Green Consumerism Perspectives Sustainability And Behavior

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Green Consumerism: Perspectives, Sustainability, and Behavior

Author : Ruchika Singh Malyan
Publisher : CRC Press
ISBN 13 : 1351138030
Total Pages : 380 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Green Consumerism: Perspectives, Sustainability, and Behavior by : Ruchika Singh Malyan

Download or read book Green Consumerism: Perspectives, Sustainability, and Behavior written by Ruchika Singh Malyan and published by CRC Press. This book was released on 2018-10-26 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new volume, Green Consumerism: The Behavior of New Age Consumer, provides a holistic understanding the importance of promoting green products and discusses consumers’ buying intentions and decisions. The chapters consider consumer behavior theory in the context of green or ecologically friendly products from both the academic and business perspectives. The chapters present the latest empirical and analytical research in the field of green marketing and provide an abundance of information about profitable and sustainable ways and strategies to deal with environmental problems. The volume considers how consumers are taking responsibility and becoming more aware, driving change in the marketplace. In response, companies are integrating appropriate green strategies into their operational activities, product development processes, and marketing activities to achieve a competitive advantage in saturated markets. This helps companies gain market share and minimize their production costs. Topics discussed in the volume include green pricing, green consumer behavior, various dimensions of consumer purchase intention, sustainable marketing, innovation techniques used to go green, eco-awareness, and other ongoing developments in this rapidly expanding area. Key features: • Discusses research on the latest trends in the field of green marketing, green practices, green products, eco-literacy, environment awareness, protection, management etc. • Provides insight about current consumer behavior, consumers’ eco-literacy levels, and their desires to go green • Covers a multitude of topics, including green pricing, green consumer behavior, sustainable marketing, innovation techniques used to go green, eco-awareness, and more

Driving Green Consumerism Through Strategic Sustainability Marketing

Author : Quoquab, Farzana
Publisher : IGI Global
ISBN 13 : 1522529136
Total Pages : 322 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Driving Green Consumerism Through Strategic Sustainability Marketing by : Quoquab, Farzana

Download or read book Driving Green Consumerism Through Strategic Sustainability Marketing written by Quoquab, Farzana and published by IGI Global. This book was released on 2017-11-30 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of environmentally safe products is an emerging and popular trend throughout various industries. Product manufacturing and sales has changed in order to incorporate green initiatives that will appeal to this fast-growing market. Driving Green Consumerism Through Strategic Sustainability Marketing is an essential reference source for the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for those interested in aspects of green consumerism.

Achieving Economic Growth and Welfare Through Green Consumerism

Author : Sinnappan, Punitha
Publisher : IGI Global
ISBN 13 : 1668481421
Total Pages : 318 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Achieving Economic Growth and Welfare Through Green Consumerism by : Sinnappan, Punitha

Download or read book Achieving Economic Growth and Welfare Through Green Consumerism written by Sinnappan, Punitha and published by IGI Global. This book was released on 2023-07-10 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the greatest global challenges is to integrate economic growth and welfare with environmental sustainability. The 12th goal under the United Nations Sustainable Development Goals (SDG-12) addresses this challenge by calling for sustainable consumption and production patterns. It is a holistic and responsible approach that entails the production, acquisition, consumption, and disposal of goods and services based on their pro-environmental benefits. Consumers want to act green, but they expect businesses to lead the way. As such, marketers are playing an important role in encouraging green consumerism by reinforcing sustainability in behavioral patterns. Actionable steps need to be taken to encourage sustainable consumption and align consumers’ behaviors with their stated preferences. Achieving Economic Growth and Welfare Through Green Consumerism offers a comprehensive analysis of green consumerism, taking into account the diversity of views and debates surrounding the ideology. The diversity of topics and multidisciplinary viewpoints offer an insightful overview of the nature of green consumerism, its manifestations, issues, and practices. Covering topics such as consumption behavior, green marketing tools, and purchasing behavior, this premier reference source is a pivotal resource for business leaders, business analysts, economists, marketers, students and educators of higher education, researchers, and academicians.

Green Consumerism

Author : Juliana Mansvelt
Publisher : SAGE
ISBN 13 : 1412996856
Total Pages : 561 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Green Consumerism by : Juliana Mansvelt

Download or read book Green Consumerism written by Juliana Mansvelt and published by SAGE. This book was released on 2011-06-28 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: Colorful bracelets, funky brooches, and beautiful handmade beads: young crafters learn to make all these and much more with this fantastic step-by-step guide. In 12 exciting projects with simple steps and detailed instructions, budding fashionistas create their own stylish accessories to give as gifts or add a touch of personal flair to any ensemble. Following the successful "Art Smart" series, "Craft Smart" presents a fresh, fun approach to four creative skills: knitting, jewelry-making, papercrafting, and crafting with recycled objects. Each book contains 12 original projects to make, using a range of readily available materials. There are projects for boys and girls, carefully chosen to appeal to readers of all abilities. A special "techniques and materials" section encourages young crafters to try out their own ideas while learning valuable practical skills.

Responsible Citizens and Sustainable Consumer Behavior

Author : Pietro Lanzini
Publisher : Routledge
ISBN 13 : 135140007X
Total Pages : 113 pages
Book Rating : 4.3/5 (514 download)

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Book Synopsis Responsible Citizens and Sustainable Consumer Behavior by : Pietro Lanzini

Download or read book Responsible Citizens and Sustainable Consumer Behavior written by Pietro Lanzini and published by Routledge. This book was released on 2017-10-24 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is broad consensus on the need to shift to a new paradigm of lifestyles and economic development, given the un-sustainability of current patterns. Given this, research on consumer behavior is to play a crucial role in shedding light on the motives underpinning the adoption of responsible behaviors. Stemming from a thorough discussion of existing approaches, this book argues that the perspective of analysis has to be modified. First, acknowledging that a profile of the responsible consumer does not exist since all of us can be more or less sustainable and environment-friendly: the sustainability of an individual should not be considered as given, being something dynamic that changes according to both subjective and contextual factors. Moreover, the book hypothesises that integrating dimensions and perspectives that have been so far overlooked by mainstream research will help deconstruct responsible behaviors adopting a flexible and holistic approach. Relevant policy implications are discussed, and empirical research on responsible behaviors is illustrated. This book will be of great interest to students and scholars of consumer behavior, sustainable consumption, environmental psychology and environmental studies in general.

Citizen-Consumers and Evolution

Author : Mikael Klintman
Publisher : Springer
ISBN 13 : 1137276800
Total Pages : 247 pages
Book Rating : 4.1/5 (372 download)

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Book Synopsis Citizen-Consumers and Evolution by : Mikael Klintman

Download or read book Citizen-Consumers and Evolution written by Mikael Klintman and published by Springer. This book was released on 2012-10-30 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book develops a groundbreaking, novel approach to examining ethical consumer behaviour from the perspective of evolutionary theory, illustrating the deeply rooted potentials and limits within society for reducing environmental harm.

Renewable Energy Investments for Sustainable Business Projects

Author : Hasan Dinçer
Publisher : Emerald Group Publishing
ISBN 13 : 1803828854
Total Pages : 222 pages
Book Rating : 4.8/5 (38 download)

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Book Synopsis Renewable Energy Investments for Sustainable Business Projects by : Hasan Dinçer

Download or read book Renewable Energy Investments for Sustainable Business Projects written by Hasan Dinçer and published by Emerald Group Publishing. This book was released on 2023-04-13 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: From tax advantages to hydrogen sourcing, Renewable Energy Investments for Sustainable Business Projects explores a variety of the latest practices and technological developments surrounding renewable energy, offering practical insight and tangible advice to academics and researchers in environmental management.

New Tools for Environmental Protection

Author : National Research Council
Publisher : National Academies Press
ISBN 13 : 0309084229
Total Pages : 369 pages
Book Rating : 4.3/5 (9 download)

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Book Synopsis New Tools for Environmental Protection by : National Research Council

Download or read book New Tools for Environmental Protection written by National Research Council and published by National Academies Press. This book was released on 2002-07-13 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many people believe that environmental regulation has passed a point of diminishing returns: the quick fixes have been achieved and the main sources of pollution are shifting from large "point sources" to more diffuse sources that are more difficult and expensive to regulate. The political climate has also changed in the United States since the 1970s in ways that provide impetus to seek alternatives to regulation. This book examines the potential of some of these "new tools" that emphasize education, information, and voluntary measures. Contributors summarize what we know about the effectiveness of these tools, both individually and in combination with regulatory and economic policy instruments. They also extract practical lessons from this knowledge and consider what is needed to make these tools more effective. The book will be of interest to environmental policy practitioners and to researchers and students concerned with applying social and behavioral sciences knowledge to improve environmental quality.

Eco-Standards, Product Labelling and Green Consumerism

Author : M. Boström
Publisher : Springer
ISBN 13 : 0230584004
Total Pages : 260 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Eco-Standards, Product Labelling and Green Consumerism by : M. Boström

Download or read book Eco-Standards, Product Labelling and Green Consumerism written by M. Boström and published by Springer. This book was released on 2008-10-01 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: As conscientious consumers, we become overwhelmed with alarms about food contamination, climate change, chemical pollution and other environmental and health-related risks. This book explores green and politically engaged consumersim, asking the question: does green labelling offer ways toward a greener and more democratic society?

Consumers, Society and Marketing

Author : Dilip S. Mutum
Publisher : Springer Nature
ISBN 13 : 3031393597
Total Pages : 184 pages
Book Rating : 4.0/5 (313 download)

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Book Synopsis Consumers, Society and Marketing by : Dilip S. Mutum

Download or read book Consumers, Society and Marketing written by Dilip S. Mutum and published by Springer Nature. This book was released on 2023-10-09 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Environment and social responsibility are paramount for any modern business strategy, and the field of marketing is adapting itself to the new focus on sustainability. The study of the interface between consumers, society, and marketing is crucial for understanding the complex interactions between individuals and the products and services they consume and the resulting implications. In this book, the authors delve into the latest research and theories on the subject, providing insight into the various factors that shape consumer behavior and the broader impacts of marketing on society. Whether you are a student, professional, or simply curious about the topic, this book will provide a valuable resource for your learning and exploration. Instead of treating ethical foundations and critical marketing perspectives separately, this book merges them and takes a broader sustainability perspective. It examines the various ways in which businesses are incorporating sustainability into their marketing strategies, and the impact these efforts are having on consumers, the economy, and the planet. Topics covered in this book include: Evolution of marketing thought Critique of marketing Sustainable marketing Social marketing Evolving consumer representations and roles, and many more

Sustainability in Project Management

Author : Anna Brzozowska
Publisher : CRC Press
ISBN 13 : 1000337758
Total Pages : 196 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis Sustainability in Project Management by : Anna Brzozowska

Download or read book Sustainability in Project Management written by Anna Brzozowska and published by CRC Press. This book was released on 2021-04-01 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a new approach to the issue of project management, showing how it can be approached through the lens of sustainability. The nature of sustainable project management is not only to achieve economic goals, but also environmental and social ones. Considering project management from the perspective of sustainability is very important because sustainable development cannot keep up with the pace and scale of accumulation of ecological and social problems. The natural potential of the Earth is quickly running low. The global equilibrium between the Earth’s ecosystems, which have developed for millions of years, and the human world of production and consumption, becomes disrupted. The focus is on a functional approach to the subject, allowing management and business to implement the methodology discussed. Topics discussed include sustainable planning, sustainable organizing, sustainable leading and sustainable controlling. The authors use their combined experience in the area to inform their novel approach. The book will be especially useful for people who are project managers, members of project teams and other project stakeholders. It may also be a useful reference for scientists and students studying the fields of management, IT and business.

Environmental Advertising in China and the USA

Author : Xinghua Li
Publisher : Routledge
ISBN 13 : 1317753348
Total Pages : 211 pages
Book Rating : 4.3/5 (177 download)

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Book Synopsis Environmental Advertising in China and the USA by : Xinghua Li

Download or read book Environmental Advertising in China and the USA written by Xinghua Li and published by Routledge. This book was released on 2016-05-05 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the late 1980s, green consumerism has been hailed in the West as an efficient solution to environmental problems. However, Chinese consumers have been slow to warm up to eco-friendly products. Consumers prefer SUVs to hybrid cars, health supplements and snake oil medicines to organic foods and eco-fashion is still secluded in high-end designer studios. These choices contradict the findings of many sustainable lifestyle surveys that claim to register a rising desire for green products among the Chinese. This book examines the psycho-cultural differences that disrupt the translation of "eco-friendly" appeals to China by analyzing environmental advertising. It explores the different notions of "green", the structures of desire that underlies the advertisements, and how they are shaped by ideological, cultural, and historical differences. Rather than arguing the superiority of the American or Chinese version of green consumerism, the book interrogates the role of advertising in the global spread of Western ideologies and explores the possibilities for consumers to resist transnational corporate hegemony in the green movement. This book fills an important gap in the critical scholarship on green marketing and should be of interest to students and scholars of environment studies, green advertising and marketing, environmental communication and media studies, China studies and environmental sociology, ethics and cultural studies.

Socio-Economic Perspectives on Consumer Engagement and Buying Behavior

Author : Kaufmann, Hans Ruediger
Publisher : IGI Global
ISBN 13 : 1522521402
Total Pages : 441 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Socio-Economic Perspectives on Consumer Engagement and Buying Behavior by : Kaufmann, Hans Ruediger

Download or read book Socio-Economic Perspectives on Consumer Engagement and Buying Behavior written by Kaufmann, Hans Ruediger and published by IGI Global. This book was released on 2017-01-18 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: In modern business practices, marketing dimensions are changing with new opportunities appearing in consumer behavioral contexts. By studying consumer activities, businesses can better engage and retain current and new customers. Socio-Economic Perspectives on Consumer Engagement and Buying Behavior is a comprehensive reference source on new innovative dimensions of consumer behavioral studies and reveals different conceptual and theoretical frameworks. Featuring expansive coverage on a number of relevant topics and perspectives, such as green products, automotive technology, and anti-branding, this book is ideally designed for students, researchers, and professionals seeking current research on the dimensions of consumer engagement and buying behavior.

The Collapse of Western Civilization

Author : Naomi Oreskes
Publisher : Columbia University Press
ISBN 13 : 0231537956
Total Pages : 105 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis The Collapse of Western Civilization by : Naomi Oreskes

Download or read book The Collapse of Western Civilization written by Naomi Oreskes and published by Columbia University Press. This book was released on 2014-07-01 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: The year is 2393, and the world is almost unrecognizable. Clear warnings of climate catastrophe went ignored for decades, leading to soaring temperatures, rising sea levels, widespread drought and—finally—the disaster now known as the Great Collapse of 2093, when the disintegration of the West Antarctica Ice Sheet led to mass migration and a complete reshuffling of the global order. Writing from the Second People's Republic of China on the 300th anniversary of the Great Collapse, a senior scholar presents a gripping and deeply disturbing account of how the children of the Enlightenment—the political and economic elites of the so-called advanced industrial societies—failed to act, and so brought about the collapse of Western civilization. In this haunting, provocative work of science-based fiction, Naomi Oreskes and Eric M. Conway imagine a world devastated by climate change. Dramatizing the science in ways traditional nonfiction cannot, the book reasserts the importance of scientists and the work they do and reveals the self-serving interests of the so called "carbon combustion complex" that have turned the practice of science into political fodder. Based on sound scholarship and yet unafraid to speak boldly, this book provides a welcome moment of clarity amid the cacophony of climate change literature.

What determines green purchase behavior?

Author : Zhongju Liao
Publisher : Frontiers Media SA
ISBN 13 : 2832549918
Total Pages : 165 pages
Book Rating : 4.8/5 (325 download)

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Book Synopsis What determines green purchase behavior? by : Zhongju Liao

Download or read book What determines green purchase behavior? written by Zhongju Liao and published by Frontiers Media SA. This book was released on 2024-05-31 with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Green purchase behavior refers to consumers purchasing green products that are environmentally friendly, using fewer resources, and causing lower environmental impact and risk. As a growing number of people start to recognize the importance of individual responsibility for environmental protection, firms are increasingly motivated to develop green products to fit the needs of this green advocation. Despite an emerging number of consumers claiming their preference towards green brands compared to traditional alternatives, researchers have found that there is a huge gap between consumers’ purchase intention and actual behavior, which has gained much attention. The psychological process of green purchase behavior may be a complicated process influenced by various factors, such as consumer values and norms, the pros and cons marketed for green products, and various other situational factors. Scholars are calling for research that explores the psychological decision-making process of green purchase behavior from both theoretical and practical perspectives. Due to the high pricing of green products, the trade-off between the price and function of green products may lower consumers’ satisfaction. Thus, there is always a gap between green purchase intention and actual purchase behavior. What determines consumers’ actual green purchase behavior? Under what conditions, will the consumers pay a premium price for green products? What prompts consumers to choose green brands over traditional alternatives? Will green consumption be a passing trend or a long-term consumption habit? What influences the frequency of consumers’ green purchasing? Scholars are welcome to share their opinions and findings about green purchase behavior to help explore this research topic. We are extremely interested in the determinants of green purchase behavior and the mechanism of facilitating green consumption considering different perspectives.

Communicating Sustainability for the Green Economy

Author : Lynn R. Kahle
Publisher : M.E. Sharpe
ISBN 13 : 0765636832
Total Pages : 315 pages
Book Rating : 4.7/5 (656 download)

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Book Synopsis Communicating Sustainability for the Green Economy by : Lynn R. Kahle

Download or read book Communicating Sustainability for the Green Economy written by Lynn R. Kahle and published by M.E. Sharpe. This book was released on 2013-10-01 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: With chapters written by experts in their field, this volume advances the understanding of theory and successful practice of marketing and promoting environmental sustainability. The book includes topics such corporate advertising strategy related to sustainability, corporate social responsibility advertising, greenwashing, advertising related to values, persuasion and persuasion knowledge in sustainability marketing, social media and sustainability, and advertising and public policy.

Fostering Sustainable Behavior

Author : Doug McKenzie-Mohr
Publisher : New Society Publishers
ISBN 13 : 1550924621
Total Pages : 184 pages
Book Rating : 4.5/5 (59 download)

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Book Synopsis Fostering Sustainable Behavior by : Doug McKenzie-Mohr

Download or read book Fostering Sustainable Behavior written by Doug McKenzie-Mohr and published by New Society Publishers. This book was released on 2011-02-01 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: The highly acclaimed manual for changing everyday habits-now in an all-newthird edition! We are consuming resources and polluting our environment at a rate that is outstripping our planet's ability to support us. To create a sustainable future, we must not only change our own actions, we must educate and encourage those around us to change theirs. If one individual recycles his plastic containers, the impact is minimal. But if an entire community recycles, enormous amounts of resources are saved. How then do we go about transforming people's good intentions into action? Fostering Sustainable Behavior explains how the field of community-based social marketing has emerged as an effective tool for encouraging positive social change. This completely revised and updated third edition contains a wealth of new research, behavior change tools, and case studies. Learn how to: target unsustainable behaviors, and identify the barriers to change understand various commitment strategies communicate effective messages enhance motivation and invite participation. The strategies introduced in this ground-breaking manual are an invaluable resource for anyone interested in promoting sustainable behavior, including environmental conservation, recycling and waste reduction, water and energyefficiency and alternative transportation.