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Calling The Brands
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Book Synopsis Calling the Brands by : Monty McCord
Download or read book Calling the Brands written by Monty McCord and published by Rowman & Littlefield. This book was released on 2018-07-01 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Calling the Brands tells the story of the, "range detectives," "stock detectives," and "inspectors," who usually worked completely alone, courageously capturing or killing livestock rustlers in order to assure the survivability of the ranchers. The detectives and inspectors had to be proficient in "calling the brands," which meant being able to read a brand and identify its owner. While most western lawmen's titles and many of them are familiar, less well known are the various titles and names of those who protected the cattle industry from being carted away lock, stock and barrel by the unscrupulous and who helped shaped the West as we know it.
Book Synopsis The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace by : Peter Montoya
Download or read book The Brand Called You: Make Your Business Stand Out in a Crowded Marketplace written by Peter Montoya and published by McGraw Hill Professional. This book was released on 2008-11-02 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The international bestseller-now updated for an even bigger, brand-savvy market Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business. “Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.”-Robert G. Allen and Mark Victor Hansen, coauthors, The One-Minute Millionaire
Book Synopsis The Brand Called You by : Ashutosh Garg
Download or read book The Brand Called You written by Ashutosh Garg and published by Bloomsbury Publishing. This book was released on 2018-12-18 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is no one else in the world like you. Your personal brand has been registered in your name and patented with your persona even though there may be hundreds of people carrying the same name. Creating, building, and developing your personal brand is entirely in your own hands. Conversely, destroying or diminishing your brand is also only in your own hands. Your brand is the essence of your own unique story. The key to this is reaching deep inside yourself and pulling out the authentic, the unique 'you', from within your own self. What we do with our own brand name could be the difference between being very successful and not so successful. This is as true for personal branding as it is for business branding. The Brand Called You outlines how critical it is for each one of us to understand the power and vulnerabilities of our brand and invest wisely and consistently in our persona and our name. Remember, the only legacy you will leave behind in the world is your name.
Book Synopsis Master the Brand Called YOU: The Proven Leadership Personal Branding System to Help You Earn More, Do More and Be More At Work by : Brenda Bence
Download or read book Master the Brand Called YOU: The Proven Leadership Personal Branding System to Help You Earn More, Do More and Be More At Work written by Brenda Bence and published by Global Insight Communications LLC. This book was released on 2014-07-03 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are YOU the brand of choice in your workplace? The world's most successful brand names inspire loyalty and trust. You rely on them again and again for their quality, innovation, and performance. What would it mean for your career, your job satisfaction—and your income potential—if your boss, colleagues, and customers felt the same about YOU? This groundbreaking book provides you with the only start-to-finish system for defining, communicating, and taking control of your leadership personal brand at work, whether you are leading yourself or leading others. Modeled after proven big-brand marketing methods, Master the Brand Called YOU guides you step-by-step through corporate branding techniques never before adapted for personal use. You will learn how to: * Identify the 6 essential positioning elements that define your leadership personal brand * Master the 5 everyday activities that most clearly communicate your brand as a leader * Avoid the top 20 Leadership Personal Brand Busters that could keep you from success * Increase both your earning power and your job satisfaction * Build on-the-job trust and loyalty in YOU
Book Synopsis The Brand Called You by : Peter Montoya
Download or read book The Brand Called You written by Peter Montoya and published by Peter Montoya Incorporated. This book was released on 2003 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essential underpinnings of successful personal brand and techniques for specializing, positioning, and getting through to a specific audience.
Book Synopsis Building a StoryBrand by : Donald Miller
Download or read book Building a StoryBrand written by Donald Miller and published by HarperCollins Leadership. This book was released on 2017-10-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Download or read book Sticky Branding written by Jeremy Miller and published by Dundurn. This book was released on 2015-01-10 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 Globe and Mail Bestseller 2016 Small Business Book Awards — Nominated, Marketing category Sticky Brands exist in almost every industry. Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful. But large companies are not the only ones who can stand out. Any business willing to challenge industry norms and find innovative ways to serve its customers can grow into a Sticky Brand. Based on a decade of research into what makes companies successful, Sticky Branding is your branding playbook. It provides ideas, stories, and exercises that will make your company stand out, attract customers, and grow into an incredible brand. Sticky Branding’s 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries.
Book Synopsis The Physics of Brand by : Aaron Keller
Download or read book The Physics of Brand written by Aaron Keller and published by Simon and Schuster. This book was released on 2016-07-21 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to a brand-new way of thinking about branding. The Physics of Brand is an exploration of how brands evolve in time and space. Drawing on experience working with companies such as Patagonia, General Mills, Target, and more, this book provides an exciting new systems approach to branding. By focusing on how brands and people actually interrelate, you'll gain a new perspective on brand growth and interaction. Complete with case studies to illustrate these concepts and Thought Experiments to get you thinking conceptually, The Physics of Brand is your new textbook on brand theory.
Download or read book Jesus Listens written by Sarah Young and published by Thomas Nelson. This book was released on 2021-10-05 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: When your days feel overwhelming and life has you anxious and stressed, you can find peace and hope in Jesus. In this new 365-day devotional prayer book from the author of Jesus Calling, you’ll find confidence to come to God in all circumstances with short, heartfelt prayers based on Scripture. God desires a relationship with you?through continual conversation—prayer.?Jesus Listens empowers you to pray daily, whether it serves as your only prayer for the day or simply a jump starter to your own prayers.? This comforting book?is ideal for those?who . . . are going through difficult times?and are looking for rest and hope are busy from life’s demands but want?to grow their prayer life are not sure how to pray have been praying for years but?want a closer relationship with God The biblical basis for each prayer is given at the end of each entry so you can continually return to God's promises in Scripture. This devotional?includes: 365 days of Bible-based prayers Scripture references for each devotion a ribbon marker Whether you gift ?Jesus Listens?or pick it up yourself to establish a more consistent prayer practice, Sarah’s words and her constant return to the Word of God will?greatly?enrich your prayer life. By praying Scripture through this daily devotional prayer book, you'll experience how intentional prayer connects you to God, changes your heart, and can even move mountains. Look for additional life-changing, life-giving books from?Sarah Young?including: Jesus Calling Jesus Always Jesus Today
Download or read book Start with Why written by Simon Sinek and published by Penguin. This book was released on 2011-12-27 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.
Book Synopsis Take the Cold Out of Cold Calling by : Sam Richter
Download or read book Take the Cold Out of Cold Calling written by Sam Richter and published by SBR Worldwide, LLC. This book was released on 2008 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents advice on using Internet searching to perform successful telephone sales.
Download or read book Take the Stairs written by Rory Vaden and published by Penguin. This book was released on 2012-02-07 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you ride the escalator-or take the stairs? No matter how you define success, it always requires one thing: self-discipline. But as popular speaker and strategist Rory Vaden explains, we live in an "escalator world"-one that's filled with shortcuts, quick fixes, and distractions that make it all too easy to slide into procrastination, compromise, and mediocrity. What seems like an easier path is really much harder in the end-and, most important, it won't take you where you want to go. How do successful people stay focused and achieve results? This lively and insightful guide presents a simple program for taking the stairs-that is, for overcoming the temptations of quick fixes and procrastination, conquering creative avoidance, and transcending personal setbacks in order to tackle the work that leads to real success. Whatever your goals are, Rory Vaden's proven approach will get you there-one stair at a time.
Book Synopsis User Generated Branding by : Ulrike Arnhold
Download or read book User Generated Branding written by Ulrike Arnhold and published by Springer Science & Business Media. This book was released on 2010-11-22 with total page 451 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a brand management perspective Ulrike Arnhold analyses the impact of interactive marketing programmes in Web 2.0, evaluating user generated content as a tool of the brand communication mix.
Book Synopsis Your Brand Is Calling by : Mike Loomis
Download or read book Your Brand Is Calling written by Mike Loomis and published by CreateSpace. This book was released on 2015-05-07 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build a personal brand to reflect and connect. Does your brand reflect your story and calling? Is your personal brand moving you toward your goals? Will your brand connect you with the people you're called to serve? The process and principles in this book will help you launch your personal brand with confidence. Discount code included for companion video course. "Mike knows brands. Mike knows books. Working with him helped us move everything forward." - Derek and Carrie Olsen, DerekAndCarrie.com www.MikeLoomis.CO
Download or read book Good to Great written by Jim Collins and published by Harper Collins. This book was released on 2001-10-16 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Challenge Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? The Study For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great? The Standards Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck. The Comparisons The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good? Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't. The Findings The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include: Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness. The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence. A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology. The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap. “Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.” Perhaps, but who can afford to ignore these findings?
Download or read book The Accountant written by and published by . This book was released on 1913 with total page 1062 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book London Calling written by and published by . This book was released on 1947 with total page 844 pages. Available in PDF, EPUB and Kindle. Book excerpt:
