Understanding The Culture Of Markets

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Understanding the Culture of Markets

Author : Virgil Storr
Publisher : Routledge
ISBN 13 : 1136214100
Total Pages : 170 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Understanding the Culture of Markets by : Virgil Storr

Download or read book Understanding the Culture of Markets written by Virgil Storr and published by Routledge. This book was released on 2013-05-20 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: How does culture impact economic life? Is culture like a ball and chain that actors must lug around as they pursue their material interests? Or, is culture like a tool-kit from which entrepreneurs can draw resources to aid them in their efforts? Or, is being immersed in a culture like wearing a pair of blinders? Or, is culture like wearing a pair of glasses with tinted lenses? Understanding the Culture of Markets explores how culture shapes economic activity and describes how social scientists (especially economists) should incorporate considerations of culture into their analysis. Although most social scientists recognize that culture shapes economic behavior and outcomes, the majority of economists are not very interested in culture. Understanding the Culture of Markets begins with a discussion of the reasons why economists are reluctant to incorporate culture into economic analysis. It then goes on to describe how culture shapes economic life, and critiques those few efforts by economists to discuss the relationship between culture and markets. Finally, building on the work of Max Weber, it outlines and defends an approach to understanding the culture of markets. In order to understand real world markets, economists must pay attention to how culture shapes economic activity. If culture does indeed color economic life, economists cannot really avoid culture. Instead, the choice that they face is not whether or not to incorporate culture into their analysis but whether to employ culture implicitly or explicitly. Ignoring culture may be possible but avoiding culture is impossible. Understanding the Culture of Markets will appeal to economists interested in how culture impacts economic life, in addition to economic anthropologists and economic sociologists. It should be useful in graduate and undergraduate courses in all of those fields.

Understanding the Culture of Markets

Author : Virgil Henry Storr
Publisher : Routledge
ISBN 13 : 0415777461
Total Pages : 170 pages
Book Rating : 4.4/5 (157 download)

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Book Synopsis Understanding the Culture of Markets by : Virgil Henry Storr

Download or read book Understanding the Culture of Markets written by Virgil Henry Storr and published by Routledge. This book was released on 2013 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contemporary Black American Cinema offers a fresh collection of essays on African American film, media, and visual culture in the era of global multiculturalism. Integrating theory, history, and criticism, the contributing authors deftly connect interdisciplinary perspectives from American studies, cinema studies, cultural studies, political science, media studies, and Queer theory. This multidisciplinary methodology expands the discursive and interpretive registers of film analysis. From Paul Robeson's and Sidney Poitier's star vehicles to Lee Daniels's directorial forays, these essays address the career legacies of film stars, examine various iterations of Blaxploitation and animation, question the comedic politics of "fat suit" films, and celebrate the innovation of avant-garde and experimental cinema.

The Culture of Markets

Author : Frederick F. Wherry
Publisher : Polity
ISBN 13 : 0745647456
Total Pages : 169 pages
Book Rating : 4.7/5 (456 download)

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Book Synopsis The Culture of Markets by : Frederick F. Wherry

Download or read book The Culture of Markets written by Frederick F. Wherry and published by Polity. This book was released on 2012-01-10 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: What are the logics of pricing, and why do some pricing schemes defy standard economic expectations? What explains the different labor market outcomes of people who receive the same training from the same place and who have similar grades? Why do national governments issue statements about the country’s history and personality when developing economic policies, and why are struggles over the images pictured on money so hard fought? This engaging book locates the answers to these and other questions in the cultural logics and dynamics that constitute and guide markets. Using clear prose and illustrative examples, Frederick F. Wherry demystifies what culture is, and how it can be identified both in the way that markets are organized and in the way that people operate within them. The Culture of Markets offers a comprehensive introduction to the puzzles found in studies of markets and to the ways that cultural analyses address those puzzles. The clarity of the arguments will make this a welcome resource for upper-level students of cultural sociology, economic sociology, and business/marketing.

Understanding the Culture of Markets

Author : Virgil Storr
Publisher : Routledge
ISBN 13 : 1136214119
Total Pages : 170 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Understanding the Culture of Markets by : Virgil Storr

Riding the Waves of Culture

Author : Fons Trompenaars
Publisher : Nicholas Brealey International
ISBN 13 : 1904838405
Total Pages : 404 pages
Book Rating : 4.9/5 (48 download)

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Book Synopsis Riding the Waves of Culture by : Fons Trompenaars

Download or read book Riding the Waves of Culture written by Fons Trompenaars and published by Nicholas Brealey International. This book was released on 2011-01-11 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE DEFINITIVE GUIDE TO CROSS-CULTURAL MANAGEMENT The definitive guide to cross-cultural management--updated to help you lead effectively during a time of unprecedented globalization. First published nearly 20 years ago, Riding the Waves of Culture has now become the standard guide to conducting business in an international context. Now, the third edition provides you with important new information and groundbreaking methods for leading effectively in the most globalized business landscape ever.

Understanding Material Culture

Author : Ian Woodward
Publisher : SAGE
ISBN 13 : 1848607261
Total Pages : 201 pages
Book Rating : 4.8/5 (486 download)

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Book Synopsis Understanding Material Culture by : Ian Woodward

Download or read book Understanding Material Culture written by Ian Woodward and published by SAGE. This book was released on 2007-05-09 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In his interdisciplinary review of material culture, Ian Woodward goes beyond synthesis to offer a theoretically innovative reconstruction of the field. It is filled with gems of conceptual insight and empirical discovery. A wonderful book." - Jeffrey C. Alexander, Yale University "A well-grounded and accessible survey of the burgeoning field of material culture studies for students in sociology and consumption studies. While situating the field within the history of intellectual thought in the broader social sciences, it offers detailed and accessible case studies. These are supplemented by very useful directions for further in-depth reading, making it an excellent undergraduate course companion." - Victor Buchli, University College London Why are i-pods and mobile phones fashion accessories? Why do people spend thousands remodelling their perfectly functional kitchen? Why do people crave shoes or handbags? Is our desire for objects unhealthy, or irrational? Objects have an inescapable hold over us, not just in consumer culture but increasingly in the disciplines that study social relations too. This book offers a systematic overview of the diverse ways of studying the material as culture. Surveying the field of material culture studies through an examination and synthesis of classical and contemporary scholarship on objects, commodities, consumption, and symbolization, this book: introduces the key concepts and approaches in the study of objects and their meanings presents the full sweep of core theory - from Marxist and critical approaches to structuralism and semiotics shows how and why people use objects to perform identity, achieve social status, and narrativize life experiences analyzes everyday domains in which objects are important shows why studying material culture is necessary for understanding the social. This book will be essential reading for students and researchers in sociology, anthropology, cultural studies, consumer behaviour studies, design and fashion studies.

Global Marketing and Advertising

Author : Marieke de Mooij
Publisher : SAGE
ISBN 13 : 1526453517
Total Pages : 603 pages
Book Rating : 4.5/5 (264 download)

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Book Synopsis Global Marketing and Advertising by : Marieke de Mooij

Download or read book Global Marketing and Advertising written by Marieke de Mooij and published by SAGE. This book was released on 2018-10-27 with total page 603 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communications. The author helps define cross cultural segments to better target consumers across cultures and features content on how culture affects strategic issues, such as the company′s mission statement, brand positioning strategy, and marketing communications strategy. It also demonstrates the centrality of value paradoxes to cross cultural marketing communications, and uses the Hofstede model to help readers see how their understanding of cultural relationships in one country/region can be extended to other countries/regions. Updates to the new edition include: Up-to-date research on new topics, including: culture and the media, culture and the Internet, and a more profound comparison of the different cultural models. More examples from major regions and countries from around the world Broader background theory on usage differences of new digital media and extensive coverage of consumer behaviour A range of online instructor resources complement the book, including chapter-specific PowerPoint slides, downloadable advertising images from the book, chapter-specific questions and key points, and video examples of advertising from around the world.

China's New Culture of Cool

Author : LiAnne Yu
Publisher : New Riders Publishing
ISBN 13 :
Total Pages : 156 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis China's New Culture of Cool by : LiAnne Yu

Download or read book China's New Culture of Cool written by LiAnne Yu and published by New Riders Publishing. This book was released on 2007 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gloriously illustrated, thoughtfully researched report on trends in China's emerging "cool" consumer market. bull; Full of valuable insights into market trends and trendsetters to help businesses successfully market and sell to China's emerging consumer classes. bull; This full-colour guide focuses on four key areas of the modern Chinese consumer lifestyle: food, fashion, home life, and mobility. bull; The authors, all from Cheskin, bring a wealth of professional experience to their subject.

Understanding the Culture

Author : Jeff Myers
Publisher : David C Cook
ISBN 13 : 1434711080
Total Pages : 576 pages
Book Rating : 4.4/5 (347 download)

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Book Synopsis Understanding the Culture by : Jeff Myers

Download or read book Understanding the Culture written by Jeff Myers and published by David C Cook. This book was released on 2017-03-01 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addressing issues such as gender identity, abortion, technology, and poverty, Dr. Myers challenges readers to ask: How can an authentic Christian worldview provide a compassionate, effective witness in culture today? Dr. Myers first shows readers what they can learn from Christian history—and why today’s issues might not be as new as they seem. Then he takes them through the significant topics that affect them every day, offering biblical ideas for conversing with others in an increasingly hostile culture. This capstone book to a groundbreaking worldview trilogy equips readers to apply a bold Christian witness to their relationships with loved ones, neighbors, and colleagues.

Understanding Digital Culture

Author : Vincent Miller
Publisher : SAGE
ISBN 13 : 1446246485
Total Pages : 266 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Understanding Digital Culture by : Vincent Miller

Download or read book Understanding Digital Culture written by Vincent Miller and published by SAGE. This book was released on 2012-08-15 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is an outstanding book. It is one of only a few scholarly texts that successfully combine a nuanced theoretical understanding of the digital age with empirical case studies of contemporary media culture. The scope is impressive, ranging from questions of digital inequality to emergent forms of cyberpolitics." - Nick Gane, York University "Well written, very up-to-date with a good balance of examples and theory. It′s good to have all the major issues covered in one book." - Peter Millard, Portsmouth University "This is just the text I was looking for to enable first year undergraduates to develop their critical understanding of the technologies they have embedded so completely in their lives." - Chris Simpson, University College of St Mark & St John This is more than just another book on Internet studies. Tracing the pervasive influence of ′digital culture′ throughout contemporary life, this text integrates socio-economic understandings of the ′information society′ with the cultural studies approach to production, use, and consumption of digital media and multimedia. Refreshingly readable and packed with examples from profiling databases and mashups to cybersex and the truth about social networking, Understanding Digital Culture: Crosses disciplines to give a balanced account of the social, economic and cultural dimensions of the information society. Illuminates the increasing importance of mobile, wireless and converged media technologies in everyday life. Unpacks how the information society is transforming and challenging traditional notions of crime, resistance, war and protest, community, intimacy and belonging. Charts the changing cultural forms associated with new media and its consumption, including music, gaming, microblogging and online identity. Illustrates the above through a series of contemporary, in-depth case studies of digital culture. This is the perfect text for students looking for a full account of the information society, virtual cultures, sociology of the Internet and new media.

Understanding Other Cultures

Author : Ina Corinne Brown
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.:/5 (124 download)

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Book Synopsis Understanding Other Cultures by : Ina Corinne Brown

Download or read book Understanding Other Cultures written by Ina Corinne Brown and published by . This book was released on 1963 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

In Praise of Commercial Culture

Author : Tyler COWEN
Publisher : Harvard University Press
ISBN 13 : 0674029933
Total Pages : 289 pages
Book Rating : 4.6/5 (74 download)

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Book Synopsis In Praise of Commercial Culture by : Tyler COWEN

Download or read book In Praise of Commercial Culture written by Tyler COWEN and published by Harvard University Press. This book was released on 2009-06-30 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does a market economy encourage or discourage music, literature, and the visual arts? Do economic forces of supply and demand help or harm the pursuit of creativity? This book seeks to redress the current intellectual and popular balance and to encourage a more favorable attitude toward the commercialization of culture that we associate with modernity. Economist Tyler Cowen argues that the capitalist market economy is a vital but underappreciated institutional framework for supporting a plurality of co-existing artistic visions, providing a steady stream of new and satisfying creations, supporting both high and low culture, helping consumers and artists refine their tastes, and paying homage to the past by capturing, reproducing, and disseminating it. Contemporary culture, Cowen argues, is flourishing in its various manifestations, including the visual arts, literature, music, architecture, and the cinema. Successful high culture usually comes out of a healthy and prosperous popular culture. Shakespeare and Mozart were highly popular in their own time. Beethoven's later, less accessible music was made possible in part by his early popularity. Today, consumer demand ensures that archival blues recordings, a wide array of past and current symphonies, and this week's Top 40 hit sit side by side in the music megastore. High and low culture indeed complement each other. Cowen's philosophy of cultural optimism stands in opposition to the many varieties of cultural pessimism found among conservatives, neo-conservatives, the Frankfurt School, and some versions of the political correctness and multiculturalist movements, as well as historical figures, including Rousseau and Plato. He shows that even when contemporary culture is thriving, it appears degenerate, as evidenced by the widespread acceptance of pessimism. He ends by considering the reasons why cultural pessimism has such a powerful hold on intellectuals and opinion-makers.

Understanding Global Cultures

Author : Martin J. Gannon
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 396 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Understanding Global Cultures by : Martin J. Gannon

Download or read book Understanding Global Cultures written by Martin J. Gannon and published by SAGE Publications, Incorporated. This book was released on 1994-01-11 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a unique perspective on global multiculturalism and diversity, this book introduces a new method, the cultural metaphor, for understanding easily and quickly the cultural mindset of a nation and comparing it to other nations. Martin J Gannon identifies a key aspect of a nation′s culture that most exemplifies the essence of that country. The characteristics of that metaphor become the basis for describing and understanding the cultural mindset of a society, the manner in which its members think, feel and behave, simply because they are members of that culture. 17 nations are examined in this manner. Understanding Global Cultures is challenging, provocative, and essential reading for scholars, students and international business and policy professionals who must come to grips with today′s global environment.

Understanding the Faith

Author : Jeff Myers
Publisher : David C Cook
ISBN 13 : 1434709698
Total Pages : 856 pages
Book Rating : 4.4/5 (347 download)

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Book Synopsis Understanding the Faith by : Jeff Myers

Download or read book Understanding the Faith written by Jeff Myers and published by David C Cook. This book was released on 2016-06-01 with total page 856 pages. Available in PDF, EPUB and Kindle. Book excerpt: Does the Bible have authority in a world committed to relative truth? The understanding of absolute, objective truth has been largely lost. Spend just a few minutes discussing politics or religion and you’ll hear responses like, “There is no truth!” or “That may be true for you, but not for me.” Understanding the Faith dares to wade into the middle of the controversy with chapters such as: Is God Christian? Isn’t Claiming Truth Intolerant? Is the Bible Anti-Science? Summit Ministries’ half century of teaching, this first volume of the Understanding the Times Series is your definitive resource for deepening and defending your faith. It’s a required resource for every Christian’s bookshelf.

Promotional Strategies and New Service Opportunities in Emerging Economies

Author : Nadda, Vipin
Publisher : IGI Global
ISBN 13 : 1522522077
Total Pages : 417 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Promotional Strategies and New Service Opportunities in Emerging Economies by : Nadda, Vipin

Download or read book Promotional Strategies and New Service Opportunities in Emerging Economies written by Nadda, Vipin and published by IGI Global. This book was released on 2017-01-10 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: Continuous improvements in emerging economies have created more opportunities for industrialization and rapid growth. This not only leads to higher standards in accounting and security regulations, but it increases the overall marketing efficiency. Promotional Strategies and New Service Opportunities in Emerging Economies is a key resource in the field of service marketing and promotions, service innovations, and branding in developing countries. Highlighting multidisciplinary studies on self-service technologies, sustainable consumption, and customer relation management, this publication is an ideal reference source for policy makers, academicians, practitioners, researchers, students, marketers, and government officials actively involved in the services industry.

The Culture Map (INTL ED)

Author : Erin Meyer
Publisher : PublicAffairs
ISBN 13 : 1610396715
Total Pages : 289 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis The Culture Map (INTL ED) by : Erin Meyer

Download or read book The Culture Map (INTL ED) written by Erin Meyer and published by PublicAffairs. This book was released on 2016-01-05 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: An international business expert helps you understand and navigate cultural differences in this insightful and practical guide, perfect for both your work and personal life. Americans precede anything negative with three nice comments; French, Dutch, Israelis, and Germans get straight to the point; Latin Americans and Asians are steeped in hierarchy; Scandinavians think the best boss is just one of the crowd. It's no surprise that when they try and talk to each other, chaos breaks out. In The Culture Map, INSEAD professor Erin Meyer is your guide through this subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together. She provides a field-tested model for decoding how cultural differences impact international business, and combines a smart analytical framework with practical, actionable advice.

Culture and Commerce

Author : Mukti Khaire
Publisher : Stanford University Press
ISBN 13 : 1503603083
Total Pages : 280 pages
Book Rating : 4.5/5 (36 download)

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Book Synopsis Culture and Commerce by : Mukti Khaire

Download or read book Culture and Commerce written by Mukti Khaire and published by Stanford University Press. This book was released on 2017-06-20 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Art and business are often described as worlds apart, even diametric opposites. And yet, these realms are close cousins in creative industries where firms bring cultural goods to market, attaching price tags to music, paintings, theater, literature, film, and fashion. Building on theories of value construction and cultural production, Culture and Commerce details the processes by which artistic worth is decoded, translated, and converted to economic value. Mukti Khaire introduces readers to three industry players: creators, producers (who bring to market and distribute cultural goods), and intermediaries (who critique and rave about them). Case studies of firms from Chanel and Penguin to tastemakers like the Pritzker Prize and The Sundance Institute illuminate how these professionals construct a vital value chain. Highlighting the role of "pioneer entrepreneurs"—who carve out space for radical, new product categories—Khaire illustrates how creative professionals influence our sense of value, shifting consumer behavior and our culture in deep, surprising ways.