Green Consumerism: Perspectives, Sustainability, and Behavior

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Author :
Publisher : CRC Press
ISBN 13 : 1351138030
Total Pages : 380 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Green Consumerism: Perspectives, Sustainability, and Behavior by : Ruchika Singh Malyan

Download or read book Green Consumerism: Perspectives, Sustainability, and Behavior written by Ruchika Singh Malyan and published by CRC Press. This book was released on 2018-10-26 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new volume, Green Consumerism: The Behavior of New Age Consumer, provides a holistic understanding the importance of promoting green products and discusses consumers’ buying intentions and decisions. The chapters consider consumer behavior theory in the context of green or ecologically friendly products from both the academic and business perspectives. The chapters present the latest empirical and analytical research in the field of green marketing and provide an abundance of information about profitable and sustainable ways and strategies to deal with environmental problems. The volume considers how consumers are taking responsibility and becoming more aware, driving change in the marketplace. In response, companies are integrating appropriate green strategies into their operational activities, product development processes, and marketing activities to achieve a competitive advantage in saturated markets. This helps companies gain market share and minimize their production costs. Topics discussed in the volume include green pricing, green consumer behavior, various dimensions of consumer purchase intention, sustainable marketing, innovation techniques used to go green, eco-awareness, and other ongoing developments in this rapidly expanding area. Key features: • Discusses research on the latest trends in the field of green marketing, green practices, green products, eco-literacy, environment awareness, protection, management etc. • Provides insight about current consumer behavior, consumers’ eco-literacy levels, and their desires to go green • Covers a multitude of topics, including green pricing, green consumer behavior, sustainable marketing, innovation techniques used to go green, eco-awareness, and more

Green Consumerism

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Author :
Publisher : SAGE
ISBN 13 : 1412996856
Total Pages : 561 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Green Consumerism by : Juliana Mansvelt

Download or read book Green Consumerism written by Juliana Mansvelt and published by SAGE. This book was released on 2011-06-28 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: Colorful bracelets, funky brooches, and beautiful handmade beads: young crafters learn to make all these and much more with this fantastic step-by-step guide. In 12 exciting projects with simple steps and detailed instructions, budding fashionistas create their own stylish accessories to give as gifts or add a touch of personal flair to any ensemble. Following the successful "Art Smart" series, "Craft Smart" presents a fresh, fun approach to four creative skills: knitting, jewelry-making, papercrafting, and crafting with recycled objects. Each book contains 12 original projects to make, using a range of readily available materials. There are projects for boys and girls, carefully chosen to appeal to readers of all abilities. A special "techniques and materials" section encourages young crafters to try out their own ideas while learning valuable practical skills.

Green Marketing as a Positive Driver Toward Business Sustainability

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Author :
Publisher : IGI Global
ISBN 13 : 1522595600
Total Pages : 356 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Green Marketing as a Positive Driver Toward Business Sustainability by : Naidoo, Vannie

Download or read book Green Marketing as a Positive Driver Toward Business Sustainability written by Naidoo, Vannie and published by IGI Global. This book was released on 2019-07-26 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: As corporations increasingly recognize the benefits of green marketing, the number of projects with important local environmental, economic, and quality-of-life benefits shall increase. Encouraging the holistic nature of green, moreover, inspires other retailers to push the movement. Green Marketing as a Positive Driver Toward Business Sustainability is a collection of innovative research on the methods and applications of integrating environmental considerations into all aspects of marketing. While highlighting topics including green consumerism, electronic banking, and sustainability, this book is ideally designed for industrialists, marketers, professionals, engineers, educators, researchers, and scholars seeking current research on green development in regular movement.

Green Consumption

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Author :
Publisher : Taylor & Francis
ISBN 13 : 0857857983
Total Pages : 223 pages
Book Rating : 4.8/5 (578 download)

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Book Synopsis Green Consumption by : Bart Barendregt

Download or read book Green Consumption written by Bart Barendregt and published by Taylor & Francis. This book was released on 2014-02-27 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: Green lifestyles and ethical consumption have become increasingly popular strategies in moving towards environmentally-friendly societies and combating global poverty. Where previously environmentalists saw excess consumption as central to the problem, green consumerism now places consumption at the heart of the solution. However, ethical and sustainable consumption are also important forms of central to the creation and maintenance of class distinction. Green Consumption scrutinizes the emergent phenomenon of what this book terms eco-chic: a combination of lifestyle politics, environmentalism, spirituality, beauty and health. Eco-chic connects ethical, sustainable and elite consumption. It is increasingly part of the identity kit of certain sections of society, who seek to combine taste and style with care for personal wellness and the environment. This book deals with eco-chic as a set of activities, an ideological framework and a popular marketing strategy, offering a critical examination of its manifestations in both the global North and South. The diverse case studies presented in this book range from Basque sheep cheese production and Ghanaian Afro-chic hairstyles to Asian tropical spa culture and Dutch fair-trade jewellery initiatives. The authors assess the ways in which eco-chic, with its apparent paradox of consumption and idealism, can make a genuine contribution to solving some of the most pressing problems of our time.

Eco-Standards, Product Labelling and Green Consumerism

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Author :
Publisher : Springer
ISBN 13 : 0230584004
Total Pages : 247 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Eco-Standards, Product Labelling and Green Consumerism by : M. Boström

Download or read book Eco-Standards, Product Labelling and Green Consumerism written by M. Boström and published by Springer. This book was released on 2008-10-01 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: As conscientious consumers, we become overwhelmed with alarms about food contamination, climate change, chemical pollution and other environmental and health-related risks. This book explores green and politically engaged consumersim, asking the question: does green labelling offer ways toward a greener and more democratic society?

The New Green Consumer Guide

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Author :
Publisher :
ISBN 13 : 9780743295307
Total Pages : 0 pages
Book Rating : 4.2/5 (953 download)

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Book Synopsis The New Green Consumer Guide by : Julia Hailes

Download or read book The New Green Consumer Guide written by Julia Hailes and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Green consumerism is on the rise, but many of us are confused by an avalance of information. This text addresses all the questions the general consumer is asking, giving advice on a wide range of issues, explaining which products, brands and companies are getting it right, and which ones are getting it wrong.

Understanding Green Consumer Behaviour

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Author :
Publisher : Psychology Press
ISBN 13 : 9780415316194
Total Pages : 308 pages
Book Rating : 4.3/5 (161 download)

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Book Synopsis Understanding Green Consumer Behaviour by : Sigmund A. Wagner

Download or read book Understanding Green Consumer Behaviour written by Sigmund A. Wagner and published by Psychology Press. This book was released on 2003 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through the study of green, environmentally friendly consumers, this book incorporates original, groundbreaking anthropological and cognitive research to examine basic aspects of the workings of the human mind.

Inspiring Green Consumer Choices

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Author :
Publisher : Kogan Page
ISBN 13 : 9781398601024
Total Pages : 288 pages
Book Rating : 4.6/5 (1 download)

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Book Synopsis Inspiring Green Consumer Choices by : Michael E. Smith

Download or read book Inspiring Green Consumer Choices written by Michael E. Smith and published by Kogan Page. This book was released on 2021-09-28 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shape the consumer's mindset using insights from neuroscience to trigger purchasing behavior that maps to their intention to buy sustainable products and services.

Green Consumerism: Perspectives, Sustainability, and Behavior

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Author :
Publisher : CRC Press
ISBN 13 : 1351138030
Total Pages : 380 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Green Consumerism: Perspectives, Sustainability, and Behavior by : Ruchika Singh Malyan

Download or read book Green Consumerism: Perspectives, Sustainability, and Behavior written by Ruchika Singh Malyan and published by CRC Press. This book was released on 2018-10-26 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new volume, Green Consumerism: The Behavior of New Age Consumer, provides a holistic understanding the importance of promoting green products and discusses consumers’ buying intentions and decisions. The chapters consider consumer behavior theory in the context of green or ecologically friendly products from both the academic and business perspectives. The chapters present the latest empirical and analytical research in the field of green marketing and provide an abundance of information about profitable and sustainable ways and strategies to deal with environmental problems. The volume considers how consumers are taking responsibility and becoming more aware, driving change in the marketplace. In response, companies are integrating appropriate green strategies into their operational activities, product development processes, and marketing activities to achieve a competitive advantage in saturated markets. This helps companies gain market share and minimize their production costs. Topics discussed in the volume include green pricing, green consumer behavior, various dimensions of consumer purchase intention, sustainable marketing, innovation techniques used to go green, eco-awareness, and other ongoing developments in this rapidly expanding area. Key features: • Discusses research on the latest trends in the field of green marketing, green practices, green products, eco-literacy, environment awareness, protection, management etc. • Provides insight about current consumer behavior, consumers’ eco-literacy levels, and their desires to go green • Covers a multitude of topics, including green pricing, green consumer behavior, sustainable marketing, innovation techniques used to go green, eco-awareness, and more

Sustainable Communities and Green Lifestyles

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Author :
Publisher : Routledge
ISBN 13 : 1317682483
Total Pages : 184 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Sustainable Communities and Green Lifestyles by : Tendai Chitewere

Download or read book Sustainable Communities and Green Lifestyles written by Tendai Chitewere and published by Routledge. This book was released on 2017-08-09 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainable communities raise questions about the compatibility of capitalism and environmentalism and how we can green our way of life in a capitalist economy that values short-term production and consumption over long-term conservation and simple living. If capitalism and its drive towards consumption has produced social and environmental degradation, is it the best medium to identify solutions? Sustainable Communities and Green Lifestyles examines one ecovillage as it attempts to create a sense of community while reducing its impact on the natural environment. Through extensive participant observation, the book demonstrates how ecovillages are immersed within a larger discourse of class, race, and lifestyle choices, highlighting the inseparability of environmental sustainability and social justice. Sustainable communities are confronted by the contradictions of green consumption and must address social inequality or risk focusing inward on personal green consumerism, creating mere green havens for the few who can afford to live in them. This book, cautious of redirecting environmentalist efforts away from structural solutions and onto personal environmentalism, offers a critical perspective on the challenges of an emerging green lifestyle. This book offers a critical perspective on the direction of US environmentalism and contributes to debates in environmental studies, anthropology, and urban planning.

The Ethical Consumer

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Author :
Publisher : SAGE
ISBN 13 : 9781412903530
Total Pages : 284 pages
Book Rating : 4.9/5 (35 download)

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Book Synopsis The Ethical Consumer by : Rob Harrison

Download or read book The Ethical Consumer written by Rob Harrison and published by SAGE. This book was released on 2005-04-23 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on ethical consumers, their behavior, discourses and narratives as well as the social and political contexts in which they operate, this text provides a summary of the manner and effectiveness of their actions.

Green Cultural Criminology

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Author :
Publisher : Routledge
ISBN 13 : 1136228934
Total Pages : 175 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Green Cultural Criminology by : Avi Brisman

Download or read book Green Cultural Criminology written by Avi Brisman and published by Routledge. This book was released on 2014-06-05 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last two decades, "green criminology" has emerged as a unique area of study, bringing together criminologists and sociologists from a wide range of research backgrounds and varying theoretical orientations. It spans the micro to the macro—from individual-level environmental crimes and victimization to business/corporate violations and state transgressions. There have been few attempts, however, to explicitly or implicitly integrate cultural criminology into green criminology (or vice versa). This book moves towards articulating a green cultural criminological perspective. Brisman and South examine existing overlapping research and offer a platform to support future excursions by green criminologists into cultural criminology’s concern with media images and representations, consumerism and consumption, and resistance. At the same time, they offer an invitation to cultural criminologists to adopt a green view of the consumption landscape and the growth (and depictions) of environmental harms. Green Cultural Criminology is aimed at students, academics, criminologists, and sociologists with an interest in green criminology and cultural criminology: two of the most exciting new areas in criminology today.

Environmental Marketing

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Author :
Publisher : McGraw-Hill Companies
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Environmental Marketing by : Walter Coddington

Download or read book Environmental Marketing written by Walter Coddington and published by McGraw-Hill Companies. This book was released on 1993 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for practical use, this guide profiles the experiences of actual companies, among them McDonald's and AT&T, who have successfully capitalized on the unique marketing opportunities inherent in environmentalism. By showing which strategies work and why many backfire, the book establishes a bold new framework for marketing approaches in the competitive 1990s.

Driving Green Consumerism Through Strategic Sustainability Marketing

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Author :
Publisher : IGI Global
ISBN 13 : 1522529136
Total Pages : 301 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Driving Green Consumerism Through Strategic Sustainability Marketing by : Quoquab, Farzana

Download or read book Driving Green Consumerism Through Strategic Sustainability Marketing written by Quoquab, Farzana and published by IGI Global. This book was released on 2017-11-30 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of environmentally safe products is an emerging and popular trend throughout various industries. Product manufacturing and sales has changed in order to incorporate green initiatives that will appeal to this fast-growing market. Driving Green Consumerism Through Strategic Sustainability Marketing is an essential reference source for the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for those interested in aspects of green consumerism.

Environment and Social Justice

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Author :
Publisher : Emerald Group Publishing
ISBN 13 : 0857241834
Total Pages : 501 pages
Book Rating : 4.8/5 (572 download)

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Book Synopsis Environment and Social Justice by : Dorceta E. Taylor

Download or read book Environment and Social Justice written by Dorceta E. Taylor and published by Emerald Group Publishing. This book was released on 2010-08-26 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: The environmental justice movement, an organized social and political force in America in the '80s, is a global phenomenon today as activists worldwide try to understand the relationship between environment, race/ethnicity and social inequality. This volume examines domestic and international environmental issues.

Sustainability in Innovation and Entrepreneurship

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Author :
Publisher : Springer
ISBN 13 : 3319573187
Total Pages : 178 pages
Book Rating : 4.3/5 (195 download)

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Book Synopsis Sustainability in Innovation and Entrepreneurship by : Antonio Leal-Millan

Download or read book Sustainability in Innovation and Entrepreneurship written by Antonio Leal-Millan and published by Springer. This book was released on 2017-07-03 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a richly illustrated study of sustainability, innovation and entrepreneurship. Specifically, it examines the ways in which governmental policies and practices modify the social conditions necessary to promote innovation in businesses and by so doing impact economic development. Exploring topics such as green innovation, green customer capital, smart cities, green entrepreneurship and environmental responsibility, this book presents some of the most current research and best practices in the field. In today’s global economy, strategies, policies and practices that address the negative effects of human activity on the environment need to be incorporated into the business framework in order for companies to achieve a sustainable competitive advantage. Around the world, such changes have already resulted in a broad range of products, production methods and technical features that ensure environmental protection. At the same time, the mass media’s communication of a deteriorating earth have motivated a growing number of citizens in both developed and developing nations to modify their consumption habits towards more ecological products. Consequently, an increasing number of companies are reacting to these changes in business and legal frameworks and consumer preferences by investing in new forms of green innovation or “eco-innovation” designed to promote both environmental and corporate sustainability. For example, Hewlett-Packard eliminated lead from its welding process; Wal-Mart reduced the emissions of their suppliers; and Cisco, Dell and IBM are investing in smart grids. This volume showcases pioneering efforts among companies, citizens, and government agencies that are moving from theory to practice by placing sustainability at the core of their development strategies.

The Unmanageable Consumer

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Author :
Publisher : SAGE
ISBN 13 : 1847878326
Total Pages : 229 pages
Book Rating : 4.8/5 (478 download)

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Book Synopsis The Unmanageable Consumer by : Yiannis Gabriel

Download or read book The Unmanageable Consumer written by Yiannis Gabriel and published by SAGE. This book was released on 2006-04-07 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: `This book was radically challenging when it was first published, and is only more so today as the concept of consumer collapses under the weight of its many meanings' - Madeleine Bunting, Columnist, The Guardian Western-style consumerism appears unstoppable. Yet it is has failed to deliver greater happiness and is now facing major environmental, population and political challenges. This book examines the key Western traditions of thinking about and being a consumer. Each chapter posits a consumer model with examples from the international community. Readers are invited to enter an exciting and radical analysis of contemporary consumerism which suggests that consumerism is fragile and consumers unpredictable. Updated with new material, this Second Edition looks at the impact of new technologies on consumerism and the consolidation of consumerism and 'consumer' language in spheres like education and health. The authors discuss the spread of consumerism to developing countries like India and the effect of demographic change and migration. The fallout from 9/11 and United States military hegemony is examined, as is the influence on consumerism of Islamic fundamentalism, the anti-globalization movement, environmental concerns and depleting natural resources. This book is of interest to advanced undergraduate, postgraduate and MBA students taking courses on behaviour, buyer behaviour, customer behaviour, consumers and society and retailing. Any one interested in better understanding consumerism will also find this book a fascinating read.