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Author : Leonard M. Fuld
Publisher : Dog Ear Publishing
ISBN 13 : 1608445534
Total Pages : 328 pages
Book Rating : 4.6/5 (84 download)
Download or read book The Secret Language of Competitive Intelligence written by Leonard M. Fuld and published by Dog Ear Publishing. This book was released on 2010 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Larry Kahaner
Publisher : Simon and Schuster
ISBN 13 : 0684844044
Total Pages : 308 pages
Book Rating : 4.6/5 (848 download)
Download or read book Competitive Intelligence written by Larry Kahaner and published by Simon and Schuster. This book was released on 1997 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success. With a wealth of case studies, Kahaner shows How to profile your competitors' executives to unmask their decision-making processes The line between legal and illegal or unethical activities How to protect your own company against your competitors' intelligence operations COMPETITIVE INTELLIGENCE is a practical guide to turning raw information into priceless knowledge and winning business strategy.
Author : Craig S. Fleisher
Publisher : FT Press
ISBN 13 : 0131873660
Total Pages : 679 pages
Book Rating : 4.1/5 (318 download)
Download or read book Business and Competitive Analysis written by Craig S. Fleisher and published by FT Press. This book was released on 2007 with total page 679 pages. Available in PDF, EPUB and Kindle. Book excerpt: Resource for companies to improve strategic planning and ensure they are implementing effective corporate strategy. bull; Presents a comprehensive range of methods to analyse the tools that analyse business, competitive data, and market information. bull; Consistent approach and detailed instructions allow for readers to implement strategy quickly and effectively. bull; Management consultants and strategy departments can use this book to make a case for the most effective method to apply to any problem.
Author : David Hussey
Publisher : Wiley
ISBN 13 : 9780471984078
Total Pages : 292 pages
Book Rating : 4.9/5 (84 download)
Download or read book Competitor Intelligence written by David Hussey and published by Wiley. This book was released on 1999-01-26 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competitor Intelligence Turning Analysis into Success David Hussey and Per Jenster The seminal work of Michael Porter in the 1980s provided a conceptual basis to competitor analysis which has stood the test of time. The emphasis of his work, and of many books by other authors which followed it, has been on the why and what of competitor analysis. David Hussey and Per Jenster's book moves beyond this to the problems faced by organizations in applying the concepts at a practical level. It shows how real companies can use competitor intelligence and analysis in real situations. Three major strands are drawn out by this book, which shows how to: * obtain competitor information in a legitimate way * analyze information so that competitors can be better understood, and strategic options explored * develop ways of achieving competitive advantage which may move the organization ahead of others in the industry This book provides a comprehensive guide for marketing and planning practitioners, managers and management consultants, to enable them to improve the competitor information and intelligence available to their organizations, and to use it to gain advantages over the competition. The book goes beyond the broad concepts, and gives practical advice on how to obtain and use the necessary information, offers various analytical techniques and approaches, and shows how to develop strategies for both attack and defence. It includes numerous cameo examples, a case history of how an organization undertook competitor analysis in an industry with little coherent published information, worked examples of many of the methods suggested, as well as a number of case studies of various industry situations. The text builds on a sound conceptual foundation, and draws heavily on the authors' practical experience.
Author : Seena Sharp
Publisher : John Wiley & Sons
ISBN 13 : 0470293179
Total Pages : 304 pages
Book Rating : 4.4/5 (72 download)
Download or read book Competitive Intelligence Advantage written by Seena Sharp and published by John Wiley & Sons. This book was released on 2009-10-19 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelligence Advantage, Seena Sharp, founder of one of the first Competitive Intelligence firms in the US, provides her expert analysis on the issues and benefits of CI for today's businesses. CI is critical for making smarter business decisions and reducing risks when formulating strategies, leading to more profits and fewer mistakes. This is a practical guide that explains what CI is, why data is not intelligence, why competitor intelligence is a weak sibling to competitive intelligence, when to use it, how to find the most useful information and turn it into actual intelligence, and how to present findings in the most convincing manner. Importantly, Sharp argues that businesses would benefit from shifting their perspective on CI from viewing it as a cost to viewing it as an investment that saves money and provides immediate value. Author Seena Sharp is a noted CI expert who established Sharp Market Intelligence in 1979 Addresses all the most common myths and misconceptions about CI Includes more than sixty examples of when to use CI Completely explains the ins and outs of CI, and why your company will act faster and more aggressively with CI Competitive intelligence is a management tool that is misunderstood and underestimated, yet results in numerous benefits. If you are a senior level executive or operate a business-and you aren't tapping the power of CI to improve your decision making-you are missing a potent advantage.
Author : Andrew Pollard
Publisher : Financial Times/Prentice Hall
ISBN 13 : 9780273637097
Total Pages : 0 pages
Book Rating : 4.6/5 (37 download)
Download or read book Competitor Intelligence written by Andrew Pollard and published by Financial Times/Prentice Hall. This book was released on 1999 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text for business executives is both a strategic treatment of the need for competitor intelligence and a tactical guide to how to go about obtaining the same. It provides the tricks of the trade and includes case illustrations, key success and failure factors, skills and techniques.
Author : Douglas Bernhardt
Publisher : Pitman Publishing
ISBN 13 : 9780273601531
Total Pages : 294 pages
Book Rating : 4.6/5 (15 download)
Download or read book Perfectly Legal Competitor Intelligence written by Douglas Bernhardt and published by Pitman Publishing. This book was released on 1993 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competivitive intelligence is the analytical process that transforms disaggregated market and competitor data into accurate, relevant and actionable strategic information about competitors' capabilities, intentions, performance and position.
Author : Jerry Miller
Publisher : Information Today, Inc.
ISBN 13 : 9780910965286
Total Pages : 300 pages
Book Rating : 4.9/5 (652 download)
Download or read book Millennium Intelligence written by Jerry Miller and published by Information Today, Inc.. This book was released on 2000 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: A corporate consultant shows how to employ business intelligence to maximize profits.
Author : Margareta Nelke
Publisher : Chandos Publishing
ISBN 13 : 9780081002063
Total Pages : 152 pages
Book Rating : 4.0/5 (2 download)
Download or read book Competitive Intelligence for Information Professionals written by Margareta Nelke and published by Chandos Publishing. This book was released on 2015-01-15 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information professionals should be able to take a proactive role as a strategic partner in their organization's competitive intelligence. Their role needs to focus on the "outside-in" approach, based on their organization's strategic needs and objectives. Competitive Intelligence for Information Professionals explores the role of strategic information and intelligence in organizations, and assesses the values and needs of intelligence in organizations. The book provides guidance on how to work strategically with competitive intelligence, methods for monitoring and analysis and a process-oriented approach. Chapters include discussions on how news monitoring and competitive intelligence interact and how this offers opportunities for cooperation between different departments. Cases from the authors' own experiences when working with competitive intelligence in international corporations are also included. Competitive intelligence (CI) is a new area for Information professionals Offers perspectives on a new trend within the library and information sector Provides a comprehensive approach to CI
Author : Per V. Jenster
Publisher : Copenhagen Business School Press DK
ISBN 13 : 9788763002028
Total Pages : 248 pages
Book Rating : 4.0/5 (2 download)
Download or read book Market Intelligence written by Per V. Jenster and published by Copenhagen Business School Press DK. This book was released on 2009 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Market Intelligence provides an overview of the most important tools and concepts relevant to intelligence analysis for strategic decision making. The book's focus is not only on competitors, but also on customers, suppliers, and a range of other stakeholders. It gives the reader tools used to analyze both micro and macro factors in the organization's environment to predict future outcomes better and to improve decision making. The field of competitive intelligence is studied by a diverse research community. Contributions to this field are made to aid States - on a national, regional, and local level - as well as to aid the military, non-profit organizations, and private companies. These contributions are mostly done in isolation, even though all these fields of study have much in common. The authors draw from these various fields and provide the essential insights to aid management thinking.
Author : Craig S. Fleisher
Publisher : FT Press
ISBN 13 : 0133101002
Total Pages : 625 pages
Book Rating : 4.1/5 (331 download)
Download or read book Business and Competitive Analysis written by Craig S. Fleisher and published by FT Press. This book was released on 2015-01-12 with total page 625 pages. Available in PDF, EPUB and Kindle. Book excerpt: Meet any business or competitive analysis challenge: deliver actionable business insights and on-point recommendations that enterprise decision makers can’t and won’t ignore! All you need is one book: Business and Competitive Analysis, Second Edition . This generation’s definitive guide to business and competitive analysis has now been thoroughly updated with additional methods, applications and examples. Craig S. Fleisher and Babette E. Bensoussan begin with a practical primer on the process and context of business and competitive analysis: how it works, how to avoid pitfalls, and how to communicate results. Next, they introduce their unique FAROUT method for choosing the right tools for each assignment. The authors then present dozens of today’s most valuable analysis methods. They cover “classic” techniques, such as McKinsey 7S and industry analysis, as well as emerging techniques from multiple disciplines: economics, corporate finance, sociology, anthropology, and the intelligence and futurist communities. You’ll find full chapters outlining effective analysis processes; avoiding pitfalls; communicating results; as well as drill-downs on analyzing industries, competitive positioning, business models, supply chains, strategic relationships, corporate reputation, critical success factors, driving forces, technology change, cash flow, and much more. For every method, Fleisher and Bensoussan present clear descriptions, background context, strategic rationales, strengths, weaknesses, step-by-step instructions, and references. The result is a book every analyst, strategist, and manager can rely on – in any industry, for any challenge.
Author : Leonard M. Flud
Publisher : Wiley
ISBN 13 : 9780471809678
Total Pages : 510 pages
Book Rating : 4.8/5 (96 download)
Download or read book Competitor Intelligence written by Leonard M. Flud and published by Wiley. This book was released on 1985 with total page 510 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brings together sophisticated intelligence gathering techniques and sources for keeping informed on the marketing activities and products of business competition. Drawing on the author's years of research experience on assignment for top U.S. corporations, it reveals both traditional and creative methods for obtaining detailed insider information, such as marketing plans, plant capacity, distribution networks, and more, in an honest, ethical way.
Author : James D. Underwood
Publisher : John Wiley & Sons
ISBN 13 : 1118450981
Total Pages : 399 pages
Book Rating : 4.1/5 (184 download)
Download or read book Competitive Intelligence For Dummies written by James D. Underwood and published by John Wiley & Sons. This book was released on 2013-07-09 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make competitive intelligence part of your business practice—and be on the cutting edge Competitive intelligence is the art of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors, individuals, concepts, information, ideas, or data needed to support executives and managers in making strategic decisions for an organization. Competitive Intelligence For Dummies introduces you to this fascinating subject and gives you the tools you need to incorporate it into your business decision-making process. Conducted within an organization, competitive intelligence serves as a catalyst in planning and strategic growth. It is part of the value chain that converts gathered data to actionable information that results in strategic decisions. Competitive Intelligence For Dummies helps readers gather valuable information on the competition, the operational environment, and the target customer. It also explains how to carefully analyze and use this information in decision making processes to gain market share and stay on the cutting edge of an industry. Whether you are just starting a business, venturing into new areas with your existing company, or looking to gain ground on a key competitor, Competitive Intelligence For Dummies gives you insight on how to gather valuable information on not only your competitors, but on your market and key customer base. Gets you up to speed on how to locate, collect, and process competitive intelligence Shows you how to carefully analyze competitive intelligence and disseminate it throughout your organization Illustrates how competitive intelligence can help you gain market share If you're a business owner, analyst, manager, or researcher, Competitive Intelligence For Dummies gives you and your business an edge.
Author : Hans Hedin
Publisher : John Wiley & Sons
ISBN 13 : 1118923626
Total Pages : 290 pages
Book Rating : 4.1/5 (189 download)
Download or read book The Handbook of Market Intelligence written by Hans Hedin and published by John Wiley & Sons. This book was released on 2014-06-30 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: An important update to this roadmap for the development of a corporate intelligence program Market intelligence is the distinct discipline by which organisations systematically gather and process information about their external operating environment in order to facilitate accurate and confident decision making that is based on insight. For companies to thrive in the global post-recession marketplace, their management needs future-oriented business information. The Handbook of Market Intelligence provides a one stop shop, step-by-step roadmap for establishing, conducting and further developing corporate intelligence programs within an organisation and then shows how organisations can turn market data into actionable insights. • Full of best practice advice from hundreds of real-life international case studies • Outlines the anticipated future trends in Strategic Market Intelligence based on unique global survey data • Provides guidance on extracting relevant, useful and accurate market information that can be used for successful business development
Author : T. J. Waters
Publisher : Jossey-Bass
ISBN 13 : 0470606290
Total Pages : 260 pages
Book Rating : 4.4/5 (76 download)
Download or read book Hyperformance written by T. J. Waters and published by Jossey-Bass. This book was released on 2010-02-12 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Effective strategies for outsmarting the competition and driving better bottom-line results In this groundbreaking book, T.J. Waters has turned his experience collecting and analyzing competitive intelligence for the CIA into effective strategies for businesses wanting to stay on the leading edge of their industries. The book describes a practical process from planning (identifying competitive threats and determining the resources needed to counter them) through implementation (creating an organizational strategy) to execution (collecting key information and turning it into bottom-line results). The book is filled with illustrative examples of companies from start-ups to multi-nationals that have used similar strategies successfully. Offers a key resource for gaining competitive advantage in tough times Outlines a proven strategy for planning, implementing, and executing a strategic plan for bottom-line results Written by T.J. Waters who has combined his intelligence expertise with his years of business experience This book clearly shows that it's no longer a question of becoming the next Google, IBM, or Coca-Cola-it's all about knowing what your competitors are doing.
Author : Ian Gordon
Publisher : Etobicoke, Ont. : John Wiley & Sons
ISBN 13 :
Total Pages : 418 pages
Book Rating : 4.:/5 ( download)
Download or read book Competitor Targeting written by Ian Gordon and published by Etobicoke, Ont. : John Wiley & Sons. This book was released on 2002 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Powerful weapons for waging and winning the business war Most books on competitive intelligence are full of vague theoretical constructs regarding information gathering and storage. This book, on the other hand, gets right down to the nitty-gritty, with proven techniques for identifying and laying waste to a company's most serious competitors. Readers learn why going on the offensive rather than just gathering information on competitors helps increase market share and shareholder value. And they get loads of practical advice and guidance on identifying the most serious competitors, flushing out competitors' secrets, using technology to advance a competitive initiative, creating strong allies, "harvesting" competitors' employees, staging a successful counter offensive when you've been targeted, and much more. Ian Gordon (Toronto, Canada) is President of Convergence Management Consultants, a leading strategic marketing consulting firm. He is a founding member of the Society of Competitive Intelligence Professionals, President of the Association for the Advancement of Relationship Marketing, and the former head of Ernst & Young's (Toronto) strategic marketing consulting practice.
Author : Christopher Murphy
Publisher : CRC Press
ISBN 13 : 1317162889
Total Pages : 302 pages
Book Rating : 4.3/5 (171 download)
Download or read book Competitive Intelligence written by Christopher Murphy and published by CRC Press. This book was released on 2016-05-23 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every business manager needs intelligence to find suppliers, mobilize capital, win customers and fend off rivals. Obtaining this is often an unplanned, instinctive process. The manager who has a conscious, systematic approach to acquiring intelligence will be better placed to recognize and seize opportunities whilst safeguarding the organization against the competitive risks that endanger its prosperity - and sometimes even its survival. Christopher Murphy's Competitive Intelligence explains: ¢ the theory of business competition ¢ how companies try to get ahead of their rivals ¢ methods of research and sources of information that generate the raw material for creating intelligence ¢ analytical techniques which transform the mass of facts and opinions thus retrieved into a platform of sound, useable knowledge to support informed business decision making. The text includes plenty of examples and experiences from the author's own consulting experience. He draws on a wide variety of disciplines, including literary criticism (or how to read between the lines of company reports, announcements and media stories) and anthropology (understanding corporate culture), as well as the more obvious ones such as financial analysis, management theory and business forecasting techniques. This fusion of insights from many fields of expertise provides a very readable, practical and imaginative framework for anyone seeking to gather and make effective use of market and company data. While focused on the British business environment, the lessons drawn are of universal application, and examples are taken from across the globe. In addition a chapter is devoted to researching industries and companies in other countries. Although primarily concerned with commercial enterprises, many of the principles and techniques will also be of considerable practical relevance to managers in the public sector or not-for-profit organizations. Competitive Intelligence also provides a legal
