Entertaining Entrepreneurs

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Author :
Publisher : UNC Press Books
ISBN 13 : 1469659441
Total Pages : 273 pages
Book Rating : 4.4/5 (696 download)

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Book Synopsis Entertaining Entrepreneurs by : Daniel Horowitz

Download or read book Entertaining Entrepreneurs written by Daniel Horowitz and published by UNC Press Books. This book was released on 2020-09-29 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Great Recession threatened the well-being of tens of millions of Americans, dramatically weakened the working class, hollowed out the middle class, and strengthened the position of the very wealthy. Against this backdrop, the hit reality show Shark Tank premiered in 2009. Featuring ambitious entrepreneurs chasing support from celebrity investors, the show offered a version of the American Dream that still seemed possible to many, where a bright idea and a well-honed pitch could lift a bootstrap business to new heights of success. More than a decade later, Shark Tank still airs regularly on multiple networks, and its formula has sparked imitators everywhere, from elite universities to elementary school classrooms. In Entertaining Entrepreneurs, Daniel Horowitz shows how Shark Tank's version of entrepreneurship disguises and distorts the opportunities and traps of capitalism. Digging into today's cult of the entrepreneur, Horowitz charts its rise from the rubble of economic crisis and its spread as a mainstay of American culture, and he explores its flawed view of what it really takes to succeed in business. Horowitz offers more than a look at one television phenomenon. He is the perfect guide to the portrayal of entrepreneurship in business school courses, pitch competitions, popular how-to books, and scholarly works, as well as the views of real-world venture capitalists.

Entertaining Entrepreneurs

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Author :
Publisher :
ISBN 13 : 9781469662602
Total Pages : 272 pages
Book Rating : 4.6/5 (626 download)

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Book Synopsis Entertaining Entrepreneurs by : Daniel Horowitz

Download or read book Entertaining Entrepreneurs written by Daniel Horowitz and published by . This book was released on 2020-10-19 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Great Recession threatened the well-being of tens of millions of Americans, dramatically weakened the working class, hollowed out the middle class, and strengthened the position of the very wealthy. Against this backdrop, the hit reality show Shark Tank premiered in 2009. Featuring ambitious entrepreneurs chasing support from celebrity investors, the show offered a version of the American Dream that still seemed possible to many, where a bright idea and a well-honed pitch could lift a bootstrap business to new heights of success. More than a decade later, Shark Tank still airs regularly on multiple networks, and its formula has sparked imitators everywhere, from elite universities to elementary school classrooms. In Entertaining Entrepreneurs, Daniel Horowitz shows how Shark Tank's version of entrepreneurship disguises and distorts the opportunities and traps of capitalism. Digging into today's cult of the entrepreneur, Horowitz charts its rise from the rubble of economic crisis and its spread as a mainstay of American culture, and he explores its flawed view of what it really takes to succeed in business. Horowitz offers more than a look at one television phenomenon. He is the perfect guide to the portrayal of entrepreneurship in business school courses, pitch competitions, popular how-to books, and scholarly works, as well as the views of real-world venture capitalists.

Funny Business

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Author :
Publisher : Candlewick Press
ISBN 13 : 153620126X
Total Pages : 224 pages
Book Rating : 4.5/5 (362 download)

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Book Synopsis Funny Business by : Leonard S. Marcus

Download or read book Funny Business written by Leonard S. Marcus and published by Candlewick Press. This book was released on 2018-08-07 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: What makes funny FUNNY? An esteemed anthologist interviews thirteen favorite children’s authors -- and asks them to share their trade secrets. (Age 12 and up) DO YOU EVER MAKE YOURSELF LAUGH WHILE YOU ARE WRITING? "A joke isn’t a joke if you need to explain it," notes Leonard S. Marcus. "Even so, the hidden clockwork of comedy . . . has long been considered one of the great riddles of life." There are many kinds of humor, but capturing their essence on paper is a remarkably difficult (and often undervalued) skill. So how do authors create books that not only stand the tests of time but also make us laugh? In thirteen fascinating interviews, well-loved writers of humorous books for children discuss an array of topics, from their sources of inspiration to the ways they began writing, from their revision processes to childhood anecdotes to the value they place on comedy in their work and lives. Beautifully designed and thoughtfully edited, this collection is bound to tickle the fancy of children and adults alike.

The Definitive Guide to Entertainment Marketing

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Author :
Publisher : FT Press
ISBN 13 : 0133092305
Total Pages : 305 pages
Book Rating : 4.1/5 (33 download)

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Book Synopsis The Definitive Guide to Entertainment Marketing by : Al Lieberman

Download or read book The Definitive Guide to Entertainment Marketing written by Al Lieberman and published by FT Press. This book was released on 2013-07-02 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment Marketing NOW: Every Platform, Technology, and Opportunity Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution By industry insiders with decades of experience as leaders and consultants Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and it’s changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow...any content, on any platform, in any market, worldwide. You’ll master innovative new ways to grab consumers’ attention and wallets fast...make your experiences wannasee, haftasee, mustsee...drive more value through social platforms, mobile technologies, and integrated marketing strategies...overcome challenges ranging from bad buzz to piracy...fully leverage licensing, merchandising, and sponsorships...and successfully market all forms of entertainment.

All In Startup

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Publisher : John Wiley & Sons
ISBN 13 : 1118857666
Total Pages : 311 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis All In Startup by : Diana Kander

Download or read book All In Startup written by Diana Kander and published by John Wiley & Sons. This book was released on 2014-06-30 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: If Owen Chase can't find a way to turn his company around in the next nine days, he'll be forced to shut it down and lay off all of his employees. He has incurred substantial debt and his marriage is on shaky ground. Through pure happenstance, Owen finds himself pondering this problem while advancing steadily as a contestant at the World Series of Poker. His Las Vegas path quickly introduces him to Samantha, a beautiful and mysterious mentor with a revolutionary approach to entrepreneurship. Sam is a fountain of knowledge that may save his company, but her sexual advances might prove too much for Owen's struggling marriage. All In Startup is more than just a novel about eschewing temptation and fighting to save a company. It is a lifeline for entrepreneurs who are thinking about launching a new idea or for those who have already started but can't seem to generate the traction they were expecting. Entrepreneurs who achieve success in the new economy do so using a new "scientific method" of innovation. All In Startup demonstrates why four counterintuitive principles separate successful entrepreneurs from the wanna-preneurs who bounce from idea to idea, unable to generate real revenue. You will likely get only one opportunity in your life to go "all in" in on an idea: to quit your job, talk your spouse into letting you drain the savings account, and follow your dream. All In Startup will prepare you for that "all in" moment and make sure that you push your chips into the middle only when the odds are in your favor. This book holds the keys to significantly de-risking your idea so that your success appears almost lucky. Join Owen and Sam for this one-of-a-kind journey that will set you on the right path for when it's your turn to put everything on the line.

The Television Entrepreneurs

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Author :
Publisher : Routledge
ISBN 13 : 1317014405
Total Pages : 184 pages
Book Rating : 4.3/5 (17 download)

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Book Synopsis The Television Entrepreneurs by : Raymond Boyle

Download or read book The Television Entrepreneurs written by Raymond Boyle and published by Routledge. This book was released on 2016-03-03 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: With business seemingly everywhere on television, from the risks of the retail and restaurant trade to pitching for investment or competing to become the next 'apprentice', The Television Entrepreneurs draws upon popular business-oriented shows such as The Apprentice and Dragons' Den to explore the relationship between television and business. Based on extensive interviews with key industry and business figures and drawing on new empirical research into audience perceptions of business, this book examines our changing relationship with entrepreneurship and the role played by television in shaping our understanding of the world of business. The book identifies the key structural shifts in both the television industry and the wider economy that account for these changing representations, whilst examining the extent to which television's developing interest in business and entrepreneurial issues is simply a response to wider social and economic change in society. Does a more commercial and competitive television marketplace, for instance, mean that the medium itself, through a particular focus on drama, entertainment and performance, now plays a key role in re-defining how society frames its engagements with business, finance, entrepreneurship, risk and wealth creation? Mapping the narratives of entrepreneurship constructed by television and analysing the context that produces them, The Television Entrepreneurs investigates how the television audience engages with such programmes and the possible impact these may have on public understanding of the nature of business.

American Inventors, Entrepreneurs, and Business Visionaries, Revised Edition

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Author :
Publisher : Infobase Holdings, Inc
ISBN 13 : 1438182147
Total Pages : 578 pages
Book Rating : 4.4/5 (381 download)

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Book Synopsis American Inventors, Entrepreneurs, and Business Visionaries, Revised Edition by : Charles Carey Jr.

Download or read book American Inventors, Entrepreneurs, and Business Visionaries, Revised Edition written by Charles Carey Jr. and published by Infobase Holdings, Inc. This book was released on 2020-03-01 with total page 578 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for the previous edition: "This fun-to-read source will add spice for economics and business classes..."—American Reference Books Annual "...worthy of inclusion in reference collections of public, academic, and high-school libraries. Its content is wide-ranging and its entries provide interesting reading."—Booklist "A concise introduction to American inventors and entrepreneurs, recommended for academic and public libraries."—Choice American Inventors, Entrepreneurs, and Business Visionaries, Revised Edition profiles more than 300 important Americans from colonial times to the present. Featuring such inventors and entrepreneurs as Thomas Edison and Madame C. J. Walker, this revised resource provides in-depth information on robber barons and their counterparts as well as visionaries such as Bill Gates. Coverage includes: Jeffrey Bezos Michael Bloomberg Sergey Brin and Larry Page Michael Dell Steve Jobs Estée Lauder T. Boone Pickens Russell Simmons Oprah Winfrey Mark Zuckerberg.

The Toilet Paper Entrepreneur

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Publisher : Toilet Paper Entrepreneur
ISBN 13 : 0981808204
Total Pages : 201 pages
Book Rating : 4.9/5 (818 download)

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Book Synopsis The Toilet Paper Entrepreneur by : Mike Michalowicz

Download or read book The Toilet Paper Entrepreneur written by Mike Michalowicz and published by Toilet Paper Entrepreneur. This book was released on 2008 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trying to start a business in this economy? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Whether you’re just starting out or have been at it for years, the Toilet Paper Entrepreneur's "get real", actionable approach to business is a much-needed swift kick in the pants.

The Entrepreneurial Instinct: How Everyone Has the Innate Ability to Start a Successful Small Business

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 0071797432
Total Pages : 224 pages
Book Rating : 4.0/5 (717 download)

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Book Synopsis The Entrepreneurial Instinct: How Everyone Has the Innate Ability to Start a Successful Small Business by : Monica Mehta

Download or read book The Entrepreneurial Instinct: How Everyone Has the Innate Ability to Start a Successful Small Business written by Monica Mehta and published by McGraw Hill Professional. This book was released on 2012-09-14 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock your innate entrepreneurial talents, take rewarding risks, and launch and run a successful business The Entrepreneurial Instinct explains that entrepreneurial success is not the result of education, IQ, access to capital, or even an earth-shattering business plan. Instead, it comes from the instincts that enable entrepreneurs to take risks for gain and utilize adaptable action-oriented business planning. The Entrepreneurial Instinct shows you how to tap into your innate abilities to become a financially successful entrepreneur. Monica Mehta is a Managing Principal at Seventh Capital, a New York-based investment firm where she is actively involved with the day-to-day operations of portfolio companies.

Disciplined Entrepreneurship

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118692284
Total Pages : 288 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Disciplined Entrepreneurship by : Bill Aulet

Download or read book Disciplined Entrepreneurship written by Bill Aulet and published by John Wiley & Sons. This book was released on 2013-08-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: 24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

Restaurant Business

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Publisher :
ISBN 13 :
Total Pages : 1496 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis Restaurant Business by :

Download or read book Restaurant Business written by and published by . This book was released on 1980-07 with total page 1496 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Lean Startup

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Author :
Publisher : Crown Currency
ISBN 13 : 0307887898
Total Pages : 337 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis The Lean Startup by : Eric Ries

Download or read book The Lean Startup written by Eric Ries and published by Crown Currency. This book was released on 2011-09-13 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

Wonder

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Author :
Publisher : MIT Press
ISBN 13 : 0262046490
Total Pages : 333 pages
Book Rating : 4.2/5 (62 download)

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Book Synopsis Wonder by : Frank C. Keil

Download or read book Wonder written by Frank C. Keil and published by MIT Press. This book was released on 2022-03-01 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: How we can all be lifelong wonderers: restoring the sense of joy in discovery we felt as children. From an early age, children pepper adults with questions that ask why and how: Why do balloons float? How do plants grow from seeds? Why do birds have feathers? Young children have a powerful drive to learn about their world, wanting to know not just what something is but also how it got to be that way and how it works. Most adults, on the other hand, have little curiosity about whys and hows; we might unlock a door, for example, or boil an egg, with no idea of what happens to make such a thing possible. How can grown-ups recapture a child’s sense of wonder at the world? In this book, Frank Keil describes the cognitive dispositions that set children on their paths of discovery and explains how we can all become lifelong wonderers. Keil describes recent research on children’s minds that reveals an extraordinary set of emerging abilities that underpin their joy of discovery—their need to learn not just the facts but the underlying causal patterns at the very heart of science. This glorious sense of wonder, however, is stifled, beginning in elementary school. Later, with little interest in causal mechanisms, and motivated by intellectual blind spots, as adults we become vulnerable to misinformation and manipulation—ready to believe things that aren’t true. Of course, the polymaths among us have retained their sense of wonder, and Keil explains the habits of mind and ways of wondering that allow them—and can enable us—to experience the joy of asking why and how.

The Fun of Being in A Start Up

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Author :
Publisher : Educreation Publishing
ISBN 13 :
Total Pages : 224 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Fun of Being in A Start Up by : Umesh Santoshkumar

Download or read book The Fun of Being in A Start Up written by Umesh Santoshkumar and published by Educreation Publishing. This book was released on 2017-04-12 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fun of being in a Startup resonates with the thoughts of Dr. Kalam, "It's only when we are faced with failure do we realize that these resources were always there within us. I never thought I would be writing a book in the first place. I never should have but after reading "Whatever you think, think the opposite" by Paul Arden my plans were put to actions through "Start-up". It took me 7 years to bring my whole experience through this book which is the blood & sweat from yesteryears. This book can accompany anyone who wants to start-up at the various levels of their journey. The endless Entrepreneurial opportunities in India need Entrepreneurs more than the people wanting to be an Entrepreneur. If you received this book as a gift from your friends/relatives/colleagues I am sure they love you more than you can imagine, take out some time to thank them. Also, give someone an opportunity to thank you by passing on this book. But before that make sure you read this book good enough to accompany them in Startup journey, it's time to build a community of Unicorns! In hope that this book hits you with what you want right now because, it's the right time to start! Reasons to Start –up now are Free Internet, access to funding, more freedom & flexibility, more support for business than ever, more contribution to India's Economy, more impact on the society or community. "INDIA needs YOU, W

American Dreams, American Nightmares

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Author :
Publisher : UNC Press Books
ISBN 13 : 1469671514
Total Pages : 318 pages
Book Rating : 4.4/5 (696 download)

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Book Synopsis American Dreams, American Nightmares by : Daniel Horowitz

Download or read book American Dreams, American Nightmares written by Daniel Horowitz and published by UNC Press Books. This book was released on 2022-11-22 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Two decades punctuated by the financial crisis of the Great Recession and the public health crisis of COVID-19 have powerfully reshaped housing in America. By integrating social, economic, intellectual, and cultural histories, this illuminating work shows how powerful forces have both reflected and catalyzed shifts in the way Americans conceptualize what a house is for, in an era that has laid bare the larger structures and inequities of the economy. Daniel Horowitz casts an expansive net over a wide range of materials and sources. He shows how journalists and anthropologists have explored the impact of global economic forces on housing while filmmakers have depicted the home as a theater where danger lurks as elites gamble with the fates of the less fortunate. Real estate workshops and popular TV networks like HGTV teach home buyers how to flip—or flop—while online platforms like Airbnb make it possible to play house in someone else's home. And as the COVID pandemic took hold, many who had never imagined living out every moment at home found themselves cocooned there thanks to corporations like Amazon, Zoom, and Netflix.

Tax and Wealth Strategies for Family Businesses

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Author :
Publisher : CCH
ISBN 13 : 9780808091448
Total Pages : 824 pages
Book Rating : 4.0/5 (914 download)

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Book Synopsis Tax and Wealth Strategies for Family Businesses by : Sheryl L. Rowling

Download or read book Tax and Wealth Strategies for Family Businesses written by Sheryl L. Rowling and published by CCH. This book was released on 2007-10 with total page 824 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tax and Wealth Strategies for Family Businesses is a one-stop reference for professional advisors of closely-held business owners--CPAs, attorneys, and sophisticated financial planners. It covers a range of tax and financial planning areas affecting entrepreneurs, their businesses, and their families. It is structured so that novice as well as the sophisticated practitioner will find useful advice and practical tools to guide their clients throughout the life cycle of a family business.

Social Content Marketing for Entrepreneurs

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Author :
Publisher : Business Expert Press
ISBN 13 : 163157213X
Total Pages : 286 pages
Book Rating : 4.6/5 (315 download)

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Book Synopsis Social Content Marketing for Entrepreneurs by : James M. Barry

Download or read book Social Content Marketing for Entrepreneurs written by James M. Barry and published by Business Expert Press. This book was released on 2014-12-30 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will provide a practical overview of how digital content, social media, and search engine optimization work together in driving website traf c and sales leads. The goal is to educate readers on the new mindset and social tech-nologies required to drive this traffic in a timely and non-intrusive way. Readers will benefit from a comprehensive but succinct overview of how social networking, search friendly blogging, trustworthy content, contextually-targeted online campaigns, and mobile marketing techniques are trans-forming companies that embrace inbound marketing. Unlike books that cover social media one platform or technology at a time, Social Content Marketing for Entrepreneurs is organized for readers to master elements of strategy in the order of their implementation. In so doing, it will help order the steps of professionals in the midst of launching new digital marketing initiatives as well as students tasked with completing social media marketing plans.