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Journal Of Buisness Research
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Book Synopsis Public Affairs Information Service Bulletin by :
Download or read book Public Affairs Information Service Bulletin written by and published by . This book was released on 1978 with total page 1322 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Essentials of Business Research Methods by : Joe F. Hair Jr.
Download or read book The Essentials of Business Research Methods written by Joe F. Hair Jr. and published by Routledge. This book was released on 2015-08-14 with total page 507 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasingly, managers must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include critical topics, such as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only text that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive, and much easier to understand than in other texts. The book features a realistic continuing case throughout that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as ethical dilemma mini cases, and exercises.
Book Synopsis International Journal of Business Analytics (IJBAN). by : John Wang
Download or read book International Journal of Business Analytics (IJBAN). written by John Wang and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Doing Business Research by : Nick Lee
Download or read book Doing Business Research written by Nick Lee and published by SAGE. This book was released on 2008-03-26 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: `It′s not often that you′ll find an article or book that explains what you need to know in such plain, simple terms. Treasure it′ - Andrew Farrell, Doctoral Researcher, Loughborough University `Entertaining and authoritative without being patronising′ - Professor Chris Hackley, Royal Holloway, University of London `This is a gem of a book from two of the outstanding management researchers of their generation. Easy to read and entertaining, yet rigorous and comprehensive in its approach, this book will be adopted as an essential aid for students undertaking final year projects, masters dissertations, and as a primer for doctoral researchers′ - Professor Graham Hooley, Aston University `This book will fill a vital gap for post graduate research′ - Professor Rod Brodie, University of Auckland Business School For anyone involved in developing a research project, this textbook provides an integrated, accessible and humorous account that explains why research methods are the way they are and how they do what they do. Unrivalled in its nature Doing Business Research addresses the research project as a whole and provides: - essential detail of philosophical and theoretical matters that are crucial to conceptualising the nature of methodology - a pragmatic guide to why things are important and how they are important - a huge range of things to consider that the reader can use to develop their research project further - a resource book, providing extensive suggested reading to help the researcher do their research.
Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Book Synopsis Qualitative Methods in Business Research by : Päivi Eriksson
Download or read book Qualitative Methods in Business Research written by Päivi Eriksson and published by SAGE. This book was released on 2008-03-17 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: `Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitative methods as they apply to business research' - The Qualitative Report Covering all the major qualitative approaches in business studies (including case study research, ethnography, narrative inquiry, discourse analysis, grounded theory and action research), this practical how-to guide shows how qualitative methods are used within management, marketing, organizational studies and accounting. Within each approach, the authors consider crucial issues such as framing the research, generating research questions, getting access, collecting empirical materials, reporting the results and evaluating the research. Original case studies drawn from around the world are included throughout to demonstrate the practical applications of the methods discussed.
Book Synopsis Research Methods in International Business by : Lorraine Eden
Download or read book Research Methods in International Business written by Lorraine Eden and published by Springer Nature. This book was released on 2019-12-06 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: Showcasing methodological rigour and state-of-the-art methods as hallmarks of modern international business (IB) research, this book offers a collection of the most relevant and highly cited research methods articles from the Journal of International Business Studies (JIBS). Each piece is accompanied by a new Commentary written by experts in the field; some also include Further Reflections by the original authors. Encompassing both qualitative and quantitative approaches, this comprehensive volume explores research design, testing and reporting, as well as specific methodological issues such as endogeneity, common method variance, and theorising from case studies. With recommendations for best practices relating to interaction effects, hypothesis testing, and replicability, this book is a unique and up-to-date reference source on the latest research methods and practices in international business. The book will also be essential reading for those studying any sub-discipline of IB research, including international economics, entrepreneurship, finance, management and marketing.
Book Synopsis Cross-cultural Management by : Terence Jackson
Download or read book Cross-cultural Management written by Terence Jackson and published by Digital Press. This book was released on 1995 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transcultural management ; Management styles ; Intercultural communication.
Author :American Psychological Association Publisher :American Psychological Association (APA) ISBN 13 :9781433832161 Total Pages :428 pages Book Rating :4.8/5 (321 download)
Book Synopsis Publication Manual of the American Psychological Association by : American Psychological Association
Download or read book Publication Manual of the American Psychological Association written by American Psychological Association and published by American Psychological Association (APA). This book was released on 2019-10 with total page 428 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Publication Manual of the American Psychological Association is the style manual of choice for writers, editors, students, and educators in the social and behavioral sciences, nursing, education, business, and related disciplines.
Download or read book Journal of Business Research written by and published by . This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Journal of Business Research by : University of Georgia. College of Business Administration
Download or read book Journal of Business Research written by University of Georgia. College of Business Administration and published by . This book was released on 1990 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Journal of Historical Research in Marketing by :
Download or read book Journal of Historical Research in Marketing written by and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Cabell's Directory of Publishing Opportunities in Educational Curriculum and Methods by :
Download or read book Cabell's Directory of Publishing Opportunities in Educational Curriculum and Methods written by and published by . This book was released on 2005 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Electronic Journal of Business Research Methods by :
Download or read book Electronic Journal of Business Research Methods written by and published by Academic Conferences Limited. This book was released on with total page 54 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis JBR JOURNAL OF BUSINESS RESEARCH by :
Download or read book JBR JOURNAL OF BUSINESS RESEARCH written by and published by . This book was released on 1990 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Journal of Business Research written by and published by . This book was released on 1988 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Business Research Methods by : William G. Zikmund
Download or read book Business Research Methods written by William G. Zikmund and published by . This book was released on 1984 with total page 632 pages. Available in PDF, EPUB and Kindle. Book excerpt: This best-selling text continues in its seventh edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. Business Research Methods, 7e, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies.