Management and Economics of Communication

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110587203
Total Pages : 462 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Management and Economics of Communication by : M. Bjørn Rimscha

Download or read book Management and Economics of Communication written by M. Bjørn Rimscha and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-06-08 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook combines the perspectives of communication studies, economics and management, and psychology in order to provide a comprehensive economic view on personal and mass communication. It is divided into six parts that comprise: 1. an overarching introduction that defines the field and provides a brief overview of its history (1 chapter) 2. the most commonly used theoretic frameworks for the analysis of communication economics and management (4 chapters) 3. the peculiarities of the quantitative and qualitative methods and data used in the field (3 chapters) 4. key issues of the field such as the economics of language, labor in creative industries, media concentration, branding etc. (10 chapters) 5. descriptions of the development, trends and peculiarities of the field in different parts of the world, written by scholars from the respective region (10 chapters) 6. reflections on future directions for the field, both from a managerial and from an economics perspective (1 chapter). The authors of the individual chapters represent different academic disciplines, research traditions, and geographic backgrounds. The reader will thus gain multifaceted insights into the management and economics of communication.

The Economics of Communication

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Author :
Publisher : Elsevier
ISBN 13 : 1483147894
Total Pages : 273 pages
Book Rating : 4.4/5 (831 download)

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Book Synopsis The Economics of Communication by : Karen P. Middleton

Download or read book The Economics of Communication written by Karen P. Middleton and published by Elsevier. This book was released on 2013-10-22 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Economics of Communication: A Selected Bibliography with Abstracts lists several texts that focus on economics of communication. The book also provides description of every text. The texts are organized according to section. The first section contains texts that discuss the definition of the information/communications aspect of the economy, while the second section deals with various communication industries. Section 3 contains texts that provide economic analysis of some aspects of communications. The fourth section deals with the impact of communications on economic systems, while the fifth section contains texts about international exchange of communications goods and services. The last section contains texts that discuss some political implication of the economics of communication. The book will appeal to readers, professionals, and researchers who are concerned with several issues pertaining to economics and communications.

The Economics of Communication and Information

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Author :
Publisher : Edward Elgar Publishing
ISBN 13 :
Total Pages : 600 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis The Economics of Communication and Information by : Donald McLean Lamberton

Download or read book The Economics of Communication and Information written by Donald McLean Lamberton and published by Edward Elgar Publishing. This book was released on 1996 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of 31 reprinted articles written from 1962 to 1991, charting the responses of economists to information technology in the advancement of economic development. The contributors consider topics in the areas of information and organizational efficiency, the macrorealities of the information economy including credit and currency issues, management and technology in corporate innovations, the development of information policy, particular concerns relating to international information, and the new directions in techno-economics including changing notions of investment theory and modern manufacturing. Lacks an index. Annotation copyright by Book News, Inc., Portland, OR

Media Economics

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Publisher : Routledge
ISBN 13 : 1135623783
Total Pages : 351 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Media Economics by : Alison Alexander

Download or read book Media Economics written by Alison Alexander and published by Routledge. This book was released on 2003-12-08 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries. This text examines the process of media economics decision making through an exploration of key topics, such as industrial restructuring, regulatory constraints upon media operations, and changing economic value, providing key insights into media business activities. With the structure and value of media industries changing rapidly and sometimes dramatically, this text moves beyond a basic documentation of historical patterns to help readers understand the mechanics of change, offering insight into the processes reproducing contemporary trends in media economics. Thoroughly updated in this third edition, Media Economics focuses on the primary concerns of media economics, the techniques of economic and business analysis, and the overall characteristics of the media environment; and explores contemporary business practices within specific media industries, including newspaper, magazine, television, cable, movie, radio advertising, music, and online industries. New for this edition are chapters on the advertising, book publishing, and magazine publishing industries. Chapters contributed by expert scholars and researchers provide substantial discussions of the crucial topics and issues in the media industry sectors, and emphasize both domestic and international businesses. Offering a thorough examination of the economic factors and forces concerning the media industries, Media Economics is appropriate for use as a course text for advanced media management and economics students. It also serves as an indispensable reference for scholars and researchers in media business arenas.

Capitalism and Communication

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Author :
Publisher : Sage Publications (CA)
ISBN 13 :
Total Pages : 232 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Capitalism and Communication by : Nicholas Garnham

Download or read book Capitalism and Communication written by Nicholas Garnham and published by Sage Publications (CA). This book was released on 1990 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: A leading exponent of the political economy approach to mass communication poses an intellectual challenge to the currently dominant postmodernist and information-society theories. His essays investigate the role of the media and cultural institutions in contemporary capitalist societies.

Management and Economics of Communication

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110589540
Total Pages : 523 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Management and Economics of Communication by : M. Bjørn Rimscha

Download or read book Management and Economics of Communication written by M. Bjørn Rimscha and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-06-08 with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook combines the perspectives of communication studies, economics and management, and psychology in order to provide a comprehensive economic view on personal and mass communication. It is divided into six parts that comprise: 1. an overarching introduction that defines the field and provides a brief overview of its history (1 chapter) 2. the most commonly used theoretic frameworks for the analysis of communication economics and management (4 chapters) 3. the peculiarities of the quantitative and qualitative methods and data used in the field (3 chapters) 4. key issues of the field such as the economics of language, labor in creative industries, media concentration, branding etc. (10 chapters) 5. descriptions of the development, trends and peculiarities of the field in different parts of the world, written by scholars from the respective region (10 chapters) 6. reflections on future directions for the field, both from a managerial and from an economics perspective (1 chapter). The authors of the individual chapters represent different academic disciplines, research traditions, and geographic backgrounds. The reader will thus gain multifaceted insights into the management and economics of communication.

Communication And The Transformation Of Economics

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Author :
Publisher : Routledge
ISBN 13 : 0429981155
Total Pages : 539 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Communication And The Transformation Of Economics by : Robert E Babe

Download or read book Communication And The Transformation Of Economics written by Robert E Babe and published by Routledge. This book was released on 2018-10-08 with total page 539 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book proposes that infusing mainline economics with more expansive and realistic conceptions of information/communication transforms static neoclassicism into evolutionary political economy. It results in modes of analysis that, when applied through policy, can lead to a sustainable future.

Media Economics

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Author :
Publisher : SAGE Publications
ISBN 13 : 1452264333
Total Pages : 369 pages
Book Rating : 4.4/5 (522 download)

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Book Synopsis Media Economics by : Colin Hoskins

Download or read book Media Economics written by Colin Hoskins and published by SAGE Publications. This book was released on 2004-06-16 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Economics: Applying Economics to New and Traditional Media differs from ordinary media economic texts by taking a conceptual approach to economic issues. As the book progresses through economic principles, authors Colin Hoskins, Stuart McFadyen, and Adam Finn use cases and examples to demonstrate how these principles can be used to analyze media issues and problems. Media Economics emphasizes economic concepts that have distinct application within media industries, including corporate media strategies and mergers, public policy within media industries, how industry structure and changing technologies affect the conduct and performance of media industries, and why the United States dominates trade in information and entertainment.

Communication Economics and Development

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Author :
Publisher : [Honolulu] Hawaii : East-West Center ; Elmsford, N.Y. : Pergamon Press
ISBN 13 :
Total Pages : 364 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Communication Economics and Development by : East-West Communication Institute

Download or read book Communication Economics and Development written by East-West Communication Institute and published by [Honolulu] Hawaii : East-West Center ; Elmsford, N.Y. : Pergamon Press. This book was released on 1982 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Economics of Information Technology and the Media

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Author :
Publisher : World Scientific
ISBN 13 : 9789810238445
Total Pages : 358 pages
Book Rating : 4.2/5 (384 download)

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Book Synopsis Economics of Information Technology and the Media by : Linda Low

Download or read book Economics of Information Technology and the Media written by Linda Low and published by World Scientific. This book was released on 2000 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interest in information technology and the media is growing apace. This book has been specially written to provide an economics framework for analysing the nature and scope, as well as issues, pertaining to the new information and communication technology and revolution. It also presents some trends and perspectives from the Asia-Pacific region. While the economic principles of efficiency and competition are the same everywhere, many socio-political issues with respect to information technology and the media are unique to some specific cultural contexts. The book will be useful to students, researchers and policymakers in mass communication, information technology and the media.

Telecommunication Economics

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Author :
Publisher : Springer
ISBN 13 : 364230382X
Total Pages : 251 pages
Book Rating : 4.6/5 (423 download)

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Book Synopsis Telecommunication Economics by : Antonis M. Hadjiantonis

Download or read book Telecommunication Economics written by Antonis M. Hadjiantonis and published by Springer. This book was released on 2012-04-27 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes a collaborative and selected documentation of the scientific outcome of the European COST Action IS0605 Econ@Tel "A Telecommunications Economics COST Network" which run from October 2007 to October 2011. Involving experts from around 20 European countries, the goal of Econ@Tel was to develop a strategic research and training network among key people and organizations in order to enhance Europe's competence in the field of telecommunications economics. Reflecting the organization of the COST Action IS0605 Econ@Tel in working groups the following four major research areas are addressed: - evolution and regulation of communication ecosystems; - social and policy implications of communication technologies; - economics and governance of future networks; - future networks management architectures and mechanisms.

Communication Economics and Development

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Author :
Publisher : Elsevier
ISBN 13 : 1483148041
Total Pages : 357 pages
Book Rating : 4.4/5 (831 download)

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Book Synopsis Communication Economics and Development by : Meheroo Jussawalla

Download or read book Communication Economics and Development written by Meheroo Jussawalla and published by Elsevier. This book was released on 2017-05-17 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication Economics and Development aims to determine a methodology for integrating communication variables into economic development models. The first five chapters of the book cover the theoretical issues and their conceptualization as the basis for deriving a better understanding of the role of communication in economic development. The major issues for concern are the economic variables that are endogenous to communication planning in the light of rapid advances in communication technologies. Chapters 6-9 deals with the consideration of the role of communication in national development; the international trade theory and communications; and the political economy of information in a changing international economic order. The Japanese experience in focusing on the role of communication in economic development; a model for predicting development benefits from telecommunication investment; and the role of telecommunications in developing countries are also discussed. The text further describes the impact of telecommunication and information in development planning strategy; the opportunity costs in computer conferencing during and for economic development; and the evaluation of the impact of communication on agricultural development in Nepal. The use of economic concepts in communication planning practice is also discussed.

Information and Communication in Economics

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 9401122040
Total Pages : 357 pages
Book Rating : 4.4/5 (11 download)

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Book Synopsis Information and Communication in Economics by : Robert E. Babe

Download or read book Information and Communication in Economics written by Robert E. Babe and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although there is a burgeoning interest among economists in `information economics', much of the literature adopts a reductionist conceptualization of information, defining it exclusively as reduction in uncertainty, exploring the implications of imperfect information on markets. This neoclassical treatment obscures major interrelations between economic and communicatory processes. Drawing on a range of distinguished scholarship from both the economic and communication studies disciplines, Information and Communication in Economics explores the implications for economic analysis and our understanding of economic processes of employing a more complete conceptualization of information: information as locus of power; information as evolutionary agent; and media systems as devices for control.

Show Me the Money

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Publisher : Routledge
ISBN 13 : 1136946993
Total Pages : 632 pages
Book Rating : 4.1/5 (369 download)

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Book Synopsis Show Me the Money by : Chris Roush

Download or read book Show Me the Money written by Chris Roush and published by Routledge. This book was released on 2010-10-04 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt: Show Me the Money is the definitive business journalism textbook that offers hands-on advice and examples on doing the job of a business journalist. Author Chris Roush draws on his experience as a business journalist and educator to explain how to cover businesses, industries and the economy, as well as where to find sources of information for stories. He demonstrates clearly how reporters take financial information and turn it into relevant facts that explain a topic to readers. This definitive business journalism text: provides real-world examples of business articles presents complex topics in a form easy to read and understand offers examples of where to find news stories in SEC filings gives comprehensive explanations and reviews of corporate financial, balance sheet, and cash flow statements provides tips on finding sources, such as corporate investors and hard-to-find corporate documents gives a comprehensive listing of websites for business journalists to use. Key updates for the second edition include: tips from professional business journalists provided throughout the text new chapters on personal finance reporting and covering specific business beats expanded coverage of real estate reporting updates throughout to reflect significant changes in SEC, finance, and economics industries. With numerous examples of documents and stories in the text, Show Me the Money is an essential guide for students and practitioners doing business journalism.

Media Economics and Management

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000455548
Total Pages : 155 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Media Economics and Management by : Sathya Prakash Elavarthi

Download or read book Media Economics and Management written by Sathya Prakash Elavarthi and published by Taylor & Francis. This book was released on 2021-09-27 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive understanding of key concepts and terms in media economics and management and explains their applications using relevant data. Beginning with a conceptual study of media markets, industry structures, firm behaviour, public policy, production, pricing and consumption choices in media industries, the book uses the framework to present an in-depth examination of the management of four major media industry sectors in India: newspaper publishing, television broadcasting, film and digital media industries. It also deals with two topics relevant across media business sectors: creative industries approaches and copyright issues. The book discusses the economic forces and factors that shape the workings of media industries and institutions in India to highlight trends in a business that is rapidly evolving, highly profitable and marked by regional, linguistic, economic and cultural diversity. This volume is a step towards formalising the emerging field of media economics and management within the discipline of mass communication and journalism as an area of research and education in India. An accessible guide to the basic principles and concepts of media economics and management, with illustrations from Indian and global media industries, this will be an essential resource for students, researchers and teachers of media and communication studies, media economics and management, political economy and sociology as well as for professionals in media industries.

Understanding Media Economics

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Publisher : SAGE
ISBN 13 : 141293186X
Total Pages : 193 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Understanding Media Economics by : Gillian Doyle

Download or read book Understanding Media Economics written by Gillian Doyle and published by SAGE. This book was released on 2002-04-04 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: `This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of concepts or frameworks and by a balanced discussion for the respective positions in areas of debate' - Paul MacDonald, Roehampton Institute Understanding Media Economics provides a clear, precise introduction to the key economic concepts and issues affecting the media. The book: explains the fundamental concepts relevant to the study of media economics; considers the key industrial questions facing the media industries today; relates economic theory to business practice; covers a wide range of media activity - advertising, television, film, print media, and new media; and looks at the impact of economics on public policy. Understanding Media Economics offers a stimulating perspective on the contemporary media environment. This book will be an essential purchase for all students of the media and mass communication.

The Media Economy

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1000997782
Total Pages : 204 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis The Media Economy by : Alan B. Albarran

Download or read book The Media Economy written by Alan B. Albarran and published by Taylor & Francis. This book was released on 2023-11-30 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This fully updated third edition analyzes the media industries and their activities from macro to micro levels, using concepts and theories to demonstrate the role the media plays in the economy as a whole. This textbook breaks new ground through its analysis of the rapidly changing and evolving media economy from two unique perspectives. First, the book explores how media industries function across global, national, household, and individual levels of society. Second, it assesses how key forces such as technology, globalization, regulation, and consumer aspects are constantly evolving and influencing media industries. This new edition incorporates thoroughly updated theory and research as well as expanded case studies that include examples from international markets such as Asia, Europe, and Latin America. It builds on the contributions of the previous edition by providing new references and current data to define and analyze today’s media markets and offers a more expansive assessment of streaming business models as well as the effects of Covid-19 on the media economy. Written in an accessible style and presenting a holistic global perspective of the role of media in the global economy, the textbook provides crucial insights for students and practitioners of media economics, media management and media industries.