Economics Of Information Technology And The Media

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Economics of Information Technology and the Media

Author : Linda Low
Publisher : World Scientific
ISBN 13 : 9789810238445
Total Pages : 358 pages
Book Rating : 4.2/5 (384 download)

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Book Synopsis Economics of Information Technology and the Media by : Linda Low

Download or read book Economics of Information Technology and the Media written by Linda Low and published by World Scientific. This book was released on 2000 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interest in information technology and the media is growing apace. This book has been specially written to provide an economics framework for analysing the nature and scope, as well as issues, pertaining to the new information and communication technology and revolution. It also presents some trends and perspectives from the Asia-Pacific region. While the economic principles of efficiency and competition are the same everywhere, many socio-political issues with respect to information technology and the media are unique to some specific cultural contexts. The book will be useful to students, researchers and policymakers in mass communication, information technology and the media.

The Economics of Information Technology

Author : Paul Jowett
Publisher : Springer
ISBN 13 : 1349183172
Total Pages : 117 pages
Book Rating : 4.3/5 (491 download)

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Book Synopsis The Economics of Information Technology by : Paul Jowett

Download or read book The Economics of Information Technology written by Paul Jowett and published by Springer. This book was released on 1986-08-11 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Economics of Information Technology

Author : Hal R. Varian
Publisher : Cambridge University Press
ISBN 13 : 1139456725
Total Pages : 114 pages
Book Rating : 4.1/5 (394 download)

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Book Synopsis The Economics of Information Technology by : Hal R. Varian

Download or read book The Economics of Information Technology written by Hal R. Varian and published by Cambridge University Press. This book was released on 2004-12-23 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Economics of Information Technology is a concise and accessible review of some of the important economic factors affecting information technology industries. These industries are characterized by high fixed costs and low marginal costs of production, large switching costs for users, and strong network effects. These factors combine to produce some unique behavior. The book consists of two parts. In the first part, Professor Varian outlines the basic economics of these industries. In the second part, Professors Farrell and Shapiro describe the impact of these factors on competition policy. The clarity of the analysis and exposition makes this an ideal introduction for undergraduate and graduate students in economics, business strategy, law and related areas.

The Content, Impact, and Regulation of Streaming Video

Author : Eli Noam
Publisher : Edward Elgar Publishing
ISBN 13 : 1800375026
Total Pages : 424 pages
Book Rating : 4.8/5 (3 download)

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Book Synopsis The Content, Impact, and Regulation of Streaming Video by : Eli Noam

Download or read book The Content, Impact, and Regulation of Streaming Video written by Eli Noam and published by Edward Elgar Publishing. This book was released on 2021-01-29 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Along with its interrelated companion volume, The Technology, Business, and Economics of Streaming Video, this book examines the next generation of TV—online video. It reviews the elements that lead to online platforms and video clouds and analyzes the software and hardware elements of content creation and interaction, and how these elements lead to different styles of video content.

The Technology, Business, and Economics of Streaming Video

Author : Eli Noam
Publisher : Edward Elgar Publishing
ISBN 13 : 1800375042
Total Pages : 424 pages
Book Rating : 4.8/5 (3 download)

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Book Synopsis The Technology, Business, and Economics of Streaming Video by : Eli Noam

The Political Economy of Information

Author : Vincent Mosco
Publisher : Univ of Wisconsin Press
ISBN 13 : 9780299115746
Total Pages : 342 pages
Book Rating : 4.1/5 (157 download)

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Book Synopsis The Political Economy of Information by : Vincent Mosco

Download or read book The Political Economy of Information written by Vincent Mosco and published by Univ of Wisconsin Press. This book was released on 1988 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: Considers information as an economic good, and examines its effects on political economy as well as on social life and skill needs. Includes case studies of electronic homework in the Federal Republic of Germany and information technologies in the ASEAN countries.

Essays on the Economics of Information Technology and Media

Author : Christian Peukert
Publisher :
ISBN 13 :
Total Pages : 117 pages
Book Rating : 4.:/5 (884 download)

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Book Synopsis Essays on the Economics of Information Technology and Media by : Christian Peukert

Download or read book Essays on the Economics of Information Technology and Media written by Christian Peukert and published by . This book was released on 2013 with total page 117 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Economics and Financing of Media Companies

Author : Robert G. Picard
Publisher : Fordham Univ Press
ISBN 13 : 0823232565
Total Pages : 274 pages
Book Rating : 4.8/5 (232 download)

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Book Synopsis The Economics and Financing of Media Companies by : Robert G. Picard

Download or read book The Economics and Financing of Media Companies written by Robert G. Picard and published by Fordham Univ Press. This book was released on 2011 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this updated and expanded edition of the acclaimed Economics and Financing of Media Companies, leading economist and media specialist Robert G. Picard employs business concepts and analyses to explore the operations and activities of media firms and the forces and issues affecting them.Picard has added new examples and new data, and he covers such emerging areas as the economics of digital media. Using contemporary examples from American and global media companies, the book contains a wealth of information, including useful charts and tables, important for both those who work in and study media industries. It goes beyond simplistic explanations to show how various internal and external forces direct and constrain decisions in media firms and the implications of the forces on the type of media and content offered today.

The Technology, Business, and Economics of Streaming Video

Author : Eli Noam
Publisher : Edward Elgar Publishing
ISBN 13 : 9781800375031
Total Pages : pages
Book Rating : 4.3/5 (75 download)

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Book Synopsis The Technology, Business, and Economics of Streaming Video by : Eli Noam

Download or read book The Technology, Business, and Economics of Streaming Video written by Eli Noam and published by Edward Elgar Publishing. This book was released on 2021-01-28 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Along with its interrelated companion volume, The Content, Impact, and Regulation of Streaming Video, this book covers the next generation of TV--streaming online video, with details about its present and a broad perspective on the future. It reviews the new technical elements that are emerging, both in hardware and software, their long-term trend, and the implications. It discusses the emerging 'media cloud' of video and infrastructure platforms, and the organizational form of such TV. What kind of companies? What kind of business models? What kind of industries? What kind of impact on existing media? And what kind of market power in media industries around the world? The author addresses these questions with facts and figures, ranging across technology, economics, communications studies, business, policy, and law. Media professionals in academia, management, technology, policy, and creative production will appreciate the non-jargony yet thorough exploration of streaming online video in The Technology, Business, and Economics of Streaming Video.

Understanding Media Economics

Author : Gillian Doyle
Publisher : SAGE
ISBN 13 : 141293186X
Total Pages : 193 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Understanding Media Economics by : Gillian Doyle

Download or read book Understanding Media Economics written by Gillian Doyle and published by SAGE. This book was released on 2002-04-04 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: `This book provides an extremely well written and informative introduction to the subject of media economics, characterized by clarity in the explanation of concepts or frameworks and by a balanced discussion for the respective positions in areas of debate' - Paul MacDonald, Roehampton Institute Understanding Media Economics provides a clear, precise introduction to the key economic concepts and issues affecting the media. The book: explains the fundamental concepts relevant to the study of media economics; considers the key industrial questions facing the media industries today; relates economic theory to business practice; covers a wide range of media activity - advertising, television, film, print media, and new media; and looks at the impact of economics on public policy. Understanding Media Economics offers a stimulating perspective on the contemporary media environment. This book will be an essential purchase for all students of the media and mass communication.

Economic Analysis of the Digital Economy

Author : Avi Goldfarb
Publisher : University of Chicago Press
ISBN 13 : 022620684X
Total Pages : 510 pages
Book Rating : 4.2/5 (262 download)

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Book Synopsis Economic Analysis of the Digital Economy by : Avi Goldfarb

Download or read book Economic Analysis of the Digital Economy written by Avi Goldfarb and published by University of Chicago Press. This book was released on 2015-05-08 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a small and growing literature that explores the impact of digitization in a variety of contexts, but its economic consequences, surprisingly, remain poorly understood. This volume aims to set the agenda for research in the economics of digitization, with each chapter identifying a promising area of research. Economics of Digitizationidentifies urgent topics with research already underway that warrant further exploration from economists. In addition to the growing importance of digitization itself, digital technologies have some features that suggest that many well-studied economic models may not apply and, indeed, so many aspects of the digital economy throw normal economics in a loop.Economics of Digitization will be one of the first to focus on the economic implications of digitization and to bring together leading scholars in the economics of digitization to explore emerging research.

Media Economics and Management

Author : Sathya Prakash Elavarthi
Publisher : Taylor & Francis
ISBN 13 : 1000455548
Total Pages : 155 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Media Economics and Management by : Sathya Prakash Elavarthi

Download or read book Media Economics and Management written by Sathya Prakash Elavarthi and published by Taylor & Francis. This book was released on 2021-09-27 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive understanding of key concepts and terms in media economics and management and explains their applications using relevant data. Beginning with a conceptual study of media markets, industry structures, firm behaviour, public policy, production, pricing and consumption choices in media industries, the book uses the framework to present an in-depth examination of the management of four major media industry sectors in India: newspaper publishing, television broadcasting, film and digital media industries. It also deals with two topics relevant across media business sectors: creative industries approaches and copyright issues. The book discusses the economic forces and factors that shape the workings of media industries and institutions in India to highlight trends in a business that is rapidly evolving, highly profitable and marked by regional, linguistic, economic and cultural diversity. This volume is a step towards formalising the emerging field of media economics and management within the discipline of mass communication and journalism as an area of research and education in India. An accessible guide to the basic principles and concepts of media economics and management, with illustrations from Indian and global media industries, this will be an essential resource for students, researchers and teachers of media and communication studies, media economics and management, political economy and sociology as well as for professionals in media industries.

Handbook on the Economics of the Media

Author : Robert G Picard
Publisher : Edward Elgar Publishing
ISBN 13 : 0857938894
Total Pages : 416 pages
Book Rating : 4.8/5 (579 download)

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Book Synopsis Handbook on the Economics of the Media by : Robert G Picard

Download or read book Handbook on the Economics of the Media written by Robert G Picard and published by Edward Elgar Publishing. This book was released on 2015-02-27 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media industries and services present a complex set of challenges to economic analysis: challenges made more difficult by the technological changes that have been transforming the media sector. Research on the economics of media has made major advances

Management and Economics of Communication

Author : M. Bjørn Rimscha
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110589540
Total Pages : 523 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Management and Economics of Communication by : M. Bjørn Rimscha

Download or read book Management and Economics of Communication written by M. Bjørn Rimscha and published by Walter de Gruyter GmbH & Co KG. This book was released on 2020-06-08 with total page 523 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook combines the perspectives of communication studies, economics and management, and psychology in order to provide a comprehensive economic view on personal and mass communication. It is divided into six parts that comprise: 1. an overarching introduction that defines the field and provides a brief overview of its history (1 chapter) 2. the most commonly used theoretic frameworks for the analysis of communication economics and management (4 chapters) 3. the peculiarities of the quantitative and qualitative methods and data used in the field (3 chapters) 4. key issues of the field such as the economics of language, labor in creative industries, media concentration, branding etc. (10 chapters) 5. descriptions of the development, trends and peculiarities of the field in different parts of the world, written by scholars from the respective region (10 chapters) 6. reflections on future directions for the field, both from a managerial and from an economics perspective (1 chapter). The authors of the individual chapters represent different academic disciplines, research traditions, and geographic backgrounds. The reader will thus gain multifaceted insights into the management and economics of communication.

Understanding the Digital Economy

Author : Erik Brynjolfsson
Publisher : MIT Press
ISBN 13 : 9780262523301
Total Pages : 412 pages
Book Rating : 4.5/5 (233 download)

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Book Synopsis Understanding the Digital Economy by : Erik Brynjolfsson

Download or read book Understanding the Digital Economy written by Erik Brynjolfsson and published by MIT Press. This book was released on 2002-01-25 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rapid growth of electronic commerce, along with changes in information, computing, and communications, is having a profound effect on the United States economy. President Clinton recently directed the National Economic Council, in consultation with executive branch agencies, to analyze the economic implications of the Internet and electronic commerce domestically and internationally, and to consider new types of data collection and research that could be undertaken by public and private organizations. This book contains work presented at a conference held by executive branch agencies in May 1999 at the Department of Commerce. The goals of the conference were to assess current research on the digital economy, to engage the private sector in developing the research that informs investment and policy decisions, and to promote better understanding of the growth and socioeconomic implications of information technology and electronic commerce. Aspects of the digital economy addressed include macroeconomic assessment, organizational change, small business, access, market structure and competition, and employment and the workforce.

A Research Agenda for Media Economics

Author : Alan B. Albarran
Publisher : Edward Elgar Publishing
ISBN 13 : 1788119061
Total Pages : 208 pages
Book Rating : 4.7/5 (881 download)

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Book Synopsis A Research Agenda for Media Economics by : Alan B. Albarran

Download or read book A Research Agenda for Media Economics written by Alan B. Albarran and published by Edward Elgar Publishing. This book was released on 2019-12-27 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting cutting-edge thoughts on media economics, its history and development, and looking forward to its future, this timely book investigates the changing face of the field. With contributions from some of the most prominent media economics scholars in the world, this provocative and visionary Research Agenda covers theory development, consumer and audience demand, information and cultural goods, and technological dimensions.

Advanced Introduction to Platform Economics

Author : Robin Mansell
Publisher : Edward Elgar Publishing
ISBN 13 : 1789900611
Total Pages : 176 pages
Book Rating : 4.7/5 (899 download)

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Book Synopsis Advanced Introduction to Platform Economics by : Robin Mansell

Download or read book Advanced Introduction to Platform Economics written by Robin Mansell and published by Edward Elgar Publishing. This book was released on 2020-08-28 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial intelligence-enabled digital platforms collect and process data from and about users. These companies are largely self-regulating in Western countries. How do economic theories explain the rise of a very few dominant platforms? Mansell and Steinmueller compare and contrast neoclassical, institutional and critical political economy explanations. They show how these perspectives can lead to contrasting claims about platform benefits and harms. Uneven power relationships between platform operators and their users are treated differently in these economic traditions. Sometimes leading to advocacy for regulation or for public provision of digital services. Sometimes indicating restraint and precaution. The authors challenge the reader to think beyond the inevitability of platform dominance to create new visions of how platforms might operate in the future.