Standard Directory of Advertising Agencies

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Publisher :
ISBN 13 : 9780872172975
Total Pages : 1892 pages
Book Rating : 4.1/5 (729 download)

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Book Synopsis Standard Directory of Advertising Agencies by : National Register Publishing

Download or read book Standard Directory of Advertising Agencies written by National Register Publishing and published by . This book was released on 1999 with total page 1892 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you need to check out the competition, recruit top personnel, or find a new agency or vendor, the Standard Directory of Advertising Agencies TM gives you an inside advantage into the busy world of advertising. The new, 1999 edition profiles nearly 10,000 agencies and over 21,000 key executives. With 160 new listings -- including categories for Children's Market and Senior's Market -- the Agency Red Book TM gives you complete coverage on the entire advertising industry.

Monthly Catalogue, United States Public Documents

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Publisher :
ISBN 13 :
Total Pages : 1790 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Monthly Catalogue, United States Public Documents by :

Download or read book Monthly Catalogue, United States Public Documents written by and published by . This book was released on 1993 with total page 1790 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Standard Directory of Advertisers

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Publisher :
ISBN 13 :
Total Pages : 2034 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis Standard Directory of Advertisers by :

Download or read book Standard Directory of Advertisers written by and published by . This book was released on 1993 with total page 2034 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Monthly Catalog, United States Public Documents

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Publisher :
ISBN 13 :
Total Pages : 1716 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Monthly Catalog, United States Public Documents by : United States. Superintendent of Documents

Download or read book Monthly Catalog, United States Public Documents written by United States. Superintendent of Documents and published by . This book was released on 1968 with total page 1716 pages. Available in PDF, EPUB and Kindle. Book excerpt: February issue includes Appendix entitled Directory of United States Government periodicals and subscription publications; September issue includes List of depository libraries; June and December issues include semiannual index

Bur Oak Leaflet

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Publisher :
ISBN 13 :
Total Pages : 216 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Bur Oak Leaflet by :

Download or read book Bur Oak Leaflet written by and published by . This book was released on 1987 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Pioneering African-American Women in the Advertising Business

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Publisher : Taylor & Francis
ISBN 13 : 1317421671
Total Pages : 255 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Pioneering African-American Women in the Advertising Business by : Judy Davis

Download or read book Pioneering African-American Women in the Advertising Business written by Judy Davis and published by Taylor & Francis. This book was released on 2016-12-08 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Much has been written about the men and women who shaped the field of advertising, some of whom became legends in the industry. However, the contributions of African-American women to the advertising business have largely been omitted from these accounts. Yet, evidence reveals some trailblazing African-American women who launched their careers during the 1960s Mad Men era, and went on to achieve prominent careers. This unique book chronicles the nature and significance of these women’s accomplishments, examines the opportunities and challenges they experienced and explores how they coped with the extensive inequities common in the advertising profession. Using a biographical narrative approach, this book examines the careers of these important African-American women who not only achieved managerial positions in major mainstream advertising agencies but also established successful agencies bearing their own names. Based on their words and memories, this study reveals experiences which are intriguing, triumphant, bittersweet and sometimes tragic. These women’s stories comprise a vital part of the historical narrative on women and African-Americans in advertising and will be instructive not only to scholars of advertising and marketing history but to future generations of advertising professionals.

International Business Information

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Publisher : Global Professional Publishi
ISBN 13 : 9781888998832
Total Pages : 474 pages
Book Rating : 4.9/5 (988 download)

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Book Synopsis International Business Information by : Ruth A. Pagell

Download or read book International Business Information written by Ruth A. Pagell and published by Global Professional Publishi. This book was released on 1999 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: Changes in the economy required business professionals and researchers to learn about new sources of information, as well as to expand their understanding of international business subjects. The sources, language, document coding, and definitions are different -- truly foreign. International Business Information was written to help business ......

Willing's Press Guide and Advertisers' Directory and Handbook

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Publisher :
ISBN 13 :
Total Pages : 1044 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Willing's Press Guide and Advertisers' Directory and Handbook by :

Download or read book Willing's Press Guide and Advertisers' Directory and Handbook written by and published by . This book was released on 1996 with total page 1044 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Catalog of Copyright Entries. Third Series

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Publisher : Copyright Office, Library of Congress
ISBN 13 :
Total Pages : 1626 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Catalog of Copyright Entries. Third Series by : Library of Congress. Copyright Office

Download or read book Catalog of Copyright Entries. Third Series written by Library of Congress. Copyright Office and published by Copyright Office, Library of Congress. This book was released on 1971 with total page 1626 pages. Available in PDF, EPUB and Kindle. Book excerpt:

History of the Mass Media in the United States

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Publisher : Routledge
ISBN 13 : 1135917426
Total Pages : 785 pages
Book Rating : 4.1/5 (359 download)

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Book Synopsis History of the Mass Media in the United States by : Margaret A. Blanchard

Download or read book History of the Mass Media in the United States written by Margaret A. Blanchard and published by Routledge. This book was released on 2013-12-19 with total page 785 pages. Available in PDF, EPUB and Kindle. Book excerpt: The influence of the mass media on American history has been overwhelming. History of the Mass Media in the United States examines the ways in which the media both affects, and is affected by, U.S. society. From 1690, when the first American newspaper was founded, to 1995, this encyclopedia covers more than 300 years of mass media history. History of Mass Media in the United States contains more than 475 alphabetically arranged entries covering subjects ranging from key areas of newspaper history to broader topics such as media coverage of wars, major conflicts over press freedom, court cases and legislation, and the concerns and representation of ethnic and special interest groups. The editor and the 200 scholarly contributors to this work have taken particular care to examine the technological, legal, legislative, economic, and political developments that have affected the American media.

Producer Price Indexes

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Publisher :
ISBN 13 :
Total Pages : 844 pages
Book Rating : 4.5/5 (27 download)

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Book Synopsis Producer Price Indexes by :

Download or read book Producer Price Indexes written by and published by . This book was released on 1989-05 with total page 844 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Provocateur

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Publisher : Rowman & Littlefield
ISBN 13 : 9780742524989
Total Pages : 204 pages
Book Rating : 4.5/5 (249 download)

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Book Synopsis Provocateur by : Anthony Joseph Paul Cortese

Download or read book Provocateur written by Anthony Joseph Paul Cortese and published by Rowman & Littlefield. This book was released on 2004 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated second edition offers a refined theoretical framework, new pedagogical features, and expansion of advertising images and their analysis. Controversially, the second edition highlights preliminary evidence, contrary to popular opinion, that media sex and violence do not always sell. The new edition reviews these and other recent research findings. Other updates for this edition include: an evaluation of advertisements following the 9-11 terrorist attacks more on media violence and its nexus to youth violence new discussion of the use of advertising in law enforcement introduces the concept hybridizing (combinations of two types of advertising) many new ads representing cultural changes since the first edition

Latinos, Inc.

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Publisher : Univ of California Press
ISBN 13 : 0520274695
Total Pages : 330 pages
Book Rating : 4.5/5 (22 download)

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Book Synopsis Latinos, Inc. by : Arlene Dávila

Download or read book Latinos, Inc. written by Arlene Dávila and published by Univ of California Press. This book was released on 2012-09 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Davila has entered the back rooms of a new and important sector of the advertising industry, shedding light on the people and businesses that are working to exploit the marketing hot buttons of Hispanic USA. Latinos, Inc. could become a scholarly milestone, a vivid portrayal of the strange marriage between cultural anthropology and merchandising strategies that forms an elemental ingredient of U.S. consumer society."—Stuart Ewen, author of PR! A Social History of Spin "A work derived from prodigious fieldwork that sets a standard for the ethnography of cultural institutions in their varied corporate forms and market participations. Latinos Inc. provides a rich, fascinating, and fresh empirical venue for theories of identity and ethnicity in the U.S."—George Marcus, author of Ethnography Through Thick &Thin "An insightful and compelling account of Hispanic marketing and television as it becomes a significant force in U.S. corporate media. In its rigorous attention to the culture of marketing, Latinos, Inc. fills a significant void within the literature on mass communications, marketing, and television studies."—Chon A. Noriega, author of Shot in America: Television, the State, and the Rise of Chicano Cinema "Davila is the first to show us the world of Latin media through the eyes of advertising and programming professionals; the first to comprehend how Spanish language network television has reconfigured Latino identity; and the first to fully delineate the plurality and heterogeneity of Latino audiences. She enables us to understand the formative role played by advertising and commercial culture in shaping the contours of contemporary Latino/a identities. Latinos, Inc. sets a new standard for scholarship in ethnic studies and cultural studies."—George Lipsitz, author of The Possessive Investment in Whiteness : How White People Profit from Identity Politics

The Serials Directory

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Publisher :
ISBN 13 :
Total Pages : 1570 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis The Serials Directory by :

Download or read book The Serials Directory written by and published by . This book was released on 1994 with total page 1570 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Employment and Training Report of the President

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Publisher :
ISBN 13 :
Total Pages : 460 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Employment and Training Report of the President by : United States. President

Download or read book Employment and Training Report of the President written by United States. President and published by . This book was released on with total page 460 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Training and Employment Report of the Secretary of Labor

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Publisher :
ISBN 13 :
Total Pages : 148 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Training and Employment Report of the Secretary of Labor by : United States. Department of Labor

Download or read book Training and Employment Report of the Secretary of Labor written by United States. Department of Labor and published by . This book was released on 1991 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Directory of Directories

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Publisher :
ISBN 13 :
Total Pages : 1032 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis The Directory of Directories by :

Download or read book The Directory of Directories written by and published by . This book was released on 1983 with total page 1032 pages. Available in PDF, EPUB and Kindle. Book excerpt: An annotated guide to business and industrial directories, professional and scientific rosters, and other lists and guides of all kinds.