Glencoe Marketing Series: Sports and Entertainment Marketing, Student Edition

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Publisher : McGraw-Hill Education
ISBN 13 : 9780078614019
Total Pages : 0 pages
Book Rating : 4.6/5 (14 download)

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Book Synopsis Glencoe Marketing Series: Sports and Entertainment Marketing, Student Edition by : McGraw Hill

Download or read book Glencoe Marketing Series: Sports and Entertainment Marketing, Student Edition written by McGraw Hill and published by McGraw-Hill Education. This book was released on 2004-04-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Students examine case studies, become familiar with technology, gain insight into marketing success stories, learn more about specific careers in the field, and get practice working through real-world activities!

Marketing Essentials

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Publisher : McGraw-Hill Europe
ISBN 13 : 9780078303975
Total Pages : 772 pages
Book Rating : 4.3/5 (39 download)

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Book Synopsis Marketing Essentials by : Lois Schneider Farese

Download or read book Marketing Essentials written by Lois Schneider Farese and published by McGraw-Hill Europe. This book was released on 2003-01 with total page 772 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Essentials, Student Edition

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Author :
Publisher : McGraw-Hill Education
ISBN 13 : 9780078953125
Total Pages : 0 pages
Book Rating : 4.9/5 (531 download)

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Book Synopsis Marketing Essentials, Student Edition by : McGraw-Hill Education

Download or read book Marketing Essentials, Student Edition written by McGraw-Hill Education and published by McGraw-Hill Education. This book was released on 2010-11-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Glencoe Marketing Essentials covers the very latest trends in marketing, including green marketing, marketing uses of social media, e-marketing, and global marketing. An all-new 'magazine feel' gives the book added interest, and it is available online with McGraw-Hill's exclusive Connect and Connect Plus. Using Connect teachers can manage their classes completely online, while students complete their work, which is checked and placed in a grade book for the teacher. Students can even use Connect to do their homework on a PPA, iPhone, or iPod Touch! Connect Plus adds an online student edition. Glencoe Marketing Essentials is correlated to the latest National Marketing Standards, and incorporates academic content and research-based reading strategies throughout the text. DECA Connection features help students prepare for competitive events. Marketing Essentials meets all Perkins standards for academic rigor, relevancy, and relationships.

Glencoe Marketing Series: Retailing, Student Edition

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Publisher : Glencoe/McGraw-Hill
ISBN 13 : 9780078614002
Total Pages : 366 pages
Book Rating : 4.6/5 (14 download)

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Book Synopsis Glencoe Marketing Series: Retailing, Student Edition by : McGraw-Hill Education

Download or read book Glencoe Marketing Series: Retailing, Student Edition written by McGraw-Hill Education and published by Glencoe/McGraw-Hill. This book was released on 2004-04-05 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new Glencoe Marketing Series: Retailing focuses on retail marketing, management, and merchandising. Developed to meet state standards and objectives, the Glencoe Marketing Series books have been developed for secondary students taking Marketing II courses. Designed as stand-alone, semester-length texts, books in the Glencoe Marketing Series also function as supplemental texts for Marketing I courses that may use Marketing Essentials.

Glencoe Marketing Essentials, Student Edition

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Author :
Publisher : McGraw-Hill Education
ISBN 13 : 9780021401109
Total Pages : 1000 pages
Book Rating : 4.4/5 (11 download)

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Book Synopsis Glencoe Marketing Essentials, Student Edition by : McGraw-Hill Education

Download or read book Glencoe Marketing Essentials, Student Edition written by McGraw-Hill Education and published by McGraw-Hill Education. This book was released on 2015-05-05 with total page 1000 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Retail Marketing

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Publisher :
ISBN 13 : 9780077092504
Total Pages : 658 pages
Book Rating : 4.0/5 (925 download)

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Book Synopsis Retail Marketing by : Peter J. McGoldrick

Download or read book Retail Marketing written by Peter J. McGoldrick and published by . This book was released on 2002 with total page 658 pages. Available in PDF, EPUB and Kindle. Book excerpt: The new edition, written for all serious students of retailing, focuses upon the basic functions and challenges of retail marketing management. The text retains the analytical and scientific approach to the strategies within retail marketing, but also emphasises the vital role of flair and creativity. Current and emerging techniques are analysed, but no universal solutions are prescribed. The approach is to encourage students to develop their own frameworks and guidelines for the effective analysis of retailing problems. This revision has been significantly expanded and restructured to assist students in their understanding of retail marketing today.

Retail Marketing

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Publisher :
ISBN 13 : 9780077157654
Total Pages : 360 pages
Book Rating : 4.1/5 (576 download)

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Book Synopsis Retail Marketing by : Ennis

Download or read book Retail Marketing written by Ennis and published by . This book was released on 2015-09-01 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retail Marketing is a new and refreshing text, essential for anyone wanting to get to grips with this important, fast-paced area of marketing today. With a user-friendly structure, this book reflects the very latest in academic thinking and provides a strong focus on customer value, corporate social responsibility and the transformative effect of digital technology. Written especially for European and international students and suitable for both undergraduate and postgraduate students, Retail Marketing addresses the challenges of marketing in the 21st Century. Across the chapters key elements of successful retail marketing, including developments in omni-channel marketing and the importance of a co-ordinated supply chain to a company's value proposition, are considered. Striking a balance between theory and practice,Retail Marketing presents concepts in a clear and comprehensive way with engaging, up-to-date global examples and visual illustrations to help students apply their knowledge to a real world context.

Fundamentals of Retailing and Shopper Marketing

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Publisher : Pearson Publications Company
ISBN 13 : 9780273757399
Total Pages : 0 pages
Book Rating : 4.7/5 (573 download)

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Book Synopsis Fundamentals of Retailing and Shopper Marketing by : Jan Hillesland

Download or read book Fundamentals of Retailing and Shopper Marketing written by Jan Hillesland and published by Pearson Publications Company. This book was released on 2012-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fundamentals of Retailing and Shopper Marketing is an ideal companion text whether you are in marketing, in manufacturing, work for an advertising agency or if you work in retail. The book focuses on the sharp end of the retail industry and, through real-world examples, shows students and practitioners best retail practice. The text includes models, illustrations and photographs. It is practical, visual and easy to read and teaches you how to transfer your know-how to your own brand, marketing strategy, student assignment or retail environment.

Retail Marketing

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Author :
Publisher : Routledge
ISBN 13 : 9781138141230
Total Pages : 576 pages
Book Rating : 4.1/5 (412 download)

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Book Synopsis Retail Marketing by : Frank Quix

Download or read book Retail Marketing written by Frank Quix and published by Routledge. This book was released on 2016-07-27 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's turbulent business environment, maintaining and optimizing retail strategies are of crucial importance. Retail Marketing is a complete guide to how retailing works in the non-food sector. Focusing on operational applications of retailing, this textbook puts students on the inside track to success in the fast-moving retail industry. This new edition offers an integrated approah to internet and cross-channel retailing and adds new material on lost sales and market research in addition to coverig new research. Retail Marketing is a comprehensive textbook for students in this area and provides the perfect overview for anyone interested in this vital industry.

Marketing Essentials

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Publisher :
ISBN 13 : 9780078689161
Total Pages : 0 pages
Book Rating : 4.6/5 (891 download)

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Book Synopsis Marketing Essentials by : Lois Farese

Download or read book Marketing Essentials written by Lois Farese and published by . This book was released on 2005 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Essentials of Marketing

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Author :
Publisher : Irwin Professional Publishing
ISBN 13 :
Total Pages : 524 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Essentials of Marketing by : Edmund Jerome McCarthy

Download or read book Essentials of Marketing written by Edmund Jerome McCarthy and published by Irwin Professional Publishing. This book was released on 1988 with total page 524 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Essentials Student a

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Publisher :
ISBN 13 : 9780028200026
Total Pages : pages
Book Rating : 4.2/5 ( download)

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Book Synopsis Marketing Essentials Student a by :

Download or read book Marketing Essentials Student a written by and published by . This book was released on 1990-08-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Sports and Entertainment Marketing

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Author :
Publisher : Cengage Learning
ISBN 13 : 9780538445146
Total Pages : 0 pages
Book Rating : 4.4/5 (451 download)

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Book Synopsis Sports and Entertainment Marketing by : Ken Kaser

Download or read book Sports and Entertainment Marketing written by Ken Kaser and published by Cengage Learning. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new edition incorporates feedback from instructors across the country. It includes more activities and projects, more examples that cover a wider variety of teams and artists, new photos, and more comprehensive DECA preparation.

Retailing

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Publisher : Cengage Learning
ISBN 13 : 9781133953807
Total Pages : 720 pages
Book Rating : 4.9/5 (538 download)

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Book Synopsis Retailing by : Patrick M. Dunne

Download or read book Retailing written by Patrick M. Dunne and published by Cengage Learning. This book was released on 2013-01-29 with total page 720 pages. Available in PDF, EPUB and Kindle. Book excerpt: Full-color, completely current, and packed with practical applications, the Eighth Edition of RETAILING puts students on the inside track to success in the fast-moving retail industry. RETAILING is written by a seasoned author team whose expertise informs every page and whose innovative approach has earned this market-leading text endorsement by the National Retailing Federation. While others may focus on lackluster descriptions of retailers and their most mundane tasks, Dunne, Lusch, and Carver bring retailing to life, covering the latest developments in the field and detailing behind-the-scenes stories in a conversational style enlivened by full-color pictures and illustrations. RETAILING emphasizes the impact of technology and the Internet, as well as giving solid coverage to international topics and issues unique to service providers. The text also includes a thorough, integrated study guide with review questions, writing and speaking exercises, cases covering diverse retail operations, a computer spreadsheet case, and more. In addition, Planning Your Own Retail Business exercises focus on problems small business managers and owners face in day-to-day operations, helping students appreciate the financial impact of retail decisions. This engaging, reader-friendly text vividly illustrates how fun, exciting, challenging, and rewarding a career in retailing can be, even while helping students hone their skills and creativity to stay ahead of the competition and navigate an ever-changing economic environment. Available with InfoTrac Student Collections http://gocengage.com/infotrac. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Retailing Management

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Publisher : McGraw-Hill/Irwin
ISBN 13 : 9780072315776
Total Pages : 792 pages
Book Rating : 4.3/5 (157 download)

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Book Synopsis Retailing Management by : Michael Levy

Download or read book Retailing Management written by Michael Levy and published by McGraw-Hill/Irwin. This book was released on 2001 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retailing has become a high-tech, global industry. "Retailing Management "covers the latest developments in information technology for retailers. It also covers current trends and practices in international retailing. An interactive website offers additional resources for the reader.

International Retail Marketing

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Publisher : Routledge
ISBN 13 : 0750657480
Total Pages : 272 pages
Book Rating : 4.7/5 (56 download)

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Book Synopsis International Retail Marketing by : Margaret Bruce

Download or read book International Retail Marketing written by Margaret Bruce and published by Routledge. This book was released on 2004 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title combines a broad thematic overview of the key issues concerning international retail marketing with a series of case studies presenting examples of industry pratice from various organizations and sectors.

Retail Marketing

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Publisher :
ISBN 13 : 9781848735064
Total Pages : pages
Book Rating : 4.7/5 (35 download)

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Book Synopsis Retail Marketing by : Open University B122/Block 3

Download or read book Retail Marketing written by Open University B122/Block 3 and published by . This book was released on 2011 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: