Mf 2187 3 Gestion De Eventos De Marketing Y Comunicacion

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Gestión de Eventos de Marketing y Comunicación

Author : Daniel G. Rico
Publisher : Grupo Editorial RA-MA
ISBN 13 :
Total Pages : 153 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Gestión de Eventos de Marketing y Comunicación by : Daniel G. Rico

Download or read book Gestión de Eventos de Marketing y Comunicación written by Daniel G. Rico and published by Grupo Editorial RA-MA. This book was released on with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Esta obra está enmarcada dentro del Certificado de Profesionalidad Gestión de Marketing y Comunicación (COMM0112), concretamente desarrollando el módulo formativo MF-2187_3 Gestión de Eventos de Marketing y Comunicación. Los contenidos de la obra se ciñen a los epígrafes especificados para cada unidad didáctica en el Real Decreto 614/2013, de 2 de agosto. Su facilidad de lectura, la claridad del lenguaje, así como la simplicidad en la exposición de definiciones y contenidos complementados con numerosos ejemplos, ilustraciones y casos prácticos, hacen de la obra un material accesible para cualquier persona que se esté formando en esta área o que simplemente desee ampliar sus conocimientos en marketing y comunicación.

MF2187_3 Gestión de Eventos de Marketing y Comunicación

Author : Daniel G. Rico
Publisher : Ra-Ma Editorial
ISBN 13 : 8499646417
Total Pages : 156 pages
Book Rating : 4.4/5 (996 download)

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Book Synopsis MF2187_3 Gestión de Eventos de Marketing y Comunicación by : Daniel G. Rico

Download or read book MF2187_3 Gestión de Eventos de Marketing y Comunicación written by Daniel G. Rico and published by Ra-Ma Editorial. This book was released on 2016-04-21 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Esta obra está enmarcada dentro del Certificado de Profesionalidad Gestión de Marketing y Comunicación (COMM0112), concretamente desarrollando el módulo formativo MF-2187_3 Gestión de Eventos de Marketing y Comunicación. Los contenidos de la obra se ciñen a los epígrafes especificados para cada unidad didáctica en el Real Decreto 614/2013, de 2 de agosto. Su facilidad de lectura, la claridad del lenguaje, así como la simplicidad en la exposición de definiciones y contenidos complementados con numerosos ejemplos, ilustraciones y casos prácticos, hacen de la obra un material accesible para cualquier persona que se esté formando en esta área o que simplemente desee ampliar sus conocimientos en marketing y comunicación.

MF 2187_3 GESTION DE EVENTOS DE MARKETING Y COMUNICACION

Author :
Publisher :
ISBN 13 : 9788426724649
Total Pages : 156 pages
Book Rating : 4.7/5 (246 download)

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Book Synopsis MF 2187_3 GESTION DE EVENTOS DE MARKETING Y COMUNICACION by :

Download or read book MF 2187_3 GESTION DE EVENTOS DE MARKETING Y COMUNICACION written by and published by . This book was released on with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Organización y eventos de marketing y comunicación

Author : GARCÍA PRADO, ENRIQUE
Publisher : Ediciones Paraninfo, S.A.
ISBN 13 : 8428344787
Total Pages : 148 pages
Book Rating : 4.4/5 (283 download)

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Book Synopsis Organización y eventos de marketing y comunicación by : GARCÍA PRADO, ENRIQUE

Download or read book Organización y eventos de marketing y comunicación written by GARCÍA PRADO, ENRIQUE and published by Ediciones Paraninfo, S.A.. This book was released on 2019-11-26 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: En el contexto actual resulta fundamental para cualquier empresa efectuar una adecuada planificación de todos los eventos de marketing y comunicación que organice. El objetivo es alcanzar la máxima repercusión posible y lograr notoriedad y mejora de imagen de cara a clientes y público en general. Para lograrlo, resulta imprescindible establecer relaciones jurídicas entre la empresa organizadora y aquellas con las que se subcontrata, mediando siempre un contrato de prestación de servicios. Asimismo, la celebración de cualquier tipo de evento exige una serie de controles encaminados a verificar que los objetivos inicialmente planteados se están cumpliendo. Y por supuesto, que se adaptan a la legislación vigente en materia de protección de datos personales y garantía de los derechos digitales. Este manual ofrece al lector todas las claves necesarias para adquirir las competencias necesarias en organización de eventos de marketing y comunicación. Presentamos un libro eminentemente didáctico y con un enfoque práctico en el que se da respuesta al contenido curricular exigido en la unidad formativa UF 2396 Organización de eventos de marketing y comunicación, incardinada en el módulo formativo MF 2187_3 Gestión de eventos de marketing y comunicación, a su vez integrado en el certificado de profesionalidad COMM0112 Gestión de marketing y comunicación, regulado por RD 614/2013, de 2 de agosto. Además de los contenidos teóricos, el manual incluye numerosos ejemplos prácticos y reales, una completa propuesta de actividades complementarias y una cuidada selección de cuestionarios con respuestas múltiples que contribuyen a un mejor afianzamiento y evaluación de los conocimientos adquiridos. Las respuestas están disponibles en www.paraninfo.es En definitiva, se trata de un manual imprescindible tanto para profesionales del marketing y la comunicación como para quienes están inmersos en procesos de formación y aspiran a desarrollar su tarea profesional en este entorno laboral. Enrique García Prado trabaja como docente en el ámbito de la formación ocupacional y continua.

Protocolo en eventos de marketing y comunicación

Author : GARCÍA PRADO, ENRIQUE
Publisher : Ediciones Paraninfo, S.A.
ISBN 13 : 8428339511
Total Pages : 126 pages
Book Rating : 4.4/5 (283 download)

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Book Synopsis Protocolo en eventos de marketing y comunicación by : GARCÍA PRADO, ENRIQUE

Download or read book Protocolo en eventos de marketing y comunicación written by GARCÍA PRADO, ENRIQUE and published by Ediciones Paraninfo, S.A.. This book was released on 2017-03-01 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Al contrario de lo que pueda pensarse, en estos tiempos de costumbres más informales que en el pasado el protocolo, el ceremonial y la etiqueta siguen vigentes, tanto en el ámbito de las entidades públicas como en las empresas privadas. Es importante por ello conocer estos códigos, y ponerlos en práctica, en los diferentes eventos a los que acudamos o que debamos organizar. A través de este libro veremos cómo aplicar las normas de protocolo y ceremonial establecidas en la celebración de los principales actos y eventos de marketing y comunicación, y aprenderemos a determinar las actitudes y aptitudes que se deben adoptar en la asistencia y coordinación de distintos tipos de actos. Cada capítulo se complementa con actividades prácticas y de autoevaluación, cuyas soluciones están disponibles en www.paraninfo.es. Los contenidos se corresponden con los establecidos para la UF 2397 Protocolo en eventos de marketing y comunicación, incardinada en el MF 2187_3 Gestión de eventos de marketing y comunicación, perteneciente al certificado de profesionalidad COMM0112 Gestión de marketing y comunicación, regulado por el RD 614/2013, de 2 de agosto.

Integrated Water Resources Management in the 21st Century: Revisiting the paradigm

Author : Pedro Martinez-Santos
Publisher : CRC Press
ISBN 13 : 1138001430
Total Pages : 324 pages
Book Rating : 4.1/5 (38 download)

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Book Synopsis Integrated Water Resources Management in the 21st Century: Revisiting the paradigm by : Pedro Martinez-Santos

Download or read book Integrated Water Resources Management in the 21st Century: Revisiting the paradigm written by Pedro Martinez-Santos and published by CRC Press. This book was released on 2014-03-03 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Integrated water resources management advocates a coordinated approach for managing water resources in a way that balances social and economic needs with concern for the environment. While potentially useful, integrated water management is also controversial. Supporters believe that the multi-dimensional nature of water can only be understood and managed from a holistic perspective, while critics often argue that integrated water management lacks suffi ciently well-defi ned rules for its practical implementation. This book, written by academics, users and practitioners, provides a down-to-earth approach to the ideal of integrated water resources management, drawing from conceptual frameworks and real-life practice to identify the key aspects that are yet to be resolved. As such, it examines the role of water accounting, food trade, environmental externalities and intangible values as key aspects whose consideration may help the water management community move forward. Overall, integrated water resources management is perceived to be a useful utopia, whose value lies more in the steps that need to be taken to make it a reality than in achieving its ever-elusive end goal.

Net Neutrality Compendium

Author : Luca Belli
Publisher : Springer
ISBN 13 : 9783319264240
Total Pages : 0 pages
Book Rating : 4.2/5 (642 download)

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Book Synopsis Net Neutrality Compendium by : Luca Belli

Download or read book Net Neutrality Compendium written by Luca Belli and published by Springer. This book was released on 2015-11-17 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ways in which Internet traffic is managed have direct consequences on Internet users’ rights as well as on their capability to compete on a level playing field. Network neutrality mandates to treat Internet traffic in a non-discriminatory fashion in order to maximise end users’ freedom and safeguard an open Internet. This book is the result of a collective work aimed at providing deeper insight into what is network neutrality, how does it relates to human rights and free competition and how to properly frame this key issue through sustainable policies and regulations. The Net Neutrality Compendium stems from three years of discussions nurtured by the members of the Dynamic Coalition on Network Neutrality (DCNN), an open and multi-stakeholder group, established under the aegis of the United Nations Internet Governance Forum (IGF).

Event Studies

Author : Donald Getz
Publisher : Routledge
ISBN 13 : 1317481607
Total Pages : 514 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Event Studies by : Donald Getz

Download or read book Event Studies written by Donald Getz and published by Routledge. This book was released on 2016-02-22 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them. This title draws from a large number of foundation disciplines and closely related professional fields, to foster interdisciplinary theory focused on planned events. It brings together important discourses on events including event management, event tourism, and the study of events within various disciplines that are able to shed light on the roles, importance and impacts of events in society and culture. New to this edition: New sections on social and intangible influences, consumer psychology and legal environment, planning and policy framework to reflect recent developments in the field Extended coverage of philosophy and research methods and how they can best be used in event studies; social media as a marketing tool; and the class and cultural influences of events New and additional case studies throughout the book from a wide range of international events Companion website to include PowerPoint slides and updated Instructor’s Manual including suggested lecture outlines and sequence, quizzes per chapter and essay questions.

The Future of Tourism

Author : Eduardo Fayos-Solà
Publisher : Springer
ISBN 13 : 3319899414
Total Pages : 343 pages
Book Rating : 4.3/5 (198 download)

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Book Synopsis The Future of Tourism by : Eduardo Fayos-Solà

Download or read book The Future of Tourism written by Eduardo Fayos-Solà and published by Springer. This book was released on 2018-08-22 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents the foundations for the future of tourism in a structured and detailed format. The who-is-who of tourism intelligence has collaborated to present a definitive blueprint for tourism reflecting the role of science, market institutions, and governance in its innovation and sustainability. The book adopts a comprehensive approach, exploring recent research and the latest developments in practice to inform the reader about instruments and actions that can shape a successful future for tourism. Broad in scope, the book incorporates the perspectives of leading tourism academics, as well as the views of tourism entrepreneurs, destination managers, government officials, and civil leaders. The book is divided into three parts, the first of which addresses the scientific facets of innovation, analyzing the challenges and opportunities that technology provides for organic and disruptive developments in tourism, which will shape its future. In turn, the second part examines socio-cultural paradigms – with a view to dismantling traditional barriers to innovation. It also explores the role of heritage and the ethics of inclusiveness as drivers for sustainable tourism. The third part investigates new ways and means in governance and policy making for tourism. It introduces advances such as strategic positioning, symbiotic partnerships, and innovative management, and closes by presenting governance frameworks for an inclusive and sustainable future of tourism.

Event Tourism

Author : Donald Getz
Publisher :
ISBN 13 : 9781882345601
Total Pages : 0 pages
Book Rating : 4.3/5 (456 download)

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Book Synopsis Event Tourism by : Donald Getz

Download or read book Event Tourism written by Donald Getz and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Corporate Finance (with Thomson ONE - Business School Edition 6-Month and Smart Finance Printed Access Card)

Author : Scott B. Smart
Publisher : Cengage Learning
ISBN 13 : 9780324784800
Total Pages : 0 pages
Book Rating : 4.7/5 (848 download)

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Book Synopsis Corporate Finance (with Thomson ONE - Business School Edition 6-Month and Smart Finance Printed Access Card) by : Scott B. Smart

Download or read book Corporate Finance (with Thomson ONE - Business School Edition 6-Month and Smart Finance Printed Access Card) written by Scott B. Smart and published by Cengage Learning. This book was released on 2008-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: CORPORATE FINANCE, 2nd Edition was crafted to match the way you teach your MBA-level course. It's a claim we're confident to make because before creating the text, the authors analyzed more than 150 MBA-course syllabi and blended this research with input from professors like you and more than 50 years of personal corporate finance and teaching experience. The result is the most relevant text available for your students-one that presents the latest financial theories within the practical context of today's business. This balance of modern theory and practice is found in features such as Applying the Model examples that demonstrate concepts in action, cross-functional applications that make the book applicable to all students, and innovative CengageNOW for Smart Finance technology that reinforces learning throughout each chapter.

Spanish Frequency Dictionary - Essential Vocabulary

Author : Mostusedwords
Publisher : Mostusedwords.com
ISBN 13 : 9789492637208
Total Pages : 240 pages
Book Rating : 4.6/5 (372 download)

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Book Synopsis Spanish Frequency Dictionary - Essential Vocabulary by : Mostusedwords

Download or read book Spanish Frequency Dictionary - Essential Vocabulary written by Mostusedwords and published by Mostusedwords.com. This book was released on 2018-09-28 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Core Spanish vocabulary Learn Spanish fast: this book contains practical vocabulary for both spoken and written Spanish. Made for beginners and intermediate students, each entry in this book contains: - English translation(s) - Spanish to English example sentences - IPA phonetic spelling - detailed Part of Speech information

Ethical Business

Author : Linda Ferrell
Publisher : Dorling Kindersley Ltd
ISBN 13 : 1405359595
Total Pages : 75 pages
Book Rating : 4.4/5 (53 download)

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Book Synopsis Ethical Business by : Linda Ferrell

Download or read book Ethical Business written by Linda Ferrell and published by Dorling Kindersley Ltd. This book was released on 2009-06-01 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical ePub guide to ethical business skills which will give you the information and skills to succeed Develop your ethical business skills by learning to assess your business, establish alternatives and plan for change. Step-by-step instructions, checklists and features examine business benefits, environment strategy and implications for human resources. Tips, dos and don'ts and 'In Focus' features on what to do in a particular situation, plus real-life case studies demonstrate how to plan your ethical strategy, monitor progress and achieve your goals. Read it cover-to-cover, or dip in and out of topics for quick reference. Handy tips in a pocket-sized format - take it wherever your work takes you.

101 Life Skills Games for Children

Author : Bernie Badegruber
Publisher : Turner Publishing Company
ISBN 13 : 089793590X
Total Pages : 247 pages
Book Rating : 4.8/5 (979 download)

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Book Synopsis 101 Life Skills Games for Children by : Bernie Badegruber

Download or read book 101 Life Skills Games for Children written by Bernie Badegruber and published by Turner Publishing Company. This book was released on 2011-01-01 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you teach tolerance, self-awareness, and responsibility? How can you help children deal with fear, mistrust, or aggression? Play a game with them! Games are an ideal way to help children develop social and emotional skills; they are exciting, relaxing, and fun. 101 LIFE SKILLS GAMES FOR CHILDREN: LEARNING, GROWING, GETTING ALONG (Ages 6-12) is a resource that can help children understand and deal with problems that arise in daily interactions with other children and adults. These games help children develop social and emotional skills and enhance self-awareness. The games address the following issues: dependence, aggression, fear, resentment, disability, accusations, boasting, honesty, flexibility, patience, secrets, conscience, inhibitions, stereotypes, noise, lying, performance, closeness, weaknesses, self confidence, fun, reassurance, love, respect, integrating a new classmate, group conflict. Organized in three main chapters: (I-Games, You-Games and We-Games), the book is well structured and easily accessible. It specifies an objective for every game, gives step-by-step instructions, and offers questions for reflection. It provides possible variations for each game, examples, tips, and ideas for role plays. Each game contains references to appropriate follow-up games and is illustrated with charming drawings.

The Traditional Medical Practitioner in Zimbabwe

Author : Michael Gelfand
Publisher :
ISBN 13 :
Total Pages : 432 pages
Book Rating : 4.3/5 (9 download)

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Book Synopsis The Traditional Medical Practitioner in Zimbabwe by : Michael Gelfand

Download or read book The Traditional Medical Practitioner in Zimbabwe written by Michael Gelfand and published by . This book was released on 1985 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Development as Freedom

Author : Amartya Sen
Publisher : Anchor
ISBN 13 : 030787429X
Total Pages : 384 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis Development as Freedom by : Amartya Sen

Download or read book Development as Freedom written by Amartya Sen and published by Anchor. This book was released on 2011-05-25 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: By the winner of the 1988 Nobel Prize in Economics, an essential and paradigm-altering framework for understanding economic development--for both rich and poor--in the twenty-first century. Freedom, Sen argues, is both the end and most efficient means of sustaining economic life and the key to securing the general welfare of the world's entire population. Releasing the idea of individual freedom from association with any particular historical, intellectual, political, or religious tradition, Sen clearly demonstrates its current applicability and possibilities. In the new global economy, where, despite unprecedented increases in overall opulence, the contemporary world denies elementary freedoms to vast numbers--perhaps even the majority of people--he concludes, it is still possible to practically and optimistically restain a sense of social accountability. Development as Freedom is essential reading.

Thoughts of a 87 Year Old

Author : Cinder Publishing
Publisher :
ISBN 13 : 9781692135706
Total Pages : 112 pages
Book Rating : 4.1/5 (357 download)

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Book Synopsis Thoughts of a 87 Year Old by : Cinder Publishing

Download or read book Thoughts of a 87 Year Old written by Cinder Publishing and published by . This book was released on 2019-09-09 with total page 112 pages. Available in PDF, EPUB and Kindle. Book excerpt: This 87 Year Old Birthday Journal / Diary / Notebook makes an awesome unique birthday card / greeting card idea as a present! This journal is 6 x 9 inches in size with 110 blank lined pages with a white background theme for writing down thoughts, notes, ideas, or even sketching.