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Business Research Sources
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Book Synopsis Advances in Global Marketing by : Leonidas C. Leonidou
Download or read book Advances in Global Marketing written by Leonidas C. Leonidou and published by Springer. This book was released on 2017-10-20 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internationalization process, international buyer-seller relationships, corporate social responsibility, and international marketing performance. With both theoretical and empirical contributions by prominent researchers from all over the world, the book highlights and advances extant knowledge on global marketing and offers recommendations for future research. It builds a useful reference for scholars, doctoral researchers, and senior students in international marketing/business.
Book Synopsis Guide to Reference in Business and Economics by : Steven W. Sowards
Download or read book Guide to Reference in Business and Economics written by Steven W. Sowards and published by American Library Association. This book was released on 2014 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on print and electronic sources that are key to business and economics reference, this work is a must-have for every reference desk. Readers will find sources of information on such topics asBusiness lawE-commerceInternational businessManagement of information systemsOccupations and careersMarket researchGuide to Reference is used internationally as the “source of first resort” for identifying information and training reference professionals, and this book will help connect librarians and researchers to the most relevant sources of information on business and economics.
Download or read book Business Information Guide written by and published by . This book was released on 1984 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Business Information Sources by : Lorna M. Daniells
Download or read book Business Information Sources written by Lorna M. Daniells and published by Univ of California Press. This book was released on 1993 with total page 754 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the reference work that librarians and business people have been waiting for--Lorna Daniells's updated guide to selected business books and reference sources. Completely revised, with the best, most recent information available, this edition contains several new sections covering such topics as competitive intelligence, economic and financial measures, and health care marketing. Handbooks, bibliographies, indexes and abstracts, online databases, dictionaries, directories, statistical sources, and periodicals are also included. Speedy access to up-to-date information is essential in the competitive, computerized business world. This classic guide will be indispensable to anyone doing business research today.
Book Synopsis Successful Business Research by : Rhonda M. Abrams
Download or read book Successful Business Research written by Rhonda M. Abrams and published by . This book was released on 2006 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating or growing a successful business depends on finding critical numbers, including market size and growth, sales numbers, and more. This distinctive book, paired with a helpful CD, guides readers through each step of the online research process.
Book Synopsis The Business Library and how to Use it by : Ernest L. Maier
Download or read book The Business Library and how to Use it written by Ernest L. Maier and published by . This book was released on 1996 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This newly revised and updated edition (formerly titled "How To Use the Business Library"), the first in 12 years, is a key to timely and relevant business information. Written by two marketing professors and two librarians, this work is divided into four main sections: Introduction to Business Research and the Library; Research Strategies and General Sources of Business Information; Sources of Business Information; and Using What You've Learned. Each of the 16 chapters features an introduction to the topic, an in-depth descriptive list of relevant sources, and research tasks the sources can be used to perform. Expanding coverage on new and emerging technologies in business sources, this edition also provides new methods of accessing this information. Additionally, subject, author/title, organization, and association indexes have been included as well as more international sources, databases, and government publications. The final chapter/section guides the reader through the preparation of a research-based business report. A necessary purchase for academic libraries and very useful in public libraries.
Book Synopsis Making Sense of Business Reference by : Celia Ross
Download or read book Making Sense of Business Reference written by Celia Ross and published by American Library Association. This book was released on 2020-07-15 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the guide to keep at your side when serving business students, job-seekers, investors, or entrepreneurs in your library.
Download or read book Industrial Arts Index written by and published by . This book was released on 1923 with total page 1528 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Encyclopedia of Small Business by : Arsen Darnay
Download or read book Encyclopedia of Small Business written by Arsen Darnay and published by Gale Cengage. This book was released on 2007 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains over six hundred alphabetically arranged entries that provide information on various aspects of small business, covering human resources, production and productivity, financial activities, marketing, legal issues, and many other topics.
Book Synopsis Market Research Sources by : United States. Bureau of Foreign and Domestic Commerce
Download or read book Market Research Sources written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1927 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Market Research Sources, 1940 by : United States. Bureau of Foreign and Domestic Commerce
Download or read book Market Research Sources, 1940 written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1940 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Market Research Sources by : Rachel Bretherton
Download or read book Market Research Sources written by Rachel Bretherton and published by . This book was released on 1938 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Research on Main Street by : Marcy Phelps
Download or read book Research on Main Street written by Marcy Phelps and published by Cyberage Books. This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In addition to offering her own hard-won expertise, Phelps shares advice and techniques from her fellow business researchers. You'll learn proven strategies for finding quality information about local business and economic conditions, issues, and outlooks. Visit the book's companion website at ResearchOnMainStreet.com for links, updates, and more. --Book Jacket.
Book Synopsis Encyclopedia of Major Marketing Strategies by : Matthew Miskelly
Download or read book Encyclopedia of Major Marketing Strategies written by Matthew Miskelly and published by . This book was released on 2019 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: A continuation of Encyclopedia of Major Marketing Campaigns (1999,2007, 2013), this volume expands its international coverage through its 100 essays covering some of the top global and emerging brands that appeared from 2014 to 2018. Essays are aligned to the strategic marketing framework, ensuring that the marketing strategies covered can easily be utilized in an academic environment as case studies, or illustrative examples often described as "war stories" by professors.
Book Synopsis Directory of Business Information Resources by : Grey House Publishing
Download or read book Directory of Business Information Resources written by Grey House Publishing and published by Universal Reference Publications. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: With over 1,000 new listings and more than 12,000 updates, this 2005 edition of The Directory of Business Information Resources is the most up-to-date source for contacts in over 98 business areas - from advertising and agriculture to utilities and wholesalers. This carefully researched volume details: the Associations representing each industry; the Newsletters that keep members current; the Magazines, Journals and Special Issues that are important to the trade, the Conventions that are "must attends," along with the Databases, Directories and Industry Web Sites that provide access to must-have marketing resources. The 21,000+ detailed, informative entries in The Directory of Business Information Resources include contact names, phone & fax numbers, web sites and e-mail addresses along with descriptions, membership information, ordering details and more. The Directory of Business Information Resources contains two indexes: Entry Index and Publisher Index. This one-volume resource is a gold mine of information and would be a welcome addition to any reference collection.
Book Synopsis Business Research Sources by : F. Patrick Butler
Download or read book Business Research Sources written by F. Patrick Butler and published by Irwin Professional Publishing. This book was released on 1999 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed primarily as a resourcebook, this text is intended for use as either a supplement or a "stand alone" book in a variety of courses including business research methods, marketing research, business communications, introduction to management and introduction to business.
Book Synopsis International Business Research by : James P. Neelankavil
Download or read book International Business Research written by James P. Neelankavil and published by Routledge. This book was released on 2015-02-12 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: As more and more companies enter the global business arena, it is critical that they acquire relevant information specific to their industry and the country that they wish to enter. This book explains how to perform accurate, timely, and appropriate research to make informed strategic decisions. The chapters of "International Business Research" follow the overall research process - defining the research problem, explanation of research methodologies, data analysis, report writing and dissemination. The book presents methodologies for most functional areas and can be used as a research tool for the broad international business field. It includes in-chapter learning objectives, exercises, summaries, boxed inserts, and a detailed glossary. In addition, a sample data disk is bound into each copy of the book.
