Working with Multimodality

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Author :
Publisher : Routledge
ISBN 13 : 0415676231
Total Pages : 194 pages
Book Rating : 4.4/5 (156 download)

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Book Synopsis Working with Multimodality by : Jennifer Rowsell

Download or read book Working with Multimodality written by Jennifer Rowsell and published by Routledge. This book was released on 2013 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beginning with theory, focusing on insider stories about modes, how they work, and how to work with them, then concluding with the implications and application of such information, this text brings the multiple modes together into an integrated theory of multimodality.

Working with Multimodality

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Author :
Publisher :
ISBN 13 : 9780415676205
Total Pages : 173 pages
Book Rating : 4.6/5 (762 download)

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Book Synopsis Working with Multimodality by : Jennifer Rowsell

Download or read book Working with Multimodality written by Jennifer Rowsell and published by . This book was released on 2013 with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today¿s digital world, we have multiple modes of meaning-making: sounds, images, hypertexts. Yet, within literacy education, even ¿new¿ literacies, we know relatively little about how to work with and produce modally complex texts. In Working with Multimodality, Jennifer Rowsell focuses on eight modes: words, images, sounds, movement, animation, hypertext, design and modal learning. Throughout the book each mode is illustrated by cases studies based on the author¿s interviews with thirty people, who have extensive experience working with a mode in their field. From a song writer to a well known ballet dancer, these people all discuss what it means to do multimodality well. This accessible textbook brings the multiple modes together into an integrated theory of multimodality. Step-by-step, beginning with theory then exploring modes and how to work with them, before concluding with how to apply this in an investigation, each stage of working with multimodality is covered. Working with Multimodality will help students and scholars to: ¿ Think about specific modes and how they function ¿ Consider the implications for multimodal meaning-making ¿ Become familiar with conventions and folk knowledge about given modes ¿ Apply this same knowledge to their own production of media texts in classrooms Assuming no prior knowledge about multimodality and its properties, Working with Multimodality is designed to appeal to advanced undergraduate and postgraduate students interested in how learning and innovation is different in a digital and media age and is an essential textbook for courses in literacy, new media and multimodality within applied linguistics , education and communication studies.

Working with Multimodality

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Author :
Publisher : Routledge
ISBN 13 : 1135097666
Total Pages : 194 pages
Book Rating : 4.1/5 (35 download)

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Book Synopsis Working with Multimodality by : Jennifer Rowsell

Download or read book Working with Multimodality written by Jennifer Rowsell and published by Routledge. This book was released on 2013-01-03 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s digital world, we have multiple modes of meaning-making: sounds, images, hypertexts. Yet, within literacy education, even ‘new’ literacies, we know relatively little about how to work with and produce modally complex texts. In Working with Multimodality, Jennifer Rowsell focuses on eight modes: words, images, sounds, movement, animation, hypertext, design and modal learning. Throughout the book each mode is illustrated by cases studies based on the author’s interviews with thirty people, who have extensive experience working with a mode in their field. From a song writer to a well known ballet dancer, these people all discuss what it means to do multimodality well. This accessible textbook brings the multiple modes together into an integrated theory of multimodality. Step-by-step, beginning with theory then exploring modes and how to work with them, before concluding with how to apply this in an investigation, each stage of working with multimodality is covered. Working with Multimodality will help students and scholars to: • Think about specific modes and how they function • Consider the implications for multimodal meaning-making • Become familiar with conventions and folk knowledge about given modes • Apply this same knowledge to their own production of media texts in classrooms Assuming no prior knowledge about multimodality and its properties, Working with Multimodality is designed to appeal to advanced undergraduate and postgraduate students interested in how learning and innovation is different in a digital and media age and is an essential textbook for courses in literacy, new media and multimodality within applied linguistics , education and communication studies.

Multimodality

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Author :
Publisher : Taylor & Francis
ISBN 13 : 0415320607
Total Pages : 234 pages
Book Rating : 4.4/5 (153 download)

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Book Synopsis Multimodality by : Gunther R. Kress

Download or read book Multimodality written by Gunther R. Kress and published by Taylor & Francis. This book was released on 2010 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gunther Kress, a pioneer in the field of multimodality and the co-author of the bestselling Reading Images, produces a comprehensive theoretical framework for the study of the topic providing sample analyses and suggestions for further reading.

Multimodality, Learning and Communication

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Author :
Publisher : Routledge
ISBN 13 : 1317418433
Total Pages : 170 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Multimodality, Learning and Communication by : Jeff Bezemer

Download or read book Multimodality, Learning and Communication written by Jeff Bezemer and published by Routledge. This book was released on 2015-11-19 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of signmakers and their meaning-making in museums, hospitals, schools and the home environment. By analyzing video recordings, photographs, screenshots and print materials, Jeff Bezemer and Gunther Kress go well beyond the comfortable domains of traditional sites of (social) semiotic and multimodal research. They steer away from spurious invention and naming of ever more new and exciting domains, focusing instead on fundamentals in assembling a set of tools for current tasks: namely, describing and analyzing learning and communication in the contemporary world as one integrated field. The theory outlined in the book is grounded in the findings of the authors’ wide-ranging empirical investigations. Each chapter evaluates the work that is being done and has been done, challenging accepted wisdom and standing much of it on its head. With extensive illustrations and many examples presented to show the reach and applicability of the theory, this book is essential reading for all those working in multimodality, semiotics, applied linguistics and related areas. Images from the book are also available to view online at www.routledge.com/9780415709620/

Multimodal Texts in Disciplinary Education

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Author :
Publisher : Springer Nature
ISBN 13 : 3030639606
Total Pages : 132 pages
Book Rating : 4.0/5 (36 download)

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Book Synopsis Multimodal Texts in Disciplinary Education by : Kristina Danielsson

Download or read book Multimodal Texts in Disciplinary Education written by Kristina Danielsson and published by Springer Nature. This book was released on 2021-06-30 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book provides an introduction to multimodality and the role of multimodal texts in today’s education. Presenting a comprehensive framework for analysing and working with multimodal texts in disciplinary education, it serves as a tool for researchers and teachers alike. The second part of the book focuses on sample analyses of a variety of educational texts for different age groups and from different disciplines, including games and online resources. The authors also comment on the specific challenges of each text, and how teachers can discuss such texts with their students to enhance both their understanding of the content and their multimodal literacy. The book is intended for researchers in fields like education and multimodal studies, and for teacher educators, regardless of school subject or age group. With the combined perspectives on text analysis and implications for education, the book addresses the needs of teachers who want to work with multimodal aspects of texts in education in informed ways, but lack the right tools for such work.

Multimodality

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Author :
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110480042
Total Pages : 424 pages
Book Rating : 4.1/5 (14 download)

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Book Synopsis Multimodality by : John Bateman

Download or read book Multimodality written by John Bateman and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-04-10 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides the first foundational introduction to the practice of analysing multimodality, covering the full breadth of media and situations in which multimodality needs to be a concern. Readers learn via use cases how to approach any multimodal situation and to derive their own specifically tailored sets of methods for conducting and evaluating analyses. Extensive references and critical discussion of existing approaches from many disciplines and in each of the multimodal domains addressed are provided. The authors adopt a problem-oriented perspective throughout, showing how an appropriate foundation for understanding multimodality as a phenomenon can be used to derive strong methodological guidance for analysis as well as supporting the adoption and combination of appropriate theoretical tools. Theoretical positions found in the literature are consequently always related back to the purposes of analysis rather than being promoted as valuable in their own right. By these means the book establishes the necessary theoretical foundations to engage productively with today’s increasingly complex combinations of multimodal artefacts and performances of all kinds.

Multimodality and Social Semiosis

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Author :
Publisher : Routledge
ISBN 13 : 1136726780
Total Pages : 314 pages
Book Rating : 4.1/5 (367 download)

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Book Synopsis Multimodality and Social Semiosis by : Margit Böck

Download or read book Multimodality and Social Semiosis written by Margit Böck and published by Routledge. This book was released on 2013-07-24 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gunther Kress, one of the founders of social semiotics and multimodality, has made lasting contributions to these fields through his work in semiotics and meaning-making; power and identity; agency, design, production; and pedagogy and learning; in varied sites of transformation. This book brings together leading scholars in a variety of disciplines, including social semiotics, pedagogy, linguistics, media and communication studies, new literacy studies, ethnography, academic literacy, literary criticism and, more recently, medical/clinical education, to examine and build upon his work. This disciplinary diversity is evidence of the ways in which Kress' work has influenced and been influenced by a wide range of academic work and intellectual endeavors and how it has been used to lay foundations for theory-building and concept development in a varied yet connected range of areas. The individual contributions to the book pick up the threads of the often collaborative work of the authors with Kress; they show how these approaches were subsequently developed and discuss what future trajectories the authors see for them.

Introduction to Multimodal Analysis

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1350069167
Total Pages : 256 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Introduction to Multimodal Analysis by : Per Ledin

Download or read book Introduction to Multimodal Analysis written by Per Ledin and published by Bloomsbury Publishing. This book was released on 2020-01-09 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Multimodal Analysis is a unique and accessible textbook that critically explains this ground-breaking approach to visual analysis. Now thoroughly revised and updated, the second edition reflects the most recent developments in theory and shifts in communication, outlining the tools for analysis and providing a clear model that students can follow. Chapters on colour, typography, framing and composition contain fresh, contemporary examples, ranging from product packaging and website layouts to film adverts and public spaces, showing how design elements make up a visual language that is used to communicate with the viewer. The book also includes two new chapters on texture and diagrams, as well as a helpful image index so students can clearly understand how images and multimodal texts can be analysed from different perspectives. Featuring chapter summaries, student activities and a companion website hosting all images in full colour, this new edition remains an essential guide for students studying multimodality within visual communication in linguistics, media and cultural studies, critical discourse analysis or journalism studies.

Introducing Multimodality

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Author :
Publisher : Routledge
ISBN 13 : 1317269780
Total Pages : 231 pages
Book Rating : 4.3/5 (172 download)

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Book Synopsis Introducing Multimodality by : Carey Jewitt

Download or read book Introducing Multimodality written by Carey Jewitt and published by Routledge. This book was released on 2016-03-22 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: This accessible introduction to multimodality illuminates the potential of multimodal research for understanding the ways in which people communicate. Readers will become familiar with the key concepts and methods in various domains while learning how to engage critically with the notion of multimodality. The book challenges widely held assumptions about language and presents the practical steps involved in setting up a multimodal study, including: formulating research questions collecting research materials assessing and developing methods of transcription considering the ethical dimensions of multimodal research. A self-study guide is also included, designed as an optional stand-alone resource or as the basis for a short course. With a wide range of examples, clear practical support and a glossary of terms, Introducing Multimodality is an ideal reference for undergraduate and postgraduate students in multimodality, semiotics, applied linguistics and media and communication studies. Online materials, including colour images and more links to relevant resources, are available on the companion website at www.routledge.com/cw/jewitt and the Routledge Language and Communication Portal.

Multimodal Literacy

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Author :
Publisher : New Literacies and Digital Epistemologies
ISBN 13 : 9780820452241
Total Pages : 0 pages
Book Rating : 4.4/5 (522 download)

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Book Synopsis Multimodal Literacy by : Carey Jewitt

Download or read book Multimodal Literacy written by Carey Jewitt and published by New Literacies and Digital Epistemologies. This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Multimodal Literacy challenges dominant ideas around language, learning, and representation. Using a rich variety of examples, it shows the range of representational and communicational modes involved in learning through image, animated movement, writing, speech, gesture, or gaze. The effect of these modes on learning is explored in different sites including formal learning across the curriculum in primary, secondary, and higher education classrooms, as well as learning in the home. The notion of literacy and learning as a primary linguistic accomplishment is questioned in favor of the multimodal character of learning and literacy. By illustrating how a range of modes contributes to the shaping of knowledge and what it means to be a learner, Multimodal Literacy provides a multimodal framework and conceptual tools for a fundamental rethinking of literacy and learning.

Toward a Composition Made Whole

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Author :
Publisher : University of Pittsburgh Pre
ISBN 13 : 0822977788
Total Pages : 202 pages
Book Rating : 4.8/5 (229 download)

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Book Synopsis Toward a Composition Made Whole by : Jody Shipka

Download or read book Toward a Composition Made Whole written by Jody Shipka and published by University of Pittsburgh Pre. This book was released on 2011-04-30 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: To many academics, composition still represents typewritten texts on 8.5” x 11” pages that follow rote argumentative guidelines. In Toward a Composition Made Whole, Jody Shipka views composition as an act of communication that can be expressed through any number of media and as a path to meaning-making. Her study offers an in-depth examination of multimodality via the processes, values, structures, and semiotic practices people employ everyday to compose and communicate their thoughts. Shipka counters current associations that equate multimodality only with computer, digitized, or screen-mediated texts, which are often self-limiting. She stretches the boundaries of composition to include a hybridization of aural, visual, and written forms. Shipka analyzes the work of current scholars in multimodality and combines this with recent writing theory to create her own teaching framework. Among her methods, Shipka employs process-oriented reflection and a statement of goals and choices to prepare students to compose using various media in ways that spur their rhetorical and material awareness. They are encouraged to produce unusual text forms while also learning to understand the composition process as a whole. Shipka presents several case studies of students working in multimodal composition and explains the strategies, tools, and spaces they employ. She then offers methods to critically assess multimodal writing projects. Toward a Composition Made Whole challenges theorists and compositionists to further investigate communication practices and broaden the scope of writing to include all composing methods. While Shipka views writing as crucial to discourse, she challenges us to always consider the various purposes that writing serves.

Multimodality and Genre

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Author :
Publisher : Springer
ISBN 13 : 023058232X
Total Pages : 312 pages
Book Rating : 4.2/5 (35 download)

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Book Synopsis Multimodality and Genre by : J. Bateman

Download or read book Multimodality and Genre written by J. Bateman and published by Springer. This book was released on 2008-04-17 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.

Translation and Multimodality

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Author :
Publisher : Routledge
ISBN 13 : 1000681440
Total Pages : 210 pages
Book Rating : 4.0/5 (6 download)

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Book Synopsis Translation and Multimodality by : Monica Boria

Download or read book Translation and Multimodality written by Monica Boria and published by Routledge. This book was released on 2019-10-17 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Translation and Multimodality: Beyond Words is one of the first books to explore how translation needs to be redefined and reconfigured in contexts where multiple modes of communication, such as writing, images, gesture, and music, occur simultaneously. Bringing together world-leading experts in translation theory and multimodality, each chapter explores important interconnections among these related, yet distinct, disciplines. As communication becomes ever more multimodal, the need to consider translation in multimodal contexts is increasingly vital. The various forms of meaning-making that have become prominent in the twenty-first century are already destabilising certain time-honoured translation-theoretic paradigms, causing old definitions and assumptions to appear inadequate. This ground-breaking volume explores these important issues in relation to multimodal translation with examples from literature, dance, music, TV, film, and the visual arts. Encouraging a greater convergence between these two significant disciplines, this text is essential for advanced students and researchers in Translation Studies, Linguistics, and Communication Studies.

Multimodality, Poetry and Poetics

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Author :
Publisher : Routledge
ISBN 13 : 1315523876
Total Pages : 316 pages
Book Rating : 4.3/5 (155 download)

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Book Synopsis Multimodality, Poetry and Poetics by : Richard Andrews

Download or read book Multimodality, Poetry and Poetics written by Richard Andrews and published by Routledge. This book was released on 2018-04-27 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking work takes multimodality studies in a new direction by applying multimodal approaches to the study of poetry and poetics. The book examines poetry’s visual and formal dimensions, applying framing theory to such case studies as Aristotle’s Poetics and Robert Lowell’s "The Heavenly Rain", to demonstrate both the implied, due to the form’s unique relationship with structure, imagery, and rhythm, and explicit forms of multimodality at work, an otherwise little-explored research strand of multimodality studies. The volume explores the theoretical implications of a multimodal approach to poetry and poetics to other art forms and fields of study, making this essential reading for students and scholars working at the intersection of language and communication, including multimodality, discourse analysis, and interdisciplinary literary studies.

Multimodality and Identity

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Author :
Publisher : Routledge
ISBN 13 : 1000408647
Total Pages : 152 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Multimodality and Identity by : Theo van Leeuwen

Download or read book Multimodality and Identity written by Theo van Leeuwen and published by Routledge. This book was released on 2021-07-28 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together the work of leading theorist, Theo van Leeuwen, on typography, colour, texture, sound and movement, and shows how they are used to communicate identity, both corporate and individual. The book provides a detailed approach to analysing the key elements of multimodal style, and shows how these can be applied to a wide range of domains, including typography, product design, architecture, and animation films. Combining sociological insights into contemporary forms of identity with multimodal approaches to analysing how these identities are expressed, the text is richly illustrated with examples from fashion, the built environment, logos, modern art and more. With sample analyses, this user-friendly text provides clear methods for analysis and creative strategies for the practice of multimodal communication. Providing an invaluable toolkit to analysing the key elements of multimodal design and the way they work together, this book is essential reading for students, teachers and researchers in the field of multimodal communication, whether in communication studies, linguistics, design studies, media studies or the arts.

Multiliteracy Centers

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Author :
Publisher : Hampton Press (NJ)
ISBN 13 : 9781572738980
Total Pages : 0 pages
Book Rating : 4.7/5 (389 download)

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Book Synopsis Multiliteracy Centers by : David Michael Sheridan

Download or read book Multiliteracy Centers written by David Michael Sheridan and published by Hampton Press (NJ). This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last decade, colleges and universities have begun to pay significant attention to "multimodal rhetoric" --rhetoric that uses not just words, but a wide range of compositional elements, including still images, moving images, charts, graphs, illustrations, animations, layout schemes, colors, music, ambient noises, and other media components. This book explores how multimodal rhetoric may prompt foundational changes in writing centers, which have proven themselves, over the last several decades, to be a highly effective means of providing peer-based support for writers. Bringing together the insights and experiences of ten researcher-practitioners working in a diverse range of institutional contexts, the chapters collected here explore the transformations potentially involved in this shift to multimodality, including changes in the way centers configure space, the way they allocate resources, the way they train peer consultants, and the way they interact with other units on campus and with communities beyond campus. Theoretical exploration is balanced with discussions of pragmatic concerns that emerge from contributors' lived experiences. To confront the intellectual and practical challenges of integrating multimodal rhetoric into writing center work, contributors draw not only on writing center theory and the broader field of composition and rhetoric, but also on an eclectic mix of theoretical frameworks taken from other fields, including actor network theory, design, and property law. --Book Jacket.