual evolution and all organisations in the information industry need to form new strategic alliances, identify new market segments and evolve new products, employing a full armoury of marketing tactics to succeed in the changing environment. In this fully revised second edition of Information Marketing Jenny Rowley explores the impact of globalization, digitization, connectivity and customization in the information marketplace. She introduces a number of new topics and a shift of emphasis which reflect both the changing nature of information services and also practical and theoretical perspectives on marketing. As well as being thoroughly revised and updated, themes that are more fully developed include: e-service, self-service, customer relationships, online branding, online marketing communications, measuring online activity and customer relationship management systems. This book's unique perspective makes it essential reading for professionals in information services as well as students in information management, library and information studies, business information, marketing, e-commerce and communication studies.
Book Synopsis 1001 Ways to Market Your Services by : Rick Crandall
Download or read book 1001 Ways to Market Your Services written by Rick Crandall and published by McGraw Hill Professional. This book was released on 1998-05-22 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers specific sales and marketing ideas for companies of all sizes and includes tips on using personal contacts, brochures, online marketing, trade shows, and newsletters to promote sales.
Book Synopsis Occupational Outlook Handbook by : United States. Bureau of Labor Statistics
Download or read book Occupational Outlook Handbook written by United States. Bureau of Labor Statistics and published by . This book was released on 1957 with total page 740 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Agricultural Market Information Services by : Bernd Schubert
Download or read book Agricultural Market Information Services written by Bernd Schubert and published by . This book was released on 1988 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Agricultural Statistics by : United States. Department of Agriculture
Download or read book Agricultural Statistics written by United States. Department of Agriculture and published by . This book was released on 1991 with total page 540 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing Library and Information Services by : Dinesh K. Gupta
Download or read book Marketing Library and Information Services written by Dinesh K. Gupta and published by Walter de Gruyter. This book was released on 2006 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing of library services has now been recognised as an essential agenda item for almost all kinds of libraries all over the world. As the term "marketing" has different meanings for different colleagues, the bundling of dozens of contributions from a truly international group of librarians is presented in this book, provides a broad scala on the topic. Therefore this book offers a useful tool for both working librarians and future librarians to understand vital issues relating to marketing of library and information services at the local, national and international level. The book is divided into six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.
Author :Special Libraries Association, Washington. Committee on Commercial Information Services Publisher : ISBN 13 : Total Pages :110 pages Book Rating :4.M/5 ( download)
Book Synopsis Handbook of Commercial Information Services by : Special Libraries Association, Washington. Committee on Commercial Information Services
Download or read book Handbook of Commercial Information Services written by Special Libraries Association, Washington. Committee on Commercial Information Services and published by . This book was released on 1924 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt:
