Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
Managing Interactive Media
Download Managing Interactive Media full books in PDF, epub, and Kindle. Read online Managing Interactive Media ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Book Synopsis Managing Interactive Media by : Elaine England
Download or read book Managing Interactive Media written by Elaine England and published by Pearson Education. This book was released on 2007 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: This updated and expanded fourth edition retains the strength of previous editions while adding new material relevant for the changing work environment. The book describes the latest industry trends and incorporates them into a project management framework. By developing practical skills it aids the project manager's own development, and provides a coherent overview of the issues that affect all in the converging industries of communications, media and computing.
Book Synopsis Managing Interactive Media Projects by : Tim Frick
Download or read book Managing Interactive Media Projects written by Tim Frick and published by Delmar Thomson Learning. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the birth of a media project idea to the implementation and maintenance of that project, this book provides the skills and know-how to master the process of managing interactive media projects. Managing Interactive Media Projects offers important insights and techniques for various approaches to the process of creating interactive media. It covers the ever-important steps of planning, documenting, writing, designing, implementing, testing, debugging and maintaining interactive media projects that range from web sites and online media to DVDs, CD-ROMs and Flash. Detailed breakdowns of key steps in developing interactive projects coupled with in-depth case studies and digital supplemental materials make it a valuable resource in today's creative market. Written in a cohesive yet easy to understand manner, this book will transform the daily drudgery of technical specifications and documentation into an easy-to-implement process that will help readers to surpass even their own expectations on their interactive media projects.
Book Synopsis Managing Multimedia by : Elaine England
Download or read book Managing Multimedia written by Elaine England and published by Addison-Wesley Professional. This book was released on 1999 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Summary: Managing Multimedia: includes management guidelines for each stage of the multimedia project life cycle from initiation to completion; defines the project manager's responsibilities at each stage of the project life cycle. These checklists build into an overall job description or role model; pinpoints all the recognized problem areas and offers practical solutions based on the Authors' own extensive experience; and provides task-related exercises to help you build a customized set of multimedia management guidelines to fit your own project requirements.
Book Synopsis Interactive Project Management by : Nancy Lyons
Download or read book Interactive Project Management written by Nancy Lyons and published by New Riders. This book was released on 2012-04-12 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: As an industry, interactive is different. The work entails elements of software development, marketing, and advertising, yet it’s neither purely technical nor traditional “agency” work. Delivery methods are different, and because the industry is relatively new, the gap in understanding between the clients buying the work and the teams building it is often wide. Enter the geek girls guide. Nancy Lyons and Meghan Wilker don’t just tell you how to deliver digital work, they demonstrate how to think about it. Interactive Project Management: Pixels, People, and Process helps clients, agencies, and industry professionals better understand the critical role of interactive project management, and presents a collaborative, people-focused approach to delivering high-quality digital work. In this book, the authors: Define the unique characteristics of interactive projects Explain the importance of emotional intelligence in the workplace Discuss communication techniques that help teams work together more efficiently Outline a process and specific deliverables that clarify how to think about critical aspects of a project Provide questions, tasks, tips, and advice that effectively move teams from initiation to launch
Book Synopsis Managing Interactive Video/multimedia Projects by : Robert E. Bergman
Download or read book Managing Interactive Video/multimedia Projects written by Robert E. Bergman and published by Educational Technology. This book was released on 1990 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Multimedia and Interactive Digital TV by : Margherita Pagani
Download or read book Multimedia and Interactive Digital TV written by Margherita Pagani and published by IGI Global. This book was released on 2003-01-01 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Addressing the issues that managers in the multimedia industry have confronted while developing and implementing this innovative technology, this book focuses on the latest research and findings in digital television technologies. Covered are the major issues surrounding digital convergence including the digital metamarket and new digital media devices and their potential for IT convergence at the macro level. Also addressed are multimedia and interactive digital television and the economic implications of these technologies. Additionally, the managerial implications of interactive digital television are covered, including branding strategies for digital television channels and the critical role of content media management."
Book Synopsis Public Media Management for the Twenty-First Century by : Michał Głowacki
Download or read book Public Media Management for the Twenty-First Century written by Michał Głowacki and published by Routledge. This book was released on 2013-10-15 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices through an examination of media services (e.g. blogs, social networks, search engines, content aggregators) and the online performance of traditional public media organizations. Contributors identify the most relevant and useful approaches, those likely to encourage creativity, interaction, and the development of innovative content and services, and discuss how such innovation can underpin the continuation or expansion of public service media in the changing mediascape.
Book Synopsis Interactive 3D Multimedia Content by : Wojciech Cellary
Download or read book Interactive 3D Multimedia Content written by Wojciech Cellary and published by Springer Science & Business Media. This book was released on 2012-01-06 with total page 295 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book describes recent research results in the areas of modelling, creation, management and presentation of interactive 3D multimedia content. The book describes the current state of the art in the field and identifies the most important research and design issues. Consecutive chapters address these issues. These are: database modelling of 3D content, security in 3D environments, describing interactivity of content, searching content, visualization of search results, modelling mixed reality content, and efficient creation of interactive 3D content. Each chapter is illustrated with example applications based on the proposed approach. The final chapter discusses some important ethical issues related to the widespread use of virtual environments in everyday life. The book provides ready to use solutions for many important problems related to the creation of interactive 3D multimedia applications and will be a primary reading for researchers and developers working in this domain.
Book Synopsis Understanding the Interactive Digital Media Marketplace: Frameworks, Platforms, Communities and Issues by : Sharma, Ravi S.
Download or read book Understanding the Interactive Digital Media Marketplace: Frameworks, Platforms, Communities and Issues written by Sharma, Ravi S. and published by IGI Global. This book was released on 2011-10-31 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasingly, multimedia content—from music, movies, games, news, books, and digital art to sharable educational material, e-government services, and e-health services—is delivered over broadband networks. With technological advances, cloud computing applications, and social networking approaches, many exciting applications are emerging to deliver this content as Interactive Digital Media (IDM). Understanding the Interactive Digital Media Marketplace: Frameworks, Platforms, Communities and Issues presents the results of a large, industry-oriented, multi-national research program. This research seeks to discover usable business models, technology platforms, market strategies and policy frameworks for the emerging global digital economy, particularly for digital media researchers and industry entrepreneurs who wish to reach users around the world.
Book Synopsis Introduction to Interactive Digital Media by : Julia V. Griffey
Download or read book Introduction to Interactive Digital Media written by Julia V. Griffey and published by Routledge. This book was released on 2019-12-12 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a clearly written and engaging introduction to the basics of interactive digital media. As our reliance on and daily usage of websites, mobile apps, kiosks, games, VR/AR and devices that respond to our commands has increased, the need for practitioners who understand these technologies is growing. Author Julia Griffey provides a valuable guide to the fundamentals of this field, offering best practices and common pitfalls throughout. The book also notes opportunities within the field of interactive digital media for professionals with different types of skills, and interviews with experienced practitioners offer practical wisdom for readers. Additional features of this book include: An overview of the history, evolution and impact of interactive media; A spotlight on the development process and contributing team members; Analysis of the components of interactive digital media and their design function (graphics, animation, audio, video, typography, color); An introduction to coding languages for interactive media; and A guide to usability in interactive media. Introduction to Interactive Digital Media will help both students and professionals understand the varied creative, technical, and collaborative skills needed in this exciting and emerging field.
Book Synopsis Interactive Media: The Semiotics of Embodied Interaction by : Shaleph O'Neill
Download or read book Interactive Media: The Semiotics of Embodied Interaction written by Shaleph O'Neill and published by Springer Science & Business Media. This book was released on 2008-09-18 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: The author discusses the existing theoretical approaches of semiotically informed research in HCI, what is useful and the limitations. He proposes a radical rethink to this approach through a re-evaluation of important semiotic concepts and applied semiotic methods. Using a semiotic model of interaction he explores this concept through several studies that help to develop his argument. He concludes that this semiotics of interaction is more appropriate than other versions because it focuses on the characteristics of interactive media as they are experienced and the way in which users make sense of them rather than thinking about interface design or usability issues.
Book Synopsis Social Media and Interactive Communications by : Mark Durkin
Download or read book Social Media and Interactive Communications written by Mark Durkin and published by Taylor & Francis. This book was released on 2018-02-05 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: The extent to which social media can potentially add value within various service contexts is not well understood. While at a general level it would seem that direct and immediate interactive communication with customers and stakeholders would be of benefit in terms of general communications, the integration of new media alongside more traditional marketing activities is not without difficulty. Many organisations appear seduced by what new technological communication channels are capable of but evidence suggests that those same organisations may have limited sensitivity to the appropriateness of employing social media to add value to the customers’ service experience. Launching social media initiatives appears low cost and fairly straightforward, technically, but managing the subsequent interactions and engagement appropriately, and indeed profitably, can often be beyond a firm’s resources and competencies. In this book the challenges of effectively managing interactive communications through social media is described in various service contexts, (e.g. healthcare, travel, small businesses) and within prevailing, yet ever more crucial marketing concepts, such as customer relationship management (CRM) and customer complaining behaviour. This book was originally published as a special issue of the Service Industries Journal.
Book Synopsis Digital Interactive TV and Metadata by : Arthur Lugmayr
Download or read book Digital Interactive TV and Metadata written by Arthur Lugmayr and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent years have brought many changes to the world of mass media. The In ternet and mobile communications technology have provided consumers with interactive digital services. Television is catching up with this trend through the digitalization process. Digital television is a hybrid platform combining elements from classical analog television and the Internet, providing modern multimedia services on a familiar platform. In short, digital TV is a gateway to the world of interactive digital media. Digital TV brings consumers into the television service arena and offers them new degrees of freedom. However, as the service and multimedia content types diversify and the services and their content increase, television is facing many of the same challenges of complexity and information overflow faced by other digital media. Metadata can handle the diverse services and content of digital TV effi. ciently and in a consumer-friendly way. Metadata means that the data are accompanied by other data which describe them. As data about data, meta data can provide an insight into syntactically and semantically complex data by distilling their essence to a set of simple descriptors. Metadata also helps to structure and manage information in diverse settings. The use of metadata in broadcast multimedia should not be restricted to being merely a tool for coping with the challenges of a complex networked multimedia environment. Instead, metadata ofTers new opportunities for the development of innovative services.
Download or read book Return on Engagement written by Tim Frick and published by CRC Press. This book was released on 2014-07-17 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the world of web design, if one wants to create a successful web site, one needs an effective content strategy. Return on Engagement shows web designers and developers how to implement an effective content strategy and how to stay ahead in the rapidly changing industry of web design. It presents best practices in terms of web design through a marketing function: content strategy, SEO, social media marketing, and success measurement to help web designers implement a strategy that ensures success for the site they are building. Return on Engagement shows web designers and developers how to not just design an aesthetically pleasing, functional website. This book shows those professionals how to implement marketing strategies and analysis into their website, thus ensuring its success. Nearly 3 years since the previous edition published, new best practices have been formed. Tools in which web developers use to analyze website metrics have advanced. New social media networks and communities have cropped up. New research in how audiences read and receive content has been done, subsequently refining best digital marketing practices. Return on Engagement features a step-by-step breakdown of how to use new tools, techniques, and technologies. The new edition also includes updated case studies of industry leaders who implement best practices on projects. Return on Engagement also features a regularly updated companion site that offers readers sample content, easy sharing tools, and web-based resources to help measure marketing viability of web properties.
Book Synopsis Virtual Community Practices and Social Interactive Media: Technology Lifecycle and Workflow Analysis by : Akoumianakis, Demosthenes
Download or read book Virtual Community Practices and Social Interactive Media: Technology Lifecycle and Workflow Analysis written by Akoumianakis, Demosthenes and published by IGI Global. This book was released on 2009-04-30 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides an analysis of virtual communities, explaining their lifecycle in terms of maturity-based models and workflows.
Book Synopsis The Handbook of the Psychology of Communication Technology by : S. Shyam Sundar
Download or read book The Handbook of the Psychology of Communication Technology written by S. Shyam Sundar and published by John Wiley & Sons. This book was released on 2015-03-16 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of the Psychology of Communication Technology offers an unparalleled source for seminal and cutting-edge research on the psychological aspects of communicating with and via emergent media technologies, with leading scholars providing insights that advance our knowledge on human-technology interactions. • A uniquely focused review of extensive research on technology and digital media from a psychological perspective • Authoritative chapters by leading scholars studying psychological aspects of communication technologies • Covers all forms of media from Smartphones to Robotics, from Social Media to Virtual Reality • Explores the psychology behind our use and abuse of modern communication technologies • New theories and empirical findings about ways in which our lives are transformed by digital media
Book Synopsis Managing Multimedia Projects by : Roy Strauss
Download or read book Managing Multimedia Projects written by Roy Strauss and published by . This book was released on 1997 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the increased popularity of multimedia, a growing number of people are now becoming involved in producing multimedia applications. Based on real-world experience and current development techniques, this book provides a solid framework for managing all types of multimedia projects, from simple presentations to custom kiosk displays, retail CD-ROM titles and World Wide Web sites. It shows how to manage the project dimensions, plan and schedule projects, do cost estimations and budgeting, organize and run development teams, work in both external and internal development situations, and understand multimedia technologies and tools. Anyone involved in multimedia projects will find this book a clear, concise, and thorough introduction to the complex task of project management. By focusing on multimedia as software, and using a software development approach, Strauss provides the reader with a real-world method, based on well-tested software development techniques that can be adapted and used for any multimedia project. The book guides the reader through the software development process, including the phases of Analysis and Planning, Design, Alpha, Beta, Gamma, Quality Assurance Testing, and Support and Maintenance. It also contains special chapters on selecting the right development tool, and contracting with external developers. This book prepares the reader to develop a high-quality program, on time and on budget.
