Celeb 2.0

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313356890
Total Pages : 233 pages
Book Rating : 4.3/5 (133 download)

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Book Synopsis Celeb 2.0 by : Kelli S. Burns

Download or read book Celeb 2.0 written by Kelli S. Burns and published by Bloomsbury Publishing USA. This book was released on 2009-10-22 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume looks at how the new capabilities of Web 2.0 are changing the worlds of celebrity fandom and gossip. With Ashton Kutcher's record-breaking "tweeting" more famous than his films, and Perez Hilton actually getting more attention than Paris, the actress often covered in his blog, the worlds of celebrity celebration and online social networking are pushing the public's crush on the famous and infamous into overdrive. Celeb 2.0: How Social Media Foster Our Fascination with Popular Culture explores this phenomenon. Celeb 2.0 looks at how blogs, video sharing sites, user-news sites, social networks, and message boards are fueling America's already voracious consumption of pop culture. Full of fascinating insights and interviews, the book looks at how celebrities use blogs, Twitter, and other tools, how YouTube and other sites create celebrity, how Web 2.0 shortens the distance between fans and stars, and how the new social media influences news reporting and series television.

The Good Drone

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Publisher : MIT Press
ISBN 13 : 0262358468
Total Pages : 325 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis The Good Drone by : Austin Choi-Fitzpatrick

Download or read book The Good Drone written by Austin Choi-Fitzpatrick and published by MIT Press. This book was released on 2020-07-28 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: How small-scale drones, satellites, kites, and balloons are used by social movements for the greater good. Drones are famous for doing bad things: weaponized, they implement remote-control war; used for surveillance, they threaten civil liberties and violate privacy. In The Good Drone, Austin Choi-Fitzpatrick examines a different range of uses: the deployment of drones for the greater good. Choi-Fitzpatrick analyzes the way small-scale drones--as well as satellites, kites, and balloons--are used for a great many things, including documenting human rights abuses, estimating demonstration crowd size, supporting anti-poaching advocacy, and advancing climate change research. In fact, he finds, small drones are used disproportionately for good; nonviolent prosocial uses predominate.

Spectacular Girls

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Publisher : NYU Press
ISBN 13 : 0814724817
Total Pages : 310 pages
Book Rating : 4.8/5 (147 download)

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Book Synopsis Spectacular Girls by : Sarah Projansky

Download or read book Spectacular Girls written by Sarah Projansky and published by NYU Press. This book was released on 2014-02-07 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: "As an omnipresent figure of the media landscape, girls are spectacles. They are ubiquitous visual objects on display at which we are incessantly invited to look. Investigating our cultural obsession with both everyday and high-profile celebrity girls, Sarah Projanskyuses a queer, anti-racist feminist approach to explore the diversity of girlhoods in contemporary popular culture. The book addresses two key themes: simultaneous adoration and disdain for girls and the pervasiveness of whiteness and heteronormativity. While acknowledging this context, Projansky pushes past the dichotomy of the "can-do" girl who has the world at her feet and ..."--Publisher description.

Literature and Fascination

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Publisher : Springer
ISBN 13 : 1137538015
Total Pages : 332 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis Literature and Fascination by : Sibylle Baumbach

Download or read book Literature and Fascination written by Sibylle Baumbach and published by Springer. This book was released on 2015-07-30 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring literary fascination as a key concept of aesthetic attraction, this book illuminates the ways in which literary texts are designed, presented, and received. Detailed case studies include texts by William Shakespeare, S.T. Coleridge, Mary Shelley, Bram Stoker, Oscar Wilde, Joseph Conrad, Don DeLillo, and Ian McEwan.

Power Shift? Political Leadership and Social Media

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Publisher : Routledge
ISBN 13 : 0429880324
Total Pages : 260 pages
Book Rating : 4.4/5 (298 download)

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Book Synopsis Power Shift? Political Leadership and Social Media by : David Taras

Download or read book Power Shift? Political Leadership and Social Media written by David Taras and published by Routledge. This book was released on 2019-12-09 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Power Shift? Political Leadership and Social Media examines how political leaders have adapted to the challenges of social media, including Facebook, Instagram, Twitter, and memes, among other means of persuasion. Established political leaders now use social media to grab headlines, respond to opponents, fundraise, contact voters directly, and organize their election campaigns. Leaders of protest movements have used social media to organize and galvanize grassroots support and to popularize new narratives: narratives that challenge and sometimes overturn conventional thinking. Yet each social media platform provides different affordances and different attributes, and each is used differently by political leaders. In this book, leading international experts provide an unprecedented look at the role of social media in leadership today. Through a series of case studies dealing with topics ranging from Emmanuel Macron and Donald Trump's use of Twitter, to Justin Trudeau's use of selfies and Instagram, to how feminist leaders mobilize against stereotypes and injustices, the authors argue that many leaders have found additional avenues to communicate with the public and use power. This raises the question of whether this is causing a power shift in the relationship between leaders and followers. Together the chapters in this book suggest new rules of engagement that leaders ignore at their peril. The lack of systematic theoretically informed and empirically supported analyses makes Power Shift? Political Leadership and Social Media an indispensable read for students and scholars wishing to gain new understanding on what social media means for leadership.

Inhuman Networks

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 150131615X
Total Pages : 291 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis Inhuman Networks by : Grant Bollmer

Download or read book Inhuman Networks written by Grant Bollmer and published by Bloomsbury Publishing USA. This book was released on 2016-08-11 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Examines how "the human" is produced in relation to technological changes, foregrounding the necessity of theoretical and archaeological perspectives for understanding contemporary media culture"--

Social Media, Youth, and the Global South

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Publisher : Springer Nature
ISBN 13 : 3031418697
Total Pages : 299 pages
Book Rating : 4.0/5 (314 download)

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Book Synopsis Social Media, Youth, and the Global South by : Emmanuel K. Ngwainmbi

Download or read book Social Media, Youth, and the Global South written by Emmanuel K. Ngwainmbi and published by Springer Nature. This book was released on 2024 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: Zusammenfassung: This book illuminates the complex relationship between social media, identity, and youth in the Global South. By examining the profound impact on the psychosocial well-being and economic prospects of young people across diverse regions, the collection present empirical evidence from scholars spanning Asia, Africa, North America, Central, and South America. Contributors show how young people experience adverse side-effects online, such as social withdrawal, or animosity to others, and how good social health and social media use can help young people develop economic resources, become independent, and socially responsible. Additionally, the book explores the role of social media channels, such as Facebook and Instagram, in the rise of cyberbullying, sexting, and online radicalization; how these platforms re-negotiate identity in developing countries and compromise productivity; and how the behaviour of celebrities on said platforms influence youth behaviour. Structured into five thematic sections, this book presents a nuanced understanding of the well-being implications arising from social media use among young people hailing from diverse socio-cultural and economic backgrounds and political exigencies. Emmanuel Ngwainmbi is a Professor of International Communication, former Chair & Graduate School Professor, Department of Mass Communication, Jackson State University, MS., and a member of the International Association for Media, Communication, and Research, the International Association of Intercultural Communication Studies, the National Communication Association, International Conference on Social Sciences. He has authored 23 books; serves on the Editorial boards of 15 peer-review journals worldwide

Fascinate

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Publisher : Harper Collins
ISBN 13 : 0061966169
Total Pages : 291 pages
Book Rating : 4.0/5 (619 download)

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Book Synopsis Fascinate by : Sally Hogshead

Download or read book Fascinate written by Sally Hogshead and published by Harper Collins. This book was released on 2010-01-21 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Fascination . . . the most powerful of product attachments . . . this pioneering book helps us approach . . . the concept in a thoughtful . . . practical manner.” —Tom Peters, national bestselling author of In Search of Excellence In an oversaturated culture defined by limited time and focus, how do we draw attention to our messages, our ideas, and our products when we only have seconds to compete? Award-winning consultant and speaker Sally Hogshead turned to a wide realm of disciplines, including neurobiology, psychology, and evolutionary anthropology. She began to see specific and interesting patterns that all centered on one element: fascination. Fascination is the most powerful way to capture an audience and influence behavior. This essential book, newly revised and updated, examines the principles behind fascination and explores how those insights can be put to use to sway: • Which brand of frozen peas you pick in the case • Which city, neighborhood, and house you choose • Which profession and company you join • Where you go on vacation • Which book you buy off the shelf Structured around the seven languages of fascination Hogshead has studied and developed—power, passion, innovation, alarm, mystique, prestige, and alert—Fascinate explores how anyone can use these triggers to make products, messages, and services more fascinating—and more successful. “A transformative work, a beautifully written book that will forever change the way you see the world.” —Seth Godin, author of Linchpin “A riveting journey through the forces of fascination—how it irresistibly shapes our ideas, opinions, and relationships—and how to wield it to your advantage.” —Alan Webber, co-found, Fast Company and author of Rules of Thumb “This slight but practical work packs a big punch.” —Publishers Weekly

Craft Obsession

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Publisher : SIU Press
ISBN 13 : 080933528X
Total Pages : 293 pages
Book Rating : 4.8/5 (93 download)

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Book Synopsis Craft Obsession by : Jeff Rice

Download or read book Craft Obsession written by Jeff Rice and published by SIU Press. This book was released on 2016-11-09 with total page 293 pages. Available in PDF, EPUB and Kindle. Book excerpt: Craft introductions -- Craft interruptions -- Craft networks -- Craft terroir -- Craft delivery -- Craft tracings -- Craft sharing -- Craft obsession

Strategic Social Media

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Publisher : John Wiley & Sons
ISBN 13 : 1119890365
Total Pages : 390 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis Strategic Social Media by : L. Meghan Mahoney

Download or read book Strategic Social Media written by L. Meghan Mahoney and published by John Wiley & Sons. This book was released on 2024-04-16 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn to utilize social media strategies that inspire behavior change in any landscape Strategic Social Media: From Marketing to Social Change, Second Edition combines best social media marketing practices with the application of traditional communication, behavior change, and marketing theories. More than a basic "how-to" guide, this innovative resource balances social media theory and real-world practice in a variety of areas, including advocacy, public health, entertainment, and education. With a clear and readable style, the authors explain the power and possibilities of social media to influence personal relationships and social change. The media environment of today is more mobile, visual, and personalized than ever before. In the second edition of Strategic Social Media, the authors incorporate advances in the field such as enhanced visual communication, digital experience sharing, omnichannel marketing, IoT, artificial intelligence, mass personalization, and social e-commerce. An entirely new chapter on utilizing social media for personal branding efforts is accompanied by new and updated examples, action plans, business models, and international case studies throughout. Covers all key aspects of strategic social media: landscape, messages, marketing and business models, social change, and the future Highlights opportunities to break down barriers with institutions of power, achieve greater transparency, and mobilize users through social media Contains social media strategies readers can apply to any past, present, or future social media platform Helps practitioners make better decisions about brand objectives and evaluate and monitor social media marketing efforts Provides clear guidance on crafting social media messages that reach intended audiences and ignite dialogue and behavior change Offering comprehensive coverage of both the theory and practice of facilitating behavior change in social media audiences, Strategic Social Media: From Marketing to Social Change, Second Edition, is essential reading for undergraduate and graduate students in digital and social media marketing courses, social media practitioners, entrepreneurs, digital content creators, journalists, activists, and marketing and public relations professionals.

The Underdog Edge

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Publisher : Morgan James Publishing
ISBN 13 : 1614480206
Total Pages : 176 pages
Book Rating : 4.6/5 (144 download)

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Book Synopsis The Underdog Edge by : Amy Showalter

Download or read book The Underdog Edge written by Amy Showalter and published by Morgan James Publishing. This book was released on 2011-08-01 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: A prominent consultant reveals secrets to help you influence and persuade others—even when you aren’t in a position of power. We all have occasions in which we want or need to persuade someone of greater clout, prestige, or authority to see things our way. There are books that show how to effect change from a leadership position or how to work with peers within your own organization—but what can you do when you need to exert “upward influence” with decision makers who can help you achieve your goals? In this book, a popular speaker and successful consultant with expertise in grassroots efforts shows which tactics are most successful when you’re the underdog. She also shares real-world stories of everyday people who have achieved persuasion success in politics and business with someone up the food chain, the peer-reviewed science behind their success—as well as insights from those whose minds they changed.

Fakebook

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Publisher : Sourcebooks, Inc.
ISBN 13 : 1402284152
Total Pages : 319 pages
Book Rating : 4.4/5 (22 download)

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Book Synopsis Fakebook by : Dave Cicirelli

Download or read book Fakebook written by Dave Cicirelli and published by Sourcebooks, Inc.. This book was released on 2013-09-17 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you abandon your life to discover yourself, can you discover your life by abandoning yourself? One October morning, Dave Cicirelli announced on Facebook that he was quitting his job and heading west. Many thought him brave-or crazy. No one guessed he was lying. Fed up with Facebook's superficiality, Dave fictionalized his profile. "Fake Dave" set off on a wild adventure, including TP'ing an Amish horse and buggy and being kidnapped by a religious cult. But what began as a prank quickly became a social experiment. Hundreds of people started following and connecting over Fake Dave's journey. Meanwhile, the real Dave was increasingly isolated by this secret and its implications. Hilarious and profoundly honest, FAKEBOOK explores our cultural obsession with social media and its powerful impact on our relationships, both online and in real life.

Plugged in

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Publisher : Yale University Press
ISBN 13 : 0300218877
Total Pages : 341 pages
Book Rating : 4.3/5 (2 download)

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Book Synopsis Plugged in by : Patti M. Valkenburg

Download or read book Plugged in written by Patti M. Valkenburg and published by Yale University Press. This book was released on 2017-01-01 with total page 341 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cover -- Half-title -- Title -- Copyright -- Dedication -- Contents -- Preface -- 1 Youth and Media -- 2 Then and Now -- 3 Themes and Theoretical Perspectives -- 4 Infants, Toddlers, and Preschoolers -- 5 Children -- 6 Adolescents -- 7 Media and Violence -- 8 Media and Emotions -- 9 Advertising and Commercialism -- 10 Media and Sex -- 11 Media and Education -- 12 Digital Games -- 13 Social Media -- 14 Media and Parenting -- 15 The End -- Notes -- Acknowledgments -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- U -- V -- W -- X -- Y -- Z

Social Media and the Good Life

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Publisher : McFarland
ISBN 13 : 0786479361
Total Pages : 217 pages
Book Rating : 4.7/5 (864 download)

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Book Synopsis Social Media and the Good Life by : Mark Y. Herring

Download or read book Social Media and the Good Life written by Mark Y. Herring and published by McFarland. This book was released on 2015-06-29 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media have accelerated communication, expanded business horizons and connected millions of individuals who otherwise would never have met. But not everything social media touch turns to gold--much of it is brass. Social networking sites are used by scammers, criminals and sexual predators, and many people now self-diagnose illness based on misinformation shared online. Businesses make great claims about social media as a marketing tool but few show any real returns. We communicate through social media but are we really saying anything? Is social media doomed to be a conduit of narcissism or can it become a channel for responsible communication? Can social networking overcome its manifold violations of privacy? Must we sacrifice our identities in order to tweet or "friend" our associates? This book examines some of the legal and ethical issues surrounding social media, their impact on civil discourse and their role in suicides, murders and criminal enterprise.

Participation and Media Production

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443812269
Total Pages : 180 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Participation and Media Production by : Nico Carpentier

Download or read book Participation and Media Production written by Nico Carpentier and published by Cambridge Scholars Publishing. This book was released on 2009-05-27 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an era when (especially new) media are celebrated for their participatory potential, questions about the nature and intensity of these participatory processes seem to be superfluous. But raising these questions pushes us into a critical mode towards the changes that have lead to the present-day media landscape. This volume's authors aim to activate this critical mode and reflect on the participatory nature of contemporary media organizations and products. In order to stand even a remote chance to realize this objective, and to critically unravel the societal role of participation, we need to acknowledge that participation is a complex and contested notion, covering a wide variety of meanings and practices that are converging into a hybrid of technologies, genres, and formats. At the same time, prudence is required, as many of the empowering and transformative opportunities cover-up a multitude of restrictions that deal with muting voices, appropriations, techniques of surveillance, inequalities, and exclusions. This volume thus provides its readership with a set of analyses that reconcile the appreciation for the analogue and digital empowerment and emancipation with the critical analysis of their boundaries.Participation and Media Production is the result of the intellectual work of the participants of the 2007 San Francisco Conference of the International Communication Association (ICA).

The Golden Crumbs

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Publisher : Xlibris Corporation
ISBN 13 : 1543455875
Total Pages : 360 pages
Book Rating : 4.5/5 (434 download)

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Book Synopsis The Golden Crumbs by : Rizalito Etcobanez

Download or read book The Golden Crumbs written by Rizalito Etcobanez and published by Xlibris Corporation. This book was released on 2017-10-20 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Holy Bible is a life-giving collection of sixty-six inspiring literary masterpieces. Hebrews 4:12 states that The word of God is living and powerful, and sharper than any two-edged sword, piercing even to the division of soul and spirit, and of joints and marrow, and is a discerner of the thoughts and intents of the heart. The author has first encountered this life-changing word of God over 40 years ago; his life got drastically changed. This book is a collection of his personal thoughts and experiences compiled daily as he studied the Bible during his devotional time. Indeed, great blessings are experienced when the Bible is studied in its entirety. Yet, even a quick perusal can be spiritually beneficial, too. We may liken a Bible verse merely as a crumb from the whole loaf of Gods word. But they are golden, hence, the title The Golden Crumbs.

Hybrid Media Activism

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Author :
Publisher : Routledge
ISBN 13 : 1315438151
Total Pages : 257 pages
Book Rating : 4.3/5 (154 download)

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Book Synopsis Hybrid Media Activism by : Emiliano Treré

Download or read book Hybrid Media Activism written by Emiliano Treré and published by Routledge. This book was released on 2018-12-07 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is an extensive investigation of the complexities, ambiguities and shortcomings of contemporary digital activism. The author deconstructs the reductionism of the literature on social movements and communication, proposing a new conceptual vocabulary based on practices, ecologies, imaginaries and algorithms to account for the communicative complexity of protest movements. Drawing on extensive fieldwork on social movements, collectives and political parties in Spain, Italy and Mexico, this book disentangles the hybrid nature of contemporary activism. It shows how activists operate merging the physical and the digital, the human and the non-human, the old and the new, the internal and the external, the corporate and the alternative. The author illustrates the ambivalent character of contemporary digital activism, demonstrating that media imaginaries can be either used to conceal authoritarianism, or to reimagine democracy. The book looks at both side of algorithmic power, shedding light on strategies of repression and propaganda, and scrutinizing manifestations of algorithms as appropriation and resistance. The author analyses the way in which digital activism is not an immediate solution to intricate political problems, and argues that it can only be effective when a set of favourable social, political, and cultural conditions align. Assessing whether digital activism can generate and sustain long-term processes of social and political change, this book will be of interest to students and scholars researching radical politics, social movements, digital activism, political participation and current affairs more generally.