The Essential Guide To Visual Communication

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The Essential Guide to Visual Communication

Author : Ryan McGeough
Publisher : Macmillan Higher Education
ISBN 13 : 1319258670
Total Pages : 150 pages
Book Rating : 4.3/5 (192 download)

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Book Synopsis The Essential Guide to Visual Communication by : Ryan McGeough

Download or read book The Essential Guide to Visual Communication written by Ryan McGeough and published by Macmillan Higher Education. This book was released on 2019-02-06 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Essential Guide to Visual Communication is a concise introduction to the evolution, theory, and principles of visual communication in contemporary society. This guide helps students develop the skills they need to become critical consumers of visual media by examining images through the lens of visual rhetoric. Students see how images influence and persuade audiences, and how iconic images can be repurposed to communicate particular messages. Images selected and discussed throughout the text highlight examples of visual communication from earlier generations and the current digital environment that students encounter in their everyday lives.

Viscomm

Author : Jacinta Patterson
Publisher : Cambridge University Press
ISBN 13 : 1107688299
Total Pages : 361 pages
Book Rating : 4.1/5 (76 download)

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Book Synopsis Viscomm by : Jacinta Patterson

Download or read book Viscomm written by Jacinta Patterson and published by Cambridge University Press. This book was released on 2012-10-26 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: VISCOMM has been developed by experienced and knowledgeable teachers who understand what works in the Visual Communication Design classroom, to offer a complete and flexible resource package for the new study design. Contemporary design practise and trends are showcased along with examples of student work and both local and global designers to demonstrate current skills, methods and techniques at a variety of levels. Step-by-step visual guides and instructional diagrams cater for visual learners and help students understand and apply design elements and principles. Assessment tasks include a wide variety of individual, group work and extended tasks. These tasks can be matched to the outcomes of the study design, cater to different learning styles and provide opportunities to build up assessable folios. A strong focus on historical and contemporary typographic practice ensures a comprehensive coverage of the new study design. Many chapters rely on minimal prior knowledge, allowing for a flexible course structure that suits the needs and interests of teachers and students. If you order this product you will receive the following components: Print Textbook: delivered in full colour print. PDF Textbook: a downloadable PDF version of the student text that enables students to take notes and bookmark pages. The PDF textbook can be used in class or as a reference at home. To access the PDF textbook, simply register for a Cambridge GO account and enter the 16 character access code found in the front inside cover of your textbook.

Visualizing Climate Change

Author : Stephen R.J. Sheppard
Publisher : Routledge
ISBN 13 : 1136529004
Total Pages : 528 pages
Book Rating : 4.1/5 (365 download)

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Book Synopsis Visualizing Climate Change by : Stephen R.J. Sheppard

Download or read book Visualizing Climate Change written by Stephen R.J. Sheppard and published by Routledge. This book was released on 2012-03-29 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Carbon dioxide and global climate change are largely invisible, and the prevailing imagery of climate change is often remote (such as ice floes melting) or abstract and scientific (charts and global temperature maps). Using dramatic visual imagery such as 3D and 4D visualizations of future landscapes, community mapping, and iconic photographs, this book demonstrates new ways to make carbon and climate change visible where we care the most, in our own backyards and local communities. Extensive color imagery explains how climate change works where we live, and reveals how we often conceal, misinterpret, or overlook the evidence of climate change impacts and our carbon usage that causes them. This guide to using visual media in communicating climate change vividly brings to life both the science and the practical solutions for climate change, such as local renewable energy and flood protection. It introduces powerful new visual tools (from outdoor signs to video-games) for communities, action groups, planners, and other experts to use in engaging the public, building awareness and accelerating action on the world’s greatest crisis.

The Complete Graphic Designer

Author : Ryan Hembree
Publisher : Rockport Publishers
ISBN 13 : 1616735961
Total Pages : 192 pages
Book Rating : 4.6/5 (167 download)

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Book Synopsis The Complete Graphic Designer by : Ryan Hembree

Download or read book The Complete Graphic Designer written by Ryan Hembree and published by Rockport Publishers. This book was released on 2006-10-01 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers insight and information to help design students apply their skills to the commercial industry. Graphic design is a fast growing industry with thousands of new designers and students joining its ranks every year. The explosion of the graphic design field has resulted in the release of hundreds of new books, with subjects ranging from logo design to web design, design history to design criticism; today there are very few subjects related to the industry that have not been written about in one form or another. While the wealth of information and resources available to the graphic designer is extensive, it makes it hard to gain an overall perspective of graphic design and its practical applications in the field, as the content and subject matter of most books is very specialized. Design educators, especially at the collegiate level, have an increasingly difficult task of teaching a well-rounded course in graphic design, as they have to pull curriculum ideas from many sources, and require the students to purchase numerous texts. The Complete Graphic Designer is that well-rounded course in graphic design. It is not an instructional â€œhow toâ€? book, nor will it feature a series of suggested curriculum or problems for designers or students to solve. Rather, this book will be a concise overview of the many facets of graphic design, such as communication theory and why it is important; various types of problems that designers confront on a daily basis; and the considerations that must be made when trying to solve those visual problems. In addition, it features prominent designers and design firms that are renown for work in a certain type of design, and frequent â€œsidebarsâ€? or articles that include useful information on graphic design. This book provides a complete an comprehensive look at what graphic design is and what it means to be a graphic designer from an applied perspective, with chapters including Design for Communication, The Design Process, Page Layout, Visual Problems, Corporate Identity, and Branding.

Picture Editing & Layout

Author : Angus McDougall
Publisher :
ISBN 13 :
Total Pages : 322 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Picture Editing & Layout by : Angus McDougall

Download or read book Picture Editing & Layout written by Angus McDougall and published by . This book was released on 1990 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Art of Visual Notetaking

Author : Emily Mills
Publisher : Walter Foster Publishing
ISBN 13 : 1633226220
Total Pages : 131 pages
Book Rating : 4.6/5 (332 download)

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Book Synopsis The Art of Visual Notetaking by : Emily Mills

Download or read book The Art of Visual Notetaking written by Emily Mills and published by Walter Foster Publishing. This book was released on 2019-03-05 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Improve your bullet journals, to-do lists, class notes, and everything in between with The Art of Visual Notetaking and its unique approach to taking notes in the twenty-first century. Visual notetaking is the perfect skill for journaling, class lectures, conferences, and any other time that retaining information is key. Also referred to as sketchnoting, visual notetaking is ideal for documenting processes, planning projects, outlining ideas, and capturing information. And as you'll learn in The Art of Visual Notetaking, this approach doesn't require advanced drawing or hand-lettering skills; anyone can learn how to use simple lines, connectors, shapes, and text to take dynamic notes. In The Art of Visual Notetaking, aspiring sketchnoters and journalers will find helpful "Getting Started" pages of icons and badges for common note-taking purposes, with tips and encouragement for creating you own unique icons. You'll go on to discover instruction and how-to techniques, tips, and tutorials that focus on visual notetaking for different settings, from a business meeting, workshop, or convention, to a college lecture or sermon. Expert instruction from a professional sketchnote artist and educator demonstrates how to visually arrange and compile ideas, focal points, and key concepts.

Start to draw

Author : Axelle Vanquaillie
Publisher : Lannoo Meulenhoff - Belgium
ISBN 13 : 9401480982
Total Pages : 124 pages
Book Rating : 4.4/5 (14 download)

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Book Synopsis Start to draw by : Axelle Vanquaillie

Download or read book Start to draw written by Axelle Vanquaillie and published by Lannoo Meulenhoff - Belgium. This book was released on 2021-05-20 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing enhances memorisation, understanding, talking and listening and sparks communication. It is a universal language, and can help you convey your message more clearly and engagingly - especially during meetings, while laying out ideas or simply in a brainstorming session. So why have all of us stopped drawing at a certain point in our lives? Start to Draw is a fun and clear-cut guide to drawing and visualising your ideas in your work environment. It is an accessible, bite-size book providing insight into why drawing works, how you can have a great impact on your own (and others') professional work, and how you can end up with a more creative approach to your job.

Designing Brand Identity

Author : Alina Wheeler
Publisher : John Wiley & Sons
ISBN 13 : 1118418743
Total Pages : 338 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Designing Brand Identity by : Alina Wheeler

Download or read book Designing Brand Identity written by Alina Wheeler and published by John Wiley & Sons. This book was released on 2012-10-11 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edition offers brand managers, marketers, and designers a proven, universal five-phase process for creating and implementing effective brand identity. Enriched by new case studies showcasing successful world-class brands, this Fourth Edition brings readers up to date with a detailed look at the latest trends in branding, including social networks, mobile devices, global markets, apps, video, and virtual brands. Features more than 30 all-new case studies showing best practices and world-class Updated to include more than 35 percent new material Offers a proven, universal five-phase process and methodology for creating and implementing effective brand identity

Design Thinking for Visual Communication

Author : Gavin Ambrose
Publisher : Bloomsbury Publishing
ISBN 13 : 1350040576
Total Pages : 324 pages
Book Rating : 4.3/5 (5 download)

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Book Synopsis Design Thinking for Visual Communication by : Gavin Ambrose

Download or read book Design Thinking for Visual Communication written by Gavin Ambrose and published by Bloomsbury Publishing. This book was released on 2017-06-29 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you start a design project? How can you generate ideas and concepts in response to a design brief? How do other designers do it? This book will answer all these questions and more. Now in its second edition, the highly popular Design Thinking for Visual Communication identifies methods and thought processes used by designers in order to start the process that eventually leads to a finished piece of work. Step-by-step guidance for each part of the process is highlighted by real-life case studies, enabling the student to see teaching in practice. This focus on ideas and methods eschews an abstract, academic approach in favour of a useable approach to design as a problem-solving activity. The new edition now includes contributions from a broader international range of design practices and adds depth to existing case studies by looking in greater detail at some of the processes used.

Visual Communication on the Web

Author : Xtine Burrough
Publisher :
ISBN 13 : 9780415521482
Total Pages : 0 pages
Book Rating : 4.5/5 (214 download)

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Book Synopsis Visual Communication on the Web by : Xtine Burrough

Download or read book Visual Communication on the Web written by Xtine Burrough and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this work, Web design exercises are accompanied by concise introductions that relate history, design principles, and visual communication theories to the practice of designing for the Web.

Visual Journalism

Author : Christopher R. Harris
Publisher : Allyn & Bacon
ISBN 13 : 9780205322596
Total Pages : 0 pages
Book Rating : 4.3/5 (225 download)

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Book Synopsis Visual Journalism by : Christopher R. Harris

Download or read book Visual Journalism written by Christopher R. Harris and published by Allyn & Bacon. This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discusses important topics in the growing visual communication field. Visual Journalism discusses the growing visual communication field, making it the first book to combine all of the information necessary to start anyone on a visual communication career. This text examines the historical context of visual journalism while providing insights into modern-day applications of new media processes for the new media professional. It consolidates information from various sectors of graphics to aid the "new media" practitioner, providing practical insight into the changing visual profession. By discussing topics such as visual literacy, ethical considerations, reporting and writing, typography and graphic design, and Internet research, it is of value in any course in which students are asked to create and use visual messages - including graphics, photography, Web design, typography, audio, and video.

Media Ministry Made Easy

Author : Tim Eason
Publisher :
ISBN 13 : 9780687025787
Total Pages : 0 pages
Book Rating : 4.0/5 (257 download)

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Book Synopsis Media Ministry Made Easy by : Tim Eason

Download or read book Media Ministry Made Easy written by Tim Eason and published by . This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contents: I. Implementing an Effective Media Ministry- Chapter 1: Motivations for Using Media- Chapter 2: Ministry Involves Gear- Chapter 3: Building a Strong Media Team- Chapter 4: Action!- Chapter 5: Copyrights II. Graphics Workshop- Chapter 6: Graphics First III. PowerPoint(TM) and Worship Software Workshop IV. The Next Level: Video Production

Introduction to Visual Literacy

Author : Deborah Curtiss
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 284 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Introduction to Visual Literacy by : Deborah Curtiss

Download or read book Introduction to Visual Literacy written by Deborah Curtiss and published by Prentice Hall. This book was released on 1987 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Essential Guide to Postgraduate Study

Author : David Wilkinson
Publisher : SAGE
ISBN 13 : 1847877737
Total Pages : 337 pages
Book Rating : 4.8/5 (478 download)

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Book Synopsis The Essential Guide to Postgraduate Study by : David Wilkinson

Download or read book The Essential Guide to Postgraduate Study written by David Wilkinson and published by SAGE. This book was released on 2005-09-16 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: To do justice to the postgraduate journey as experienced by the students, quotations and anecdotes from the author′s own research ... are drawn upon. These anecdotes provide vivid insights into the postgraduate experience, thereby livening up the text and providing some solace to those facing similar issues in their postgraduate existence′ - Education and Training Journal For anyone embarking on postgraduate study, this is an indispensable guide. Packed with hands-on advice and examples from students themselves, David Wilkinson provides: Up-to-date information on developments in postgraduate study Guidance on where and how to apply Advice on constructing effective research proposals, with examples of successful submissions Help with developing an academic writing style and advice on how to get published. While each consecutive chapter develops and builds upon its predecessor, the book has been designed to be easy to ′dip into′ to help resolve a problem or examine an issue of relevance to a particular stage of the process. Detailed yet highly accessible, The Essential Guide to Postgraduate Study is a ′must-have′ resource for prospective postgraduates, current postgraduates and anyone interested in better understanding postgraduate study in UK universities and colleges. SAGE Study Skills are essential study guides for students of all levels. From how to write great essays and succeeding at university, to writing your undergraduate dissertation and doing postgraduate research, SAGE Study Skills help you get the best from your time at university. Visit the SAGE Study Skills hub for tips, resources and videos on study success!

The Essential Guide to Open Source Flash Development

Author : John Grden
Publisher : Apress
ISBN 13 : 1430209941
Total Pages : 398 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis The Essential Guide to Open Source Flash Development by : John Grden

Download or read book The Essential Guide to Open Source Flash Development written by John Grden and published by Apress. This book was released on 2008-09-02 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explore the world of open source Flash and discover which tools are available. Learn how to identify which tool you need and how to best fit it into your workflow. Step-by-step walk-throughs guide you through development with the most popular open source Flash tools. Written by the project leads and open source Flash aficionados. The Essential Guide to Open Source Flash Development is a practical development guide to creating Flash applications with open source Flash tools and workflows. You will walk away with an understanding of what tools will best suit your current situation, making your development easier and more productive, and with the knowledge of how to install and set up some of the best tools available, including the following: Papervision3D: to create 3D in Flash Red5: to stream video over the internet SWX: to build data-driven mashups and mobile apps Fuse: to make ActionScript animation a cinch Go: to build your own animation tools in ActionScript 3.0 haXe: to create Flash files and more AMFPHP: to communicate between Flash and php Open source Flash has been a revolution for Flash and has made a major impact on how people build Flash content. The open source tools available expand on Flash's existing tool set, enabling you to perform such tasks as easily create full 3D in Flash or hook up to an open source video-streaming server. Many of these useful tools are powerful yet lack documentation. this book explains in step-by-step detail how to use the most popular open source Flash tools. If you want to expand your Flash tool set and explore the open source Flash community, then this book is for you. If you already use some open source Flash tools, then you will find this book a useful documentation resource as well as an eye-opener to the other tools that are available.

The Essential Guide to Business for Artists and Designers

Author : Alison Branagan
Publisher : Bloomsbury Publishing
ISBN 13 : 1474250564
Total Pages : 345 pages
Book Rating : 4.4/5 (742 download)

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Book Synopsis The Essential Guide to Business for Artists and Designers by : Alison Branagan

Download or read book The Essential Guide to Business for Artists and Designers written by Alison Branagan and published by Bloomsbury Publishing. This book was released on 2017-02-09 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of the best-selling, comprehensive handbook The Essential Guide to Business for Artists and Designers will appeal to a wide range of artists, makers, designers, and photographers looking to set up and establish an arts practice or design business within the visual arts and creative industries. With fully revised content, three new chapters, and profiles of contemporary artists and designers from around the world, this guide leads the reader through the most important aspects of setting up and growing a profitable enterprise. Providing the vital knowledge and tools to develop a vision and achieve business growth, topics include: - Building networks and successful negotiation tactics - Promoting an engaging social media presence - Business planning and money management - Overview of legal, tax and intellectual property issues - Setting up a website and trading online - Exploiting innovation and future trends As well as specially tailored enterprise exercises and useful diagrams, this latest edition features apt quotations and indispensable resources including an extensive glossary and a list of key professional bodies and organisations based in the UK, USA, Canada, Australia and South America. This handbook is printed in a dyslexic-friendly font and includes new illustrated mind maps and colour pictures throughout.

Handbook of Visual Communication

Author : Kenneth L. Smith
Publisher : Routledge
ISBN 13 : 1135636524
Total Pages : 478 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Handbook of Visual Communication by : Kenneth L. Smith

Download or read book Handbook of Visual Communication written by Kenneth L. Smith and published by Routledge. This book was released on 2004-12-13 with total page 478 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook of Visual Communication explores the key theoretical areas in visual communication, and presents the research methods utilized in exploring how people see and how visual communication occurs. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the visual communication discipline. The theory chapters included here define the twelve major theories in visual communication scholarship: aesthetics, perception, representation, visual rhetoric, cognition, semiotics, reception theory, narrative, media aesthetics, ethics, visual literacy, and cultural studies. Each of these theory chapters is followed by exemplar studies in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types. The Handbook serves as an invaluable reference for visual communication theory as well as a useful resource book of research methods in the discipline. It defines the current state of theory and research in visual communication, and serves as a foundation for future scholarship and study. As such, it is required reading for scholars, researchers, and advanced students in visual communication, and it will be influential in other disciplines in which the visual component is key, including advertising, persuasion, and media studies. The volume will also be useful to practitioners seeking to understand the visual aspects of their media and the visual processes used by their audiences.