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Internationalization Of E Commerce
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Book Synopsis The internationalization of e-commerce: a case study of the Alibaba group by : Matheus Felipe Pereira de Souza
Download or read book The internationalization of e-commerce: a case study of the Alibaba group written by Matheus Felipe Pereira de Souza and published by EdUFRR. This book was released on 2018-10-24 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book entitled "The internationalization of e-commerce: a case study of the Alibaba group"has been written by the Brazilian researchers Matheus Felipe Pereira de Souza and Elói Martins Senhoras. It is the 31st didactic book of the "Communication & Public Policies Collection" which aims to stimulate the development of textbooks fulfilling bibliographical gaps. This book brings into light 3 mains discussions: International Business as a scientific field of study the internationalization process of e-commerce and, a case study of the Alibaba Group.
Book Synopsis Rural Entrepreneurship and Innovation in the Digital Era by : Lokuge, Sachithra
Download or read book Rural Entrepreneurship and Innovation in the Digital Era written by Lokuge, Sachithra and published by IGI Global. This book was released on 2020-11-06 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though entrepreneurship has been studied for decades, in recent years, the study of “rural entrepreneurship” has emerged as an upcoming subtopic of the area. With the growth and continual ease of utilizing digital technologies to support entrepreneurial activities, these technologies now provide unique opportunities for advancing rural entrepreneurship. Though prior research focused on challenges for IT use in rural areas that specifically investigated investment and management issues, it is important to study all challenges and opportunities involved in this developing area of research. Rural Entrepreneurship and Innovation in the Digital Era is a pivotal reference source that provides vital research on the utilization of digital technologies in rural business ventures. Unlike other references, this book studies the conceptualization process of rural entrepreneurship and innovation with the intention of providing guidelines and support for entrepreneurs. While highlighting topics such as microfinancing, risk management, and rural development, this publication explores innovative practices as well as the methods of IT investment and management. This book is ideally designed for business professionals, entrepreneurs, business researchers, academics, and business students.
Author :Elói Martins Senhoras; Maurício Elias Zouein (organizadores) Publisher :Clube de Autores ISBN 13 :8582881738 Total Pages :155 pages Book Rating :4.5/5 (828 download)
Book Synopsis Coleção Comunicação & Políticas Públicas, Vol. 31 by : Elói Martins Senhoras; Maurício Elias Zouein (organizadores)
Download or read book Coleção Comunicação & Políticas Públicas, Vol. 31 written by Elói Martins Senhoras; Maurício Elias Zouein (organizadores) and published by Clube de Autores. This book was released on 2018-10-24 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book entitled The internationalization of e-commerce: a case study of the Alibaba group has been written by the Brazilian researchers Matheus Felipe Pereira de Souza and Elói Martins Senhoras. It is the 31st didactic book of the Communication & Public Policies Collection which aims to stimulate the development of textbooks fulfilling bibliographical gaps. This book brings into light 3 mains discussions: International Business as a scientific field of study; the internationalization process of e-commerce; and, a case study of the Alibaba Group.
Book Synopsis Localization Strategies for Global E-Business by : Nitish Singh
Download or read book Localization Strategies for Global E-Business written by Nitish Singh and published by Cambridge University Press. This book was released on 2012 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion. One of the quickest ways to achieve effective international expansion is by leveraging the web. This book provides a comprehensive, non-technical guide to leveraging website localization strategies for global e-commerce success.
Book Synopsis Internationalization of E-Commerce by :
Download or read book Internationalization of E-Commerce written by and published by DIANE Publishing. This book was released on with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization by : Thomas, Brychan
Download or read book E-Commerce Adoption and Small Business in the Global Marketplace: Tools for Optimization written by Thomas, Brychan and published by IGI Global. This book was released on 2010-01-31 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book focuses on isolating what determines the adoption of e-commerce applications that will optimize potential opportunities presented to small businesses through adoption"--Provided by publisher.
Download or read book E-Business written by Robert M.X. Wu and published by BoD – Books on Demand. This book was released on 2021-05-19 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides the latest viewpoints of scientific research in the field of e-business. It is organized into three sections: “Higher Education and Digital Economy Development”, “Artificial Intelligence in E-Business”, and “Business Intelligence Applications”. Chapters focus on China’s higher education in e-commerce, digital economy development, natural language processing applications in business, Information Technology Governance, Risk and Compliance (IT GRC), business intelligence, and more.
Book Synopsis International Business in the Information and Digital Age by : Rob van Tulder
Download or read book International Business in the Information and Digital Age written by Rob van Tulder and published by Emerald Group Publishing. This book was released on 2018-11-16 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: The information and digital age is shaped by a small number of multinational enterprises from a limited number of countries. This volume covers the latest insight from the International Business discipline on prevailing trends in business model evolution. It also discusses critical issues of regulation in the new information and digital space.
Book Synopsis Global E-Commerce Strategies for Small Businesses by : Eduardo Da Costa
Download or read book Global E-Commerce Strategies for Small Businesses written by Eduardo Da Costa and published by MIT Press. This book was released on 2003-02-28 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: How small businesses can use the Internet and e-commerce to succeed in the global marketplace. Small companies account for a surprising one-third of U.S. exports, and their market share is growing. The Internet has played a major role in helping these companies develop an increasingly powerful international presence. Global E-Commerce Strategies for Small Businesses describes the export opportunities e-commerce holds for small-to-medium size enterprises (SMEs) all over the world. The book is organized in two parts. The first uses examples and case studies of small exporting companies from six countries to show how SMEs and new entrepreneurs are not only successful but also often responsible for job creation, innovation, and economic growth in their regions. It also examines common obstacles to exports such as local and international laws, cultural differences, trade barriers, taxation, and transport infrastructure. The second part covers the steps in setting up a global business: researching business opportunities, identifying and reaching out to customers, building and keeping an online image, closing the deal, and maintaining customer support. Written in a casual, accessible style, the book offers an overview of the tools and services available to help smaller companies flourish in the global marketplace.
Book Synopsis E-commerce for the Global Markets by : Patrick Loh
Download or read book E-commerce for the Global Markets written by Patrick Loh and published by Knowledgeworks Consultants. This book was released on 2006 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Engineering Global E-Commerce Sites by : James Bean
Download or read book Engineering Global E-Commerce Sites written by James Bean and published by Morgan Kaufmann. This book was released on 2003-03-20 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, written from a software engineering point of view, provides the practitioner's guide to developing global e-commerce sites.
Book Synopsis Emerging Markets and E-Commerce in Developing Economies by : Rouibah, Kamel
Download or read book Emerging Markets and E-Commerce in Developing Economies written by Rouibah, Kamel and published by IGI Global. This book was released on 2008-10-31 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book provides researchers readers with a synthesis of current research on developing countries experience with e-commerce"--Provided by publisher.
Book Synopsis Global E-commerce by : Ali Farhoomand
Download or read book Global E-commerce written by Ali Farhoomand and published by . This book was released on 2001 with total page 674 pages. Available in PDF, EPUB and Kindle. Book excerpt: For courses in Electronic Commerce. Global e-Commerce: Text and Cases builds theory, fundamentals and structure to show how business models are being transformed by the evolving business order. It combines the traditional business and economics concepts and the emerging principles and theories to draw a blueprint for the network economy. It also uses a set of rich global case studies to show how companies can use the marketspace to expand their market reach, minimize costs, shorten production and ordering cycle time, and ultimately enhance customer value and loyalty. *A rich mix of 16 full-fledged case studies of companies operating in different parts of the world - Highlight specific contexts within which the new business order is taking shape. *Reinforces the application of concepts covered in the book and places e-commerce in an international context. *An up-to-date set of company vignettes - Highlight a particular problem or challenge. *Allows students to apply concepts in a business environment. *Ten chapters covered in four modules - Module 1: Building a New Business Ecosystem outlines the way in which the three major parts of the emerging e-commerce environment - the markets
Book Synopsis Cross-Border E-Commerce Marketing and Management by : Hoque, Md. Rakibul
Download or read book Cross-Border E-Commerce Marketing and Management written by Hoque, Md. Rakibul and published by IGI Global. This book was released on 2020-10-30 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: The continued advancement of globalization, increases in internet connectivity, compatibility of international payment systems, and adaptability of logistics and shipping processes have combined to contribute to the rapid growth of the cross-border e-commerce market. Due to these advancements and the ubiquitous presence of smartphones, consumer use of cross-border e-commerce is increasingly simplified, and thus, sellers are hardly restricted to a specific country in terms of promoting, selling, and shipping goods worldwide. The burgeoning opportunities, habits, and trends of shopping on cross-border e-commerce platforms have expedited the prospect of becoming a presence in the global market. This is true for enterprises of all sizes, especially for small? and medium?sized enterprises (SMEs) that want to add their footprint in the international market for the first time. Like any other industry, cross-border e-commerce has its specific economics and driving forces, but has different scopes, challenges, and trends due to the geographic and cultural expanse of relevant environments. Cross-Border E-Commerce Marketing and Management was conceptualized by identifying the scope of new complementary information with a comprehensive understanding of the issues and potential of cross-border e-commerce businesses. The authors believe that this book will not only fill the void in the current research but will also provide far-sighted vision and strategies, as it covers big data, artificial intelligence, IoT, supply chain management, and more. This book provides the necessary knowledge to managers to compete with the competitive market structure and ultimately contribute to the sustainable economic growth of a country. It works as a guideline for existing cross-border e-commerce managers to formulate individual strategies that combine to optimize the industry while keeping the enterprise competitive. This book is useful in both developed and developing country contexts. This publication is an ideal resource for academicians, policy makers, stakeholders, and cross-border e-commerce managers, especially from SMEs.
Book Synopsis Global Electronic Commerce by : Catherine L. Mann
Download or read book Global Electronic Commerce written by Catherine L. Mann and published by Peterson Institute. This book was released on 2000 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economist Mann and scholars of international studies and electronic commerce offer both general analysis and specific examples of government policies to promote international electronic commerce for the greatest gain. They consider telecommunications, finance, domestic distribution, taxation, privacy, and international trade. Annotation copyrighted by Book News, Inc., Portland, OR
Book Synopsis Emerging Issues in Global Marketing by : James Agarwal
Download or read book Emerging Issues in Global Marketing written by James Agarwal and published by Springer. This book was released on 2018-03-28 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines emerging theories, frameworks, and applications of global marketing for the 21st century. It highlights how global marketing is changing in a globalized and digital economy that is fast increasing in complexity and uncertainty. The traditional approach to global marketing is no longer sufficient to address the emerging issues in global markets. Global companies need to challenge traditional assumptions in global marketing in an era of shifting political, cultural, economic, and technological changes. They need to take a fresh look at the contemporary threats and opportunities in markets, institutions, and technology and how they affect entry and expansion strategies through careful re-calibration of the marketing-mix. This book offers new insights for global marketing that addresses these issues. This book should be an ideal resource to both academic scholars and reflective practitioners globally such as CEOs and chief marketing officers as well as government officials and policy makers interested in formulating strategies/policies for global marketing activities in the face of a globalized and digitized economy. This well-crafted research volume is an excellent addition to the growing literature on new trends in international marketing. The authors present the latest insight on the impact of phenomena such as cross-border e-commerce and digital markets, and they discuss new tools for political risk assessment, international branding and more broadly the reconfiguring of marketing-mix strategies – A powerful reminder that the new global market remains a rugged landscape. - Alain Verbeke, McCaig Research Chair in Management and Editor-in-Chief Journal of International Business Studies, University of Calgary, Canada. Emerging trends in institutions, markets, and societies, along with new technological advances, are redefining the scope and strategy in global marketing. Professors Agarwal and Wu have assembled a remarkable collection of cutting-edge topics and issues that capture the shifting paradigm and contemporary developments in the global marketing field. This is an informative and timely resource that makes a valuable contribution, useful for both scholars and business practitioners of global marketing. - Constantine S. Katsikeas, Arnold Ziff Endowed Research Chair in Marketing & International Management, Editor-in-Chief Journal of International Marketing, University of Leeds, UK. This book presents new and cutting-edge thinking at a time when the traditional views of international marketing need to be scrapped. Convergence forces are creating new opportunities as well as threats on a daily basis, and marketing practitioners as well as scholars must be forewarned as well as forearmed on how to deal with these changes. The real growth is coming from the emerging nations, and the theories that provided sufficient insights ten years ago have been completely outmoded by the ever-accelerating rate of innovation and technological change as well as the pressures to address the needs of all of the firm’s relevant stakeholders. The strategic insights provided here are absolutely invaluable. Don’t miss an opportunity to read this book!! - John B. Ford, Professor of Marketing & International Business, Eminent Scholar & Haislip-Rohrer Fellow, Editor-in-Chief, Journal of Advertising Research, Old Dominion University, USA.
Download or read book E-Commerce Strategy written by Zheng Qin and published by Springer. This book was released on 2014-10-30 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: E-Commerce Strategy builds awareness and sharpens readers' understanding of the key issues about e-commerce strategies. To link theory of e-commerce strategy with practice in the real world, it brings together theoretical perspectives based on academic research, integrated use of technologies and large amount of cases, especially those of China. With regard to the innovative technical standards and frameworks, it proposes strategic analysis from a technical point of view. The book is intended for postgraduate students in e-commerce and computer science as well as government officials, entrepreneurs and managers. Prof. Zheng Qin is the Director of Software Engineering and Management Research Institute, Tsinghua University, China; Dr. Shundong Li is a Professor at the School of Computer Science, Shaanxi Normal University, China; Dr. Yang Chang and Dr. Fengxiang Li are both Research Assistants at the School of Software, Tsinghua University, China.
