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The Typographic Desk Reference
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Book Synopsis The Typographic Desk Reference by : Theodore Rosendorf
Download or read book The Typographic Desk Reference written by Theodore Rosendorf and published by . This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Terms -- Glyphs -- Anatomy & form -- Classification & specimens
Book Synopsis The Typographic Desk Reference by : Theodore Rosendorf
Download or read book The Typographic Desk Reference written by Theodore Rosendorf and published by Oak Knoll Press. This book was released on 2009 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: First edition. The Typographic Desk Reference (aka TDR) is comprised of a thousand facts on the form of Latin-based writing systems. The book includes the following four main sections: Terms - Definitions of format, measurements, practice, standards, tools, and industry lingo; Glyphs -The list of standard ISO and extended Latin characters, symbols, diacritics, marks, and various forms of typographic furniture; Anatomy & Form - Letter stroke parts and the variations of impression and space used in Latin-based writing systems; and Classification & Specimens - An historical line with examples of form from blackletter to contemporary sans serif types. Designed for quick consultation, entries are concise and factual, making it handy for the desk. Its foreword is written by Ellen Lupton.
Book Synopsis Typographic Web Design by : Laura Franz
Download or read book Typographic Web Design written by Laura Franz and published by Wiley. This book was released on 2011-10-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to use typography on the web Typography has long been an invaluable tool for communicating ideas and information. Words and characters once impressed in clay, written on papyrus, and printed with ink are now manifest in pixels of light. Today's web typographers can help their readers find, understand, and connect with the words, ideas, and information they seek. Thus, legibility and readability are the foundations for the typographic theories and practice covered in Typographic Web Design. You'll learn how to choose fonts, organize information, create a system of hierarchy, work with tabular information, create a grid, apply a typographic system across multiple pages, and build a font library. Each chapter provides time-tested typography rules to follow (modified for the web), explains why they work, when to break them, and offers the opportunity to test the rules with hands-on exercises in HTML and CSS. If you don't know HTML and CSS, Typographic Web Design provides a walk-through for each lesson, showing you how to plan and write syntax. Readers are sure to come away with an understanding of typographic principles, as well as the HTML and CSS skills needed to implement them on the web. Typographic Web Design •Applies decades of typographic theory and practice (e.g., how to choose a font) directly to web design (e.g., how to use the @font-face property in CSS). •Clearly explains all typographic rules presented, providing examples that contrast successful and less successful typographic solutions. •Is written for visual thinkers. The book is supported by a web site with solutions, critiques, and revisions for each lesson. Laura Franz is an Associate Professor of Design at University of Massachusetts Dartmouth, where she has taught web typography for 12 years. She has presented lectures and workshops on Typographic Web Design, and has written a course on the topic for Lynda.com.
Book Synopsis The Elements of Typographic Style by : Robert Bringhurst
Download or read book The Elements of Typographic Style written by Robert Bringhurst and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fourth edition, fully revised enlarged and reset in 2012, further updated in 2017. Version 4.3 of the 4th edition (2019) includes many updates; see title page verso for a list of pages.
Download or read book Type on Screen written by Ellen Lupton and published by Chronicle Books. This book was released on 2014-08-12 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The long awaited follow-up to our all-time bestseller Thinking with Type is here. Type on Screen is the definitive guide to using classic typographic concepts of form and structure to make dynamic compositions for screen-based applications. Covering a broad range of technologies—from electronic publications and websites to videos and mobile devices—this hands-on primer presents the latest information available to help designers make critical creative decisions, including how to choose typefaces for the screen, how to style beautiful, functional text and navigation, how to apply principles of animation to text, and how to generate new forms and experiences with code-based operations. Type on Screen is an essential design tool for anyone seeking clear and focused guidance about typography for the digital age.
Book Synopsis Advertising Design and Typography by : Alex W. White
Download or read book Advertising Design and Typography written by Alex W. White and published by Simon and Schuster. This book was released on 2015-09-01 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive overview of advertising design strategies helps students and professionals understand how to create ads that cut through the clutter. Design principles such as unity, contrast, hierarchy, dominance, scale, abstraction, and type-image relationships are thoroughly discussed. Chapters also cover: •Researching your client and your audience •What makes an ad successful •Getting the audience’s attention in a crowded marketplace •Researching your client and your audience •The importance of consistent branding and identity •The difference between print advertising, billboards, the web, television, and radio •Advertising design versus editorial design Also included is an extensive section on typography with essential information on how type is perceived by readers, typographic history, principles, and practice. Complete with over fifteen hundred examples and illustrations of outstanding advertising design from around the world, Advertising Design and Typography will change the way you develop visual ideas and train you to see in a more critical and accurate way that gets messages across more effectively. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Book Synopsis The Poky Little Puppy by : Janette Sebring Lowrey
Download or read book The Poky Little Puppy written by Janette Sebring Lowrey and published by Golden Books. This book was released on 2011 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: One night a puppy,who is always late coming home finds there is no dessert for him. On board pages.
Book Synopsis Adobe Creative Suite 2 All-in-One Desk Reference For Dummies by : Jennifer Smith
Download or read book Adobe Creative Suite 2 All-in-One Desk Reference For Dummies written by Jennifer Smith and published by John Wiley & Sons. This book was released on 2005-10-24 with total page 770 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adobe software has always been highly respected for creative design and development. Its programs allow you to produce amazing designs and creations with ease, and with the release of the Adobe Creative Suite 2, you can design a wide range of productions ranging from illustrations and Web sites to professional documents and photographic manipulations. Adobe Creative Suite 2 All-In-One Desk Reference For Dummies is your one-stop guide to creating great graphics with all the cool CS2 tools. Written in a thorough, fun way to show you the basics on how to use each of the programs, you’ll find out just how easy it is to start designing brilliant images and graphics. This guide gives you the tools you need to: Draw with InDesign Understand page layout and color Create colorful images with Illustrator C2 Use the pen tool, type, and image placing Choose the correct Photoshop mode for your creation Create images on PhotoShop CS2 for print Paint and retouch images Create and secure PDF files with Acrobat 7.0 Edit and extract text and graphics Build and publish a Web site with GoLive CS2 Work with multimedia Packed with easy-to-follow steps and guidance, you’ll be up to speed with all the features in no time. With these six great reference guides rolled into one, this is the ultimate book for becoming a CS2 pro!
Book Synopsis The Complete Manual of Typography by : James Felici
Download or read book The Complete Manual of Typography written by James Felici and published by Adobe Press. This book was released on 2012 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about how type should look and how to make it look that way--in other words, how to set type like a professional. It explains in practical terms how to use today's digital tools to achieve the secret of good design: well set type. An essential reference for anyone who works with type: designers, print production professionals, and corporate communications managers can go to straight to the index to find focused answers to specific questions, while educators and students can read it as a text book from cover to cover.
Book Synopsis Speaking in Styles by : Jason Cranford Teague
Download or read book Speaking in Styles written by Jason Cranford Teague and published by New Riders. This book was released on 2009-06-30 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: Speaking in Styles aims to help Web designers learn the "language" that will be used to take their vision from the static comp to the live Internet. Many designers think that CSS is code, and that it's too hard to learn. Jason takes an approach to CSS that breaks it down around common design tasks and helps the reader learn that they already think in styles--they just need to learn to speak the language. Jason helps Web designers find their voice, walks them through the grammar of CSS, shows them how to write their design specs in CSS, and how to prepare it for screen, printer or handheld devices. Along the way designers will learn to optimize their code, make it accessible, optimize for search engines, mix it up with Flash, and more.
Book Synopsis Designing with Type, 5th Edition by : James Craig
Download or read book Designing with Type, 5th Edition written by James Craig and published by Watson-Guptill. This book was released on 2012-05-16 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.
Book Synopsis Typography, Referenced by : Jason Tselentis
Download or read book Typography, Referenced written by Jason Tselentis and published by Rockport Publishers. This book was released on 2012-02-01 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Typography, Referenced is the single most comprehensive volume covering every aspect of typography that any design student, professional designer, or design aficionado needs to know today. In these pages, you'll find: —Thousands of illustrated examples of contemporary usage in design —Historical developments from Greek lapidary letters to the movie Helvetica —Landmark designs turning single letters into typefaces —Definitions of essential type-specific language, terms, ideas, principles, and processes —Ways technology has influenced and advanced type —The future of type on the web, mobile devices, tablets, and beyond In short, Typography, Referenced is the ultimate source of typographic information and inspiration, documenting and chronicling the full scope of essential typographic knowledge and design from the beginnings of moveable type to the present "golden age" of typography.
Book Synopsis Typographic Firsts by : John Boardley
Download or read book Typographic Firsts written by John Boardley and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the practical challenges of polychromatic printing or printing music staves and notes to the techniques for illustrating books with woodcuts, producing books for children and the design of the first fonts, these stories chart the invention of the printed book, the world's first means of mass communication.
Book Synopsis Photoshop CS2 All-in-One Desk Reference For Dummies by : Barbara Obermeier
Download or read book Photoshop CS2 All-in-One Desk Reference For Dummies written by Barbara Obermeier and published by John Wiley & Sons. This book was released on 2005-08-19 with total page 769 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brace yourself—this For Dummies guide is in full, dazzling color! That way you can see how you can lighten, brighten, blur, sharpen, or even age your digital images with Photoshop CS2. Chances are you have Photoshop CS2 and have explored it enough to know that you need a good guide to make the most of all its capabilities and get up to speed fast. Odds are you’ve experimented with some photos and spent hours tweaking them. Maybe you’re a veteran and used Photoshop CS2 to turn the gray sky to blue in a resort photo or to brighten the CEO’s smile. Maybe you’re a novice and gleefully extracted your ex from old photos and gave yourself a flattering mini-makeover at the same time. Maybe you used it to remove a scratch from a treasured family photo. Regardless, you probably haven’t scratched the surface. Photoshop CS2 gives you so many options and tools for digital image creation, correction, and enhancement that even experienced pros can discover new techniques and shortcuts. With explanations for working on a PC or a Mac, Photoshop CS2 All-In-One desk Reference For Dummies is your complete resource that: Combines nine minibooks: (1) Photoshop Fundamentals (2) Image Essentials (3) Selections (4) Painting, Drawing, and Typing (5) Working with Layers (6) Channels and Masks (7) Filters and Distortions (8) Retouching and Restoration (9) Photoshop and Print Has more than 650 pages of tips, techniques, and plain-English explanations Is in glorious, full color, with all kinds of photographs and examples Has tons of screen shots so you’ll know exactly what to look for on your screen Provides a tear out Cheat Sheet that’s your instant reference for finding your way around Photoshop CS2, accessing the tools palette through shortcuts, and making selections Gets you up to speed on the new Adobe Bridge that lets you view, search, and organize your files, edit Camera Raw files, search for and purchase royalty-free stock photography, synchronize color settings, and more Introduces you to the 58 tools in the Tools palette, from the Pen to the Eraser… the Spot Healing Brush to the Burn…the Clone Stamp to the Red Eye Explains how to work with Vanishing Point—the new feature that lets you edit three dimensionally on a two-dimension image Features special Putting-It-Together exercises that walk you through numbered steps to show you how to do various tasks such as getting the red out of eyes, making and fine-tuning a collage, and more; images on the book’s companion Web site let you follow along
Book Synopsis Detail in Typography by : Jost Hochuli
Download or read book Detail in Typography written by Jost Hochuli and published by . This book was released on 2015-02-01 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt: An attractive, interesting layout can certainly attract and please the reader; but when the readers are not good, reading requires extra effort and any pleasure is short-lived. 'Detail in Typography' is a concise and close-up view of the subject. It considers all the elements that constitute a column of text letters, words, the line, and the space around these elements - and it discusses what is essential for the legibility of text.
Book Synopsis Shady Characters: The Secret Life of Punctuation, Symbols, and Other Typographical Marks by : Keith Houston
Download or read book Shady Characters: The Secret Life of Punctuation, Symbols, and Other Typographical Marks written by Keith Houston and published by W. W. Norton & Company. This book was released on 2013-09-24 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: “An absolutely fascinating blend of history, design, sociology, and cultural poetics—highly recommended.”—Maria Popova, Brain Pickings A charming and indispensable tour of two thousand years of the written word, Shady Characters weaves a fascinating trail across the parallel histories of language and typography. Whether investigating the asterisk (*) and dagger (†)—which alternately illuminated and skewered heretical verses of the early Bible—or the at sign (@), which languished in obscurity for centuries until rescued by the Internet, Keith Houston draws on myriad sources to chart the life and times of these enigmatic squiggles, both exotic (¶) and everyday (&). From the Library of Alexandria to the halls of Bell Labs, figures as diverse as Charlemagne, Vladimir Nabokov, and George W. Bush cross paths with marks as obscure as the interrobang (?) and as divisive as the dash (—). Ancient Roman graffiti, Venetian trading shorthand, Cold War double agents, and Madison Avenue round out an ever more diverse set of episodes, characters, and artifacts. Richly illustrated, ranging across time, typographies, and countries, Shady Characters will delight and entertain all who cherish the unpredictable and surprising in the writing life.
Book Synopsis The Visible Word by : Johanna Drucker
Download or read book The Visible Word written by Johanna Drucker and published by University of Chicago Press. This book was released on 1994 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drucker skillfully traces the development of this critical position, suggesting a methodology closer to the actual practices of the early avant-garde artists based on a rereading of their critical and theoretical writings. After reviewing theories of signification, the production of meaning, and materiality, she analyzes the work of four poets active in the typographic experimentation of the 1910s and 1920s: Ilia Zdanevich, Filippo Marinetti, Guillaume Apollinaire, and Tristan Tzara. Drucker explores the context for experimental typography in terms of printing, handwriting, and other practices concerned with the visual representation of language. Her book concludes with a brief look at the ways in which experimental techniques of the early avant-garde were transformed in both literary work and in applications to commercial design throughout the 1920s and early 1930s.