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Author : Colleen A. Mcmahon
Publisher :
ISBN 13 : 9781524987312
Total Pages : pages
Book Rating : 4.9/5 (873 download)
Download or read book Reputation by Design written by Colleen A. Mcmahon and published by . This book was released on 2019-07-15 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Charles J. Fombrun
Publisher : Harvard Business Review Press
ISBN 13 : 9780875846330
Total Pages : 482 pages
Book Rating : 4.8/5 (463 download)
Download or read book Reputation written by Charles J. Fombrun and published by Harvard Business Review Press. This book was released on 1996 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work provides an analysis of the determinants and effects of reputation management. It demonstrates the economic value of a corporate reputation, quantifying the economic returns for well-regarded companies, and presents recommendations and processes for assessing and improving reputation. INDICE: Introduction: why reputations matter. Part 1 The hidden value of a good reputation: going for the gold; what's in a name?; enlightened self-inter... Etc.
Author : Randy Farmer
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1449388698
Total Pages : 340 pages
Book Rating : 4.4/5 (493 download)
Download or read book Building Web Reputation Systems written by Randy Farmer and published by "O'Reilly Media, Inc.". This book was released on 2010-03-04 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do Amazon's product reviews, eBay's feedback score system, Slashdot's Karma System, and Xbox Live's Achievements have in common? They're all examples of successful reputation systems that enable consumer websites to manage and present user contributions most effectively. This book shows you how to design and develop reputation systems for your own sites or web applications, written by experts who have designed web communities for Yahoo! and other prominent sites. Building Web Reputation Systems helps you ask the hard questions about these underlying mechanisms, and why they're critical for any organization that draws from or depends on user-generated content. It's a must-have for system architects, product managers, community support staff, and UI designers. Scale your reputation system to handle an overwhelming inflow of user contributions Determine the quality of contributions, and learn why some are more useful than others Become familiar with different models that encourage first-class contributions Discover tricks of moderation and how to stamp out the worst contributions quickly and efficiently Engage contributors and reward them in a way that gets them to return Examine a case study based on actual reputation deployments at industry-leading social sites, including Yahoo!, Flickr, and eBay
Author : Grahame R. Dowling
Publisher : MIT Press
ISBN 13 : 0262335093
Total Pages : 275 pages
Book Rating : 4.2/5 (623 download)
Download or read book Winning the Reputation Game written by Grahame R. Dowling and published by MIT Press. This book was released on 2016-04-22 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Core strategies for creating a corporate reputation that will provide a competitive advantage in the marketplace: a back-to-basics approach. What does a company have to do to be admired and respected? Why does Apple have a better reputation than, say, Samsung? In Winning the Reputation Game, Grahame Dowling explains. Companies' reputations do not derive from consultant-recommended campaigns to showcase efforts at corporate transparency, environmental sustainability, or social responsibility. Companies are admired and respected because they are “simply better” than their competitors. Companies that focus on providing outstanding goods and services are rewarded with a strong reputation that helps them gain competitive advantage. Dowling, who has studied corporate reputation–building for thirty years, describes two core strategies for creating a corporate reputation that will provide a competitive advantage: to be known for being Best at Something or for being Best for Somebody. Apple, for example, is best at personal technology products that enhance people's lifestyles. IKEA is best for people who want well-designed furniture at affordable prices. Dowling covers such topics as the commercial value of a strong reputations—including good employees, repeat customers, and strong share price; how corporate reputations are formed; the power of “being simply better”; the effectiveness of corporate storytelling (for good or ill; Kenneth Lay of Enron was a master storyteller); and keeping out of trouble. Drawing on many real-world examples, Dowling shows how companies that are perceived to be better than their competitors build strong reputations that reflect past success and promise more of the same. Companies that artificially engineer a reputation with irrelevant activities but have stopped providing the best products and services available often wind up with mediocre—or worse—reputations.
Author : Nigel Cross
Publisher : Berg
ISBN 13 : 1847888461
Total Pages : 249 pages
Book Rating : 4.8/5 (478 download)
Download or read book Design Thinking written by Nigel Cross and published by Berg. This book was released on 2011-04-01 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design thinking is the core creative process for any designer; this book explores and explains this apparently mysterious "design ability". Focusing on what designers do when they design, Design Thinking is structured around a series of in-depth case studies of outstanding and expert designers at work, interwoven with overviews and analyses. The range covered reflects the breadth of Design, from hardware to software product design, from architecture to Formula One design. The book offers new insights and understanding of design thinking, based on evidence from observation and investigation of design practice. Design Thinking is the distillation of the work of one of Design's most influential thinkers. Nigel Cross goes to the heart of what it means to think and work as a designer. The book is an ideal guide for anyone who wants to be a designer or to know how good designers work in the field of contemporary Design.
Author : J. Larkin
Publisher : Springer
ISBN 13 : 0230511414
Total Pages : 289 pages
Book Rating : 4.2/5 (35 download)
Download or read book Strategic Reputation Risk Management written by J. Larkin and published by Springer. This book was released on 2002-10-30 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reputation is a commercially valuable asset. This book focuses upon how enhanced reputation can contribute to commercial asset management through increased share price premium and competitive performance, while reputation loss can significantly erode the ability of the business to successfully retain market share, maximise shareholder value, raise finance, manage debt and remain independent. It provides practical models and checklists designed to plan reputation management and risk communication strategies.
Author : P. J. M. Marks
Publisher : University of Chicago Press
ISBN 13 : 0226824098
Total Pages : 289 pages
Book Rating : 4.2/5 (268 download)
Download or read book The Book by Design written by P. J. M. Marks and published by University of Chicago Press. This book was released on 2023 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Books have long been objects of beauty. For many centuries and in societies across the world, bookmakers have lavished great care on the paper, binding materials, and illustrations that surround the words on a page as well as on the lettering or type in which those words appear. This volume, featuring an array of beautiful books from the British Library's collection, focuses on the sensory experience of holding these objects in your hands. Each book represents a specific moment in the development of the object-from scrolls and bound illuminated manuscripts to paperbacks and formatted digital information. The books range from the seventh century to the present and include examples from China, Japan, Southeast Asia, and the Middle East as well as Europe and North America, with separate features on book traditions in Africa and Oceania. Expert curators and other specialists explore these books from the perspective of design and manufacturing, with original art photographs that zero in on their texture and materials as well as graphics that detail their size, number of folios, and other specifications. Offering a wide-ranging look at the creation and use of books, this volume is itself an object of beauty"--
Author : Andy Beal
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781493698066
Total Pages : 0 pages
Book Rating : 4.6/5 (98 download)
Download or read book Repped written by Andy Beal and published by Createspace Independent Publishing Platform. This book was released on 2014-01-22 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why You Can't Afford to Ignore This Amazon Bestseller: Whether you realize it or not-or even wish to admit it-you already have an online reputation to protect. It doesn't matter if you're fresh out of college and hoping your past Facebook indiscretions don't torpedo your career prospects, or a Fortune 500 company trying to make a name for itself in a crowded market, your reputation online is vital to your success. In Repped: 30 Days to a Better Online Reputation, world renowned online reputation management author, speaker, and expert Andy Beal walks you through a practical 30-day plan to build, manage, monitor and protect your valuable reputation online. With dozens of examples and actionable tips, Repped demonstrates how a better online reputation can lead to improved job prospects, happier customers, fewer detractors, and most importantly of all, greater income. Repped is for individuals, professionals, small businesses, non-profits, and large corporations. Repped is for anyone that realizes the value of building a better online reputation. Praise for Repped: "Reputation has nothing to do with what you think. Your brand isn't yours to define and Google can turn your company landscape into a mine field. Consider this the map on how to navigate and conquer the battle for your online reputation." Scott Stratten, best selling author of Unmarketing and QR Codes Kill Kittens "Billions of consumers are connected to the web with the ability to publish unwanted information about you or your brand. If you don't leave your online marketing to chance, why not take charge of your online reputation? Here's the good news: Top online reputation expert Andy Beal has created Repped: A 30 day journey that will take you from zero to hero with practical, actionable advice that anyone can put to work." Lee Odden, CEO of TopRank Online Marketing and Author of Optimize "Repped is a genius plan that will breathe life into your online reputation in thirty days. Andy Beal provides every individual, organization and brand the power to manage, monitor, repair and build a trusted online reputation. Get Repped and discover untold rewards!" Richie Norton, bestselling author of The Power of Starting Something Stupid
Author : Richard Torrenzano
Publisher : Macmillan + ORM
ISBN 13 : 1429989386
Total Pages : 303 pages
Book Rating : 4.4/5 (299 download)
Download or read book Digital Assassination written by Richard Torrenzano and published by Macmillan + ORM. This book was released on 2011-10-25 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two leading reputation experts reveal how the internet is being used to destroy brands, reputations and even lives, and how to fight back. From false Wikipedia entries, to fake YouTube videos, to Facebook lynch mobs, everyone from CEOs to fashion models, journalists to politicians, restaurateurs to doctors, is open to character assassination in the burgeoning realm of digital media. Two top media experts recount vivid tales of character attacks, provide specific advice on how to counter them, and how to turn the tables on the attackers. Having spent decades preparing for and coping with these issues, Richard Torrenzano and Mark Davis share their secrets on dealing with problems at the top of today's news. Torrenzano and Davis also take a step back to look at how the past might inform our future thinking about character assassination, from the slander wars between Thomas Jefferson and Alexander Hamilton, to predictions on what the end of privacy will mean for civilization.
Author : Vanessa Bird
Publisher : A&C Black
ISBN 13 : 1408158906
Total Pages : 162 pages
Book Rating : 4.4/5 (81 download)
Download or read book Classic Classes written by Vanessa Bird and published by A&C Black. This book was released on 2013-02-16 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the complete reference to the classic yachts and dinghies still sailing today. Focusing on the most well-known, popular and enduring designs - from the 7ft Optimist to the 125ft J class - this beautifully illustrated book showcases 144 boats from across the world, with a wealth of detail on each class, including: the origins and history of the class; what it's like to sail one; fascinating stories about the boat, who sailed her, and her development; stunning photography, sailplans and sail symbol; full detail on her length, layout and designer. Featuring designers from an internationally recognised hall of fame (including William Fife, Olin Stevens, Maurice Griffiths and Uffa Fox), Classic Classes is the perfect resource for classic boat owners and enthusiasts worldwide, whether their interest lies in high-performance thoroughbred racers, well-loved creek crawling cruisers or popular home-built classic dinghies. Published in advance of the 2012 Olympics, there is also a section devoted to the 46 Olympic classes.
Author : Michael T. Nygard
Publisher : Pragmatic Bookshelf
ISBN 13 : 1680504525
Total Pages : 490 pages
Book Rating : 4.6/5 (85 download)
Download or read book Release It! written by Michael T. Nygard and published by Pragmatic Bookshelf. This book was released on 2018-01-08 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: A single dramatic software failure can cost a company millions of dollars - but can be avoided with simple changes to design and architecture. This new edition of the best-selling industry standard shows you how to create systems that run longer, with fewer failures, and recover better when bad things happen. New coverage includes DevOps, microservices, and cloud-native architecture. Stability antipatterns have grown to include systemic problems in large-scale systems. This is a must-have pragmatic guide to engineering for production systems. If you're a software developer, and you don't want to get alerts every night for the rest of your life, help is here. With a combination of case studies about huge losses - lost revenue, lost reputation, lost time, lost opportunity - and practical, down-to-earth advice that was all gained through painful experience, this book helps you avoid the pitfalls that cost companies millions of dollars in downtime and reputation. Eighty percent of project life-cycle cost is in production, yet few books address this topic. This updated edition deals with the production of today's systems - larger, more complex, and heavily virtualized - and includes information on chaos engineering, the discipline of applying randomness and deliberate stress to reveal systematic problems. Build systems that survive the real world, avoid downtime, implement zero-downtime upgrades and continuous delivery, and make cloud-native applications resilient. Examine ways to architect, design, and build software - particularly distributed systems - that stands up to the typhoon winds of a flash mob, a Slashdotting, or a link on Reddit. Take a hard look at software that failed the test and find ways to make sure your software survives. To skip the pain and get the experience...get this book.
Author : Brigitte Wolf
Publisher :
ISBN 13 : 9789077812235
Total Pages : 67 pages
Book Rating : 4.8/5 (122 download)
Download or read book Attitude is Essential! written by Brigitte Wolf and published by . This book was released on 2008 with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Frank Chimero
Publisher :
ISBN 13 : 9780985472207
Total Pages : 131 pages
Book Rating : 4.4/5 (722 download)
Download or read book The Shape of Design written by Frank Chimero and published by . This book was released on 2012 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : David Waller
Publisher : Oneworld
ISBN 13 : 9781786073518
Total Pages : 304 pages
Book Rating : 4.0/5 (735 download)
Download or read book The Reputation Game written by David Waller and published by Oneworld. This book was released on 2018-06-07 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your reputation affects everything, the opportunities that come your way in business and in life - learn the rules to life's most important game...
Author : Hassan Masum
Publisher : MIT Press
ISBN 13 : 0262297582
Total Pages : 243 pages
Book Rating : 4.2/5 (622 download)
Download or read book The Reputation Society written by Hassan Masum and published by MIT Press. This book was released on 2012-01-20 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experts discuss the benefits and risks of online reputation systems. In making decisions, we often seek advice. Online, we check Amazon recommendations, eBay vendors' histories, TripAdvisor ratings, and even our elected representatives' voting records. These online reputation systems serve as filters for information overload. In this book, experts discuss the benefits and risks of such online tools. The contributors offer expert perspectives that range from philanthropy and open access to science and law, addressing reputation systems in theory and practice. Properly designed reputation systems, they argue, have the potential to create a “reputation society,” reshaping society for the better by promoting accountability through the mediated judgments of billions of people. Effective design can also steer systems away from the pitfalls of online opinion sharing by motivating truth-telling, protecting personal privacy, and discouraging digital vigilantism. Contributors Madeline Ashby, Jamais Cascio, John Henry Clippinger, Chrysanthos Dellarocas, Cory Doctorow, Randy Farmer, Eric Goldman, Victor Henning, Anthony Hoffmann, Jason Hoyt, Luca Iandoli, Josh Introne, Mark Klein, Mari Kuraishi, Cliff Lampe, Paolo Massa, Hassan Masum, Marc Maxson, Craig Newmark, Michael Nielsen, Lucio Picci, Jan Reichelt, Alex Steffen, Lior Strahilevitz, Mark Tovey, John Whitfield, John Willinsky, Yi-Cheng Zhang, Michael Zimmer
Author : Keller Easterling
Publisher : Verso Books
ISBN 13 : 1788739345
Total Pages : 177 pages
Book Rating : 4.7/5 (887 download)
Download or read book Medium Design written by Keller Easterling and published by Verso Books. This book was released on 2021-01-19 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Design the World: Working Without Solutions In Medium Design everyone is a designer. But design, in this case, inverts the typical focus on object over its settings to concentrate on the medium—the matrix space between objects, events, and ideological declarations. It disrupts habitual modern approaches to the world’s intractable dilemmas—from climate cataclysm to inequality to concentrations of authoritarian power. In a series of case studies dealing with everything from automation and migration to explosive urban growth and atmospheric changes, Medium Design offers spatial tools for innovation and global decision-making to challenge the authority of more familiar legal or economic approaches. From this perspective, solutions are mistakes and ideologies are unreliable guides. Rather than the modern desire for the new, designers find more sophistication in relationships between emergent and incumbent technologies. Encouraging entanglement, medium design does not try to eliminate problems but rather to put them together in productive combinations. And in the process of reconceptualizing design, Easterling puzzles over bulletproof powers, Stanley Kubrick, ISIS recruits, literary characters, and iconic activists in the hope of outwitting political deadlocks and offering forms of activism for modulating power and temperament in organizations of all kinds.
Author : Christian Schnee
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (89 download)
Download or read book Reputation by Accident Or Design? written by Christian Schnee and published by . This book was released on 2014 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
