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The Canadian Code Of Advertising Standards
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Book Synopsis The Canadian Code of Advertising Standards by : Canadian Advertising Advisory Board. Advertising Standards Council
Download or read book The Canadian Code of Advertising Standards written by Canadian Advertising Advisory Board. Advertising Standards Council and published by . This book was released on 1986 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Canadian Code of Advertising Standards by : Advertising Standards Canada
Download or read book Canadian Code of Advertising Standards written by Advertising Standards Canada and published by . This book was released on 2004 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Canadian Code of Advertising Standards by :
Download or read book Canadian Code of Advertising Standards written by and published by . This book was released on 2012 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Canadian Code of Advertising Standards by : Canadian Advertising Foundation. Advertising Standards Council
Download or read book Canadian Code of Advertising Standards written by Canadian Advertising Foundation. Advertising Standards Council and published by . This book was released on 1991 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Canadian Code of Advertising Standards by : Advertising Standards Council
Download or read book The Canadian Code of Advertising Standards written by Advertising Standards Council and published by . This book was released on 1982 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Canadian Code of Advertising Standards by : Canadian Advertising Foundation
Download or read book The Canadian Code of Advertising Standards written by Canadian Advertising Foundation and published by . This book was released on 1991 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Canadian Code of Advertising Standards by : Conseil des normes de la publicité
Download or read book The Canadian Code of Advertising Standards written by Conseil des normes de la publicité and published by . This book was released on 1980 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Canadian Code of Advertising Standards by : Conseil des normes de la publicité
Download or read book Canadian Code of Advertising Standards written by Conseil des normes de la publicité and published by . This book was released on 1991 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Canadian Code of Advertising Standards (1986) by :
Download or read book Canadian Code of Advertising Standards (1986) written by and published by . This book was released on 1986 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Canadian Code of Advertising Standards by : Advertising Standards, Council
Download or read book The Canadian Code of Advertising Standards written by Advertising Standards, Council and published by . This book was released on 1986 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Global Advertising Regulation Handbook by : Mary Alice Shaver
Download or read book The Global Advertising Regulation Handbook written by Mary Alice Shaver and published by Routledge. This book was released on 2014-12-18 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advertising is an important and visible component of marketing, competition, and consumer awareness. As many companies grow and expand to serve multinational audiences worldwide, there is a concomitant need to understand culture, customs and regulation in the world markets. Not only businesses but consumers and students as well need to understand the workings of advertising and its regulation in worldwide markets. This book is designed to fill this need for students and professionals. The book takes a thorough and critical view of the process in 21 countries, representing four continents of developed countries. An important feature of this handbook is the consistent, carefully plotted format of each chapter, facilitating easy access to key information. For each country, the chapters cover the following: form of government history of regulation along with current operating regulation systems route/manner in which cases are brought forward to regulating bodies advertising codes, if any, and how they work amount of money spent on advertising by year consumerism and its role in advertising specific regulation of advertising to children, health advertising and tobacco advertising sanctions and control of advertising found inadmissible position of commercial speech in country--if any Countries included are Argentina, Australia, Canada, Chile, China/Hong Kong, Colombia, Belgium, Brazil, Denmark, Finland, France, Japan, Korea, Mexico, Peru, Portugal, Spain, Sweden, the United States, and the United Kingdom. Each chapter's contributing author is a known expert in advertising with a particular insight on that country's language, culture, and advertising industry.
Book Synopsis Standard Dictionary of Advertising, Mass Media and Marketing / Standard Wörterbuch für Werbung, Massenmedien und Marketing by : Wolfgang J. Koschnick
Download or read book Standard Dictionary of Advertising, Mass Media and Marketing / Standard Wörterbuch für Werbung, Massenmedien und Marketing written by Wolfgang J. Koschnick and published by Walter de Gruyter GmbH & Co KG. This book was released on 2016-05-24 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: No detailed description available for "Standard Dictionary of Advertising, Mass Media and Marketing / Standard Wörterbuch für Werbung, Massenmedien und Marketing".
Book Synopsis The IBA Code of Advertising Standards and Practice by : Independent Broadcasting Authority
Download or read book The IBA Code of Advertising Standards and Practice written by Independent Broadcasting Authority and published by . This book was released on 1989 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Code of advertising standards for Ireland by : Advertising Standards Authority for Ireland
Download or read book Code of advertising standards for Ireland written by Advertising Standards Authority for Ireland and published by . This book was released on 1983 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis International Advertising Law by : Peter Schotthöfer
Download or read book International Advertising Law written by Peter Schotthöfer and published by Kluwer Law International B.V.. This book was released on 2017-04-01 with total page 850 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most cross-border advertising occurs uncontroversially. However, because international advertising activity falls under so many diverse areas of law, some familiarity with the dense web of legislation, regulation, and case law that may effect its use is essential for all advertisers. This well-known book, now in a fully updated third edition, provides all the necessary information in an easy-to-use country-by-country format. Twenty-six country reports, each by a local expert, provide detailed information on the particular legal environment in each country vis-à-visadvertising, including specific effects of all relevant treaties and trade agreements. Among the issues and topics taken into account are the following: · effect of import restrictions on advertising; · use of price comparisons in advertising; · ‘cold calling’; · consumers’ right to dispute resolution; · ‘blacklisted’ practices; · use of a language other than that of the target country; · special rules for agricultural products; · principles of non-discrimination and equal treatment of nationals; · precautionary principle versus risk principle; · protection of trademarks; · false or deceptive indication of source; · product ‘placement’ in non-advertising communications; · respectful interaction with religious, cultural, and social values; and · when a statement may be deemed ‘misleading’. Because the freedom to market a product simultaneously in several countries is a significant economic benefit, the invaluable information and guidance in this book on what is legally possible in a broad range of countries will be enormously beneficial to firms in all fields that engage in the sale and marketing of products or services. Corporate counsel and marketing directors will warmly welcome this new edition of a proven handbook. "
Book Synopsis Regulating Screens by : André H. Caron
Download or read book Regulating Screens written by André H. Caron and published by McGill-Queen's Press - MQUP. This book was released on 2013-09-01 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: The digital age has carried with it a tsunami of change. Children who have grown up with the delivery platforms that are a part of that change are now able to absorb more and more unregulated media on their own, often without any supervision. Bedroom computers, tablets, and smart phones provide private, individualized access to all kinds of content that may not be suitable for children. What rules and regulations exist to counter this potentially threatening environment? In Regulating Screens, André Caron and Ronald Cohen examine how governments and non-governmental organizations have been doing their part to make television and the Internet safer for children. In practical terms, they provide parents, educators, and politicians with an up-to-date inventory of the existing laws, codes, and standards in Canada, as well as information on who administers them and how they can be accessed. Given the Internet's global reach, Caron and Cohen also describe access controls in place in the United States, Australia, the United Kingdom, and the European Union. Regulating Screens offers efficient access to otherwise scattered and difficult-to-find information; it is essential reading for anyone interested in how to safeguard children against risky content, whether accessed on broadcast or virtual platforms.
Book Synopsis Social Communication in Advertising by : William Leiss
Download or read book Social Communication in Advertising written by William Leiss and published by Routledge. This book was released on 2018-06-14 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt: Newly updated for the digital era, this classic textbook provides a comprehensive historical study of advertising and its function within contemporary society by tracing advertising's influence throughout different media and cultural periods, from early magazines through to social media. With several new chapters on the rise of the Internet, mobile, and social media, this fourth edition offers new insights into the role of Google, Facebook, Snapchat, and YouTube as both media and advertising companies, as well as examining the role of brand culture in the 21st century.
