Internet Business Models and Strategies

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Author :
Publisher : McGraw-Hill/Irwin
ISBN 13 : 9780072511666
Total Pages : 480 pages
Book Rating : 4.5/5 (116 download)

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Book Synopsis Internet Business Models and Strategies by : Allan Afuah

Download or read book Internet Business Models and Strategies written by Allan Afuah and published by McGraw-Hill/Irwin. This book was released on 2003 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text draws on research to develop and integrate a framework to help students understand factors that surround a firm's performance and the central role that business models play in the face of the Internet.

How to Run an Internet Business Now

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Publisher :
ISBN 13 : 9781946466747
Total Pages : pages
Book Rating : 4.4/5 (667 download)

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Book Synopsis How to Run an Internet Business Now by : Chas Fox

Download or read book How to Run an Internet Business Now written by Chas Fox and published by . This book was released on 2021-06-30 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Internet Marketing, Start-to-finish

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Author :
Publisher : Que Publishing
ISBN 13 : 0789747898
Total Pages : 320 pages
Book Rating : 4.7/5 (897 download)

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Book Synopsis Internet Marketing, Start-to-finish by : Catherine Juon

Download or read book Internet Marketing, Start-to-finish written by Catherine Juon and published by Que Publishing. This book was released on 2011 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is designed to help companies view Internet marketing strategically, bring together marketing, sales and operations functions that were previously separate and siloed, and systematically capture and apply data to drive dramatic improvements in performance. Drawing on their extensive experience with enterprise clients, Catherine Juon and Dunrie Greiling show how to implement a more iterative, measurable, and repeatable approach to Internet marketing, gain better information about which online strategies are working best, deliver better-qualified leads to sales, build an "online sales engine" to track every customer relationship from the very outset - and, above all, grow profits. Rather than covering individual Internet marketing tools in isolation, they show how to integrate the full strategic toolkit: social media, pay-per-click, Google AdWords, SEO, site usability, Google Analytics, audience analysis, CRM, lead generation, site navigation optimization, and more. Readers learn how to use metrics and data analysis far more effectively to inform adjustments in both long-term strategy and short-term tactics. Along the way, the authors offer new solutions to challenges discussed in no other book - including the challenges of marketing, advertising, and pricing when Google flattens all channels and geographies into a single gigantic marketplace

Click Millionaires

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Publisher : Amacom
ISBN 13 : 0814431917
Total Pages : 289 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Click Millionaires by : Scott C. Fox

Download or read book Click Millionaires written by Scott C. Fox and published by Amacom. This book was released on 2012 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Because its time to upgrade your life.

101 Internet Businesses You Can Start from Home

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Publisher : Maximum Press
ISBN 13 : 1931644799
Total Pages : 354 pages
Book Rating : 4.9/5 (316 download)

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Book Synopsis 101 Internet Businesses You Can Start from Home by : Susan Sweeney

Download or read book 101 Internet Businesses You Can Start from Home written by Susan Sweeney and published by Maximum Press. This book was released on 2010 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes 101 popular home-based businesses, exploring the planning, set-up, management, and technical requirements of each and offering advice on designing effective Web sites and optimizing Web marketing opportunities.

Online Business from Scratch

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781539737674
Total Pages : 0 pages
Book Rating : 4.7/5 (376 download)

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Book Synopsis Online Business from Scratch by : Matthew Paulson

Download or read book Online Business from Scratch written by Matthew Paulson and published by Createspace Independent Publishing Platform. This book was released on 2016-12-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "It is possible to build your own profitable online business, but you can't do it overnight. The simple truth is that you need to choose a solid niche from day one, be willing to consistently work on your business over the course of several months and follow the path laid before you by people that have actually done it. Here's what you'll learn: (1) Choose a niche that has strong advertiser demand, customers that are ready to buy and solid long-term growth potential. (2) Find the perfect domain name, create a great logo and choose the ideal branding for your online business. (3) Systematically build your audience through content marketing, social media marketing, paid advertising and other audience growth strategies. (4) Develop a system that will make regularly creating great content a simple and straight forward process. (5) Maximize your company's advertising revenue by choosing the right networks, setting up the right ad placements and implementing other advanced monetization strategies. (6) Launch digital products and services that your audience can't wait to buy. (7) Position your business for long-term growth and establish systems so that your business can run without you. Whether you simply want to learn how to make your first $1,000 online, create streams of passive income or build your own online business empire, Online Business from Scratch will help you turn your dream of starting an online business into reality."--www.amazon.com

The New Digital Age

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Publisher : Hachette UK
ISBN 13 : 1848546246
Total Pages : 371 pages
Book Rating : 4.8/5 (485 download)

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Book Synopsis The New Digital Age by : Eric Schmidt

Download or read book The New Digital Age written by Eric Schmidt and published by Hachette UK. This book was released on 2013-04-25 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'This is the most important - and fascinating - book yet written about how the digital age will affect our world' Walter Isaacson, author of Steve Jobs From two leading thinkers, the widely anticipated book that describes a new, hugely connected world of the future, full of challenges and benefits which are ours to meet and harness. The New Digital Age is the product of an unparalleled collaboration: full of the brilliant insights of one of Silicon Valley's great innovators - what Bill Gates was to Microsoft and Steve Jobs was to Apple, Schmidt (along with Larry Page and Sergey Brin) was to Google - and the Director of Google Ideas, Jared Cohen, formerly an advisor to both Secretaries of State Condoleezza Rice and Hillary Clinton. Never before has the future been so vividly and transparently imagined. From technologies that will change lives (information systems that greatly increase productivity, safety and our quality of life, thought-controlled motion technology that can revolutionise medical procedures, and near-perfect translation technology that allows us to have more diversified interactions) to our most important future considerations (curating our online identity and fighting those who would do harm with it) to the widespread political change that will transform the globe (through transformations in conflict, increasingly active and global citizenries, a new wave of cyber-terrorism and states operating simultaneously in the physical and virtual realms) to the ever present threats to our privacy and security, Schmidt and Cohen outline in great detail and scope all the promise and peril awaiting us in the coming decades. A breakthrough book - pragmatic, inspirational and totally fascinating. Whether a government, a business or an individual, we must understand technology if we want to understand the future. 'A brilliant guidebook for the next century . . . Schmidt and Cohen offer a dazzling glimpse into how the new digital revolution is changing our lives' Richard Branson

40 Rules for Internet Business Success

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Author :
Publisher : American Consumer News, LLC
ISBN 13 : 9780990530008
Total Pages : 198 pages
Book Rating : 4.5/5 (3 download)

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Book Synopsis 40 Rules for Internet Business Success by : Matthew Paulson

Download or read book 40 Rules for Internet Business Success written by Matthew Paulson and published by American Consumer News, LLC. This book was released on 2014-07-05 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Matthew Paulson, Founder of Analyst Ratings Network, Lightning Releases and GoGo Photo Contest, has weathered the failures and triumphs of being an entrepreneur for nearly a decade to create his own seven-figure Internet business. 40 Rules for Internet Business Success is his collection of core principles and strategies he used to grow his business.

Building the Internet of Things

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Publisher : John Wiley & Sons
ISBN 13 : 1119285682
Total Pages : 315 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Building the Internet of Things by : Maciej Kranz

Download or read book Building the Internet of Things written by Maciej Kranz and published by John Wiley & Sons. This book was released on 2016-11-09 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Connect your organization to the Internet of Things with solid strategy and a proven implementation plan Building Internet of Things provides front-line business decision makers with a practical handbook for capitalizing on this latest transformation. Focusing on the business implications of Internet of Things (IoT), this book describes the sheer impact, spread, and opportunities arising every day, and how business leaders can implement IoT today to realize tangible business advantages. The discussion delves into IoT from a business, strategy and organizational standpoint, and includes use-cases that illustrate the ripple effect that this latest disruption brings; you'll learn how to fashion a viable IoT plan that works with your organization's strategy and direction, and how to implement that strategy successfully by integrating IoT into your organization tomorrow. For business managers, the biggest question surrounding the Internet of Things is what to do with it. This book examines the way IoT is being used today—and will be used in the future—to help you craft a robust plan for your organization. Grasp the depth and breadth of the Internet of Things Create a secure IoT recipe that aligns with your company's strategy Capitalize on advances while avoiding disruption from others Leverage the technical, organizational, and social impact of IoT In the past five years, the Internet of Things has become the new frontier of technology that has everyone talking. It seems that almost every week a major vendor announces a new IoT strategy or division; is your company missing the boat? Learn where IoT fits into your organization, and how to turn disruption into profit with the expert guidance in Building the Internet of Things.

Launch (Updated & Expanded Edition)

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Publisher : Hay House, Inc
ISBN 13 : 1401960243
Total Pages : 313 pages
Book Rating : 4.4/5 (19 download)

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Book Synopsis Launch (Updated & Expanded Edition) by : Jeff Walker

Download or read book Launch (Updated & Expanded Edition) written by Jeff Walker and published by Hay House, Inc. This book was released on 2021-07-27 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creator of Product Launch Formula: A new edition of the #1 New York Times best-selling guide that's redefined online marketing and helped countless entrepreneurs make millions. The revised and updated edition of the #1 New York Times bestseller Launch will build your business - fast. Whether you've already got an online business or you're itching to start one, this is a recipe for getting more traction and a fast start. Think about it: What if you could launch like Apple or the big Hollywood studios? What if your prospects eagerly counted down the days until they could buy your product? And you could do it no matter how humble your business or budget? Since 1996, Jeff Walker has been creating hugely successful online launches. After bootstrapping his first Internet business from his basement, he quickly developed a process for launching new products and businesses with unprecedented success. And once he started teaching his formula to other entrepreneurs, the results were simply breathtaking. Tiny, home-based businesses started doing launches that brought in tens of thousands, hundreds of thousands, and even millions of dollars. Whether you have an existing business or you're starting from scratch, this is how you start fast. This formula is how you engineer massive success. Now the question is this: Do you want to start slow, and fade away from there? Or are you ready for a launch that will change the future of your business and your life?

The Internet Book

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Publisher : CRC Press
ISBN 13 : 0429824440
Total Pages : 680 pages
Book Rating : 4.4/5 (298 download)

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Book Synopsis The Internet Book by : Douglas E. Comer

Download or read book The Internet Book written by Douglas E. Comer and published by CRC Press. This book was released on 2018-09-03 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet Book, Fifth Edition explains how computers communicate, what the Internet is, how the Internet works, and what services the Internet offers. It is designed for readers who do not have a strong technical background — early chapters clearly explain the terminology and concepts needed to understand all the services. It helps the reader to understand the technology behind the Internet, appreciate how the Internet can be used, and discover why people find it so exciting. In addition, it explains the origins of the Internet and shows the reader how rapidly it has grown. It also provides information on how to avoid scams and exaggerated marketing claims. The first section of the book introduces communication system concepts and terminology. The second section reviews the history of the Internet and its incredible growth. It documents the rate at which the digital revolution occurred, and provides background that will help readers appreciate the significance of the underlying design. The third section describes basic Internet technology and capabilities. It examines how Internet hardware is organized and how software provides communication. This section provides the foundation for later chapters, and will help readers ask good questions and make better decisions when salespeople offer Internet products and services. The final section describes application services currently available on the Internet. For each service, the book explains both what the service offers and how the service works. About the Author Dr. Douglas Comer is a Distinguished Professor at Purdue University in the departments of Computer Science and Electrical and Computer Engineering. He has created and enjoys teaching undergraduate and graduate courses on computer networks and Internets, operating systems, computer architecture, and computer software. One of the researchers who contributed to the Internet as it was being formed in the late 1970s and 1980s, he has served as a member of the Internet Architecture Board, the group responsible for guiding the Internet’s development. Prof. Comer is an internationally recognized expert on computer networking, the TCP/IP protocols, and the Internet, who presents lectures to a wide range of audiences. In addition to research articles, he has written a series of textbooks that describe the technical details of the Internet. Prof. Comer’s books have been translated into many languages, and are used in industry as well as computer science, engineering, and business departments around the world. Prof. Comer joined the Internet project in the late 1970s, and has had a high-speed Internet connection to his home since 1981. He wrote this book as a response to everyone who has asked him for an explanation of the Internet that is both technically correct and easily understood by anyone. An Internet enthusiast, Comer displays INTRNET on the license plate of his car.

Customers.com

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Publisher : Random House Business Books
ISBN 13 : 9780712680714
Total Pages : 386 pages
Book Rating : 4.6/5 (87 download)

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Book Synopsis Customers.com by : Patricia B. Seybold

Download or read book Customers.com written by Patricia B. Seybold and published by Random House Business Books. This book was released on 1998 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text shows how to use the Internet to keep customers, increase sales, and improve profits. It offers practical, easy-to-understand and apply advice based on proven marketing principles and on real, detailed case-studies of how well-known corporations are using the Internet successfully.

The New Internet Business Book

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Author :
Publisher :
ISBN 13 :
Total Pages : 532 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis The New Internet Business Book by : Jill H. Ellsworth

Download or read book The New Internet Business Book written by Jill H. Ellsworth and published by . This book was released on 1996-01-31 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt: Extensively revised and updated, this book shows users what their business can do to the Net and how to do it. It offers step-by-step advice for getting on the Internet and conducting all sorts of business--from doing market research and obtaining competitive information to announcing products and making sales. The list of Internet business resources has also been expanded.

The Dynamic Internet

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Publisher : AEI Press
ISBN 13 : 0844772291
Total Pages : 186 pages
Book Rating : 4.8/5 (447 download)

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Book Synopsis The Dynamic Internet by : Christopher Yoo

Download or read book The Dynamic Internet written by Christopher Yoo and published by AEI Press. This book was released on 2012-09-16 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Dynamic Internet: How Technology, Users, and Businesses are Changing the Network offers a comprehensive history of the Internet and efforts to regulate its use. University of Pennsylvania law professor Christopher S. Yoo contends that rather than engaging in prescriptive regulatory oversight, the government should promote competition in other ways, such as reducing costs for consumers, lowering entry barriers for new producers, and increasing transparency. These reforms would benefit consumers while permitting the industry to develop new solutions for emerging problems. It is fruitless for government to attempt to lock the burgeoning online industry into any particular architecture; rather, policymakers should act with the knowledge that no one actor can foresee how the network is likely to evolve in the future.

The Internet Business Guide

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Author :
Publisher : Prentice Hall
ISBN 13 : 9780672305306
Total Pages : 468 pages
Book Rating : 4.3/5 (53 download)

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Book Synopsis The Internet Business Guide by : Rosalind Resnick

Download or read book The Internet Business Guide written by Rosalind Resnick and published by Prentice Hall. This book was released on 1994 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: A handy resource for all business users, this book informs and educates business people, entrepreneurs and small business owners about how to benefit from the many business opportunities available on the Internet. In addition the book includes profiles of entrepreneurs who've done things right (and wrong) on the Internet and tips on shopping for the best deal on Internet access.

Enabling the Internet of Value

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Author :
Publisher : Springer Nature
ISBN 13 : 3030781844
Total Pages : 209 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Enabling the Internet of Value by : Nikhil Vadgama

Download or read book Enabling the Internet of Value written by Nikhil Vadgama and published by Springer Nature. This book was released on 2022-01-11 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book shows how blockchain technology can transform the Internet, connecting global businesses in disruptive ways. It offers a comprehensive and multi-faceted examination of the potential of distributed ledger technology (DLT) from a new perspective: as an enabler of the Internet of Value (IoV). The authors discuss applications of blockchain technology to the financial services domain, e.g. in real estate, insurance and the emerging Decentralised Finance (DeFi) movement. They also cover applications to the media and e-commerce domains. DLT’s impacts on the circular economy, marketplace, Internet of Things (IoT) and oracle business models are also investigated. In closing, the book provides outlooks on the evolution of DLT, as well as the systemic governance and privacy risks of the IoV. The book is intended for a broad readership, including students, researchers and industry practitioners.

The Evolution of the Internet in the Business Sector

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Author :
Publisher : IGI Global
ISBN 13 : 1466672633
Total Pages : 407 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis The Evolution of the Internet in the Business Sector by : Piet Kommers

Download or read book The Evolution of the Internet in the Business Sector written by Piet Kommers and published by IGI Global. This book was released on 2014-11-30 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Efficiency and Efficacy are crucial to the success of national and international business operations today. With this in mind, businesses are continuously searching for the information and communication technologies that will improve job productivity and performance and enhance communications, collaboration, cooperation, and connection between employees, employers, and stakeholders. The Evolution of the Internet in the Business Sector: Web 1.0 to Web 3.0 takes a historical look at the policy, implementation, management, and governance of productivity enhancing technologies. This work shares best practices with public and private universities, IS developers and researchers, education managers, and business and web professionals interested in implementing the latest technologies to improve organizational productivity and communication.