Persuasive Business Presentations

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Wooing and Winning Business

Author : Spring Asher
Publisher : John Wiley & Sons
ISBN 13 : 9780471141921
Total Pages : 246 pages
Book Rating : 4.1/5 (419 download)

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Book Synopsis Wooing and Winning Business by : Spring Asher

Download or read book Wooing and Winning Business written by Spring Asher and published by John Wiley & Sons. This book was released on 1996-12-18 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: A quick and easy formula for selling your product, your service, yourself, that gets results..guaranteed Whatever you have to sell, be it product or service, this book will show how to create the perfect presentation and nail the sale. Written by the experts at Speechworks, this book arms the huge and guidance-hungry market of salespeople, business presenters, and entrepreneurs with a fool-proof formula for making the perfect pitch every time, whether they're talking to one person or an audience of thousands. With this book you'll find: * A proven formula for organizing your thoughts for clarity and impact * Visualization techniques that help you find the most compelling language and anecdotes to captivate even the toughest audiences * Surefire techniques for increasing your physical presence and personal persuasiveness SPRING ASHER and WICKE CHAMBERS (Atlanta, Georgia) are partners of Chambers & Asher Speechworks. They are also columnists for The Atlanta Journal/Constitution. For their work as TV producers they have received six Emmy Awards and the Best of Gannet Award for New Programming. The A to Z guide to making a flawless business presentation. Thirty-three million business presentations are made each day, most of them by people whose number one fear is public speaking. This is the complete guide to creating winning business presentations and making the perfect pitch. It includes a step-by-step guide that makes it easy to persuade the listener, develop evidence that sells, and create visuals that reinforce the message. The authors train several thousand executives each year from organizations including MCI, Georgia-Pacific and UPS. * Offers a foolproof formula: finding the hook, the incentive, and the style to sell anything to anyone. Spring Asher and Wicke Chambers (both of Atlanta, GA) are partners of Chambers & Asher Speechworks, an organization providing communications consulting services to business professionals and executives.

HBR Guide to Persuasive Presentations

Author : Nancy Duarte
Publisher : Harvard Business Press
ISBN 13 : 1422187101
Total Pages : 258 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis HBR Guide to Persuasive Presentations by : Nancy Duarte

Download or read book HBR Guide to Persuasive Presentations written by Nancy Duarte and published by Harvard Business Press. This book was released on 2012 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: Terrified of speaking in front of a group> Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results. Learn how to wIn over tough crows, organize a coherent narrative, create powerful messages and visuals, connect with and engage your audience, show people why your ideas matter to them, and strike the right tone, in any situation.

Persuasive Business Presentations

Author : Gary L. May
Publisher : Business Expert Press
ISBN 13 : 1606494694
Total Pages : 110 pages
Book Rating : 4.6/5 (64 download)

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Book Synopsis Persuasive Business Presentations by : Gary L. May

Download or read book Persuasive Business Presentations written by Gary L. May and published by Business Expert Press. This book was released on 2013-11-14 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business life is about persuasion. Effective managers advance their careers by identifying problems, developing solutions, and persuading decision makers to provide the support and resources necessary to make things happen. This book focuses on a specific presentation context: a problem-solution persuasive presentation to decision makers delivered in a conference room environment. Such presentations occur at every level in an organization. Therefore, team leaders, supervisors, managers, and executives can all benefit from learning how to design and deliver powerful presentations that move decision makers to take action. The author blends his extensive business experience with current research on persuasion to provide a practical, applied approach to using the problem-solution pattern. An integrated case study provides examples for each step in the process. The end result is a useful, actionable guide that will help professionals from every field make a difference in their organization.

Strategic Storytelling

Author : Dave McKinsey
Publisher :
ISBN 13 : 9781500594466
Total Pages : 266 pages
Book Rating : 4.5/5 (944 download)

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Book Synopsis Strategic Storytelling by : Dave McKinsey

Download or read book Strategic Storytelling written by Dave McKinsey and published by . This book was released on 2014-11-08 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Strategic Storytelling" is a complete guide to creating persuasive business presentations.Based on intensive study of presentations developed by leading management consulting firms, this step-by-step playbook shows you how to craft stories using proven narrative frameworks, design data-driven slides, and master your verbal and non-verbal delivery.

Persuasive Presentations

Author : Nick Souter
Publisher : Sterling Publishing Company
ISBN 13 : 9781402748356
Total Pages : 154 pages
Book Rating : 4.7/5 (483 download)

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Book Synopsis Persuasive Presentations by : Nick Souter

Download or read book Persuasive Presentations written by Nick Souter and published by Sterling Publishing Company. This book was released on 2007 with total page 154 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will show anyone how to plan, prepare and deliver a presentation with absolute confidence. It is designed to ensure the interaction is outcome driven and that the audience will give the required response.

The Art of the Pitch

Author : Peter Coughter
Publisher : Springer
ISBN 13 : 1137512334
Total Pages : 240 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis The Art of the Pitch by : Peter Coughter

Download or read book The Art of the Pitch written by Peter Coughter and published by Springer. This book was released on 2016-09-29 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Readers will learn how to develop skills to create the perfect presentation.

The Shortcut to Persuasive Presentations

Author : Larry Tracy
Publisher : Createspace Independent Pub
ISBN 13 : 9781591097020
Total Pages : 198 pages
Book Rating : 4.0/5 (97 download)

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Book Synopsis The Shortcut to Persuasive Presentations by : Larry Tracy

Download or read book The Shortcut to Persuasive Presentations written by Larry Tracy and published by Createspace Independent Pub. This book was released on 2003-05-01 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: No less an authority on communication skills than President Ronald Reagan described Larry Tracy as "an extraordinarily effective speaker." In this book, he provides the "real world" experience-based lessons in presentation skills that earned him such praise. Like his acclaimed workshops for corporate executives and government officials, this book is based on the assumption that people who must improve their presentation skills, but are pressed for time, require a "shortcut," not lengthy books with numerous tips, checklists and page-filling anecdotes. This book provides precisely that: A succinct, timesaving method for busy people to become better, more persuasive speakers. The system outlined in the book is a three step process: In Planning, you'll learn how to "Get to the Point" and intersect your objective with your audience's needs and problems through Larry's proven 3-1-2 System. You will also learn how to always have a "Plan B Presentation" ready for those occasions when your allotted time is reduced at the last minute. In Practicing, you'll learn how to hone your speaking skills, eliminate "uh's" and "Y'knows," and anticipate questions and objections before the presentation with a unique practice method. In Presenting, you'll learn to convert your nervousness to audience-connecting enthusiasm, and to develop and use visuals, including PowerPoint slides, so they complement, not distract from, your message. You'll learn as well how to employ your voice and body language to reinforce content, including the use of rhetorical devices to make your presentations eloquent, memorable and persuasive. In summary, this book will show you how to organize and deliver your knowledge with laser-like intensity targeted to solving the problems of your various "audiences"-- Boards of Directors, shareholders, clients, customers, etc.-- so these audiences conclude that (1) what you are proposing is in their best interests, and (2) you are an outstanding speaker. This book has so much practical and proven advice, presented in a clear and easy-to-learn manner, that you will never need to buy another book on presentation skills.

Presentation Zen

Author : Garr Reynolds
Publisher : Pearson Education
ISBN 13 : 0321601890
Total Pages : 316 pages
Book Rating : 4.3/5 (216 download)

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Book Synopsis Presentation Zen by : Garr Reynolds

Download or read book Presentation Zen written by Garr Reynolds and published by Pearson Education. This book was released on 2009-04-15 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.

Harvard Business Review Guides Ultimate Boxed Set (16 Books)

Author : Harvard Business Review
Publisher : Harvard Business Press
ISBN 13 : 1633697827
Total Pages : 2050 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Harvard Business Review Guides Ultimate Boxed Set (16 Books) by : Harvard Business Review

Download or read book Harvard Business Review Guides Ultimate Boxed Set (16 Books) written by Harvard Business Review and published by Harvard Business Press. This book was released on 2019-02-26 with total page 2050 pages. Available in PDF, EPUB and Kindle. Book excerpt: How-to guides to your most pressing work challenges. This 16-volume, specially priced boxed set makes a perfect gift for aspiring leaders looking for trusted advice on such diverse topics as data analytics, negotiating, business writing, and coaching. This set includes: Persuasive Presentations Better Business Writing Finance Basics Data Analytics Building Your Business Case Making Every Meeting Matter Project Management Emotional Intelligence Getting the Right Work Done Negotiating Leading Teams Coaching Employees Performance Management Delivering Effective Feedback Dealing with Conflict Managing Up and Across Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.

Good Charts for Persuasive Presentations

Author : Scott Berinato
Publisher : Harvard Business Press
ISBN 13 : 1633694062
Total Pages : 520 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis Good Charts for Persuasive Presentations by : Scott Berinato

Download or read book Good Charts for Persuasive Presentations written by Scott Berinato and published by Harvard Business Press. This book was released on 2017-04-25 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: The right visual revealed at the right time can turn an unremarkable presentation into a resonant, emotional experience. This two-book collection provides you with the tools you need to craft and deliver presentations that will impress your audience, increase your influence in your organization, and advance your career. Good Charts: The HBR Guide to Making Smarter, More Persuasive Data Visualizations shows how a good visualization can communicate the nature and potential impact of information and ideas more powerfully than any other form of communication. For a long time "dataviz" was left to specialists--data scientists and professional designers. No longer. A new generation of tools and massive amounts of available data make it easy for anyone to create visualizations that communicate ideas far more effectively than generic spreadsheet charts ever could. What's more, building good charts is quickly becoming a need-to-have skill for managers. If you're not doing it, other managers are, and they're getting noticed for it and getting credit for contributing to your company's success. In Good Charts, dataviz maven Scott Berinato provides an essential guide to how visualization works and how to use this new language to impress and persuade. Dataviz today is where spreadsheets and word processors were in the early 1980s—on the cusp of changing how we work. Berinato lays out a system for thinking visually and building better charts through a process of talking, sketching, and prototyping. This book is much more than a set of static rules for making visualizations. It taps into both well-established and cutting-edge research in visual perception and neuroscience, as well as the emerging field of visualization science, to explore why good charts (and bad ones) create "feelings behind our eyes." Along the way, Berinato also includes many engaging vignettes of dataviz pros, illustrating the ideas in practice. Good Charts will help you turn plain, uninspiring charts that merely present information into smart, effective visualizations that powerfully convey ideas. HBR Guide to Persuasive Presentations will teach you to how to take the pain out of presentations. Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results. Written by presentation expert Nancy Duarte, the HBR Guide to Persuasive Presentations will help you: (1) Win over tough crowds, (2) Organize a coherent narrative, (3) Create powerful messages and visuals, (4) Connect with and engage your audience, (5) Show people why your ideas matter to them, and (6) Strike the right tone, in any situation.

Stories that Move Mountains

Author : Martin Sykes
Publisher : John Wiley & Sons
ISBN 13 : 111842400X
Total Pages : 274 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Stories that Move Mountains by : Martin Sykes

Download or read book Stories that Move Mountains written by Martin Sykes and published by John Wiley & Sons. This book was released on 2012-10-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to use stories and visuals to make top–notch presentations It′s called CAST (Content, Audience, Story, & Tell) and it′s been a quiet success, until now. Developed over a twelve year period as a presentation method to help Enterprise Architects, it was adopted by Microsoft Enterprise Architecture teams and filtered from IT managers to Sales, and beyond to major organizations around the world. Now, thanks to this unique book from an expert author team that includes two Microsoft presentation experts, you can learn how to use this amazing process to create and make high–impact presentations in your own organization. The book helps you build complete visual stories, step by step, by using the CAST method to first create a Story Map and from there, a compelling presentation. It includes sample Story Maps, templates, practical success stories, and more. You′ll discover how to go beyond PowerPoint slides to create presentations that influence your peers and effect change. Explains the secrets of making presentations and effecting change using CAST to create Story Maps and from there, high–impact and visual presentations that tell a story Covers how to apply a range of techniques and what the results look like, using screenshots of presentations, one page hand outs, and basic delivery with whiteboards Coauthored by Microsoft experts and a visual design guru who have years of experience training professionals in these methods Includes sample Story Maps, templates, practical success stories, and more Learn how to sell your ideas and trigger change in your company with Stories That Move Mountains: Storytelling and Visual Design for Persuasive Presentations.

Advanced Presentations by Design

Author : Andrew Abela
Publisher : John Wiley & Sons
ISBN 13 : 0470378352
Total Pages : 219 pages
Book Rating : 4.4/5 (73 download)

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Book Synopsis Advanced Presentations by Design by : Andrew Abela

Download or read book Advanced Presentations by Design written by Andrew Abela and published by John Wiley & Sons. This book was released on 2008-08-20 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advanced Presentations by Design overturns much of the conventional wisdom and practice for creating presentations. Based on over 200 research studies from the fields of communication, marketing, psychology, multimedia, and law, it provides fact-based answers to critical questions about presentation design, including how to adapt your presentation to different audience personality preferences, what role your data should play and how much of it you need, how to turn your data into a story, and how to design persuasive yet comprehensible visual layouts.

Persuasive Proposals and Presentations

Author : Heather Pierce
Publisher : McGraw Hill Professional
ISBN 13 : 0071490299
Total Pages : 67 pages
Book Rating : 4.0/5 (714 download)

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Book Synopsis Persuasive Proposals and Presentations by : Heather Pierce

Download or read book Persuasive Proposals and Presentations written by Heather Pierce and published by McGraw Hill Professional. This book was released on 2007-04-10 with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasive Proposals and Presentations shows readers how to develop a winning strategy and how to be clear, organized, and persuasive. It lays out common mistakes in strategy and offers effective advice.

Persuasive Business Proposals

Author : Tom Sant
Publisher : AMACOM/American Management Association
ISBN 13 : 9780814427583
Total Pages : 260 pages
Book Rating : 4.4/5 (275 download)

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Book Synopsis Persuasive Business Proposals by : Tom Sant

Download or read book Persuasive Business Proposals written by Tom Sant and published by AMACOM/American Management Association. This book was released on 2004 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use the latest technology and techniques to craft winning proposals.

Presentations (20-Minute Manager Series)

Author : Harvard Business Review
Publisher : Harvard Business Review Press
ISBN 13 : 1625270860
Total Pages : 113 pages
Book Rating : 4.6/5 (252 download)

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Book Synopsis Presentations (20-Minute Manager Series) by : Harvard Business Review

Download or read book Presentations (20-Minute Manager Series) written by Harvard Business Review and published by Harvard Business Review Press. This book was released on 2014-03-11 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: Feeling stressed about your upcoming presentation? Whether you’re nervous about how you’ll organize your thoughts or how you’ll articulate them on the big day, Presentations provides the quick guidelines and expert tips you need to: • Craft your message • Prepare and rehearse effectively • Engage your audience • Manage Q&A sessions About HBR's 20-Minute Manager Series: Don't have much time? Get up to speed fast on the most essential business skills with HBR's 20-Minute Manager series. Whether you need a crash course or a brief refresher, each book in the series is a concise, practical primer that will help you brush up on a key management topic. Advice you can quickly read and apply, for ambitious professionals and aspiring executives—from the most trusted source in business. Also available as an ebook.

The Necessary Art of Persuasion

Author : Jay A. Conger
Publisher : Harvard Business Review Press
ISBN 13 : 1633691020
Total Pages : 80 pages
Book Rating : 4.6/5 (336 download)

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Book Synopsis The Necessary Art of Persuasion by : Jay A. Conger

Download or read book The Necessary Art of Persuasion written by Jay A. Conger and published by Harvard Business Review Press. This book was released on 2008-09-08 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an age when managers can no longer rely on formal power, persuading people is more important than ever. Persuasion is a process of learning from colleagues and employees and negotiating shared solutions to solving problems and achieving goals. In The Necessary Art of Persuasion, Jay Conger describes four essential components of persuasion and explains how to master them, providing the information you need to fulfill your managerial mandate: getting work done through others.

The Pop-up Pitch

Author : Dan Roam
Publisher : Hachette UK
ISBN 13 : 1541774523
Total Pages : 200 pages
Book Rating : 4.5/5 (417 download)

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Book Synopsis The Pop-up Pitch by : Dan Roam

Download or read book The Pop-up Pitch written by Dan Roam and published by Hachette UK. This book was released on 2021-11-09 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: A fast and practical visual storytelling method that puts a powerful new toolkit into the hands of leaders, innovators, salespeople, teachers and anyone else who needs to quickly make an impact on increasingly distracted audiences. The Pop-Up Pitch is a radical new approach to help you create the perfect presentation, combining three key elements of persuasive storytelling-simple pictures, clear words, and powerful emotions-that together motivate audiences to pay attention, learn something new, and make effective decisions. The Pop-Up Pitch weaves together the latest insights on visual cognition, behavioral economics, and classic story structures in an easy-to-learn and inspiring storytelling algorithm. In this new era of remote, work and online presenting, it delivers powerful and persuasive outcomes for time-limited professionals dealing with complex ideas, attention-deficit audiences, and the evolving challenges of modern meetings.