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Creating Blockbusters
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Book Synopsis Creating Blockbusters! by : Gene Del Vecchio
Download or read book Creating Blockbusters! written by Gene Del Vecchio and published by Pelican Publishing Company, Inc.. This book was released on 2012-03-08 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to creating "ever-cool" entertainment. An asset to entertainment executives or anyone aiming to create the next big hit, this book offers guidelines for developing concepts and marketing blockbusters. Whether it is a best-selling novel, a video game, or a high-tech toy, blockbusters play a big part in American society. Despite the prominence of these breakthrough hits, most entertainment ventures do not survive in today's competitive market. This guide identifies the key principles that will ensure lasting success.
Download or read book Blockbusters written by Anita Elberse and published by Henry Holt and Company. This book was released on 2013-10-15 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why the future of popular culture will revolve around ever bigger bets on entertainment products, by one of Harvard Business School's most popular professors What's behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Entertainment, and the NFL—along with such stars as Jay-Z, Lady Gaga, and LeBron James? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? Anita Elberse, Harvard Business School's expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking book, she explains a powerful truth about the fiercely competitive world of entertainment: building a business around blockbuster products—the movies, television shows, songs, and books that are hugely expensive to produce and market—is the surest path to long-term success. Along the way, she reveals why entertainment executives often spend outrageous amounts of money in search of the next blockbuster, why superstars are paid unimaginable sums, and how digital technologies are transforming the entertainment landscape. Full of inside stories emerging from Elberse's unprecedented access to some of the world's most successful entertainment brands, Blockbusters is destined to become required reading for anyone seeking to understand how the entertainment industry really works—and how to navigate today's high-stakes business world at large.
Book Synopsis How To Make Blockbuster Movies- And Do It On Your Own by : Tom Getty
Download or read book How To Make Blockbuster Movies- And Do It On Your Own written by Tom Getty and published by . This book was released on 2019-05-08 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: "How To Make Blockbuster Movies And Do It On Your Own" shows you how to make epic, blockbuster movies wherever you are, whoever you are, and with however little money you have.
Download or read book Blockbuster written by Tom Shone and published by Simon and Schuster. This book was released on 2004-12-07 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's a typical summer Friday night and the smell of popcorn is in the air. Throngs of fans jam into air-conditioned multiplexes to escape for two hours in the dark, blissfully lost in Hollywood's latest glittery confection complete with megawatt celebrities, awesome special effects, and enormous marketing budgets. The world is in love with the blockbuster movie, and these cinematic behemoths have risen to dominate the film industry, breaking box office records every weekend. With the passion and wit of a true movie buff and the insight of an internationally renowned critic, Tom Shone is the first to make sense of this phenomenon by taking readers through the decades that have shaped the modern blockbuster and forever transformed the face of Hollywood. The moment the shark fin broke the water in 1975, a new monster was born. Fast, visceral, and devouring all in its path, the blockbuster had arrived. In just a few weeks Jaws earned more than $100 million in ticket sales, an unprecedented feat that heralded a new era in film. Soon, blockbuster auteurs such as Steven Spielberg, George Lucas, and James Cameron would revive the flagging fortunes of the studios and lure audiences back into theaters with the promise of thrills, plenty of action, and an escape from art house pretension. But somewhere along the line, the beast they awakened took on a life of its own, and by the 1990s production budgets had escalated as quickly as profits. Hollywood entered a topsy-turvy world ruled by marketing and merchandising mavens, in which flops like Godzilla made money and hits had to break records just to break even. The blockbuster changed from a major event that took place a few times a year into something that audiences have come to expect weekly, piling into the backs of one another in an annual demolition derby that has left even Hollywood aghast. Tom Shone has interviewed all the key participants -- from cinematic visionaries like Spielberg and Lucas and the executives who greenlight these spectacles down to the effects wizards who detonated the Death Star and blew up the White House -- in order to reveal the ways in which blockbusters have transformed how Hollywood makes movies and how we watch them. As entertaining as the films it chronicles, Blockbuster is a must-read for any fan who delights in the magic of the movies.
Download or read book Blockbusters written by Gary S. Lynn and published by Harper Paperbacks. This book was released on 2003-08-14 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: What Makes a BLOCKBUSTER? More than half of all new products fail in the marketplace. But companies can dramatically improve their odds of success by implementing five key practices -- all within their control. Drs.Gary Lynn and Richard Reilly share the results of a ten-year research study illustrated by the inside stories of nearly fifty of the most successful products ever created. Lynn and Reilly explain the five keys for companies wishing to develop the next blockbuster. Without these crucial elements a blockbuster new product is virtually impossible: Compelling Product Vision • Product Improvisation • Information Exchange • Senior Management Commitment • Teamwork
Book Synopsis Writing the Blockbuster Novel by : Albert Zuckerman
Download or read book Writing the Blockbuster Novel written by Albert Zuckerman and published by Macmillan + ORM. This book was released on 2016-06-14 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Albert Zuckerman, legendary literary agent, has worked with many bestselling authors, including Ken Follett, Olivia Goldsmith, Antoinette Van Heugten, Michael Lewis, and F. Paul Wilson. Zuckerman is a master at teaching writers the skills necessary to crack the bestseller list. For this revised edition of Writing the Blockbuster Novel, Zuckerman has added an analysis of Nora Roberts's The Witness, which he uses along with classic books like Gone With the Wind and The Godfather, to illustrate his points. Zuckerman's commentary on Ken Follett's working outlines for The Man From St. Petersburg provide a blueprint for building links between plot and character. A new introduction discusses social media and self-publishing. Writing the Blockbuster Novel is an essential tool for any aspiring author. As Dan Brown said in an interview: "Not long ago, I had an amusing experience meeting the author of a book I received as a gift nearly two decades ago a book that in many ways changed my life. I was halfway through writing my first novel when I was given a copy of Writing the Blockbuster Novel. [Zuckerman's] book helped me complete my manuscript and get it published. [When] I met Mr. Zuckerman for the first time. I gratefully told him that he had helped me. He jokingly replied that he planned to tell everyone that he had helped me write The Da Vinci Code." At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.
Book Synopsis From Breakthrough to Blockbuster by : Donald L. Drakeman
Download or read book From Breakthrough to Blockbuster written by Donald L. Drakeman and published by Oxford University Press. This book was released on 2022 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Beginning in the 1970s, several scientific breakthroughs promised to transform the creation of new medicines. As investors sought to capitalize on these Nobel Prize-winning discoveries, the biotech industry grew to thousands of small companies around the world. Each sought to emulate what the major pharmaceutical companies had been doing for a century or more, but without the advantages of scale, scope, experience, and massive resources. How could a large collection of small companies, most with fewer than 50 employees, compete in one of the world's most breathtakingly expensive and highly regulated industries? This book shows how biotech companies have met the challenge by creating nearly 40% more of the most important treatments for unmet medical needs. Moreover, they have done so with much lower overall costs. The book focuses on both the companies themselves and the broader biotech ecosystem that supports them. Its portrait of the crucial roles played by academic research, venture capital, contract research organizations, the capital markets, and pharmaceutical companies shows how a supportive environment enabled the entrepreneurial biotech industry to create novel medicines with unprecedented efficiency. In doing so, it also offers insights for any industry seeking to innovate in uncertain and ambiguous conditions. Looking to the future, it concludes that biomedical research will continue to be most effective in the hands of a large group of small companies as long as national healthcare policies allow the rest of the ecosystem to continue to thrive"--
Book Synopsis Movie Blockbusters by : Julian Stringer
Download or read book Movie Blockbusters written by Julian Stringer and published by Routledge. This book was released on 2013-10-18 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Big-budget, spectacular films designed to appeal to a mass audience: is this what - or all - blockbusters are? Movie Blockbusters brings together writings from key film scholars, including Douglas Gomery, Peter Kramer, Jon Lewis and Steve Neale, to address the work of notable blockbuster auteurs such as Steven Spielberg and James Cameron, discuss key movies such as Star Wars and Titanic, and consider the context in which blockbusters are produced and consumed, including what the rise of the blockbuster says about the Hollywood film industry, how blockbusters are marketed and exhibited, and who goes to see them. The book also considers the movie scene outside Hollywood, discussing blockbusters made in Bollywood, China, South Korea, New Zealand and Argentina
Book Synopsis Creating Ever-cool by : Del Vecchio, Gene
Download or read book Creating Ever-cool written by Del Vecchio, Gene and published by Pelican Publishing. This book was released on 2010-09-23 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Summary: Blockbusters by : BusinessNews Publishing,
Download or read book Summary: Blockbusters written by BusinessNews Publishing, and published by Primento. This book was released on 2013-02-15 with total page 46 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of Gary Lynn and Richard Reilly's book: "Blockbusters: The Five Keys to Developing Great New Products". This complete summary of the ideas from Gary Lynn and Richard Reilly's book "Blockbusters" shows that great companies achieve lasting success because they constantly produce good products, or "blockbusters". In their book, the authors present five best practices for developing great new products, which you can implement into your own company. This summary is a must-read for any entrepreneur who wants to unlock their business potential and achieve success with blockbuster products. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Blockbusters" and find out how you can consistently develop great products.
Book Synopsis Hollywood Blockbusters by : David Sutton
Download or read book Hollywood Blockbusters written by David Sutton and published by Taylor & Francis. This book was released on 2009-11-01 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Certain Hollywood movies are now so deeply woven into the cultural fabric that lines of their dialogue - for example, 'Make him an offer he can't refuse' - have been incorporated into everyday discourse. The films explored in this book, which include The Godfather, Jaws, The Big Lebowski, Field of Dreams and The Village, have become important cultural myths, fascinating windows into the schisms, tensions, and problems of American culture. Hollywood Blockbusters: The Anthropology of Popular Movies uses anthropology to understand why these movies have such enduring appeal in this age of fragmented audiences and ever-faster spin cycles. Exploring key anthropological issues from ritual, kinship, gift giving and totemism to literacy, stereotypes, boundaries and warfare, this fascinating book uncovers new insights into the significance of modern film classics for students of Film, Media, Anthropology and American Cultural Studies.
Book Synopsis Industrial Society and the Science Fiction Blockbuster by : Mark T. Decker
Download or read book Industrial Society and the Science Fiction Blockbuster written by Mark T. Decker and published by McFarland. This book was released on 2016-03-01 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can blockbuster films be socially relevant or are they just escapist diversions to entertain the masses and enrich the studios? Not every successful film contains thoughtful commentary, but some that are marketed as pure entertainment do seriously engage social issues. Popular science fiction films of the late 1970s and early 1980s--such as George Lucas' Star Wars trilogy, Ridley Scott's Alien and Aliens, and James Cameron's Terminator films--present a critique of our engagement with technology in a way that resonates with 1960s counterculture. As challengers of the status quo's technological underpinnings, Luke Skywalker, Ellen Ripley and Sarah Connor echo the once-popular social criticism of philosopher Herbert Marcuse and speak directly to the concerns of people living in a technologically complex society. The films of Lucas, Scott and Cameron made money but also made us think about the world we live in.
Book Synopsis American Blockbuster by : Charles R. Acland
Download or read book American Blockbuster written by Charles R. Acland and published by Duke University Press. This book was released on 2020-07-24 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ben-Hur (1959), Jaws (1975), Avatar (2009), Wonder Woman (2017): the blockbuster movie has held a dominant position in American popular culture for decades. In American Blockbuster Charles R. Acland charts the origins, impact, and dynamics of this most visible, entertaining, and disparaged cultural form. Acland narrates how blockbusters emerged from Hollywood's turn to a hit-driven focus during the industry's business crisis in the 1950s. Movies became bigger, louder, and more spectacular. They also became prototypes for ideas and commodities associated with the future of technology and culture, accelerating the prominence of technological innovation in modern American life. Acland shows that blockbusters continue to be more than just movies; they are industrial strategies and complex cultural machines designed to normalize the ideologies of our technological age.
Download or read book Built to Fail written by Alan Payne and published by Lioncrest Publishing. This book was released on 2021-03-09 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: How does an iconic brand die? For more than two decades, Blockbuster was America's favorite way to watch movies. Millions of customers visited more than eight thousand stores around the globe every week, providing more data about movie audiences than anyone in history had ever owned. If any company should have predicted the disruptive forces coming down the pike, it was Blockbuster. But as new threats emerged, none of its five CEOs had answers, and the company collapsed long before its time. Built to Fail tells the complete inside story of Blockbuster's meteoric rise and catastrophic fall. Beneath the surface of explosive growth lay a shaky foundation of financial difficulty, tunnel vision, and missed opportunities. Written by Alan Payne, the man who built the longest-lasting Blockbuster franchise chain in the country, Built to Fail is a cautionary tale for today's disruptive marketplace, explaining why Blockbuster was a broken company long before Netflix ever streamed a single movie.
Book Synopsis Blockbusters of Victorian Theater, 1850-1910 by : Paul Fryer
Download or read book Blockbusters of Victorian Theater, 1850-1910 written by Paul Fryer and published by McFarland. This book was released on 2023-11-23 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited collection of essays details a wide-ranging selection of some of the most sensationally successful theatre productions of the long Victorian era, the real "blockbusters" of the age. Ranging from the world of operetta and music hall to spectacular drama and sensational melodrama, the productions included provide the reader with definitive proof that the phenomenon of the "smash hit" show is not restricted to modern Broadway. This is a world that encompassed the ground-breaking stage technology of Ben Hur, the wide political impact of Uncle Tom's Cabin and the sheer creative originality of L'Enfant Prodigue. Supporting the "star" system, productions featured some of the greatest names of the period - Sir Henry Irving, Sir Johnston Forbes Robertson, James O'Neill and Dion Boucicault. This was the very dawning of a new media age, which saw many of the productions transfer to the new world of silent cinema for the very first time
Book Synopsis The Rise of the Must-See Exhibition by : Anna Lawrenson
Download or read book The Rise of the Must-See Exhibition written by Anna Lawrenson and published by Routledge. This book was released on 2018-12-07 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Blockbuster exhibitions are ubiquitous fixtures in the cultural calendars of major museums and galleries worldwide. The Rise of the Must-See Exhibition charts their ascent across a diverse array of museums and galleries. The book positions these exhibits in the Australian cultural context, demonstrating how policy developments and historical precedents have created a space for their current domination. Drawing on historical evidence, policy documents and contemporary debates, the book offers a complex analysis of the aims and motivations of blockbuster exhibitions. Its chronological approach reveals a genealogy of exhibits from the mid-nineteenth century onward to identify precursors to current practice. This provides a foundation upon which to examine the unprecedented growth of blockbusters in the latter half of the twentieth century. The examples discussed offer a unique opportunity to study how institutional growth, political support, individual champions and audience interest have influenced the development of large-scale temporary exhibitions. The Rise of the Must-See Exhibition considers blockbusters as an international phenomenon and, as such, is highly relevant to practitioners working across the cultural sector around the world. The book will also appeal to academics and students engaged in the study of museums and galleries, arts management and curating, as well as those interested in the history of exhibitions and cultural policy.
Book Synopsis The Blockbuster Toy! by : Del Vecchio, Gene
Download or read book The Blockbuster Toy! written by Del Vecchio, Gene and published by Pelican Publishing. This book was released on 2003-09-30 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: By conducting an in-depth review of the great toys from ancient times to the present, youth- marketing expert Gene Del Vecchio reveals the six core qualities that help toys achieve blockbuster status: the toy's unique satisfaction of children�s emotional needsthe toy's acceptance among parents and unique fulfillment of their needsthe toy's perfect alignment with significant historical events or social trendsthe toy's ability to reinvent itselfthe toy's employment of inspiring, playful marketing and, sometimes, the toy�s serendipitous rendezvous with powerful, random events The Blockbuster Toy! How to Invent the Next BIG Thing also sheds light on the definition of what it means to be a toy in today�s world. From traditional toys, to foods, to multi-player on-line games, to the importance of story and Hollywood studio alliances, Del Vecchio casts a broad net and explains, in ways that marketers can learn from and interested readers will find amazingly insightful, how playthings become pop culture. Readers will learn here the essence of a blockbuster toy and the various recent approaches used by Crayola, Disney, and other companies in choosing theirproducts. Six chapters discuss blockbuster marketing strategies, all designed tohelp toy-industry professionals ignite te smiles that can make their careers.
