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Last Touch
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Book Synopsis The Last Touch by : John Martin Somers
Download or read book The Last Touch written by John Martin Somers and published by Lulu.com. This book was released on 2014-09-06 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: A very personal quest for a perfect state of contentment. The next logical step? Suicide. A disturbed young man shuffles through life with only one thing on his mind. To end his life. But there is a mission to accomplish first. This is to make his life as perfect as possible. However, it will not be easy. A bitterly unhappy childhood, where he suffers a cruel violent father, an ambivalent mother and a murderous younger sister, who may or may not be imaginary, sees him institutionalised. Life as an adult only serves to add to his problems. Unable to settle down in any of a number of jobs, he eventually falls in with a group of young people who murder strangers for fun. From this most unlikely of settings the mist gradually begins to lift as he achieves both comradeship and love from within the gang in a particularly unique way. Is that perfect state of contentment finally within his grasp? The young man narrates his own story.
Book Synopsis Every Last Touch (Walker & Ashley) by : Christa Wicck
Download or read book Every Last Touch (Walker & Ashley) written by Christa Wicck and published by Christa Wick. This book was released on 2023-12-19 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: As far as first impressions go, nearly dropping a tree onto a federal agent is admittedly not the greatest one I’ve ever made. As an opening gambit in pursuit of a feisty, deliciously curvy woman, it’s decidedly the worst. Doesn’t help matters that Miss Independence insists she doesn’t have time to get sidetracked with a personal life. Which she stubbornly maintains even while looking at me like she’s the lumberjack and I’m the tree she wants to climb. Good thing she’s on a mission to catch the bad guys—her one shot at greatness, she believes—and needs my help to do it. A ride is all she says she wants. And trust me, I’m damn sure it’s more than she’s ever asked any man for before. So, of course I’m going to give her a ride. …But I’m not promising to behave. ------- Previously published as Walker Pierce (c) 2017, completely rewritten in first person POV and revised throughout with newly added content, a different extended ending, and a bit more steam (note that this hero makes a point not to rush the heroine—making his gruff patience its own brand of sexy—so the book does start a little tamer than my usual stuff, but it picks up, as it is a Christa Wick book, after all *grin*).
Book Synopsis Last Touch by : Josephine Kennedy Smart Jamieson
Download or read book Last Touch written by Josephine Kennedy Smart Jamieson and published by . This book was released on 2017-02-28 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dean Jamieson was murdered on 04/04/2006, leaving an irreplaceable void in the lives of those who held him dear.Dean's mother, Josephine, pens a devastating novel that is a deeply intimate and personal examination of the life and death of her child and the grief that accompanies such a loss.Jamieson critiques the landscape following an untimely death; the support of the social sector and the police, the role of the media and reportage and the effect on family.Jamieson's prose, whilst at times visceral, portrays the emotional weight of burying a child but offers, amongst the darkness, hope. This is a work, whilst being intimate, that transcends the personal and offers solidarity to those who have suffered the loss of a loved one.
Download or read book Last Touch written by Marilyn R. Becker and published by New Harbinger Publications. This book was released on 1992 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers advice for coping with the death of a parent, discussing handling a fatal diagnosis, arranging hospital care, making funeral arrangements, and working through the grieving process.
Book Synopsis Multi-Platform Advertising Strategies in the Global Marketplace by : Yang, Kenneth C. C.
Download or read book Multi-Platform Advertising Strategies in the Global Marketplace written by Yang, Kenneth C. C. and published by IGI Global. This book was released on 2017-12-01 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s multi-platform ecosystem, marketers rely on advertisements that can be accessed across multiple digital platforms to enhance audience engagement and outreach. Advertisers are exploring the global impacts of social and mobile media as part of this integrated approach. Multi-Platform Advertising Strategies in the Global Marketplace examines the international diffusion of multi-platform advertising communication practices in an increasingly globalized economy. Featuring coverage on relevant areas including cross-media, digital marketing, and consumer behavior, this extensive publication is suitable for researchers, marketers, advertisers, and business professionals interested in the global impacts of multi-platform media on the advertising industry.
Book Synopsis Adobe Analytics with SiteCatalyst Classroom in a Book by : Vidya Subramanian
Download or read book Adobe Analytics with SiteCatalyst Classroom in a Book written by Vidya Subramanian and published by Adobe Press. This book was released on 2013-06-14 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: In digital marketing, your goal is to funnel your potential customers from the point of making them aware of your website, through engagement and conversion, and ultimately retaining them as loyal customers. Your strategies must be based on careful analysis so you know what is working for you at each stage. Adobe Analytics with SiteCatalyst Classroom in a Book teaches effective techniques for using Adobe SiteCatalyst to establish and measure key performance indicators (KPIs) tailored to your business and website. For each phase of marketing funnel analytics, author Vidya Subramanian walks you through multiple reports, showing you how to interpret the data and highlighting implementation details that affect data quality. With this essential guide, you'll learn to optimize your web analytics results with SiteCatalyst. Adobe Analytics with SiteCatalyst Classroom in a Book contains 10 lessons. The book covers the basics of learning Adobe SiteCatalyst and provides countless tips and techniques to help you become more productive with the program. You can follow the book from start to finish or choose only those lessons that interest you. Classroom in a Book®, the best-selling series of hands-on software training workbooks, helps you learn the features of Adobe software quickly and easily. Classroom in a Book offers what no other book or training program does—an official training series from Adobe Systems Incorporated, developed with the support of Adobe product experts.
Download or read book Lean AI written by Lomit Patel and published by O'Reilly Media. This book was released on 2020-01-30 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can startups successfully scale customer acquisition and revenue growth with a Lean team? Out-of-the-box acquisition solutions from Facebook, Google, and others provide a good start, but the companies that can tailor those solutions to meet their specific needs, objectives, and goals will come out winners. But that hasn’t been an easy task—until now. With this practical book, author Lomit Patel shows you how to use AI and automation to provide an operational layer atop those acquisition solutions to deliver amazing results for your company. You’ll learn how to adapt, customize, and personalize cross-channel user journeys to help your company attract and retain customers—to usher in the new age of Autonomous Marketing. Learn how AI and automation can support the customer acquisition efforts of a Lean Startup Dive into Customer Acquisition 3.0, an initiative for gaining and retaining customers Explore ways to use AI for marketing purposes Understand the key metrics for determining the growth of your startup Determine the right strategy to foster user acquisition in your company Manage the increased complexity and risk inherent in AI projects
Book Synopsis The Context Marketing Revolution by : Mathew Sweezey
Download or read book The Context Marketing Revolution written by Mathew Sweezey and published by Harvard Business Press. This book was released on 2020-03-24 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world of limitless media noise, how can businesses break through to customers? Context. We are in the midst of a massive media revolution. For the first time in history, ordinary people around the world have the ability to create, distribute, and consume content instantly, from anywhere, using connected devices. The massive increase in media "noise" created by these consumers and devices creates an entirely new situation that makes conventional marketing models obsolete. And yet countless companies and marketing organizations continue to rely on traditional models, assuming that their "campaigns" will sway customers. They couldn't be more wrong. In this provocative and practical book, Salesforce marketing maven Mathew Sweezey boldly outlines this new "infinite media" environment and poses a profound question: In a transformed world where customers shape their own experience, what is the key to breaking through and motivating them to buy? It is context--the close linkage between an individual's immediate desires and the experiences a brand creates to fulfill them. Drawing on new research and new insights into current consumer psychology, Sweezey defines the five key elements of context. Customer experiences must be: Available: Helping people achieve the value they seek in the moment Permissioned: Giving people what they've asked for, on their terms Personal: Going beyond how personal it is to how personally you can deliver it Authentic: Combining voice, empathy, and brand congruence simultaneously Purposeful: Creating a deeper connection to the brand, beyond the product Sweezey uses vivid examples to highlight a new marketing model used by high-performing brands big and small. The final part of the book shifts to execution, providing a new rule book for context-based marketing. The Context Marketing Revolution will change forever how you think about the purpose and practice of marketing.
Book Synopsis Predictive Marketing by : Omer Artun
Download or read book Predictive Marketing written by Omer Artun and published by John Wiley & Sons. This book was released on 2015-08-06 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make personalized marketing a reality with this practical guideto predictive analytics Predictive Marketing is a predictive analytics primer fororganizations large and small, offering practical tips andactionable strategies for implementing more personalized marketingimmediately. The marketing paradigm is changing, and this bookprovides a blueprint for navigating the transition from creative-to data-driven marketing, from one-size-fits-all to one-on-one, andfrom marketing campaigns to real-time customer experiences. You'lllearn how to use machine-learning technologies to improve customeracquisition and customer growth, and how to identify and re-engageat-risk or lapsed customers by implementing an easy, automatedapproach to predictive analytics. Much more than just theory andtestament to the power of personalized marketing, this book focuseson action, helping you understand and actually begin using thisrevolutionary approach to the customer experience. Predictive analytics can finally make personalized marketing areality. For the first time, predictive marketing is accessible toall marketers, not just those at large corporations — infact, many smaller organizations are leapfrogging their largercounterparts with innovative programs. This book shows you how tobring predictive analytics to your organization, with actionableguidance that get you started today. Implement predictive marketing at any size organization Deliver a more personalized marketing experience Automate predictive analytics with machine learningtechnology Base marketing decisions on concrete data rather than unprovenideas Marketers have long been talking about delivering personalizedexperiences across channels. All marketers want to deliverhappiness, but most still employ a one-size-fits-all approach.Predictive Marketing provides the information and insightyou need to lift your organization out of the campaign rut and intothe rarefied atmosphere of a truly personalized customerexperience.
Download or read book First Touch written by Laurelin Paige and published by Macmillan. This book was released on 2015-12-29 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: From bestselling author Laurelin Paige comes the first novel in a suspenseful and sexy duology where a young women's race to find her missing friend leads her to passion and danger and a game of cat-and-mouse that’s carnal, erotic and emotionally raw.
Book Synopsis Applied Marketing Analytics Using R by : Gokhan Yildirim
Download or read book Applied Marketing Analytics Using R written by Gokhan Yildirim and published by SAGE Publications Limited. This book was released on 2023-08-02 with total page 485 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing has become increasingly data-driven in recent years as a result of new emerging technologies such as AI, granular data availability and ever-growing analytics tools. With this trend only set to continue, it’s vital for marketers today to be comfortable in their use of data and quantitative approaches and have a thorough grounding in understanding and using marketing analytics in order to gain insights, support strategic decision-making, solve marketing problems, maximise value and achieve success. Taking a very hands-on approach with the use of real-world datasets, case studies and R (a free statistical package), this book supports students and practitioners to explore a range of marketing phenomena using various applied analytics tools, with a balanced mix of technical coverage alongside marketing theory and frameworks. Chapters include learning objectives, figures, tables and questions to help facilitate learning. Also included online with the datasets are software codes and solutions (R Markdowns, HTML files) to use with the book, as well as PowerPoint slides, a teaching guide and a testbank for instructors teaching a marketing analytics course. This book is essential reading for advanced level marketing students and marketing practitioners who want to become cutting-edge marketers. Dr. Gokhan Yildirim is an Associate Professor of Marketing at Imperial College Business School, London. Dr. Raoul V. Kübler is an Associate Professor of Marketing at ESSEC Business School, Paris.
Download or read book Data Analytics written by Dr. Hariharan R and published by Archers & Elevators Publishing House. This book was released on with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Mastering Marketing Data Science by : Iain Brown
Download or read book Mastering Marketing Data Science written by Iain Brown and published by John Wiley & Sons. This book was released on 2024-04-29 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock the Power of Data: Transform Your Marketing Strategies with Data Science In the digital age, understanding the symbiosis between marketing and data science is not just an advantage; it's a necessity. In Mastering Marketing Data Science: A Comprehensive Guide for Today's Marketers, Dr. Iain Brown, a leading expert in data science and marketing analytics, offers a comprehensive journey through the cutting-edge methodologies and applications that are defining the future of marketing. This book bridges the gap between theoretical data science concepts and their practical applications in marketing, providing readers with the tools and insights needed to elevate their strategies in a data-driven world. Whether you're a master's student, a marketing professional, or a data scientist keen on applying your skills in a marketing context, this guide will empower you with a deep understanding of marketing data science principles and the competence to apply these principles effectively. Comprehensive Coverage: From data collection to predictive analytics, NLP, and beyond, explore every facet of marketing data science. Practical Applications: Engage with real-world examples, hands-on exercises in both Python & SAS, and actionable insights to apply in your marketing campaigns. Expert Guidance: Benefit from Dr. Iain Brown's decade of experience as he shares cutting-edge techniques and ethical considerations in marketing data science. Future-Ready Skills: Learn about the latest advancements, including generative AI, to stay ahead in the rapidly evolving marketing landscape. Accessible Learning: Tailored for both beginners and seasoned professionals, this book ensures a smooth learning curve with a clear, engaging narrative. Mastering Marketing Data Science is designed as a comprehensive how-to guide, weaving together theory and practice to offer a dynamic, workbook-style learning experience. Dr. Brown's voice and expertise guide you through the complexities of marketing data science, making sophisticated concepts accessible and actionable.
Book Synopsis Display Advertising by : David Booth
Download or read book Display Advertising written by David Booth and published by John Wiley & Sons. This book was released on 2012-09-11 with total page 609 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to developing, implementing, monitoring, and optimizing an online display ad campaign The display business is online advertising's fastest growing field. Google and others are starting to provide easy tools to enable small- and medium-sized businesses to take advantage of this opportunity. This guide provides marketers, consultants, and small-business owners with the knowledge and skills to create and optimize a display advertising campaign. It covers concepts, trends, and best practices, and presents a day-to-day plan for developing, managing, and measuring a successful campaign. Online display advertising is a hot topic, and this hands-on guide helps marketing professionals and small-business owners gain the skills to create and manage their own campaigns Provides an overview of display advertising concepts, including types, formats, and how they're placed on websites Explains how to plan a campaign, including defining goals and planning resources, contextual and placement targeting, and keyword use Covers campaign launch and measurement, ad creation, social media advertising, how to optimize a campaign, and much more Display Advertising: An Hour a Day helps anyone promote a business successfully with effective online display ad campaigns.
Download or read book The Ladies' Repository written by and published by . This book was released on 1841 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Ladies' Repository, and Gatherings of the West by :
Download or read book The Ladies' Repository, and Gatherings of the West written by and published by . This book was released on 1841 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Haptics: Perception, Devices, Mobility, and Communication by : Poika Isokoski
Download or read book Haptics: Perception, Devices, Mobility, and Communication written by Poika Isokoski and published by Springer. This book was released on 2012-05-30 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book and its companion volume, LNCS 7282 and 7283, constitute the refereed proceedings of the 8th International Conference, EuroHaptics 2012, held in Tampere, Finland, in June 2012. The 99 papers (56 full papers, 32 short papers, and 11 demo papers) presented were carefully reviewed and selected from 153 submissions. Part I contains the full papers whereas Part II contains the short papers and the demo papers.
