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Author : Larry Rottmann
Publisher :
ISBN 13 :
Total Pages : 140 pages
Book Rating : 4.3/5 (91 download)
Download or read book Winning Hearts & Minds: War Poems by Vietnam Veterans written by Larry Rottmann and published by . This book was released on 1972 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of poems by Vietnam War veterans.
Author : Hannah Gurman
Publisher : New Press, The
ISBN 13 : 1595588256
Total Pages : 306 pages
Book Rating : 4.5/5 (955 download)
Download or read book Hearts and Minds written by Hannah Gurman and published by New Press, The. This book was released on 2013-10-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first book of its kind, Hearts and Minds is a scathing response to the grand narrative of U.S. counterinsurgency, in which warfare is defined not by military might alone but by winning the "hearts and minds" of civilians. Dormant as a tactic since the days of the Vietnam War, in 2006 the U.S. Army drafted a new field manual heralding the resurrection of counterinsurgency as a primary military engagement strategy; counterinsurgency campaigns followed in Iraq and Afghanistan, despite the fact that counterinsurgency had utterly failed to account for the actual lived experiences of the people whose hearts and minds America had sought to win. Drawing on leading thinkers in the field and using key examples from Malaya, the Philippines, Vietnam, El Salvador, Iraq, and Afghanistan, Hearts and Minds brings a long-overdue focus on the many civilians caught up in these conflicts. Both urgent and timely, this important book challenges the idea of a neat divide between insurgents and the populations from which they emerge—and should be required reading for anyone engaged in the most important contemporary debates over U.S. military policy.
Author : Robert J. Wilensky
Publisher : Texas Tech University Press
ISBN 13 : 9780896725324
Total Pages : 256 pages
Book Rating : 4.7/5 (253 download)
Download or read book Military Medicine to Win Hearts and Minds written by Robert J. Wilensky and published by Texas Tech University Press. This book was released on 2004 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Most important, there is no evidence that the good will built by U.S. doctors transferred to the South Vietnamese forces, and in fact the opposite may have been true: American programs may have emphasized the inability of the South Vietnamese government to provide basic health care to its own people. Furthermore, the programs may have demonstrated to Vietnamese civilians that foreign soldiers cared more for them than their own troops did. If that is the case, the programs actually did more harm than good in the attempt to win hearts and minds."--BOOK JACKET.
Author : Terry J. Mitchell
Publisher :
ISBN 13 : 9780692148419
Total Pages : 360 pages
Book Rating : 4.1/5 (484 download)
Download or read book To Win Hearts and Minds written by Terry J. Mitchell and published by . This book was released on 2018-08 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a military memoir detailing the life and service of the author, which included a dual career with the U.S. Courts and the U.S. Army Reserve. He enlisted in the Army after college, served in Vietnam, joined the Army Reserve and received a direct commission. He later served in Somalia, Bosnia, and Iraq before retiring as a colonel.
Author : David S. Gilbert-Smith
Publisher :
ISBN 13 : 9781904018537
Total Pages : 164 pages
Book Rating : 4.0/5 (185 download)
Download or read book Winning Hearts and Minds written by David S. Gilbert-Smith and published by . This book was released on 2003 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leadership is the means by which all life, be it animal or human, survives and achieves in the world. Without it, we would simply descend into anarchy and chaos. This title describes the path to successful leadership, including methods and ideals towards self-development.
Author : Kumar Ramakrishna
Publisher : Routledge
ISBN 13 : 1136602755
Total Pages : 330 pages
Book Rating : 4.1/5 (366 download)
Download or read book Emergency Propaganda written by Kumar Ramakrishna and published by Routledge. This book was released on 2013-04-15 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sheds new light on the hitherto neglected years of the Emergency (1955-58) demonstrating how it was British propaganda which decisively ended the shooting war in December 1958. The study argues for a concept of 'propaganda' that embraces not merely 'words' in the form of film, radio and leaflets but also 'deeds'.
Author : Dan Hill
Publisher : Adams Business & Professional
ISBN 13 : 9781592981823
Total Pages : 0 pages
Book Rating : 4.9/5 (818 download)
Download or read book Emotionomics written by Dan Hill and published by Adams Business & Professional. This book was released on 2007-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: For far too long, emotions have been concealed behind closed doors and ignored in favor of rationality and efficiency. But as businesses are forced to forge emotional connections in this age of commoditization, emotions are now front-and-center. Emotionomics opens this long locked door and shows the importance of leveraging emotions in business.
Author : Leslie R. Crutchfield
Publisher : John Wiley & Sons
ISBN 13 : 1119413702
Total Pages : 240 pages
Book Rating : 4.1/5 (194 download)
Download or read book How Change Happens written by Leslie R. Crutchfield and published by John Wiley & Sons. This book was released on 2018-03-06 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover how those who change the world do so with this thoughtful and timely book Why do some changes occur, and others don't? What are the factors that drive successful social and environmental movements, while others falter? How Change Happens examines the leadership approaches, campaign strategies, and ground-level tactics employed in a range of modern social change campaigns. The book explores successful movements that have achieved phenomenal impact since the 1980s—tobacco control, gun rights expansion, LGBT marriage equality, and acid rain elimination. It also examines recent campaigns that seem to have fizzled, like Occupy Wall Street, and those that continue to struggle, like gun violence prevention and carbon emissions reduction. And it explores implications for movements that are newly emerging, like Black Lives Matter. By comparing successful social change campaigns to the rest, How Change Happens reveals powerful lessons for changemakers who seek to impact society and the planet for the better in the 21st century. Author Leslie Crutchfield is a writer, lecturer, social impact advisor, and leading authority on scaling social innovation. She is Executive Director of the Global Social Enterprise Initiative (GSEI) at Georgetown University’s McDonough School of Business, and co-author of two previous books, Forces for Good and Do More than Give. She serves as a senior advisor with FSG, the global social impact consulting firm. She is frequently invited to speak at nonprofit, philanthropic, and corporate events, and has appeared on shows such as ABC News Now and NPR, among others. She is an active media contributor, with pieces appearing in The Washington Post. Fortune.com, CNN/Money and Harvard Business Review.com. Examines why some societal shifts occur, and others don't Illustrates the factors that drive successful social and environmental movements Looks at the approaches, strategies, and tactics that changemakers employ in order to effect widescale change Whatever cause inspires you, advance it by applying the must-read advice in How Change Happens—whether you lead a social change effort, or if you’re tired of just watching from the outside and want to join the fray, or if you simply want to better understand how change happens, this book is the place to start.
Author : Carlo Ancelotti
Publisher : Penguin UK
ISBN 13 : 0241975387
Total Pages : 336 pages
Book Rating : 4.2/5 (419 download)
Download or read book Quiet Leadership written by Carlo Ancelotti and published by Penguin UK. This book was released on 2016-05-26 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Carlo Ancelotti is one of the greatest managers of all time, with five Champions League titles to his name. Yet his approach could not be further from the aggressive theatricals favoured by many of his rivals. His understated style has earned him the fierce loyalty of players like David Beckham, Zlatan Ibrahimovic and Cristiano Ronaldo. In Quiet Leadership, Ancelotti reveals the full, riveting story of his managerial career - his methods, mentors, mistakes and triumphs - and takes us inside the dressing room to trace the characters, challenges and decisions that have shaped him. The result is both a scintillating memoir and a rare insight into the business of leadership.
Author : Alexander T. J. Lennon
Publisher : MIT Press
ISBN 13 : 9780262621793
Total Pages : 412 pages
Book Rating : 4.6/5 (217 download)
Download or read book The Battle for Hearts and Minds written by Alexander T. J. Lennon and published by MIT Press. This book was released on 2003 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: The limits of military power / Rob de Wijk / - The future of international coalitions : how useful? How manageable? / Paul Dibb / - Forging an indirect strategy in southeast Asia / Barry Desker / - The imbalance of terror / Thérese Delpech / - The new nature of nation-state failure / Robert I. Rotberg / - Democracy by force : a renewed commitment to nation building / Karin von Hippel / - Sierra Leone : the state that came back from the dead / Michael Chege / - Toward postconflict reconstruction / John J. Hamre and Gordon R. / - Building better foundations : security in postconflict reconstruction / Scott Feil / - Dealing with demons : justice and reconciliation / Michèle Flournoy / - Governing when chaos rules : enhancing governance and participation / Robert Orr / - Public diplomacy comes of age / Christopher Ross / - Deeds speak Louder than words / Lamis Andoni / - A broadcasting strategy to win media wars / Edward Kaufman / - Compassionate conservatism confronts global poverty / Lae ...
Author : Indranil Mitra
Publisher : SAGE Publications Pvt. Limited
ISBN 13 : 9789386602008
Total Pages : 0 pages
Book Rating : 4.6/5 (2 download)
Download or read book Winning Hearts and Minds written by Indranil Mitra and published by SAGE Publications Pvt. Limited. This book was released on 2017-10-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transactional Analysis (TA) refers to a wide-ranging set of theories about the human personality. It provides an unambiguous and logical framework within which we can understand and analyze ourselves—our motives, our behavior, and our interactions with others. The principles of TA can be applied universally—at home, in the workplace, at clubs and restaurants, at sporting events, in social occasions, and so on. TA was originally developed by the American psychoanalyst Dr Eric Berne in the 1950s. After his untimely death in 1970, the existing TA theory was substantially enlarged and added to by a host of other illustrious contributors. Winning Hearts and Minds: Transactional Analysis Simplified uses the principles of TA to enable the reader to learn about his or her personality, identify and eliminate certain recurring patterns of harmful behavior that may have become ingrained in the psyche, and discover how to forge and maintain authentic relationships and enrich existing ones. The elegant and lucid theory of TA as set forth in this book has benefited millions of people all over the world as a remarkable means of fostering self-awareness, genuineness, and growth. The book will also be useful to practicing managers and HR professionals who seek to build a positive organizational culture based on the principles of mutual respect and trust.
Author : Scott James Braden
Publisher : Win Their Hearts
ISBN 13 : 9780981758138
Total Pages : 122 pages
Book Rating : 4.7/5 (581 download)
Download or read book Win Their Hearts... Win Their Minds written by Scott James Braden and published by Win Their Hearts. This book was released on 2011-04-30 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are that rare breed of educator in whose heart beats a longing to connect with young people and satisfy their deep-seated longing for someone who will be a dream maker, someone who will come along side them and uncover the treasure hidden deep within, then you have found an unequaled tool that will guide you in doing just that. Win Their Hearts...Win Their Minds is all about caring enough to win your student's hearts, for if you win the heart of a child, you will be given the opportunity to win their mind.
Author : Zoe Chance
Publisher : Random House
ISBN 13 : 1984854348
Total Pages : 305 pages
Book Rating : 4.9/5 (848 download)
Download or read book Influence Is Your Superpower written by Zoe Chance and published by Random House. This book was released on 2022-02-01 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rediscover the superpower that makes good things happen, from the professor behind Yale School of Management's most popular class “The new rules of persuasion for a better world.”—Charles Duhigg, author of the bestsellers The Power of Habit and Smarter Faster Better You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Award-winning Yale professor Zoe Chance will show you how to rediscover the superpower that brings great ideas to life. Influence doesn’t work the way you think because you don’t think the way you think. Move past common misconceptions—such as the idea that asking for more will make people dislike you—and understand why your go-to negotiation strategies are probably making you less influential. Discover the one thing that influences behavior more than anything else. Learn to cultivate charisma, negotiate comfortably and creatively, and spot manipulators before it’s too late. Along the way, you’ll meet alligators, skydivers, a mind reader in a gorilla costume, Jennifer Lawrence, Genghis Khan, and the man who saved the world by saying no. Influence Is Your Superpower will teach you how to transform your life, your organization, and perhaps even the course of history. It’s an ethical approach to influence that will make life better for everyone, starting with you.
Author : Ted Brader
Publisher : University of Chicago Press
ISBN 13 : 022678830X
Total Pages : 297 pages
Book Rating : 4.2/5 (267 download)
Download or read book Campaigning for Hearts and Minds written by Ted Brader and published by University of Chicago Press. This book was released on 2020-07-08 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is common knowledge that televised political ads are meant to appeal to voters' emotions, yet little is known about how or if these tactics actually work. Ted Brader's innovative book is the first scientific study to examine the effects that these emotional appeals in political advertising have on voter decision-making. At the heart of this book are ingenious experiments, conducted by Brader during an election, with truly eye-opening results that upset conventional wisdom. They show, for example, that simply changing the music or imagery of ads while retaining the same text provokes completely different responses. He reveals that politically informed citizens are more easily manipulated by emotional appeals than less-involved citizens and that positive "enthusiasm ads" are in fact more polarizing than negative "fear ads." Black-and-white video images are ten times more likely to signal an appeal to fear or anger than one of enthusiasm or pride, and the emotional appeal triumphs over the logical appeal in nearly three-quarters of all political ads. Brader backs up these surprising findings with an unprecedented survey of emotional appeals in contemporary political campaigns. Politicians do set out to campaign for the hearts and minds of voters, and, for better or for worse, it is primarily through hearts that minds are won. Campaigning for Hearts and Minds will be indispensable for anyone wishing to understand how American politics is influenced by advertising today.
Author : Mark Miller
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523099895
Total Pages : 137 pages
Book Rating : 4.5/5 (23 download)
Download or read book Win the Heart written by Mark Miller and published by Berrett-Koehler Publishers. This book was released on 2019-03-05 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to create a workforce that’s more creative, more driven, and more enthusiastic about reaching company goals. Every great company has an engaged workforce, and nurturing a culture of engagement is at the heart of great leadership—employees who really care about their work, their coworkers, and the organization can supercharge a company’s success. But for many years, engagement has been suffering. Gallop reports that seventy percent of employees are not fully engaged on the job. Mark Miller draws on more than forty years of leadership experience to show leaders at all levels how to change the conversation and create real competitive advantage in the process. In the fourth book in Miller’s High Performance Series, CEO Blake Brown sets out to discover how to create the kind of workplace where everyone feels excited to come to work, passionate about what he or she brings to the company, and energized at the end of the day. It’s a journey that takes him literally all over the world—from Italy to Greece to Green Bay and more. What he discovers from the pages of history is as relevant as the evening news. Engagement unleashes untapped potential buried deep within the hearts of your people. An engaged workforce is more creative, more driven, and more enthusiastic about reaching company goals. If you put the lessons in this book to work, your people will never look at work, or their leaders, the same way again. “Virtually anything is possible if enough people care…Win the Heart will show you how to ensure they do!” —Scott Harrison, New York Times–bestselling author of Thirst “Win the Heart is an easy, entertaining, and engaging read with simple yet powerful reminders of our role as leaders. I couldn’t put it down! If you want something magical to happen in your organization, read and apply the ideas in this book.” —Dina Dwyer-Owens, brand ambassador and former CEO, Neighborly “Win the Heart: easy to read, profoundly simple, rock solid! Mark Miller has written another classic!” —Bobb Biehl, executive mentor and author “Win the Heart is a must-read for any leader at any level! In your hands, you hold a brilliant roadmap that breaks down how to make choices as a leader to overcome the “just a job” mentality and catapult your organization to new heights.” —Simon T. Bailey, breakthrough strategist
Author : Kenneth Boa
Publisher : Tyndale House Publishers, Inc.
ISBN 13 : 1414301642
Total Pages : 243 pages
Book Rating : 4.4/5 (143 download)
Download or read book Hearts and Minds written by Kenneth Boa and published by Tyndale House Publishers, Inc.. This book was released on 2006 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Parenting is about more than molding the behavior of our kids. It's about influencing a child's heart and mind. Hearts and Minds shows parents the most effective way to influence a child's heart. This book applies the principles of Christian worldview in How Now Shall We Live to the process of raising children. It deals with issues like educational choices, how to handle the teaching of non-Christian worldview in secular schools, and how Christian worldview informs parenting choices.
Author : Richard A Hunt
Publisher : Routledge
ISBN 13 : 0429967063
Total Pages : 369 pages
Book Rating : 4.4/5 (299 download)
Download or read book Pacification written by Richard A Hunt and published by Routledge. This book was released on 2018-02-05 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: During the Vietnam War, the United States embarked on an unusual crusade on behalf of the government of South Vietnam. Known as the pacification program, it sought to help South Vietnam's government take root and survive as an independent, legitimate entity by defeating communist insurgents and promoting economic development and political reforms. In this book, Richard Hunt provides the first comprehensive history of America's "battle for hearts and minds," the distinctive blending of military and political approaches that took aim at the essence of the struggle between North and South Vietnam.Hunt concentrates on the American role, setting pacification in the larger political context of nation building. He describes the search for the best combination of military and political action, incorporating analysis of the controversial Phoenix program, and illuminates the difficulties the Americans encountered with their sometimes reluctant ally. The author explains how hard it was to get the U.S. Army involved in pacification and shows the struggle to yoke divergent organizations (military, civilian, and intelligence agencies) to serve one common goal. The greatest challenge of all was to persuade a surrogate--the Saigon government--to carry out programs and to make reforms conceived of by American officials.The book concludes with a careful assessment of pacification's successes and failures. Would the Saigon government have flourished if there had been more time to consolidate the gains of pacification? Or was the regime so fundamentally flawed that its demise was preordained by its internal contradictions? This pathbreaking book offers startling and provocative answers to these and other important questions about our Vietnam experience.
