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Marketing Places And Spaces
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Download or read book Marketing Places and Spaces written by and published by Emerald Group Publishing. This book was released on 2015-07-08 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Places and Spaces brings context to the forefront for advancing theory and management sensemaking in understanding the influences of marketing on tourism behavior. This book is for tourism professionals and educators seeking deep knowledge of how visiting places transforms the lives of visitors--a nonfiction version of Eat Pray Love.
Author :Pharrell Williams Publisher :Rizzoli International Publications ISBN 13 :9780847839490 Total Pages :248 pages Book Rating :4.8/5 (394 download)
Download or read book Pharrell written by Pharrell Williams and published by Rizzoli International Publications. This book was released on 2012 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lavishly illustrated with over 400 sketches, concept renderings and photographs, this book features Pharrell William's prolific body of work in his unique graphic language, including apparel from his Ice Cream/Billionaire Boys Club clothing Line (which he developed with *A Bathing Ape® founder NIGO®), his jewellery and accessories designs for Louis Vuitton, his furniture designs for Domeau & Pérès, as well as other product design, limited-edition toys; graphic designs, skate graphics and collaborations with Moncler, Marc Jacobs, the artist KAWS, and with architects Zaha Hadid and Masamichi Katayama/Wonderwall. This comprehensive book also explores Pharrell William's musical career in depth, from his role as producer for the Neptunes to the band N.E.R.D, and his collaborations with friends Kanye West, Jay-Z, Snoop Dog and other hip-hop royalty. One of the few artists to successfully weave together his varying talents and interests, Pharrell's unique body of work uses elements of music, fashion, street art and product design to create an industry, with one segment both supporting and inspiring the others. Critical essays lend context and position Pharrell's work within contemporary visual and material culture. With sections examining his design work, his music career, his collaborations and his inspirations, this volume gives readers insight into the synergetic process which has brought the artist such success.
Book Synopsis Public Places and Spaces by : Irwin Altman
Download or read book Public Places and Spaces written by Irwin Altman and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: This tenth volume in the series addresses an important topic of research, de sign, and policy in the environment and behavior field. Public places and spaces include a sweeping array of settings, including urban streets, plazas and squares, malls, parks, and other locales, and natural settings such as aquatic environments, national parks and forests, and wilderness areas. The impor tance of public settings is highlighted by difficult questions of access, control, and management; unique needs and problems of different users (including women, the handicapped, and various ethnic groups); and the dramatic re shaping of our public environments that has occurred and will continue to occur in the foreseeable future. The wide-ranging scope of the topic of public places and spaces demands the attention of many disciplines and researchers, designers, managers, and policymakers. As in previous volumes in the series, the authors in the present volume come from a variety of disciplinary backgrounds, research and design orientations, and affiliations. They have backgrounds in or are affiliated with such fields as architecture, geography, landscape architecture, natural re sources, psychology, sociology, and urban design. Many more disciplines ob viously contribute to our understanding and design of public places and spaces, so that the contributors to this volume reflect only a sample of the possibilities and present state of knowledge about public settings.
Book Synopsis Brand Lands, Hot Spots and Cool Spaces by : Christian Mikunda
Download or read book Brand Lands, Hot Spots and Cool Spaces written by Christian Mikunda and published by Kogan Page Publishers. This book was released on 2006 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successfully establish an emotional bond with customers by linking the desire for entertainment with emotion and explore how this is achieved through the most spectacular 'experience worlds' across the globe.
Book Synopsis Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products by : Brian Burns
Download or read book Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products written by Brian Burns and published by McGraw Hill Professional. This book was released on 2009-12-18 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your new product has changed the rules of the market. Now, you have to change the rules for selling it . . . Providing a truly innovative product or service is the difference between life and death for companies today. But once you’ve produced it, you have to answer the next big question: How do I sell this unique offering to customers who don’t even know they have a need for it? Brian C. Burns and Tom U. Snyder compared 27 highly successful emerging-growth and start-up corporations with 78 less successful companies in similar fields. The difference, they learned, lies neither with the product nor with marketing but with the sales strategy. In short, the losers relied on conventional sales methods; the winners deployed a unique sales strategy that focused on how organizations make decisions. Selling in a New Market Space helps you develop a sales strategy to approach potential buyers the right way—the first time around— using what the authors call the “Maverick Method.” This game-changing guide explains: What Maverick sellers do differently and why they hold the key to your success Where to find salespeople with the skills for selling to a new market How to create early market segments and marginalize competitors When to transition them away from Maverick selling Don’t be a victim of your own success. What good is the product you put all that money into if you can’t sell it? If you want to get the most out of your innovative offering, you need to create a new class of salesperson. With Selling in a New Market Space, you have the tool for driving your new product to the limits of its potential.
Book Synopsis Marketing Places and Spaces by : Advances in Tourism Marketing Conference
Download or read book Marketing Places and Spaces written by Advances in Tourism Marketing Conference and published by . This book was released on 2013 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Marketing Countries, Places, and Place-associated Brands by : Papadopoulos, Nicolas
Download or read book Marketing Countries, Places, and Place-associated Brands written by Papadopoulos, Nicolas and published by Edward Elgar Publishing. This book was released on 2021-09-14 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the ‘country’ and ‘place’ silos in place-related research and practice. Insightful contributions from top scholars reflect fresh theorizing and provide a critical appraisal of conventional wisdom by juxtaposing intriguing contexts, questioning commonplace practices, and challenging methodologies and theoretical assumptions.
Book Synopsis Time, Space, and the Market by : Stephen Brown
Download or read book Time, Space, and the Market written by Stephen Brown and published by Routledge. This book was released on 2014-12-18 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: A study of retroscapes, commercial environments that evoke past times and places, a ubiquitous manifestation of modern marketing. It covers an array of retailing milieux, in a number of different countries, at a variety of spatial scales, and from various evaluative perspectives, both pro and con.
Book Synopsis Advertising, Commercial Spaces and the Urban by : Anne M. Cronin
Download or read book Advertising, Commercial Spaces and the Urban written by Anne M. Cronin and published by Springer. This book was released on 2010-07-28 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing a detailed account of contemporary outdoor advertising and its relationship with urban space, this book examines what the outdoor advertising industry tells us about the commercial production of urban space, what industry practices reveal about contemporary capitalism, and how ads and billboard structures interface with spaces of the city
Book Synopsis Reclaiming Your Places and Spaces by : Jeff Davidson
Download or read book Reclaiming Your Places and Spaces written by Jeff Davidson and published by Breathing Space Institute. This book was released on 2008 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: With sixty simple, immediate techniques, streamline your workday, and boost your productivity and job satisfaction.
Book Synopsis The Places and Spaces of News Audiences by : Chris Peters
Download or read book The Places and Spaces of News Audiences written by Chris Peters and published by Routledge. This book was released on 2018-04-19 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: Historically, or so we would like to believe, the story of everyday life for many people included regular, definitive moments of news consumption. Journalism, in fact, was distributed around these routines: papers were delivered before breakfast, the evening news on TV buttressed the transition from dinner to prime time programming, and radio updates were centred around commuting patterns. These habits were organized not just around specific times but occurred in specific places, following a predictable pattern. However, the past few decades have witnessed tremendous changes in the ways we can consume journalism and engage with information – from tablets, to smartphones, online, and so forth – and the different places and moments of news consumption have multiplied as a result, to the point where news is increasingly mobile and instantaneous. It is personalized, localized and available on-demand. Day-by-day, month-by-month, year-by-year, technology moves forward, impacting more than just the ways in which we get news. These fundamental shifts change what news ‘is’. This book expands our understanding of contemporary news audiences and explores how the different places and spaces of news consumption change both our experiences of journalism and the roles it plays in our everyday lives. This book was originally published as a special issue of Journalism Studies.
Book Synopsis The Places and Spaces of Fashion, 1800-2007 by : John Potvin
Download or read book The Places and Spaces of Fashion, 1800-2007 written by John Potvin and published by Routledge. This book was released on 2013-01-11 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Places and Spaces of Fashion, 1800-2007 brings together art, design, fashion, and a much neglected concern for its spatial realities. The spaces and places of fashion have often been overlooked in the writing of fashion history and visual culture. More often than not, however, these environments mitigate, control, inform, and enhance how fashion is experienced, performed, consumed, seen, exhibited, purchased, appreciated and of course displayed. Space, as this volume attempts to illustrate, is itself a representational strategy on par with and influencing the visibility and visuality of fashion. Innovative and challenging, the essays in this volume explore various physical and conceptual spaces, moving from physical environments to the two-dimensional with paintings, illustrations, and photographs to chart similarities, differences, and complex nuanced relationships between environments, fashion, identities, and visuality. The volume also navigates various sites (both permanent and temporary) of production, circulation, exhibition, consumption, and promotion of fashion that define meaning and knowledge about a culture or individual by providing for a bond between embodied consumers/spectators and fashion objects. The Places and Spaces of Fashion, 1800-2007 is a compelling project with a thematic, theoretical, and historiographic approach that is at once both focused yet far-reaching and original in its implications. The volume engages with questions attending to the ‘modern condition’ by seamlessly weaving interdisciplinary discussions of the visual with material culture to explore the spatial dimension(s) of fashion. Some of the essays explore new and exciting spaces while others offer compelling revisionary analyses of relatively known sources
Book Synopsis The Global Theme Park Industry by : Salvador Anton Clavé
Download or read book The Global Theme Park Industry written by Salvador Anton Clavé and published by CABI. This book was released on 2007 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the 1980s, the theme park industry has developed into a global phenomenon, with everything from large, worldwide theme parks to countless smaller ventures. From the first pleasure gardens to the global theme park companies, this book provides an understanding of the nature and function of theme parks as spaces of entertainment. Illustrated throughout by worldwide case studies, empirical data and practical examples, the book portrays the impacts of theme park as global competitive actors, agents of global development and cultural symbols, particularly in the context of their role in the developing experience economy. In conclusion, this book is a practical guide to the planning and development of theme parks.
Book Synopsis Cities and Fascination by : Wolf-Dietrich Sahr
Download or read book Cities and Fascination written by Wolf-Dietrich Sahr and published by Routledge. This book was released on 2016-05-23 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together leading urban scholars, this book discusses the linkages between the economic, social and psychological factors of the urban environment. It focuses on the growth of private urbanity that has led to a 'spectactularization' of the city, the most extreme component of attention being the fascination which is aroused by attractions and state-managed events. The complex characteristics of this fascination are examined under the dimensions of aesthetics, emotions, lived experiences and power structures and governance. The interdisciplinary nature of this collection has wide international appeal and will be of interest to academics of social and cultural geography and cultural and media studies.
Book Synopsis Tourism and Tourism Spaces by : Gareth Shaw
Download or read book Tourism and Tourism Spaces written by Gareth Shaw and published by SAGE. This book was released on 2004-03-18 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a critical introduction to the relations between tourism, tourists, and tourism spaces. It fuses economic and cultural perspectives to explain how tourism is dependent on place and space, while at the same time as defining those places and spaces. Examining different levels of scale - from local to global - Tourism and Tourism Spaces is informed by the discussion of three key processes: - production and consumption of tourist spaces - consumption and commodification of tourist experiences - construction and reconstruction of tourist spaces Each chapter engages with different theoretical perspectives; is illustrated with comparative examples and case studies; uses tables, boxes and figures throughout; and concludes with a summary. An integrated and systematic review of a range of theoretical positions - that integrates economic and cultural - Tourism and Tourism Spaces will be a key resource for students of geography, sociology, management studies, hospitality studies, and leisure studies.
Download or read book Market Place written by Susan Parham and published by Cambridge Scholars Publishing. This book was released on 2013-02-21 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about designing for food. It explores three fast transforming urban sites in London, centred on the regenerating spaces of Borough, Broadway and Exmouth Markets. It suggests that ‘food quarters’ have emerged in each place, modelling new forms of interconnection between physical design and social processes in which food-related renewal is at the heart. Using case study research, informed by design, morphological and social science techniques, the book explores how the interplay between compact city design and social practices focused on food, strongly influences the making of everyday life in these places. It demonstrates that the quarters have at once enriched the experience of food and eating, and increased urban sustainability and conviviality in and around previously moribund food spaces, while paradoxically contributing to gentrification effects. The book frames this experience within more spatially dominant approaches to city design, which seem to close off convivial food options and choices that would support a more satisfying and resilient urban life. The book draws some conclusions about the complexities of designing and planning for food-led renewal that might apply more broadly to other places in London and potentially to other cities in future.
Book Synopsis Marketing Graffiti by : Michael Saren
Download or read book Marketing Graffiti written by Michael Saren and published by Routledge. This book was released on 2013-05-13 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rejecting the managerially-driven structures normally imposed on the subject, Saren explains marketing from the perspective of the pivotal figure in the process: the consumer. He addresses readers as active consumers and producers of marketing, and therefore already well-equipped to appreciate the rationale and practice behind the process. Critically examining the wide range of products, businesses, technologies, information, services, ads, packaging and branding, Saren utilizes everyday images and phenomena to draw out the conceptual foundations of marketing in its social and cultural context that we all experience. By taking this alternative approach - linking the abstract concepts to the everyday world the reader already knows -Marketing Graffiti explains marketing as consumers experience it, as active participants in it reflecting the variety in the bricollage subject that is marketing.