Marketing Of Information and Its Impact On Library Services In College Libraries In Uttar Pradesh

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Publisher : Lulu.com
ISBN 13 : 1329153138
Total Pages : 187 pages
Book Rating : 4.3/5 (291 download)

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Book Synopsis Marketing Of Information and Its Impact On Library Services In College Libraries In Uttar Pradesh by : Dr. Pankaj Kumar

Download or read book Marketing Of Information and Its Impact On Library Services In College Libraries In Uttar Pradesh written by Dr. Pankaj Kumar and published by Lulu.com. This book was released on with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Innovations in the Designing and Marketing of Information Services

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Publisher : IGI Global
ISBN 13 : 179981484X
Total Pages : 293 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Innovations in the Designing and Marketing of Information Services by : Jesubright, John Jeyasekar

Download or read book Innovations in the Designing and Marketing of Information Services written by Jesubright, John Jeyasekar and published by IGI Global. This book was released on 2019-11-29 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: Compounded with the emergence of information technology, information services have become more complex. In order to break the bottleneck in providing information services, the information behavior of the user community must be studied and library staff must be effectively trained to identify, adapt, and satisfy the information needs of every type of information seeker. Innovations in the Designing and Marketing of Information Services provides emerging research exploring the theoretical and practical aspects of improving and expanding information resources and services in a cost-effective way and enables librarians to plan and present information services for the betterment of civil society. Featuring coverage on a broad range of topics such as e-resources, knowledge ethics, and user-friendly technology, this book is ideally designed for librarians, information scientists, behavioral scientists, information technologists, marketers, marketing executives, academicians, researchers, and students.

Marketing of Library and Information Products and Services in Academic Libraries of Uttarakhand

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Publisher : New India Publishing Agency- Nipa
ISBN 13 : 9789385516573
Total Pages : 156 pages
Book Rating : 4.5/5 (165 download)

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Book Synopsis Marketing of Library and Information Products and Services in Academic Libraries of Uttarakhand by : Naresh Chandra Verma

Download or read book Marketing of Library and Information Products and Services in Academic Libraries of Uttarakhand written by Naresh Chandra Verma and published by New India Publishing Agency- Nipa. This book was released on 2016-08 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing of Library and Information Products and Services

Reengineering Library Services

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Author :
Publisher : Allied Publishers
ISBN 13 : 9788177647259
Total Pages : 296 pages
Book Rating : 4.6/5 (472 download)

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Book Synopsis Reengineering Library Services by :

Download or read book Reengineering Library Services written by and published by Allied Publishers. This book was released on 2005 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt:

National Policy on Library and Information Systems and Services for India

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Publisher : Popular Prakashan
ISBN 13 : 9788171547302
Total Pages : 216 pages
Book Rating : 4.5/5 (473 download)

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Book Synopsis National Policy on Library and Information Systems and Services for India by : Brahmanda Pratap Barua

Download or read book National Policy on Library and Information Systems and Services for India written by Brahmanda Pratap Barua and published by Popular Prakashan. This book was released on 1992 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Big Data Applications for Improving Library Services

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Publisher : IGI Global
ISBN 13 : 1799830519
Total Pages : 211 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Big Data Applications for Improving Library Services by : Dhamdhere, Sangeeta Namdev

Download or read book Big Data Applications for Improving Library Services written by Dhamdhere, Sangeeta Namdev and published by IGI Global. This book was released on 2020-09-25 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, libraries must provide various web-based services, social media, and internet to patrons in order to adequately support their information needs. In addition to these services, the maintenance of online literature, databases, data sets, and archives cause librarians to have to handle huge amounts of data each day. Big data can support with quality improvement and problem solving to improve library services and can help librarians to provide up-to-date and innovative real-time services to library users. Big Data Applications for Improving Library Services is an essential scholarly publication that examines the implications and applications of big data analytics on services provided by libraries. Highlighting a wide range of topics such as data analytics, mobile technologies, and web-based services, this book is ideal for librarians, knowledge managers, data scientists, data analysts, cataloguers, academicians, IT professionals, researchers, and students.

ICT Based Library and Information Services

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Publisher : Ess Ess Publication
ISBN 13 : 9788170006947
Total Pages : 0 pages
Book Rating : 4.0/5 (69 download)

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Book Synopsis ICT Based Library and Information Services by : Akhtar Hussain

Download or read book ICT Based Library and Information Services written by Akhtar Hussain and published by Ess Ess Publication. This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today is the information age and a tremendous flow of information is emerging in all fields throughout the world. As such, it has become very difficult to manage the information manually due to the exponential growth of literature. The problem of providing timely information is not due to lack of information, but the way in which it is handled to enable the user to fulfill his/her needs. The traditional way of information handling methods has become almost ineffective in providing the specific information of an individual's interest. To overcome this problem, libraries and learning resource centers need to change their attitude towards information handling. ICT-based information handling is a viable solution in this direction. Technological developments assist the libraries in providing extensive access to the variety of information sources and provide a way to enrich the teaching and learning environment. Accessibility to the required information at a fast rate is expected by users. This book deals with the application of ICT-based library and information services.

Marketing Your Library

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Publisher : McFarland
ISBN 13 : 0786489952
Total Pages : 231 pages
Book Rating : 4.7/5 (864 download)

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Book Synopsis Marketing Your Library by : Carol Smallwood,

Download or read book Marketing Your Library written by Carol Smallwood, and published by McFarland. This book was released on 2014-01-10 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: Concise, how-to case studies from practicing public, school, academic, and special librarians provide proven strategies to improve brand management, campaign organization, community outreach, media interaction, social media, and event planning and implementation. Intended for the novice and the old hand, individuals and large staffs, this valuable guide provides librarians with the effective marketing tools necessary to help their libraries thrive in these challenging times.

Academic Librarianship

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Author :
Publisher : New Delhi : Gian Publishing House
ISBN 13 :
Total Pages : 166 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Academic Librarianship by : R. Sreepathy Naidu

Download or read book Academic Librarianship written by R. Sreepathy Naidu and published by New Delhi : Gian Publishing House. This book was released on 1989 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: An indepth and enlightened study on library systems of various universities and institutions by an experienced, learned librarian and distinguished teacher of information science, the book covers the vast canvas of academic library, library building, library legislation, user s education and various aspects of college and university libraries.

Marketing Library and Information Services

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Author :
Publisher : Walter de Gruyter
ISBN 13 : 9783598117534
Total Pages : 448 pages
Book Rating : 4.1/5 (175 download)

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Book Synopsis Marketing Library and Information Services by : Dinesh K. Gupta

Download or read book Marketing Library and Information Services written by Dinesh K. Gupta and published by Walter de Gruyter. This book was released on 2006 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing of library services has now been recognised as an essential agenda item for almost all kinds of libraries all over the world. As the term "marketing" has different meanings for different colleagues, the bundling of dozens of contributions from a truly international group of librarians is presented in this book, provides a broad scala on the topic. Therefore this book offers a useful tool for both working librarians and future librarians to understand vital issues relating to marketing of library and information services at the local, national and international level. The book is divided into six sections: Marketing concept: a changing perspective; Marketing in libraries around the world; Role of library associations; Education, training and research; Excellence in marketing; Databases and other marketing literature.

Challenges of Academic Library Management in Developing Countries

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Publisher : IGI Global
ISBN 13 : 1466640715
Total Pages : 348 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Challenges of Academic Library Management in Developing Countries by : Thanuskodi, S.

Download or read book Challenges of Academic Library Management in Developing Countries written by Thanuskodi, S. and published by IGI Global. This book was released on 2013-05-31 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: Academic libraries cater to the diverse needs of scholars, scientists, technocrats, researchers, students, and others personally and professionally invested in higher education. Due to advancements in information and communication technologies (ICT), the vision and mission of academic libraries are changing in developing countries. Challenges of Academic Library Management in Developing Countries provides the latest theoretical frameworks and empirical research into academic libraries, investigating concerns such as illiteracy, budgeting, software development, technical training, and others. In particular, this book will be of use to professionals and researchers working in the field of library and information science who are looking for new methods and best practices in the management of effective academic libraries. This book is part of the Advances in Library and Information Science series collection.

Development of Library Services in India

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Author :
Publisher : Concept Publishing Company
ISBN 13 : 9788170222330
Total Pages : 224 pages
Book Rating : 4.2/5 (223 download)

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Book Synopsis Development of Library Services in India by : S. P. Agrawal

Download or read book Development of Library Services in India written by S. P. Agrawal and published by Concept Publishing Company. This book was released on 1989 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Indian Science Abstracts

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Publisher :
ISBN 13 :
Total Pages : 1170 pages
Book Rating : 4.:/5 (9 download)

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Book Synopsis Indian Science Abstracts by :

Download or read book Indian Science Abstracts written by and published by . This book was released on 2011-07 with total page 1170 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Library Management

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Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788126904532
Total Pages : 276 pages
Book Rating : 4.9/5 (45 download)

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Book Synopsis Library Management by : Kiran Singh

Download or read book Library Management written by Kiran Singh and published by Atlantic Publishers & Dist. This book was released on 2005 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Library Management Is Not A New Concept. Evolved With The Inception Of Libraries, Its Original Concept, That Lacked Systematic Procedures And Scientific Application, Has Underwent A Remarkable Change To Cope Up With The Present Era Of Advanced Information Technology Which Demands Of Efficient System And Speedy Service. Telecommunication And Computers Have Given A New Face To Libraries And Its Services.

Library and Information Management

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Publisher :
ISBN 13 :
Total Pages : 336 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Library and Information Management by : G. J. Narayana

Download or read book Library and Information Management written by G. J. Narayana and published by . This book was released on 1991 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Survival Kit For Libraries (A Marketing Approach)

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Author :
Publisher : K.K. Publications
ISBN 13 :
Total Pages : 186 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Survival Kit For Libraries (A Marketing Approach) by : Dr. R.K. Bhatt

Download or read book The Survival Kit For Libraries (A Marketing Approach) written by Dr. R.K. Bhatt and published by K.K. Publications. This book was released on 2022-02-20 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Survival Kit For Libraries (A Marketing Approach) The present book deals with the study and application of Marketing Management in Library and Information Centers in ICT envi-ronment. There is no contradiction now a days in accepting the fact that the application of Marketing Management Principles, Methods and Techniques for the promotion of LIS Products and Services is not only imperative but also extremely important to the survival of library and information centres. The book fulfils some objectives by providing a detail explanation of the vital elements of marketing of library products and services. The book covers chapters like fundamentals of marketing of library products and services, strategies and technique, promotion of LIS products and services, management consultancy and information analysis consolidation and repackaging etc. The organization of the book is done as given below: Chapter: 1- Fundamental Concepts Chapter: 2- Strategies and Techniques Chapter: 3- Promotion of LIS Products and Services Chapter: 4- Management Consultancy Chapter: 5 Information Analysis, Consolidation and Re-Packaging Appendix : 1 Research in Marketing of LIS Products and Services Appendix : 2 Research in Manag-ement Consultancy Appendix : 3 Case study on Marketing

Marketing and Public Relations Activities in ARL Libraries

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Author :
Publisher : Association of Research Libr
ISBN 13 :
Total Pages : 126 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Marketing and Public Relations Activities in ARL Libraries by :

Download or read book Marketing and Public Relations Activities in ARL Libraries written by and published by Association of Research Libr. This book was released on 1999 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: