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Social Sector Communication In India
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Book Synopsis Social Sector Communication in India by : Jaishri Jethwaney
Download or read book Social Sector Communication in India written by Jaishri Jethwaney and published by Sage Publications Pvt. Limited. This book was released on 2016-03-29 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: A -first-of-its-kind book on social sector communication in India that combines concepts with hands-on skills Social sector communication helps address issues by influencing policy and can be used to bring about desired behavioral change among the targeted public. This book not only highlights the theoretical underpinnings, practice, and skill of social sector communications in India, but also provides an understanding of various tools and strategies required in development communication encompassing social marketing, media advocacy, social mobilization, grassroots communication, and corporate social responsibility (CSR). With the aid of case studies, it offers tips on how to plan campaigns; write a concept note, field report, and press release, and effectively use social media to achieve developmental program goals. The book discusses the different perspectives of NGOs and program implementers, and helps in understanding the corporate-NGO interface vis-à-vis CSR projects.
Book Synopsis Social Sector Communication by : Jaishri Jethwaney
Download or read book Social Sector Communication written by Jaishri Jethwaney and published by Taylor & Francis. This book was released on 2024-07-22 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication, advocacy, and outreach are germane to the success of any organisation working in the social sector. This book provides a robust conceptual framework that is required to understand the demands of the sector and suggests strategies and tools for those engaged in social sector communication. This book not only highlights the theoretical underpinnings, practice, and skill of social sector communications in India but also provides an understanding of various skills and approaches required in communication including social marketing, media advocacy, social mobilisation, grassroots communication, and corporate social responsibility (CSR). With the aid of case studies, it offers suggestions on how to plan campaigns; write a concept note, field report, and press release, and effectively use social media to achieve developmental programme goals. This revised edition discusses the different perspectives of NGOs and programme implementers and helps in understanding the corporate–NGO interface vis-à-vis CSR projects. This book will be useful to students of social work, business, and management preparing for roles in social enterprises. It will also be of use to working professionals in the social sector.
Book Synopsis Social Sector Communication by : Jaishri N. Jethwaney
Download or read book Social Sector Communication written by Jaishri N. Jethwaney and published by . This book was released on 2024 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Communication, advocacy and outreach are germane to the success of any organization working in the social sector. This book provides a robust conceptual framework that is required to understand the demands of the sector and suggests strategies and tools for those engaged in social sector communication. This book not only highlights the theoretical underpinnings, practice, and skill of social sector communications in India, but also provides an understanding of various skills and approaches required in communication including social marketing, media advocacy, social mobilization, grassroots communication, and corporate social responsibility (CSR). With the aid of case studies, it offers suggestions on how to plan campaigns; write a concept note, field report, and press release, and effectively use social media to achieve developmental program goals. The book discusses the different perspectives of NGOs and program implementers and helps in understanding the corporate-NGO interface vis-à-vis CSR projects. This book will be useful to students of social work, business and management preparing for roles in social enterprises. It will also be of use to working professionals in the social sector"--
Book Synopsis Communication Technology and Human Development by : Avik Ghosh
Download or read book Communication Technology and Human Development written by Avik Ghosh and published by SAGE. This book was released on 2006-02-13 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the role of communication in development using the framework of communication designed for behaviour change. The author emphasizes the role of communication in advocacy, social mobilisation, training, research and programme support. The first section provides a historical perspective on communication and development, outlining how communication has evolved from a system of delivering messages to one consciously designed to elicit the participation of the people in development initiatives. Section two presents case-studies from the Indian perspective, which provides an analytical look at new approaches in the fields of elementary education and adult literacy, rural development and primary health care. The concluding section recommends a research-based professional approach to communication for behaviour change and suggests various crucial areas where strategic communication can play a pivotal role in development.
Book Synopsis Family Planning Communication in India by : Shashwati Goswami
Download or read book Family Planning Communication in India written by Shashwati Goswami and published by Taylor & Francis. This book was released on 2023-09-08 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first systematic study on the historiography of the family planning communication process in India. It traces the history of the development of a highly technical health communication process. It discusses how the discourse on India’s population problem was at the heart of the development dialogue which was being promoted by the British colonial administration. The book examines the role of the censuses and the Five-Year plans in the development of the discussion on the population ‘explosion’ in India. Also, it critically discusses the role of the Ford Foundation’s leadership in institutionalising the communication process in India. The book essentially argues that population control communication enabled the ideas of a homogenised nation, an ‘ideal’ Indian woman and an ‘ideal’ Indian family. This, in turn, led to the obliteration of cultural, ethnic, geographical and economic specificities of India as a country. The volume will be of great interest to scholars and researchers of public policy, media and communication studies, Indian politics, modern Indian history and South Asian Studies.
Book Synopsis COMMUNITY RADIO AS AN AGENT OF SOCIAL CHANGE – A COMPARATIVE STUDY OF SANGAM AND NAMMA DHWANI by : Dr. B. SUNIL
Download or read book COMMUNITY RADIO AS AN AGENT OF SOCIAL CHANGE – A COMPARATIVE STUDY OF SANGAM AND NAMMA DHWANI written by Dr. B. SUNIL and published by Lulu Publication. This book was released on 2021-05-03 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: There exists no doubt, considering the proactive role of mass communication in gathering, disseminating and gauging the public opinion and motivating them towards a desired change. This role by mass media is more important, particularly, in India where citizens are being seen as information starving and being deprived of much required knowledge to better their lives. Studies in the past have pointed out that, media have and continues to play an important and decisive role in nations that are categorized as third world countries, in bringing about development and leading to a predetermined social change. Furthermore, media can play an independent and objective role in a democratic political setup in India, by bringing forth various opinions and ideas, thereby nurturing an informed citizen about the polices, developments and issues concerning them.
Book Synopsis India's Social Sector and SDGs by : Rangachar Govinda
Download or read book India's Social Sector and SDGs written by Rangachar Govinda and published by Taylor & Francis. This book was released on 2019-10-24 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the intersectional perspective of sustainable social development in key sectors, such as education and skill development, health and nutrition, gender concerns, and food security and agriculture in India. It delves into contemporary concerns of poverty, employment and inclusive growth, and social marginalisation and inequality. The volume brings together the contributions of various stakeholders from academia, research organisations, NGOs and policymakers to address social-sector issues and sustainable development goals (SDGs) in the Indian context. It reflects on policies, strategies and performance in the context of Constitutional goals and the commitment to global SDGs and examines the character and contours of social development in the country. Comprehensive and topical, this volume will be useful to scholars, researchers, policymakers and practitioners of development studies, political studies, sociology and development economics.
Book Synopsis The Routledge Encyclopedia of Citizen Media by : Mona Baker
Download or read book The Routledge Encyclopedia of Citizen Media written by Mona Baker and published by Routledge. This book was released on 2020-10-21 with total page 931 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first authoritative reference work to map the multifaceted and vibrant site of citizen media research and practice, incorporating insights from across a wide range of scholarly areas. Citizen media is a fast-evolving terrain that cuts across a variety of disciplines. It explores the physical artefacts, digital content, performative interventions, practices and discursive expressions of affective sociality that ordinary citizens produce as they participate in public life to effect aesthetic or socio-political change. The seventy-seven entries featured in this pioneering resource provide a rigorous overview of extant scholarship, deliver a robust critique of key research themes and anticipate new directions for research on a variety of topics. Cross-references and recommended reading suggestions are included at the end of each entry to allow scholars from different disciplinary backgrounds to identify relevant connections across diverse areas of citizen media scholarship and explore further avenues of research. Featuring contributions by leading scholars and supported by an international panel of consultant editors, the Encyclopedia is essential reading for undergraduate and postgraduate students as well as researchers in media studies, social movement studies, performance studies, political science and a variety of other disciplines across the humanities and social sciences. It will also be of interest to non-academics involved in activist movements and those working to effect change in various areas of social life.
Book Synopsis Sustainable Development Research by : Jenny Haberer
Download or read book Sustainable Development Research written by Jenny Haberer and published by BoD – Books on Demand. This book was released on 2012 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: The underlying purpose of this paper is to analyse determining factors of responsible environmental behaviour, which serves as a formative evaluation prior to implementation This comprises the objectives of discussing the project strategy and aims, as well as analysing the target audience's individual behaviour and conditioning factors deriving from the external situation that require consideration in the design of the project's implementation strategy. A further implication is to clarify how present theories help to understand factors inhibiting or enabling responsible environmental behaviour and to provide knowledge on communication campaigns and strategy design. The key findings indicate that theory on individual behaviour change from psychology and social studies is vast, however strategy designers of environmental campaigns do notmake sufficient use of it and often develop programmes based on simplistic knowledgeattitude-practice models. On the other hand, literature on external factors determining environmental behaviour is not as advanced, besides the fact that a change of situational terms and conditions is postulated to yield great results. In general, individual and contextual factors need to be addressed to bring about the desired behaviour change, which has been considered in the strategy design of the 'Solar powered Schools for Hyderabad' project.
Book Synopsis Communication and Development by : V. S. Gupta
Download or read book Communication and Development written by V. S. Gupta and published by Concept Publishing Company. This book was released on 2000 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Social Sector in India by : Padmaja Mishra
Download or read book Social Sector in India written by Padmaja Mishra and published by Cambridge Scholars Publishing. This book was released on 2015-10-13 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: As education and health are two major areas of concern in the context of social sector development and human development achievements, this book explores their situation in India. The liberalisation of the Indian economy had a major impact on the growth rate of its Gross Domestic Product (GDP), with the economic growth of the country jumping from the so-called Hindu growth rate of 3.5% to 8–9% per annum. The literacy rate increased to 74.04% in 2011 from 12% in 1947, while the universalization of elementary education has been achieved to a great extent, and dropout rates have decreased. However, despite considerable progress, exclusions and wide disparities still exist. Combining access with affordability and ensuring quality with good governance and adequate finance are still of great concern. On the health front, significant achievements have also been made, with a number of diseases eradicated or on the verge of elimination. There has been a substantial drop in the Total Fertility Rate (TFR) and Infant Mortality Rate (IMR), and life expectancy has increased from 36.7 years in 1951 to 67.14 in 2011. The crude birth rate has been reduced from 40.8 in 1951 to 20.6 in 2012, and the crude death rate from 25.1 to 7.43 in the same period. These achievements are impressive, but at the same time our failures appear even more glaring. As such, this volume brings together contributions from eminent Indian scholars on a range of social issues, including linkages between growth, poverty and the social sector; the efficiency of social sector spending in India; disparity in health statuses; IPR protection in health innovations; pollution and health; the universalisation of elementary education; problems faced at the higher levels of education; and issues of child labour.
Book Synopsis Communication Technology and Human Development Resent Experience Social Sector by : Ghosh avik
Download or read book Communication Technology and Human Development Resent Experience Social Sector written by Ghosh avik and published by . This book was released on 2006 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Cult of Beauty by : Jaishri Jethwaney
Download or read book The Cult of Beauty written by Jaishri Jethwaney and published by Taylor & Francis. This book was released on 2024-03-12 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book deconstructs the quintessential Indian woman that the advertising industry portrays across the spectrum by looking at Indian advertisements across multiple brands with a gender lens based on societal and sociological perspectives. It delves into various critical issues like the differences between culture-defined gender roles/expectations and women’s portrayal in the ad narrative, and which product category has consistently portrayed women as sex objects. Drawing insights from a seminal research study and Erving Goffman’s classic book ‘Gender Advertisements’, it traces the journey of three decades, beginning the 1990s – the era of liberalization in India, to map trends and patterns in Indian advertising and presents the perspectives of the creative teams and top managements across Indian and global advertising agencies. It discusses the application of a Gender Sensitivity Barometer (GSB) which the creative teams can use to find out how sensitive or insensitive the ad has been based on pre-determined indicators suggested by the GSB. This book will be useful to students, researchers and faculty working in the field of management, advertising, mass communication, psychology, gender studies and sociology. It will also be an indispensable companion to professionals from the field of advertising and related areas.
Book Synopsis Technologies of Reproduction Across the Lifecourse by : Victoria Boydell
Download or read book Technologies of Reproduction Across the Lifecourse written by Victoria Boydell and published by Emerald Group Publishing. This book was released on 2022-09-15 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a dialogue between scholars on different aspects of reproductive technologies. If we continue to work in disciplinary silos, reproductive studies is in danger of missing, and thereby reproducing, the kinds of power structures that shape reproductive life.
Book Synopsis Communication, Development and Civil Society by : V. S. Gupta
Download or read book Communication, Development and Civil Society written by V. S. Gupta and published by Concept Publishing Company. This book was released on 2004 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores Linkages Between Communication, Development Planning In India, Literacy, Education, Poverty Alleviation, Health, Population, Human Rights And Development, Environmental Protection, Civil Society And Good Governance. Also Covers World Summit On Sustainable Development. 10 Chapters And 2 Annexures-Glossary And Bibliography.
Book Synopsis Social Sector Development and Inclusive Growth in India by : Ishu Chadda
Download or read book Social Sector Development and Inclusive Growth in India written by Ishu Chadda and published by Emerald Group Publishing. This book was released on 2023-09-01 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Sector Development and Inclusive Growth in India examines whether growth strategies based on the human development approach render growth inclusive. This comprehensive study considers all components of the social sector in aggregate and also covers both the financial and physical aspects.
Book Synopsis India and European Union: Perceptions of the Indian Print Media and Elites by : Dr Shreya Pandey
Download or read book India and European Union: Perceptions of the Indian Print Media and Elites written by Dr Shreya Pandey and published by KW Publishers Pvt Ltd. This book was released on 2017-10-15 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rise of Asia has been touted to be an extremely significant global phenomenon. The EU has sought convergence on global issues, regional security matters as well as regulatory policy and other economic issues with the countries in the region especially India. A close and consistent approach towards monitoring of EU-India relations is therefore called for particularly in the light of the long and enduring economic partnership and a serious and meaningful bilateral political dialogue. This book analyses the current trends of the EU-India relationship through content analysis. It shall seek to examine the various aspects of the EU-India equation which are giving it an upward thrust and also the factors which are proving to be a drag on the relationship. The most pertinent issues in the partnership that need to be effectively dealt with have been identified through analysis of the portrayal of EU in Indian newspapers i.e. The Economic Times, The Times of India and Dainik Jagran. The insight, outlook and the perception of the Indian elite belonging to the spheres of politics, business, civil society and media have been consolidated and analysed for the purpose of making recommendations for public policy and concrete policy outcomes. An attempt has been made to fathom the nuances of the EU-India engagement and predict the future trajectory of the relations.
