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Author : Chalmers Lowell Pancoast
Publisher : Arno Press
ISBN 13 :
Total Pages : 332 pages
Book Rating : 4.3/5 (91 download)
Download or read book Trail Blazers of Advertising written by Chalmers Lowell Pancoast and published by Arno Press. This book was released on 1926 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Chalmers Lowell Pancoast
Publisher :
ISBN 13 :
Total Pages : 269 pages
Book Rating : 4.:/5 (212 download)
Download or read book Trail Blazers of Advertising written by Chalmers Lowell Pancoast and published by . This book was released on 1924 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1794 pages
Book Rating : 4.:/5 (318 download)
Download or read book Editor & Publisher written by and published by . This book was released on 1926 with total page 1794 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Harry Lewis Bird
Publisher : Wildside Press LLC
ISBN 13 : 1434475549
Total Pages : 442 pages
Book Rating : 4.4/5 (344 download)
Download or read book This Fascinating Advertising Business written by Harry Lewis Bird and published by Wildside Press LLC. This book was released on 2008-08-01 with total page 442 pages. Available in PDF, EPUB and Kindle. Book excerpt: A detailed introductory guide to every aspect of the advertising field, including the "why," "who," "where," and "what" -- with illustrations, glossary, index, and more.
Author :
Publisher :
ISBN 13 :
Total Pages : 890 pages
Book Rating : 4.:/5 (4 download)
Download or read book The United States Catalog written by and published by . This book was released on 1928 with total page 890 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 1132 pages
Book Rating : 4.:/5 (29 download)
Download or read book The Bookman written by and published by . This book was released on 1927 with total page 1132 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ida M. Lynn
Publisher :
ISBN 13 :
Total Pages : 894 pages
Book Rating : 4.:/5 ( download)
Download or read book The United States Catalog written by Ida M. Lynn and published by . This book was released on 1928 with total page 894 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Catherine Gudis
Publisher : Routledge
ISBN 13 : 1135952434
Total Pages : 358 pages
Book Rating : 4.1/5 (359 download)
Download or read book Buyways written by Catherine Gudis and published by Routledge. This book was released on 2004-05-15 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: The highway has become the buyway. Along the millions of miles the public travels, advertisers spend billions on images of cola, cars, vodka, fast food, and swimming pools that blur past us, catching our fleeting attention and turning the landscape into a corridor of commerce. A smart, succinct, and visually compelling history of the billboard in America, Buyways traces how the outdoor advertising industry changed the face of American commercialism. Taking us from itinerant bill-stickers of circus posters in the 19th century to the blinking, beeping, 3-D eyesores of today, Gudis argues that roadside advertising has turned the landscape itself into a commodity to be bought and sold as advertising space. Buyways vividly chronicles the battles between environmentalists and businessmen as well as the response of artists, from New Deal photographers who satirized the billboard-infested landscape to commercial artists who embraced the kitsch of it all. It also shows how advertisers tapped into the American mythology of the open road, promoting mobile consumption as the American Dream on four wheels. Entertaining and brilliantly illustrated, Buyways is a vibrant road map of the new geography of consumption. Also includes an eight page color insert.
Author :
Publisher :
ISBN 13 :
Total Pages : 1338 pages
Book Rating : 4.3/5 (91 download)
Download or read book Advertising Fortnightly written by and published by . This book was released on 1927 with total page 1338 pages. Available in PDF, EPUB and Kindle. Book excerpt:
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Publisher :
ISBN 13 :
Total Pages : 1000 pages
Book Rating : 4.3/5 (243 download)
Download or read book Advertising & Selling written by and published by . This book was released on 1911 with total page 1000 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Marc Benioff
Publisher : Currency
ISBN 13 : 1984825208
Total Pages : 272 pages
Book Rating : 4.9/5 (848 download)
Download or read book Trailblazer written by Marc Benioff and published by Currency. This book was released on 2019-10-15 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • The founder and co-CEO of Salesforce delivers an inspiring vision for successful companies of the future—in which changing the world is everyone’s business. “The gold standard on how to use business as a platform for change at this urgent time.”—Ray Dalio, founder of Bridgewater Associates and author of Principles: Life and Work What’s the secret to business growth and innovation and a purpose-driven career in a world that is becoming vastly more complicated by the day? According to Marc Benioff, the answer is embracing a culture in which your values permeate everything you do. In Trailblazer, Benioff gives readers a rare behind-the-scenes look at the inner workings of one of the world’s most admired companies. He reveals how Salesforce’s core values—trust, customer success, innovation, and equality—and commitment to giving back have become the company’s greatest competitive advantage and the most powerful engine of its success. Because no matter what business you’re in, Benioff says, values are the bedrock of a resilient company culture that inspires all employees, at every level, to do the best work of their lives. Along the way, he shares insights and best practices for anyone who wants to cultivate a company culture positioned to thrive in the face of the inevitable disruption ahead. None of us in the business world can afford to sit on the sidelines and ignore what’s going on outside the walls of our workplaces. In the future, profits and progress will no longer be sustainable unless they serve the greater good. Whether you run a company, lead a small team, or have just draped an ID badge around your neck for the first time, Trailblazer reveals how anyone can become an agent of change. Praise for Trailblazer “A guide for what every business and organization must do to thrive in this period of profound political and economic change.”—Jamie Dimon, chairman and CEO of JPMorgan Chase “In Trailblazer, Benioff explores how companies can nurture a values-based culture to become powerful platforms for change.”—Susan Wojcicki, CEO of YouTube
Author :
Publisher :
ISBN 13 :
Total Pages : 892 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Cumulative Book Index written by and published by . This book was released on 1928 with total page 892 pages. Available in PDF, EPUB and Kindle. Book excerpt: A world list of books in the English language.
Author :
Publisher :
ISBN 13 :
Total Pages : 736 pages
Book Rating : 4.3/5 (243 download)
Download or read book Fourth Estate written by and published by . This book was released on 1927 with total page 736 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Himanshu Singhal
Publisher : INK FREEDOM PUBLISHERS
ISBN 13 : 8197200858
Total Pages : 243 pages
Book Rating : 4.1/5 (972 download)
Download or read book Trailblazers: 100 Case Studies in Marketing Brilliance written by Himanshu Singhal and published by INK FREEDOM PUBLISHERS. This book was released on 2024-04-19 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trailblazers: 100 Case Studies in Marketing Brilliance unveils the revolutionary power of marketing that transcends mere transactions to forge lasting cultural phenomena. From Apple's iPod unveiling that reshaped the music industry, to Red Bull and Coca-Cola creating iconic brand experiences, this book chronicles the journey of brands that broke the mold. It's a testament to those who leveraged innovation, psychology, and bold narratives to not just meet, but anticipate consumer desires. For visionaries eager to disrupt and inspire, "Trailblazers" is your guide to the art of marketing that changes the world—one campaign at a time. Welcome to the revolution.
Author :
Publisher :
ISBN 13 :
Total Pages : 1204 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Industrial Arts Index written by and published by . This book was released on 1927 with total page 1204 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Rajkumar Venkatesan
Publisher : University of Virginia Press
ISBN 13 : 081394516X
Total Pages : 278 pages
Book Rating : 4.8/5 (139 download)
Download or read book Marketing Analytics written by Rajkumar Venkatesan and published by University of Virginia Press. This book was released on 2021-01-13 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors of the pioneering Cutting-Edge Marketing Analytics return to the vital conversation of leveraging big data with Marketing Analytics: Essential Tools for Data-Driven Decisions, which updates and expands on the earlier book as we enter the 2020s. As they illustrate, big data analytics is the engine that drives marketing, providing a forward-looking, predictive perspective for marketing decision-making. The book presents actual cases and data, giving readers invaluable real-world instruction. The cases show how to identify relevant data, choose the best analytics technique, and investigate the link between marketing plans and customer behavior. These actual scenarios shed light on the most pressing marketing questions, such as setting the optimal price for one’s product or designing effective digital marketing campaigns. Big data is currently the most powerful resource to the marketing professional, and this book illustrates how to fully harness that power to effectively maximize marketing efforts.
Author :
Publisher :
ISBN 13 :
Total Pages : 584 pages
Book Rating : 4.5/5 (26 download)
Download or read book Associated Advertising written by and published by . This book was released on 1922 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt:
