Effective Writing Skills for Public Relations

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Publisher : Kogan Page Publishers
ISBN 13 : 9780749443818
Total Pages : 276 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Effective Writing Skills for Public Relations by : John Foster

Download or read book Effective Writing Skills for Public Relations written by John Foster and published by Kogan Page Publishers. This book was released on 2005 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'John Foster's book is a 'How To' guide that gives a solid grounding in the writing requirements of the PR business. It covers a lot of ground in a complex but rewarding subject.'Writing MagazineEffective Writing Skills for Public Relations is a valuable reference source on the basis of style and presentation with helpful hints on making the best use of written communication. It advises on how to write concisely using jargon-free language whilst avoiding overused words and phrases. There is guidance on policing house style with emphasis on consistency and advice on punctuation, headlines and captions. As well as this there are tips on what makes a good press release and how to use effective design and layout to produce easy to read text. Readers will also find help on public speaking, pronunciation and the standard writing skills needed in the office.This third edition includes five new chapters covering editing skills, the importance of written tone of voice, what makes a good annual report, the legal issues facing writers and the use of Americanisms. Standard proof correction marks are included together with a glossary of terms.This is an essential hands-on practical guide for anyone earning a living through the written or spoken word.

A Journalist's Guide to the Use of English

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Publisher :
ISBN 13 : 9780903842013
Total Pages : 72 pages
Book Rating : 4.8/5 (42 download)

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Book Synopsis A Journalist's Guide to the Use of English by : Ted Bottomley

Download or read book A Journalist's Guide to the Use of English written by Ted Bottomley and published by . This book was released on 1972 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Publication Manual of the American Psychological Association

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Publisher :
ISBN 13 : 9781433805592
Total Pages : 0 pages
Book Rating : 4.8/5 (55 download)

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Book Synopsis Publication Manual of the American Psychological Association by : American Psychological Association

Download or read book Publication Manual of the American Psychological Association written by American Psychological Association and published by . This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Publication Manual of the American Psychological Association is the style manual of choice for writers, editors, students, and educators in the social and behavioral sciences. It provides invaluable guidance on all aspects of the writing process, from the ethics of authorship to the word choice that best reduces bias in language. Well-known for its authoritative and easy-to-use reference and citation system, the Publication Manual also offers guidance on choosing the headings, tables, figures, and tone that will result in strong, simple, and elegant scientific communication.

The Importance of Learning Styles

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 0313005893
Total Pages : 235 pages
Book Rating : 4.3/5 (13 download)

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Book Synopsis The Importance of Learning Styles by : Ronald R. Sims

Download or read book The Importance of Learning Styles written by Ronald R. Sims and published by Bloomsbury Publishing USA. This book was released on 1995-05-23 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a timely review of learning style research. It examines those approaches that purport to promote effective learning. It affirms the need for instructors and trainers to recognize the importance of individual learning differences and to use methods that help create a learning climate which increases the potential learning for all students or trainees regardless of their preferred way of learning. The ability to understand and to teach to the various learning styles of students is essential to improving the effectiveness of college-level education. In this book, Sims and Sims bring together significant research to aid academics and organizational trainers in understanding and applying learning style research and knowledge to program, course, and class development.

The Elements of Style

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Publisher : Arcturus Publishing
ISBN 13 : 1398833916
Total Pages : 70 pages
Book Rating : 4.3/5 (988 download)

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Book Synopsis The Elements of Style by : William Strunk Jr.

Download or read book The Elements of Style written by William Strunk Jr. and published by Arcturus Publishing. This book was released on 2023-10-01 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1918, William Strunk Jr.'s The Elements of Style is a guide to writing in American English. The boolk outlines eight "elementary rules of usage", ten "elementary principles of composition", "a few matters of form", a list of 49 "words and expressions commonly misused", and a list of 57 "words often misspelled". A later edition, enhanced by E B White, was named by Time magazine in 2011 as one of the 100 best and most influential books written in English since 1923.

People Styles at Work-- and Beyond

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Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814413420
Total Pages : 242 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis People Styles at Work-- and Beyond by : Robert Bolton

Download or read book People Styles at Work-- and Beyond written by Robert Bolton and published by AMACOM Div American Mgmt Assn. This book was released on 2009 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: As cofounders of the leadership coaching and training firm Ridge Associates, authors Robert Bolton and Dorothy Grover teach that good interpersonal communication is essential to getting things done. In this comprehensive and practical guide, they offer a proven method for understanding the key behavioral styles of those around you (including your own) and explain how you can leverage the strengths and weaknesses of each to relate to others--even the most difficult of coworkers--more winsomely. People Styles at Work . . . and Beyond does this by offering a self-assessment to determine which style you are and then uses that information to teach readers how to: recognize how they come across to other coworkers; read others' body language and behavior to identify the best ways to work with them; make small adjustments that will dramatically increase the quality and productivity of their interactions; find common ground with different people while retaining their individuality; relate less defensively and more effectively no matter how others act At work, at home, and even while you're out running errands, your ability to relate to others affects how well you get things done. Now including all new material on personal relationships, parenting, and more, this is the ultimate how-to can help any reader avoid conflicts and enhance important relationships.

Tune in Tomorrow

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Publisher : Rebellion Publishing Ltd
ISBN 13 : 1786186314
Total Pages : 423 pages
Book Rating : 4.7/5 (861 download)

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Book Synopsis Tune in Tomorrow by : Randee Dawn

Download or read book Tune in Tomorrow written by Randee Dawn and published by Rebellion Publishing Ltd. This book was released on 2022-08-18 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: She’s just a small town girl, with big mythic dreams. Starr Weatherby came to New York to become… well, a star. But after ten years and no luck, she’s offered a big role – on a show no one has ever heard of. And there’s a reason for that. It’s a ‘reality’ show beyond the Veil, human drama, performed for the entertainment of the Fae. But as Starr shifts from astounded newcomer to rising fan favorite, she learns about the show’s dark underbelly – and mysterious disappearance of her predecessor. She’ll do whatever it takes to keep her dream job – though she might just bring down the show in the process.

The First Book of Fashion

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Publisher : Bloomsbury Publishing
ISBN 13 : 1474249906
Total Pages : 421 pages
Book Rating : 4.4/5 (742 download)

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Book Synopsis The First Book of Fashion by : Ulinka Rublack

Download or read book The First Book of Fashion written by Ulinka Rublack and published by Bloomsbury Publishing. This book was released on 2021-02-11 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: This captivating book reproduces arguably the most extraordinary primary source documents in fashion history. Providing a revealing window onto the Renaissance, they chronicle how style-conscious accountant Matthäus Schwarz and his son Veit Konrad experienced life through clothes, and climbed the social ladder through fastidious management of self-image. These bourgeois dandies' agenda resonates as powerfully today as it did in the sixteenth century: one has to dress to impress, and dress to impress they did. The Schwarzes recorded their sartorial triumphs as well as failures in life in a series of portraits by illuminists over 60 years, which have been comprehensively reproduced in full color for the first time. These exquisite illustrations are accompanied by the Schwarzes' fashion-focussed yet at times deeply personal captions, which render the pair the world's first fashion bloggers and pioneers of everyday portraiture. The First Book of Fashion demonstrates how dress – seemingly both ephemeral and trivial – is a potent tool in the right hands. Beyond this, it colorfully recaptures the experience of Renaissance life and reveals the importance of clothing to the aesthetics and every day culture of the period. Historians Ulinka Rublack's and Maria Hayward's insightful commentaries create an unparalleled portrait of sixteenth-century dress that is both strikingly modern and thorough in its description of a true Renaissance fashionista's wardrobe. This first English translation also includes a bespoke pattern by TONY award-winning costume designer and dress historian Jenny Tiramani, from which readers can recreate one of Schwarz's most elaborate and politically significant outfits.

Subculture

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Publisher : Routledge
ISBN 13 : 1136494731
Total Pages : 206 pages
Book Rating : 4.1/5 (364 download)

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Book Synopsis Subculture by : Dick Hebdige

Download or read book Subculture written by Dick Hebdige and published by Routledge. This book was released on 2013-10-08 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2002. It is easy to see that we are living in a time of rapid and radical social change. It is much less easy to grasp the fact that such change will inevitably affect the nature of those disciplines that both reflect our society and help to shape it. Yet this is nowhere more apparent than in the central field of what may, in general terms, be called literary studies. ‘New Accents’ is intended as a positive response to the initiative offered by such a situation. Each volume in the series will seek to encourage rather than resist the process of change. To stretch rather than reinforce the boundaries that currently define literature and its academic study.

Presentation Zen

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Publisher : Pearson Education
ISBN 13 : 0321601890
Total Pages : 316 pages
Book Rating : 4.3/5 (216 download)

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Book Synopsis Presentation Zen by : Garr Reynolds

Download or read book Presentation Zen written by Garr Reynolds and published by Pearson Education. This book was released on 2009-04-15 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: FOREWORD BY GUY KAWASAKI Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the Net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations.

Elements of Indigenous Style

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Publisher : Brush Education
ISBN 13 : 1550597167
Total Pages : 162 pages
Book Rating : 4.5/5 (55 download)

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Book Synopsis Elements of Indigenous Style by : Gregory Younging

Download or read book Elements of Indigenous Style written by Gregory Younging and published by Brush Education. This book was released on 2018-03-01 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elements of Indigenous Style offers Indigenous writers and editors—and everyone creating works about Indigenous Peoples—the first published guide to common questions and issues of style and process. Everyone working in words or other media needs to read this important new reference, and to keep it nearby while they’re working. This guide features: - Twenty-two succinct style principles. - Advice on culturally appropriate publishing practices, including how to collaborate with Indigenous Peoples, when and how to seek the advice of Elders, and how to respect Indigenous Oral Traditions and Traditional Knowledge. - Terminology to use and to avoid. - Advice on specific editing issues, such as biased language, capitalization, and quoting from historical sources and archives. - Case studies of projects that illustrate best practices.

The Importance of Being Earnest

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Publisher : Insight Publications
ISBN 13 : 1921411007
Total Pages : 75 pages
Book Rating : 4.9/5 (214 download)

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Book Synopsis The Importance of Being Earnest by : Fiona Gregory

Download or read book The Importance of Being Earnest written by Fiona Gregory and published by Insight Publications. This book was released on 2009 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: Insight Study Guides are written by experts and cover a range of popular literature, plays and films. Designed to provide insight and an overview about each text for students and teachers, these guides endeavor to develop knowledge and understanding rather than just provide answers and summaries.

Style

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Publisher :
ISBN 13 : 9781292039794
Total Pages : 226 pages
Book Rating : 4.0/5 (397 download)

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Book Synopsis Style by : Joseph Bizup

Download or read book Style written by Joseph Bizup and published by . This book was released on 2013-11-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Engaging and direct, Style: Lessons in Clarity and Grace is the guidebook for anyone who wants to write well. Williams' and Bizup's clear, accessible style models the kind of writing that audiences-both in college and after-will admire. The principles offered here help writers understand what readers expect and encourage writers to revise to meet those expectations more effectively. This book is all you need to understand the principles of effective writing.

The Sense of Style

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Publisher : Penguin
ISBN 13 : 069817030X
Total Pages : 370 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis The Sense of Style by : Steven Pinker

Download or read book The Sense of Style written by Steven Pinker and published by Penguin. This book was released on 2014-09-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Charming and erudite," from the author of Rationality and Enlightenment Now, "The wit and insight and clarity he brings . . . is what makes this book such a gem.” —Time.com Why is so much writing so bad, and how can we make it better? Is the English language being corrupted by texting and social media? Do the kids today even care about good writing—and why should we care? From the author of The Better Angels of Our Nature and Enlightenment Now. In this entertaining and eminently practical book, the cognitive scientist, dictionary consultant, and New York Times–bestselling author Steven Pinker rethinks the usage guide for the twenty-first century. Using examples of great and gruesome modern prose while avoiding the scolding tone and Spartan tastes of the classic manuals, he shows how the art of writing can be a form of pleasurable mastery and a fascinating intellectual topic in its own right. The Sense of Style is for writers of all kinds, and for readers who are interested in letters and literature and are curious about the ways in which the sciences of mind can illuminate how language works at its best.

Hunger of Memory

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Publisher : Bantam
ISBN 13 : 0553898833
Total Pages : 226 pages
Book Rating : 4.5/5 (538 download)

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Book Synopsis Hunger of Memory by : Richard Rodriguez

Download or read book Hunger of Memory written by Richard Rodriguez and published by Bantam. This book was released on 2004-02-03 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hunger of Memory is the story of Mexican-American Richard Rodriguez, who begins his schooling in Sacramento, California, knowing just 50 words of English, and concludes his university studies in the stately quiet of the reading room of the British Museum. Here is the poignant journey of a “minority student” who pays the cost of his social assimilation and academic success with a painful alienation — from his past, his parents, his culture — and so describes the high price of “making it” in middle-class America. Provocative in its positions on affirmative action and bilingual education, Hunger of Memory is a powerful political statement, a profound study of the importance of language ... and the moving, intimate portrait of a boy struggling to become a man.

Zconomy

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Publisher : HarperCollins
ISBN 13 : 0062970305
Total Pages : 279 pages
Book Rating : 4.0/5 (629 download)

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Book Synopsis Zconomy by : Jason R. Dorsey

Download or read book Zconomy written by Jason R. Dorsey and published by HarperCollins. This book was released on 2020-09-22 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most complete and authoritative guide to Gen Z, describing how leaders must adapt their employment, sales and marketing, product, and growth strategies to attract and keep this important new generation of customers, employees and trendsetters. Gen Z changes everything. Today’s businesses are not built to sell and market the way Gen Z shops and buys, or to recruit and employ Gen Z the way they find and keep jobs. Leaders need answers now as gen Z is the fastest growing generation of employees and the most important group of consumer trendsetters. The companies that quickly and comprehensively adapt to Gen Z thinking will be the winners for the next twenty years. Those that don’t will be the losers or become extinct. Zconomy is the comprehensive survival guide on how leaders must understand and embrace Generation Z. Researched and written by Dr. Denise Villa and Jason Dorsey from The Center for Generational Kinetics, the insights in Zconomy are based on their extensive research, they’ve led more than 60 generational studies, and their work with more than 500 companies around the world. In Zconomy, Dr. Villa and Dorsey answer: Who is Gen Z? What do employers, marketers, and sales leaders need to know? And, most importantly, what should leaders do now? This is the critical moment for leaders to understand and adapt to Gen Z or become irrelevant. Gen Z is already reshaping the world of business and this change is only going to accelerate. Zconomy is the definitive manual that will prepare any executive, manager, entrepreneur, HR or marketing professional to successfully unlock the powerful potential of this emerging generation at this pivotal time.

The Importance of Becoming a Medical Educator

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527548996
Total Pages : 147 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis The Importance of Becoming a Medical Educator by : Anthony Berman

Download or read book The Importance of Becoming a Medical Educator written by Anthony Berman and published by Cambridge Scholars Publishing. This book was released on 2020-03-30 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is often assumed that healthcare professionals are effective medical educators simply because they have completed the required courses leading to their degrees. As such, they are rarely provided with the ongoing support needed to become consistently effective medical teachers. Developing effective medical teachers is a complex task that can best be achieved by providing teacher candidates with the understanding and tools they need to become effective. Although a thorough knowledge of medicine is necessary to become an excellent medical educator, earning a medical degree alone is not enough. A variety of factors go into a teacher’s effectiveness in any educational setting, and most teachers need guidance and practice in order to become effective. Among the many topics addressed in this text are teaching/learning; instructional objectives; teacher assessment; adult learning theory; motivation of adult learners; the red flags of ineffective teaching; and the difference between equality and equity. This book will serve to educate doctors on how to better teach their students and current colleagues, and, most importantly, how to better educate their patients.