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Author : Arthur James Wells
Publisher :
ISBN 13 :
Total Pages : 1664 pages
Book Rating : 4.3/5 (91 download)
Download or read book The British National Bibliography written by Arthur James Wells and published by . This book was released on 2005 with total page 1664 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :
Publisher :
ISBN 13 :
Total Pages : 616 pages
Book Rating : 4.3/5 (91 download)
Download or read book Autocar written by and published by . This book was released on 1997 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Alison Theaker
Publisher : Routledge
ISBN 13 : 1134369220
Total Pages : 377 pages
Book Rating : 4.1/5 (343 download)
Download or read book The Public Relations Handbook written by Alison Theaker and published by Routledge. This book was released on 2004-08-02 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this updated edition of the successful Public Relations Handbook, a detailed introduction to the theories and practices of the public relations industry is given. Broad in scope, it; traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism, assesses its professionalism and regulation, and advises on training and entry into the profession. It includes: interviews with press officers and PR agents about their working practices case studies, examples, press releases and illustrations from a range of campaigns including Railtrack, Marks and Spencer, Guinness and the Metropolitan Police specialist chapters on financial public relations, global PR, business ethics, on-line promotion and the challenges of new technology over twenty illustrations from recent PR campaigns. In this revised and updated practical text, Alison Theaker successfully combines theoretical and organisational frameworks for studying public relations with examples of how the industry works in practice.
Author : A. J. Jacobs
Publisher : Springer Nature
ISBN 13 : 3030863476
Total Pages : 418 pages
Book Rating : 4.0/5 (38 download)
Download or read book The Korean Automotive Industry, Volume 1 written by A. J. Jacobs and published by Springer Nature. This book was released on 2021-12-10 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 1962, South Korea assembled just 1,100 new automobiles. By 1996, this total had soared to 2,812,714. What explains this remarkable growth? The answer is complex, and involves a combination of a supportive State, timely technology alliances, a skilled but historically low-paid workforce, aggressive pricing, savvy entrepreneurs, and fortuitous circumstances. Despite this amazing ascent, comparatively little has been written about the Korean auto industry in English. In the first of a two-volume set, this 11-chapter book seeks to help fill this void by providing in-depth examinations of all six of Korea’s automakers from their beginnings through 1996. Uniquely written from the perspective of industry analysts at the time (without knowledge of the Asian Fiscal Crisis), the book should prove informative to practitioners, scholars, and students interested in automotive history, international political economy, Asian studies, and more.
Author : Arti Grover Goswami
Publisher : World Bank Publications
ISBN 13 : 0821388231
Total Pages : 407 pages
Book Rating : 4.8/5 (213 download)
Download or read book Exporting Services written by Arti Grover Goswami and published by World Bank Publications. This book was released on 2011-11-15 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Through country case studies as well as econometric analysis, this book attempts to identify the factors that have helped developing countries succeed in exporting services. It examines strategies that have been successful as well as those that have not delivered expected results..
Author : Mark Mason
Publisher : Harvard Univ Asia Center
ISBN 13 : 9780674026308
Total Pages : 412 pages
Book Rating : 4.0/5 (263 download)
Download or read book American Multinationals and Japan written by Mark Mason and published by Harvard Univ Asia Center. This book was released on 1992 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on rich historical materials from both sides of the Pacific, including corporate records and government documents never before made public, Mason examines the development of both Japanese policy towards foreign investment and the strategic responses of American corporations.
Author : Craig Murray
Publisher : Random House
ISBN 13 : 1780578261
Total Pages : 410 pages
Book Rating : 4.7/5 (85 download)
Download or read book Murder in Samarkand written by Craig Murray and published by Random House. This book was released on 2013-05-24 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Craig Murray arrived in Uzbekistan to take up his post in 2002, he was a young ambassador with a brilliant career and a taste for whisky and women. But after hearing accounts of dissident prisoners being boiled to death and innocent people being raped and murdered by agents of the state, he started to question both his role and that of his country in so-called 'democratising' states. Following his discovery that the British government was accepting information obtained under torture, Murray could no longer maintain a diplomatic silence. When he voiced his outrage, Washington and 10 Downing Street decided he had to go. But Uzbekistan had changed the high-living diplomat and there was no way he was going to go quietly. In this candid and at times shocking memoir, Murray lays bare the dark and dirty underside of the War on Terror.
Author : Rolf Fare
Publisher : Cambridge University Press
ISBN 13 : 9780521420334
Total Pages : 326 pages
Book Rating : 4.4/5 (23 download)
Download or read book Production Frontiers written by Rolf Fare and published by Cambridge University Press. This book was released on 1994 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a mathematical programming approach to the analysis of production frontiers and efficiency measurement. The authors construct a variety of production frontiers, and by measuring distances to them are able to develop a model of efficient producer behaviour and a taxonomy of possible types of departure from efficiency in various environments. Linear programming is used as an analytical and computational technique in order to accomplish this. The approach developed is then applied to modelling producer behaviour. By focusing on the empirical relevance of production frontiers and distances to them, and applying linear programming techniques to artificial data to illustrate the type of information they can generate, this book provides a unique study in applied production analysis. It will be of interest to scholars and students of economics and operations research, and analysts in business and government.
Author : Karl E. Ludvigsen
Publisher :
ISBN 13 :
Total Pages : 106 pages
Book Rating : 4.3/5 (512 download)
Download or read book Opel written by Karl E. Ludvigsen and published by . This book was released on 1975 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Beverly Rae Kimes
Publisher :
ISBN 13 : 9780873414289
Total Pages : 1616 pages
Book Rating : 4.4/5 (142 download)
Download or read book Standard Catalog of American Cars, 1805-1942 written by Beverly Rae Kimes and published by . This book was released on 1996 with total page 1616 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new revised and updated edition is the ultimate buyer's/seller's/user's guide for American automobiles manufactured from 1805 to 1942. With more than 5,000 photos and histories of cars and their companies written by one of America's most respected automotive historians, this is the most extensive automobile reference available.
Author : Jeremy Clarkson
Publisher : Penguin UK
ISBN 13 : 1405939087
Total Pages : 576 pages
Book Rating : 4.4/5 (59 download)
Download or read book Really? written by Jeremy Clarkson and published by Penguin UK. This book was released on 2019-10-03 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: JEREMY CLARKSON'S LATEST - AND MOST OUTRAGEOUS - TAKE ON THE WORLD CLARKSON'S BACK - AND THIS TIME HE'S PUTTING HIS FOOT DOWN From his first job as a travelling sales rep selling Paddington Bears to his latest wheeze as a gentleman farmer, Jeremy Clarkson's love of cars has just about kept him out of trouble. But in a persistently infuriating world, sometimes you have to race full-throttle at the speed-bumps. Because there's still plenty to get cross about, including: · Why nothing good ever came out of a meeting · Muesli's unmentionable side effects · Navigating London when every single road is being dug up at once · People who read online reviews of dishwashers · ****ing driverless cars Buckle up for a bumpy ride - you're holding the only book in history to require seatbelts . . . Praise for Jeremy Clarkson: Brilliant . . . Laugh-out-loud' Daily Telegraph 'Outrageously funny . . . Will have you in stitches' Time Out 'Very funny . . . I cracked up laughing on the tube' Evening Standard
Author : John Gunnell
Publisher :
ISBN 13 :
Total Pages : 868 pages
Book Rating : 4.4/5 (91 download)
Download or read book Standard Catalog of American Cars, 1946-1975 written by John Gunnell and published by . This book was released on 1992 with total page 868 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Pollution Probe (University of Toronto)
Publisher :
ISBN 13 : 9780919764149
Total Pages : 18 pages
Book Rating : 4.7/5 (641 download)
Download or read book The Diesel Dilemma written by Pollution Probe (University of Toronto) and published by . This book was released on 1980 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Graham Robson
Publisher : Haynes Publishing UK
ISBN 13 : 9780857330833
Total Pages : 0 pages
Book Rating : 4.3/5 (38 download)
Download or read book The A-Series Engine written by Graham Robson and published by Haynes Publishing UK. This book was released on 2011-12-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Built from 1951 to 2000, BMC’s A-Series engine was a remarkably successful, versatile and invaluable power unit that far outlived its original projected life. Not only did it power road cars as varied as the Austin A30, the Mini and the MG Midget, but it also found use in world-class race and rally cars, record-breaking special machines, light commercial vehicles and even tractors. This fascinating illustrated book chronicles the full history and achievements of this remarkable engine, nearly 15 million of which were made.
Author : Lawrence R. Gustin
Publisher : University of Michigan Press
ISBN 13 : 0472029363
Total Pages : 305 pages
Book Rating : 4.4/5 (72 download)
Download or read book Billy Durant written by Lawrence R. Gustin and published by University of Michigan Press. This book was released on 2012-10-16 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for the first edition: "A fascinating book [and] a sympathetic look at the man who glued General Motors together and in the process made Flint one of the great industrial centers of America." ---Detroit Free Press "It is refreshing to report that Billy Durant is one of the best researched books dealing with an automotive giant." ---Antique Automobile "Billy Durant fills in a masterly way the only important void remaining concerning the work of the motorcar pioneers." ---Richard Crabb, author of Birth of a Giant: The Men and Incidents That Gave America the Motorcar What explains Billy Durant's powerful influence on the auto industry during its early days? And why, given Durant's impact, has he been nearly forgotten for decades? In search of answers to these questions, Lawrence Gustin interviewed Durant's widow, who provided a wealth of previously unpublished autobiographical notes, letters, and personal papers. Gustin also interviewed two of Durant's personal secretaries and others who had known and worked with the man who created General Motors. The result is the amazing account of the mastermind behind what would become, as the twentieth century progressed, the world's largest company.
Author : George William Erskine Russell
Publisher : IndyPublish.com
ISBN 13 :
Total Pages : 278 pages
Book Rating : 4.3/5 (91 download)
Download or read book Sydney Smith written by George William Erskine Russell and published by IndyPublish.com. This book was released on 1904 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sean Brierley
Publisher : Routledge
ISBN 13 : 113484283X
Total Pages : 288 pages
Book Rating : 4.1/5 (348 download)
Download or read book The Advertising Handbook written by Sean Brierley and published by Routledge. This book was released on 2005-08-04 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Advertising Handbook is a critical introduction to the practices and perspectives of the advertising industry. Sean Brierley explores the structures of the profession and examines the roles of all those involved in advertising including businesses, agencies, consultancies and media owners. The Advertising Handbook traces the development of advertising and examines the changes that have take taken place from its formative years through to today's period of rapid change: the impact of new media, the rise of the ad agency, industry mergers, the Internet and digital technologies, and the influence of the regulatory environment. The Advertising Handbook offers a theoretical understanding of the industry and it challenges many assumptions about advertising's power and authority. Thoroughly revised and updated, it examines why companies and organisations advertise, how they research markets, where and when they advertise, the principles and techniques of persuasion and how companies measure performance. The Advertising Handbook includes: Illustrations from a range of high-profile campaigns including Budweiser, Barnardo's, Benetton and Club 18-30 New and detailed 'workshop' exercises accompanying each chapter Case studies and profiles of ad agencies and key media players A revised and up-to-date glossary of key terms A guide to useful web and online resources
