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Author :
Publisher :
ISBN 13 : 9781940308760
Total Pages : 0 pages
Book Rating : 4.3/5 (87 download)
Download or read book The American Marketplace written by and published by . This book was released on 2015-01-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : M. Moskowitz
Publisher : Springer
ISBN 13 : 0230101712
Total Pages : 240 pages
Book Rating : 4.2/5 (31 download)
Download or read book Testimonial Advertising in the American Marketplace written by M. Moskowitz and published by Springer. This book was released on 2009-11-23 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the history and practice of testimonial advertising in the United States from the mid-nineteenth century to the present day, addressing a surprising lack of scholarship on this enduring and pervasive marketing tool. Treating consumers as neither the victims nor the empowered foes of corporate practices, the authors gathered here contribute to new scholarship at the intersection of cultural and business history by examining how testimonials mediate negotiations between producers and consumers and shape modern cultural attitudes about social identity, advice, community, celebrity, and the consumption of brand-name goods and services.
Author : David Carter
Publisher : Sydney University Press
ISBN 13 : 1743325797
Total Pages : 378 pages
Book Rating : 4.7/5 (433 download)
Download or read book Australian Books and Authors in the American Marketplace 1840s–1940s written by David Carter and published by Sydney University Press. This book was released on 2018-07-02 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: Australian Books and Authors in the American Marketplace 1840s–1940s explores how Australian writers and their works were present in the United States before the mid twentieth century to a much greater degree than previously acknowledged. Drawing on fresh archival research and combining the approaches of literary criticism, print culture studies and book history, David Carter and Roger Osborne demonstrate that Australian writing was transnational long before the contemporary period. In mapping Australian literature’s connections to British and US markets, their research challenges established understandings of national, imperial and world literatures. Carter and Osborne examine how Australian authors, editors and publishers engaged productively with their American counterparts, and how American readers and reviewers responded to Australian works. They consider the role played by British publishers and agents in taking Australian writing to America, and how the international circulation of new literary genres created new opportunities for novelists to move between markets. Some of these writers, such as Christina Stead and Patrick White, remain household names; others who once enjoyed international fame, such as Dale Collins and Alice Grant Rosman, have been largely forgotten. The story of their books in America reveals how culture, commerce and copyright law interacted to create both opportunities and obstacles for Australian writers.
Author : New Strategist Publications Inc
Publisher :
ISBN 13 : 9781940308357
Total Pages : 613 pages
Book Rating : 4.3/5 (83 download)
Download or read book American Consumers Series written by New Strategist Publications Inc and published by . This book was released on 2014-05-14 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides the demographics and spending patterns of American consumers. Includes data on education, health, housing, income, labor force participation, living arrangements, population, spending, and wealth.
Author : New Strategist Editors
Publisher : New Strategist Publications Incorporated
ISBN 13 : 9781935114505
Total Pages : 598 pages
Book Rating : 4.1/5 (145 download)
Download or read book The American Marketplace written by New Strategist Editors and published by New Strategist Publications Incorporated. This book was released on 2010-02-12 with total page 598 pages. Available in PDF, EPUB and Kindle. Book excerpt: Draws on government and proprietary sources to provide population profiles of the United States; covers attitudes, education, health, housing, income, labor force, living arrangements, and population.
Author : Ángel Cortés
Publisher : Springer
ISBN 13 : 3319518771
Total Pages : 178 pages
Book Rating : 4.3/5 (195 download)
Download or read book Sectarianism and Orestes Brownson in the American Religious Marketplace written by Ángel Cortés and published by Springer. This book was released on 2017-07-10 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reveals the origins of the American religious marketplace by examining the life and work of reformer and journalist Orestes Brownson (1803-1876). Grounded in a wide variety of sources, including personal correspondence, journalistic essays, book reviews, and speeches, this work argues that religious sectarianism profoundly shaped participants in the religious marketplace. Brownson is emblematic of this dynamic because he changed his religious identity seven times over a quarter of a century. Throughout, Brownson waged a war of words opposing religious sectarianism. By the 1840s, however, a corrosive intellectual environment transformed Brownson into an arch religious sectarian. The book ends with a consideration of several explanations for Brownson’s religious mobility, emphasizing the goad of sectarianism as the most salient catalyst for change.
Author : Charles Johanningsmeier
Publisher : Cambridge University Press
ISBN 13 : 9780521520188
Total Pages : 304 pages
Book Rating : 4.5/5 (21 download)
Download or read book Fiction and the American Literary Marketplace written by Charles Johanningsmeier and published by Cambridge University Press. This book was released on 2002-07-04 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first full-length study of the role of syndicates in the publishing history of nineteenth-century America.
Author : Cheryl Russell
Publisher :
ISBN 13 :
Total Pages : 512 pages
Book Rating : 4.:/5 (321 download)
Download or read book The Official Guide to the American Marketplace written by Cheryl Russell and published by . This book was released on 1995 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains some 200 tables of statistics on trends in American education, health, income, labor, living arrangements, population, race, and spending. Includes a listing of contact phone numbers for more information on subjects such as agriculture, employment, foreign trade, retail, communications, and transportation. This second edition contains household projections to 2005, and a chapter examining demographics in the nation's Black, Hispanic, and Asian markets.
Author : Anne C. Rose
Publisher : Rowman & Littlefield
ISBN 13 : 9780742532632
Total Pages : 280 pages
Book Rating : 4.5/5 (326 download)
Download or read book Voices of the Marketplace written by Anne C. Rose and published by Rowman & Littlefield. This book was released on 2004 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this comprehensive and insightful reinterpretation of antebellum culture, Anne C. Rose analyzes the major shifts in intellectual life that occurred between 1830 and 1860 while exploring three sets of concepts that provided common languages-Christianity, democracy, capitalism. Whereas many interpretations of American culture in this period have emphasized a single theme or have been preoccupied with the ensuing Civil War, Rose considers sharply divergent tendencies in religion and politics and a wide range of reformers, authors, and other public figures.
Author : K. Chukwulozie Anyanwu
Publisher : Exposition Pressof Florida
ISBN 13 : 9780682499767
Total Pages : 122 pages
Book Rating : 4.4/5 (997 download)
Download or read book The African Experience in the American Marketplace written by K. Chukwulozie Anyanwu and published by Exposition Pressof Florida. This book was released on 1983-01-01 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Warren Grant Magnuson
Publisher :
ISBN 13 :
Total Pages : 260 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Dark Side of the Marketplace written by Warren Grant Magnuson and published by . This book was released on 1968 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The scope of the book's indictment is broad, laying bare the prevailing schemes and devices for parting victims from their money-schemes that operate within the law, without the law and, most appalling, with the law as an accomplice. It catalogues the needless product hazards threatening rich and poor alike-from babies' receiving blankets which burn to ashes in seconds, to callously made cigarettes. It documents the manipulation of credit terms and prices; the brutality of collection techniques; the secrets of space age charlatans, and the gaps remaining in the fabric of protection laws."--Dust jacket.
Author : Paul Blumberg
Publisher : Oxford University Press, USA
ISBN 13 : 0195066545
Total Pages : 271 pages
Book Rating : 4.1/5 (95 download)
Download or read book The Predatory Society written by Paul Blumberg and published by Oxford University Press, USA. This book was released on 1989 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: How pervasive is deception in the American marketplace? In this pioneering study, Paul Blumberg not only reveals the extent to which fraud is practiced on the American consumer, but offers a penetrating analysis of its causes and social consequences. Among the evidence Blumberg examines are 600 accounts by workers in such businesses as restaurants, gas stations, and drug stores of the fraudulent practices of their employers. Here are eye-opening accounts of gas station owners selling regular gas as high test, auto mechanics who spray-paint old parts and sell them as new, pharmacists who sell generic drugs at brand-name prices, and more. Blumberg suggests that dishonesty is all but built into the American marketplace, and that its social effects include the loss of trust and community.
Author :
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.:/5 (3 download)
Download or read book Market Profiles for the American Republics written by and published by . This book was released on 1965 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Clarence Jackson North
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.:/5 (31 download)
Download or read book Latin American Market for Sporting and Athletic Goods written by Clarence Jackson North and published by . This book was released on 1924 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Michaela Watrelot
Publisher : Taylor & Francis
ISBN 13 : 1003825400
Total Pages : 338 pages
Book Rating : 4.0/5 (38 download)
Download or read book Wilhelm von Bode and the American Art Market written by Michaela Watrelot and published by Taylor & Francis. This book was released on 2023-12-19 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on an extensive and very meticulous study of different archives and the evaluation of original, previously unpublished, archival material, this book highlights the key aspects and trends of the European and American art markets in the late nineteenth and early twentieth centuries. In particular, the book focuses on how these markets influenced each other from the viewpoint of one of the most prominent museum directors of this period, Wilhelm von Bode (1845–1929). Given the complexity of the topic, the book is structured into two parts. The first part focuses on Bode’s interactions with the German banker and dedicated art collector based in Paris, Rudolphe Kann (1845–1905). The second part follows the sale of the Kann Collection to the dealer Joseph Duveen and follows on the relationship between Bode, Duveen and the American collectors. The book will be of interest to scholars working in art history, museum studies, and the art market.
Author : James L. W. West, III
Publisher : University of Pennsylvania Press
ISBN 13 : 0812204530
Total Pages : 189 pages
Book Rating : 4.8/5 (122 download)
Download or read book American Authors and the Literary Marketplace since 1900 written by James L. W. West, III and published by University of Pennsylvania Press. This book was released on 2011-06-03 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines literary authorship in the twentieth century and covers such topics as publishing, book distribution, the trade editor, the literary agent, the magazine market, subsidiary rights, and the blockbuster mentality.
Author : United States. Bureau of Foreign and Domestic Commerce
Publisher :
ISBN 13 :
Total Pages : 22 pages
Book Rating : 4.A/5 ( download)
Download or read book South American Market for Jewelry and Silverware written by United States. Bureau of Foreign and Domestic Commerce and published by . This book was released on 1915 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt:
