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Author : Standard and Poor's Corporation
Publisher :
ISBN 13 :
Total Pages : 586 pages
Book Rating : 4.3/5 (555 download)
Download or read book Standard and Poor's Industry Surveys: Trends and Projections written by Standard and Poor's Corporation and published by . This book was released on 1980 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Standard and Poor's Corporation
Publisher :
ISBN 13 :
Total Pages : 524 pages
Book Rating : 4.3/5 (555 download)
Download or read book Standard and Poor's Industry Surveys: Trends and Projections written by Standard and Poor's Corporation and published by . This book was released on 1989 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Standard and Poor's Corporation
Publisher :
ISBN 13 :
Total Pages : 516 pages
Book Rating : 4.:/5 ( download)
Download or read book Standard & Poor's Industry Surveys written by Standard and Poor's Corporation and published by . This book was released on 1998 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Market Insight written by and published by . This book was released on 2001 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Market Insight delivers Standard & Poor's Stock Reports, Corporate Action information, Real Time pricing data, Business Descriptions, Private Company data, Executive Compensation data, EDGAR, Recent news stories, Standard & Poor's Industry Surveys, DRI-WEFA Country Overviews, CIA World Factbook Statistics, European MarketScope, Standard & Poor's Trends & Projections newsletters, Index Alert Data, COMPUSTAT Financials for both U.S. and Global companies. Includes links between industry peers for fast comparisons, and links to country-level economic data. Users can screen for companies that meet key financial and market criteria.
Author :
Publisher :
ISBN 13 :
Total Pages : 810 pages
Book Rating : 4.3/5 ( download)
Download or read book Standard & Poor's Industry Surveys written by and published by . This book was released on 2007 with total page 810 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Standard and Poor's Corporation
Publisher :
ISBN 13 :
Total Pages : 400 pages
Book Rating : 4.3/5 ( download)
Download or read book Trends & Projections written by Standard and Poor's Corporation and published by . This book was released on 2004 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Robert E. Stevens
Publisher : Psychology Press
ISBN 13 : 9780789024190
Total Pages : 286 pages
Book Rating : 4.0/5 (241 download)
Download or read book Market Opportunity Analysis written by Robert E. Stevens and published by Psychology Press. This book was released on 2006 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide provides a step-by-step tool through the complicated process of determining the feasibility of marketing a new product or service. Combining market research, strategic management, consumer behaviour, and new venture creation, the text will help develop practical analytical skills.
Author :
Publisher :
ISBN 13 :
Total Pages : 592 pages
Book Rating : 4.3/5 (129 download)
Download or read book U.S. Industrial Outlook for ... Industries with Projections for ... written by and published by . This book was released on 1981 with total page 592 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Thomas Slavens
Publisher : CRC Press
ISBN 13 : 0824755375
Total Pages : 674 pages
Book Rating : 4.8/5 (247 download)
Download or read book Using the Financial and Business Literature written by Thomas Slavens and published by CRC Press. This book was released on 2004-03-11 with total page 674 pages. Available in PDF, EPUB and Kindle. Book excerpt: Description
Author : Robert E Stevens
Publisher : Routledge
ISBN 13 : 1136422129
Total Pages : 443 pages
Book Rating : 4.1/5 (364 download)
Download or read book The Marketing Research Guide written by Robert E Stevens and published by Routledge. This book was released on 2012-10-12 with total page 443 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the tools you need for effective market researchincluding Internet surveys! The Marketing Research Guide: Second Edition is the newest edition of the Haworth marketing research classic that now includes Internet sources of data, Internet surveys, and an added advanced statistical analysis chapter. Step-by-step instructions take practitioners through the entire marketing research process. Worksheets, sample proposals, questionnaires, and a copy of a final report foster complete understanding of the tools and techniques of marketing research. The Marketing Research Guide: Second Edition contains the accessible writing, comprehensive coverage of major topics, and helpful supplementary materials that made this book the sought-after classic in 1997 that was chosen for Choice Magazine’s 34th annual Outstanding Academic Books (OAB) list. Marketing professionals now have an updated, essential guide through the complete marketing research process for the twenty-first century. Techniques and concepts are clearly explained and illustrative of the role marketing information plays in decision-making. Descriptions of the major forecasting, sampling, and analysis techniques are designed for optimum understanding without the reader needing to posess advanced mathematical expertise. Appendices include sample questionnaires and a sample marketing research report. The Marketing Research Guide: Second Edition provides practical information on: Internet sources of data and Internet surveys advanced statistical analysis decision-making information, planning, and forecasting test marketing developing valid and reliable measurement instruments data-collecting methods designing a questionnaire determining sampling frame and selecting sampling method data-summary methods and research reports mail survey design and mailing procedures full product testing techniques and procedures The Marketing Research Guide: Second Edition is an essential reference for anyone who needs to review or find illustrative marketing research procedures and techniques. Managers will find this source invaluable as they negotiate, evaluate, and use marketing research as part of the decision-making process.
Author : Lawrence S. Silver
Publisher : Routledge
ISBN 13 : 041589929X
Total Pages : 366 pages
Book Rating : 4.4/5 (158 download)
Download or read book The Essentials of Marketing Research written by Lawrence S. Silver and published by Routledge. This book was released on 2013 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. This book guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including: Secondary research and data mining ; Internet marketing research ; Qualitative and exploratory research ; Statistical analysis and Marketing research ethics. With learning objectives at the beginning of each chapter, a host of cases and a comprehensive companion website, this book offers a range of tools to help students develop and test their research and analytical skills.
Author : United States. Bureau of Domestic Commerce
Publisher :
ISBN 13 :
Total Pages : 48 pages
Book Rating : 4.:/5 (3 download)
Download or read book Business Machine Market Information Sources written by United States. Bureau of Domestic Commerce and published by . This book was released on 1971 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Lorna M. Daniells
Publisher : Univ of California Press
ISBN 13 : 9780520081802
Total Pages : 754 pages
Book Rating : 4.0/5 (818 download)
Download or read book Business Information Sources written by Lorna M. Daniells and published by Univ of California Press. This book was released on 1993 with total page 754 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the reference work that librarians and business people have been waiting for--Lorna Daniells's updated guide to selected business books and reference sources. Completely revised, with the best, most recent information available, this edition contains several new sections covering such topics as competitive intelligence, economic and financial measures, and health care marketing. Handbooks, bibliographies, indexes and abstracts, online databases, dictionaries, directories, statistical sources, and periodicals are also included. Speedy access to up-to-date information is essential in the competitive, computerized business world. This classic guide will be indispensable to anyone doing business research today.
Author : United States. Bureau of Labor Statistics
Publisher :
ISBN 13 :
Total Pages : 652 pages
Book Rating : 4.:/5 (319 download)
Download or read book Monthly Labor Review written by United States. Bureau of Labor Statistics and published by . This book was released on 1992 with total page 652 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishes in-depth articles on labor subjects, current labor statistics, information about current labor contracts, and book reviews.
Author : Lori A. Livingston
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.3/5 ( download)
Download or read book U.S. Import and Export Prices Continued to Register Sizable Gains in 1988 written by Lori A. Livingston and published by . This book was released on 1989 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Jerry Miller
Publisher : Information Today, Inc.
ISBN 13 : 9780910965286
Total Pages : 300 pages
Book Rating : 4.9/5 (652 download)
Download or read book Millennium Intelligence written by Jerry Miller and published by Information Today, Inc.. This book was released on 2000 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: A corporate consultant shows how to employ business intelligence to maximize profits.
Author : Bruce Wrenn
Publisher : Routledge
ISBN 13 : 1135178518
Total Pages : 454 pages
Book Rating : 4.1/5 (351 download)
Download or read book Marketing Research written by Bruce Wrenn and published by Routledge. This book was released on 2013-08-21 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teach your students the most effective research strategies—including Internet surveys! Over the last few years changes in the marketing research process have been dramatic and far-reaching with the emergence of the Internet and other technologies. Marketing Research: Text and Cases, Second Edition, the completely updated edition of the classic Haworth textbook not only takes students step-by-step through cutting-edge design, conducting, and interpreting of market research, but is now updated to include Internet surveying. The topic of marketing research is comprehensively examined, including strategic and tactical decisions, choosing the proper research design, and successfully presenting results. The book provides clear explanations of complex issues and includes helpful charts, graphs, figures, sample questionnaires, and case studies which make important points easier to grasp. The practice cases (including an SPSS 11.0 data disk) offer engaging real-world problems that test the student’s research and analysis skills. Marketing Research: Text and Cases, Second Edition includes the updated and improved instructor’s manual, test bank, and PowerPoint slides. A brand-new section details procedures on how to successfully perform and effectively use Internet surveys, and includes a list of online survey providers, bulk email providers, and sample emails to use with online surveys. Stressing a practical, “hands on” project approach to learning, this guide not only prepares students for real-world experiences, but allows practitioners who are preparing market analysis reports needing background material to guide them through the process. Marketing Research: Text and Cases, Second Edition offers all the course-planning extras you need, including: thorough instructor’s manual sample syllabus research project tips, assignments, and forms test bank with true-false and multiple choice questions also available: 20-30 PowerPoint slides per chapter Marketing Research: Text and Cases, Second Edition gives instructors the tools they need for thorough course planning and is an ideal textbook for introductory marketing research courses and for practitioners looking for a guidebook.
