Doing Business Anywhere

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470149612
Total Pages : 226 pages
Book Rating : 4.4/5 (71 download)

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Book Synopsis Doing Business Anywhere by : Tom Travis

Download or read book Doing Business Anywhere written by Tom Travis and published by John Wiley & Sons. This book was released on 2007-07-27 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Through his principles of global trade and real-life examples, Tom Travis will help you find your seat at the globalization table. If you want to understand the universal themes for global expansion, read this book." --George Feldenkreis, Chairman and Chief Executive Officer, Perry Ellis International "Keeping your focus on high ethical standards as well as security, building solid personal relationships, and maintaining real openness while expecting the unexpected – these are good rules for anyone seeking to compete in a rapidly, and in many ways, radically changing global economy. This book has such good advice, and more." --Bill Brock, Former U.S. Trade Representative "Doing Business Anywhere is an excellent book for any business person who thinks global. The Tenets of Global Trade Travis outlines are the fundamental building blocks for global business. Read this book, then read it again." --Rodney M. Birkins Jr., Senior Vice President, Global Sourcing Design & Product Development, QVC Inc. "Doing Business Anywhere by Tom Travis captures that very unique perspective of the core issues and break-through thinking on global trade. Tom's great counsel and insight brings to light a perspective that is crucial to succeed in the challenges as well as issues related to global trade. Well done!" --Jerry Cook, VP Government and Trade Relations, Hanesbrands, Inc. "Anyone whose business relies on going global needs to read this book and understand its message. Tom Travis has artfully distilled the most important principles of international trade." --Ken Eaton, Former SR VP and Managing Director, Global Procurement, Wal-Mart Stores, Inc. "With his decades of international experience, only Tom Travis could have articulated global trade in such a clear, educational and enjoyable manner. Doing Business Anywhere is a must read for "every" business leader and manager." --Steven R. Walton, Chairman, Wing Tai International Apparel Group "Doing Business Anywhere clearly demonstrates that Tom Travis is a master of the game…his thoughtful guide to global trade and his clear prose make this a must read for anyone wanting to compete and succeed in the global economy." --Mark B. Rosenberg, Chancellor, State University System of Florida "As a professor, author, entrepreneur and consultant on the supply chain who has seen the supply chain evolve from a domestic practice to a global science I tip my hat to Tom Travis for condensing everything entrepreneurs and business leaders need to know about global trade into one concise and absorbing book. Tom rightly points out that because problems and road blocks can exist at every turn that integrating his Six Tenets of Global Trade into every aspect of your supply chain is critical to your success. This book is hard to put down as each of the tenets is presented in the context of real stories of global trade. Intriguing! Everyone in global trade should have Doing Business Anywhere on their bookshelf." --James A. Tompkins Ph.D., Chairman, CEO and Founder of Tompkins Associates., Inc. "Challenges and opportunities are an integral part of today’s international trade environment. Not only do we have to secure the trade supply chain but we also have to facilitate the movement of legitimate goods across borders. For those of us involved in this form of economic activity, whether we are from the public or private sector, it is vital that we recognize the importance of international trade to the economic prosperity of the world’s nations. Its catalytic role in alleviating poverty, enhancing financial stability, and promoting social well-being can never be under-estimated. As the author of this book, Tom Travis, so rightly says, we are all actively involved in global trade as we go about our daily lives whether we consciously know this or not. Globalization too is part and parcel of the international trade landscape and it is imperative that one learns to navigate this terrain if one wants to succeed in the business environment of the 21st century. This is exactly what this book sets out to do. It provides the reader with six tenets of global trade backed by clear explanations as to how they should be applied in real-world situations involving a wide range of role-players. The book is an indispensable guide to trans-national economic operators, global business leaders and others who are part of the international customs and trade community as it provides an arsenal of tools that will enrich the quality of doing business globally. From taking advantage of trade agreements, to protecting your brand at all costs, to maintaining high ethical standards, Tom Travis' incredible understanding of the business world and the issues that impact on the trade environment make him the ultimate business coach. Indeed, the book captures the essential ingredients that are necessary to make today’s business men and women excel and win. This essential guide is a global winner and I highly recommend it for its insight and value-added leadership." --Michel Danet, Secretary General, World Customs Organization "With his Six Tenets of Global Trade, author Tom Travis will help CEOs everywhere get it right when it comes to global trade. He lays out the most important aspects of trade that businesspeople—especially those of us in the apparel industry - need to know in order to be successful. It's not easy to manage the numerous elements involved in forging trust-based and profitable trade relationships - relationships that benefit everyone involved. This incisive book helps businesspeople achieve just that. His lessons on branding and social responsibility in particular are hugely valuable for anyone just entering the worldwide trade arena. And even if you've been around the global block a few times, you'll learn something new and thought provoking. Travis's book is an essential read for anyone expanding their horizons globally. " --Scott A. Edmonds, President & Chief Executive Officer, Chico's FAS, Inc. "This book overflows with many valuable lessons for anyone who wants a better understanding of how global trade is shaping our world. It's a delightful surprise to find a business book that takes such a comprehensive look at global trade. Tom Travis's examples and tenets show that for global trade to truly be positive it must create sustainability in all of the areas involved." --Pietra Rivoli, Author of The Travels of a T-Shirt in the Global Economy: An Economist Examines the Markets, Power, and Politics of World Trade

Your Portable Empire

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118039238
Total Pages : 260 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Your Portable Empire by : Pat O'Bryan

Download or read book Your Portable Empire written by Pat O'Bryan and published by John Wiley & Sons. This book was released on 2010-12-16 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Your Portable Empire "In a sea of snake oil and get-rich-quick nonsense about fast money on the Internet from people who haven't really done it, O'Bryan's book is a ship of sanity to an island of commonsense e-commerce? This works." —Mark Joyner, Wall Street Journal bestselling author of Simple.ology "The Internet has leveled the playing field, making it possible for anybody to start a business. O'Bryan, however, has given us the easy-to-follow instruction manual on how to first discover your niche and then build it into a big enterprise that can run itself from almost anywhere-all from his successful and proven formulas. A great book for anybody serious about a better quality of life." —Joseph Sugarman, Chairman, BluBlocker Sunglass Corporation "This amazing book can free all working people to make money doing what they truly love!" —Dr. Joe Vitale, author of The Attractor Factor and Zero Limits "I know O'Bryan as a friend and colleague. He has painstakingly put together a book, with no frills or fanfare, that straight-up shares his hard-won wisdom. May I urge you to get it and read it? Not only will you enjoy it-but once you act on what you learn, you can profit mightily as well. Why? Because what's in this book lets you stop making the victim's compromise on a daily basis-and start doing the victory dance, whenever you want!" —David Garfinkel, author of Advertising Headlines That Make You Rich "O'Bryan lives the portable empire, running his business from a laptop with a cigar and a glass of fine wine. There is no one better to be your guide as you create your own, because he's laid out every step for you in his inspiring and easy-to-read book. There is no need to be chained to a desk or locked in a cubicle, and your business can take you far beyond your kitchen table with the blueprint O'Bryan shares from his own successful journey." —Craig Perrine, www.maverickmarketer.com "Freedom-O'Bryan's new book makes you understand exactly how to obtain it and create the lifestyle of your dreams. Anyone who can go from being a dead-broke musician living in a mobile home to generating six figures in a single month is worth reading." —Bill Hibbler, coauthor of Meet and Grow Rich

Lifestyle Entrepreneur

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 161448628X
Total Pages : 192 pages
Book Rating : 4.6/5 (144 download)

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Book Synopsis Lifestyle Entrepreneur by : Jesse Krieger

Download or read book Lifestyle Entrepreneur written by Jesse Krieger and published by Morgan James Publishing. This book was released on 2014-03-01 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find success, freedom, and adventure—outside the nine-to-five grind . . . Lifestyle Entrepreneur provides a step-by-step framework to turn your interests and passions into products and services that add value for others—while supporting a lifestyle of novelty and adventure. Interwoven with stories and strategies for success, Lifestyle Entrepreneur inspires and instructs aspiring entrepreneurs on how to gain clarity on their identity and a vision for greatness. From a successful entrepreneur who has traveled to and lived in over thirty countries—as well as toured with a rock band, learned new languages, and climbed a volcano—this book offers such frameworks as the Discover Your Identity process and the Vision-MAP, to help you start designing your ideal lifestyle and learn how to leverage these interests and passions to create online businesses that are reflective and complementary to your life and business goals. “Carries you over the most important threshold in an entrepreneur’s life: From ‘I can’t’ to ‘I can.’” —Bryan Franklin, cocreator of Mind Money Meaning

Travel While You Work

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Author :
Publisher : CreateSpace
ISBN 13 : 9781516832842
Total Pages : 358 pages
Book Rating : 4.8/5 (328 download)

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Book Synopsis Travel While You Work by : Mish Slade

Download or read book Travel While You Work written by Mish Slade and published by CreateSpace. This book was released on 2015-08-15 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: All around the world, thousands of people are ditching the office and taking their working life on the road... Freelancers are packing up their laptops and setting up shop in Thai cafes and Spanish coworking spaces, while entire companies are realising that they can slash their costs and have happier employees by allowing them to work from wherever they want. Being able to see the world outside of a two-week vacation is pretty great, but it's not just about the travel. It's about doing away with all the constraints of office life - the commute, the cubicle, the bad coffee - and finding freedom in a more flexible way of working and living. Travel While You Work is your guide to how you can make this transition too - whether you're a freelancer or the head of your own company. Over the course of over 300 pages, you'll learn: The art of getting down to work fast in a new environment How to stay productive despite the hassles and distractions of travel Essential information about currencies and payments - including cross-currency payments Tips, tools and important principles for communicating with clients abroad A system for reliably hiring the best contractors and employees without meeting them in person How to manage a team when you're all in different locations ... And everything else you need to make "out of office" your permanent reality. Travel While You Work also contains interviews with 13 very different business owners and freelancers - everyone from a management consultant to a circus school owner - sharing their tips for how they make their business work from anywhere in the world. PLUS interviews with three travelling families who successfully balance entrepreneurship and education along with a life of travel. This book won't teach you how to start a business, or what business you should start. But if you want to take an existing business mobile (whether as a solo freelancer or the head of your own company), Travel While You Work will give you all the inspiration, resources and practical guidance you need.

Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 9780071638814
Total Pages : 288 pages
Book Rating : 4.6/5 (388 download)

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Book Synopsis Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business by : Emily Nagle Green

Download or read book Anywhere: How Global Connectivity is Revolutionizing the Way We Do Business written by Emily Nagle Green and published by McGraw Hill Professional. This book was released on 2009-09-25 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ubiquitous connectivity is the biggest revolution in business since the Internet—and this is the first strategic guide to harnessing its power Anywhere examines the far-reaching impact of what can only be termed a business revolution, and it explains how to build a strategy using global connectivity to generate new streams of revenue and, ultimately, dramatic business growth. President and CEO of Yankee Group, the industry authority on the business impact of global connectivity, Emily Nagle Green describes how best to steer business initiatives, partnerships, product development, customer service, target markets, and virtually every other aspect of a business in order to succeed in the Anywhere business environment. With Anywhere, businesses now have the ability to remain connected to customers 24/7, but only those that take advantage of this “ubiquitous connectivity” in a strategic way today will remain standing tomorrow. Anywhere combines extensive background information, tactical tools, and high-level advice that every forward-looking company needs in today’s fast-paced, highly competitive business environment.

Say Anything to Anyone, Anywhere

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Publisher : John Wiley & Sons
ISBN 13 : 111842042X
Total Pages : 256 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Say Anything to Anyone, Anywhere by : Gayle Cotton

Download or read book Say Anything to Anyone, Anywhere written by Gayle Cotton and published by John Wiley & Sons. This book was released on 2013-03-18 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The five steps to successful selling, negotiating, and managing multi-culturally Say Anything to Anyone, Anywhere gives readers five simple key guidelines to create rapport and organize strategies for success across different cultures. This book teaches to be proactive, not reactive, in your cross-cultural communications and shows how to use simple rapport tools to create trust with the cultures you work with or travel to. Learn how to organize productive interactions in person, on the phone, and by email. Discover interpersonal communication skills and virtual strategies that build strong relationships. Offers quick, accessible examples and clear guidelines about how to create an understanding between cultures Gives tips and strategies on how to communicate without offending Author Gayle Cotton is a Emmy Award Winner and a distinguished, highly sought after speaker, corporate trainer, and executive coach. This step-by-step guide to cross-cultural business will help you build strong relationships and manage successfully, no matter the cultural differences.

Doing Business in China

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Author :
Publisher : Psychology Press
ISBN 13 : 9780415310147
Total Pages : 292 pages
Book Rating : 4.3/5 (11 download)

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Book Synopsis Doing Business in China by : Tim Ambler

Download or read book Doing Business in China written by Tim Ambler and published by Psychology Press. This book was released on 2004 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: China may soon be the biggest economy in the world. This book is a practical guide to business practices, market conditions, negotiations, organizations, networks and the business environment in China. It is aimed specifically at Western and non-Chinese businesses and managers.

The Anywhere Operating System: How to Lead a Team and Run Your Business from Anywhere

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Publisher :
ISBN 13 : 9781087874241
Total Pages : 200 pages
Book Rating : 4.8/5 (742 download)

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Book Synopsis The Anywhere Operating System: How to Lead a Team and Run Your Business from Anywhere by : Luke Thomas

Download or read book The Anywhere Operating System: How to Lead a Team and Run Your Business from Anywhere written by Luke Thomas and published by . This book was released on 2021-07-13 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Anywhere Operating System provides a pragmatic guide on how to lead a team or run your business remotely.

Doing Business in Emerging Markets

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Publisher : SAGE
ISBN 13 : 9780761913757
Total Pages : 322 pages
Book Rating : 4.9/5 (137 download)

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Book Synopsis Doing Business in Emerging Markets by : S. Tamer Cavusgil

Download or read book Doing Business in Emerging Markets written by S. Tamer Cavusgil and published by SAGE. This book was released on 2002 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Doing Business in Emerging Markets: Entry and Negotiation Strategies is an authoritative and timely guide for executives who are contemplating business in these markets. Including numerous exhibits and real-world examples, the authors explore analysis and evaluation of market potential, management of the negotiation process, and the recognition of important regional business styles and cultural issues. Students and professors in MBA or Ph.D. programs in international management, marketing, and strategy will also find this an invaluable aid to understanding emerging markets.

Doing Business in India

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Publisher : Routledge
ISBN 13 : 1136895051
Total Pages : 296 pages
Book Rating : 4.1/5 (368 download)

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Book Synopsis Doing Business in India by : Pawan S. Budhwar

Download or read book Doing Business in India written by Pawan S. Budhwar and published by Routledge. This book was released on 2010-11-15 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: In response to the increasing interest in the growth and developments in the Indian economy, and the dynamic nature of the rapidly changing Indian business environment, this textbook is designed to provide a comprehensive guide to doing business in the Indian context. Written by academic experts in their respective fields, this book is divided into three parts: the Indian business context, conducting business in India, and India and the world. Key information is presented on a wide range of topics, including: Both the shortcomings and opportunities associated with the Indian business environment The economic development model in India Critical skills for negotiation and incentives for foreign investors, including case studies of Italian companies that have entered the Indian market in different ways Business culture in India, including particular customs and etiquette In addition to the pedagogical features, each chapter contains a set of key issues, and there is also a list of useful websites covering a wide range of business needs. This book introduces students to business in India, and will be also be of use to investors, organisations and managers who are already doing business, or intend to start one, in India.

Introduction to Doing Business in Mexico

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Author :
Publisher : Martinus Nijhoff Publishers
ISBN 13 : 9004638571
Total Pages : 321 pages
Book Rating : 4.0/5 (46 download)

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Book Synopsis Introduction to Doing Business in Mexico by : Mooz

Download or read book Introduction to Doing Business in Mexico written by Mooz and published by Martinus Nijhoff Publishers. This book was released on 2023-09-20 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This primer, based on the 4-volume treatise Doing Business in Mexico, gives you a brief but succinct overview of foreign investment limitations, tax considerations, labor relations, and environmental regulations in Mexico. Published under the Transnational Publishers imprint.

Doing Business in the New Latin America

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313383820
Total Pages : 292 pages
Book Rating : 4.3/5 (133 download)

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Book Synopsis Doing Business in the New Latin America by : Thomas H. Becker

Download or read book Doing Business in the New Latin America written by Thomas H. Becker and published by Bloomsbury Publishing USA. This book was released on 2010-11-18 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: This hands-on guide teaches executives of small and medium-size U.S. companies how to establish and maintain profitable business in Mexico, Central America, South America, and the Caribbean. Unlike the "old" Latin America, today's Latin America is both readily accessible to smaller North American companies and is being transformed into a bustling business environment. However, for those without a native, in-depth understanding of the emerging changes within today's Latin American marketplace and a grasp of the cultural implications at hand, doing business in Latin America can still be challenging for smaller U.S. exporters and importers. Doing Business in the New Latin America: Keys to Profit in America's Next-Door Markets, Second Edition serves as an insider's travel guide and trader's manual for understanding the region's market environment and best export sales opportunities in each of its countries. It lays the groundwork for finding and developing ideal prospects while avoiding pitfalls and foreigners' faux pas. Part I familiarizes readers with Latin America in general, profiling its nations from a business perspective; Part II explains how Latin American business attitudes developed from a historical perspective. The third section of the text focuses on the all-important art of making—and keeping—the deal.

An American's Guide to Doing Business in Latin America

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Publisher : Simon and Schuster
ISBN 13 : 1440514429
Total Pages : 272 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis An American's Guide to Doing Business in Latin America by : Lawrence W Tuller

Download or read book An American's Guide to Doing Business in Latin America written by Lawrence W Tuller and published by Simon and Schuster. This book was released on 2008-02-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Did you know this? In 2006, U.S. exporters shipped four and a half times as much product to Latin America as to China. Latin America has more than 500 million consumers ready to buy U.S. manufactured goods. Now is the time to enter this emerging new market-but doing business in Latin America is not always easy. In An American's Guide to Doing Business in Latin America, author and international trade expert Lawrence W. Tuller shows you how to determine market risk, select reliable Latin American partners, and use export-trading companies to grow your business opportunities. He also provides up-to-date facts on the politics of the region and U.S.-Latin American relations. Following Tuller's advice, you'll learn how to: Finance exports and direct investment Create advertising strategies Partner with Latin American companies Latin America is ripe and ready for American business and investment. Are you ready to cash in? This book includes detailed information on: Argentina, Bolivia, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Guyana, Honduras, Jamaica, Mexico, Nicaragua, Panama, Paraguay, Peru, Trinidad and Tobago, Uruguay, Venezuela

Getting to Plan B

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Publisher : Harvard Business Press
ISBN 13 : 1422152693
Total Pages : 224 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Getting to Plan B by : John Mullins

Download or read book Getting to Plan B written by John Mullins and published by Harvard Business Press. This book was released on 2009-09-08 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: You have a new venture in mind. And you've crafted a business plan so detailed it's a work of art. Don't get too attached to it. As John Mullins and Randy Komisar explain in Getting to Plan B, new businesses are fraught with uncertainty. To succeed, you must change the plan in real time as the inevitable challenges arise. In fact, studies show that entrepreneurs who stick slavishly to their Plan A stand a greater chance of failing-and that many successful businesses barely resemble their founders' original idea. The authors provide a rigorous process for stress testing your Plan A and determining how to alter it so your business makes money, solves customers' needs, and endures. You'll discover strategies for: -Identifying the leap-of-faith assumptions hidden in your plan -Testing those assumptions and unearthing why the plan might not work -Reconfiguring the five components of your business model-revenue model, gross margin model, operating model, working capital model, and investment model-to create a sounder Plan B. Filled with success stories and cautionary tales, this book offers real cases illustrating the authors' unique process. Whether your idea is for a start-up or a new business unit within your organization, Getting to Plan B contains the road map you need to reach success.

Doing Business in China

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Author :
Publisher : Routledge
ISBN 13 : 1317370805
Total Pages : 344 pages
Book Rating : 4.3/5 (173 download)

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Book Synopsis Doing Business in China by : Morgen Witzel

Download or read book Doing Business in China written by Morgen Witzel and published by Routledge. This book was released on 2016-12-19 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: China has changed dramatically since the first edition of Doing Business in China was published in 2000, but the second, third and now this fourth edition have kept pace with the rapid developments. China is now far more international but the fundamental business culture has not altered greatly. The new edition of this highly successful textbook offers Western and non-Chinese businesspeople a theoretical framework for the understanding of business practices, markets, negotiations, organizations, networks and the Chinese business context. Building on the strengths of the previous editions, the book provides a guide to market entry, managing operations and marketing in this unique social and cultural environment by including: Factors that lead to business success 14 new or revised case studies, including include windfarms, fine wines and new consultancy businesses Discussion of marketing issues, notably products, pricing, distribution, advertising and promotion Dos and don’ts when choosing business partners and negotiating Guides to further resources in local cultures to help businesses tailor their strategies to local conditions. Offering a fresh look at the evolving marketplaces and their interactions with government and the army, the fourth edition of Doing Business in China will continue to be the preferred text for international students of Chinese business and management studies and for practitioners with an eye on China.

Happy Customers Everywhere

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Author :
Publisher : St. Martin's Press
ISBN 13 : 1137000465
Total Pages : 256 pages
Book Rating : 4.1/5 (37 download)

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Book Synopsis Happy Customers Everywhere by : Bernd Schmitt

Download or read book Happy Customers Everywhere written by Bernd Schmitt and published by St. Martin's Press. This book was released on 2012-04-24 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every business knows that the best customer is a happy customer. They return again and again, bring their friends and family, and deliver tons of free advertising via word of mouth and social media. But in order to grow that loyal base, you must be keenly aware of your customers' needs and preferences. Drawing on the latest research in the exploding field of positive psychology, Columbia Business School professor Bernd Schmitt offers three unique approaches any business can use to turning a casual customer into a committed fan: • The Feel-Good Method: Use the experience of pleasure and positive emotion to hook new customers, and watch those feel-good moments transform an impulsive buyer into a committed loyalist. • The Values-and-Meaning Method: Attract passionate customers by appealing to their core values, like being socially responsible, protecting the environment, or living a simple life • The Engagement Method: Get customers to notice a unique or limited offer, immerse them in the experience, and have them share it with friends and family. Schmitt shows marketers, brand managers, and entrepreneurs how to design an authentic and successful campaign that will reach, grow, and sustain a devoted base of customers.

Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 007160586X
Total Pages : 368 pages
Book Rating : 4.0/5 (716 download)

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Book Synopsis Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset by : Charlene Solomon

Download or read book Managing Across Cultures: The 7 Keys to Doing Business with a Global Mindset written by Charlene Solomon and published by McGraw Hill Professional. This book was released on 2009-05-15 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: hether you run a giant corporation or work in a small business, it’s more than likely that you regularly deal with people of different cultures—from customers and suppliers to salespeople and colleagues. It simply can’t be overstated: You will have trouble succeeding in business today if you don’t appreciate and know how to actively manage global cultural diversity. Managing Across Cultures examines why people around the world behave as they do and provides actionable tactics for succeeding in today’s global business environment. Experts in the field of cross-cultural training, Michael Schell and Charlene Solomon describe seven readily recognizable behaviors and explain what they mean, how to interpret them, and most importantly, how to respond to them. Managing Across Cultures is filled with case studies illustrating the importance of understanding and dealing with cultural differences in all aspects of business. You’ll learn how: Intel’s powerful global corporate culture is a critical element of its historic success Colgate-Palmolive integrates cultural understanding into its global marketing programs GE adapts its effective management style to local business cultures You’ll also find out how underestimating cultural influence caused serious problems for organizations like DaimlerChrysler and Wal-Mart. Managing Across Cultures takes you far beyond other books that simply catalog the customs, gestures, and language vagaries of other cultures. This in-depth, strategic guide will help in every facet of business—from hiring and motivating employees to developing winning sales pitches and marketing campaigns.