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The 46 Rules Of Genius
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Book Synopsis The 46 Rules of Genius by : Marty Neumeier
Download or read book The 46 Rules of Genius written by Marty Neumeier and published by Pearson Education. This book was released on 2014 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shares forty-six tips for achieving creative brilliance in any professional field, discussing how to innovate, work, learn, and matter.
Download or read book Metaskills written by Marty Neumeier and published by New Riders. This book was released on 2012-12-20 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a sweeping vision for the future of work, Neumeier shows that the massive problems of the 21st century are largely the consequence of a paradigm shift—a shuddering gear-change from the familiar Industrial Age to the unfamiliar “Robotic Age,” an era of increasing man-machine collaboration. This change is creating the “Robot Curve,” an accelerating waterfall of obsolescence and opportunity that is currently reshuffling the fortunes of workers, companies, and national economies. It demonstrates how the cost and value of a unit of work go down as it moves from creative to skilled to rote, and, finally, to robotic. While the Robot Curve is dangerous to those with brittle or limited skills, it offers unlimited potential to those with metaskills—master skills that enable other skills. Neumeier believes that the metaskills we need in a post-industrial economy are feeling (intuition and empathy), seeing (systems thinking), dreaming (applied imagination), making (design), and learning (autodidactics). These are not the skills we were taught in school. Yet they’re the skills we’ll need to harness the curve. In explaining each of the metaskills, he offers encouragement and concrete advice for mastering their intricacies. At the end of the book he lays out seven changes that education can make to foster these important talents. This is a rich, exciting book for forward-thinking educators, entrepreneurs, designers, artists, scientists, and future leaders in every field. It comes illustrated with clear diagrams and a 16-page color photo essay. Those who enjoy this book may be interested in its slimmer companion, The 46 Rules of Genius, also by Marty Neumeier. Things you’ll learn in Metaskills: - How to stay ahead of the “robot curve” - How to account for “latency” in your predictions - The 9 most common traps of systems behavior - How to distinguish among 4 types of originality - The 3 key steps in generating innovative solutions - 6 ways to think like Steve Jobs - How to recognize the 3 essential qualities of beauty - 24 aesthetic tools you can apply to any kind of work - 10 strategies to trigger breakthrough ideas - Why every team needs an X-shaped person - How to overcome the 5 forces arrayed against simplicity - 6 tests for measuring the freshness of a concept - How to deploy the 5 principles of “uncluding” - The 10 tests for measuring great work - How to sell an innovative concept to an organization - 12 principles for constructing a theory of learning - How to choose a personal mission for the real world - The 4 levels of professional achievement - 7 steps for revolutionizing education From the back cover "Help! A robot ate my job!" If you haven't heard this complaint yet, you will. Today's widespread unemployment is not a jobs crisis. It's a talent crisis. Technology is taking every job that doesn't need a high degree of creativity, humanity, or leadership. The solution? Stay on top of the Robot Curve--a constant waterfall of obsolescence and opportunity fed by competition and innovation. Neumeier presents five metaskills--feeling, seeing, dreaming, making, and learning--that will accelerate your success in the Robotic Age.
Book Synopsis The Designful Company by : Marty Neumeier
Download or read book The Designful Company written by Marty Neumeier and published by Peachpit Press. This book was released on 2009-03-30 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part manifesto, part handbook, THE DESIGNFUL COMPANY provides a lively overview of a growing trend in management–design thinking as a business competence. According to the author, traditional managers have relied on a two-step process to make decisions, which he calls “knowing” and “doing.” Yet in today’s innovation-driven marketplace, managers need to insert a middle step, called “making.” Making is a phase in which assumptions are questioned, futures are imagined, and prototypes are tested, producing a wide range of options that didn’t exist before. The reader is challenged to consider the author’s bold assertion: There can be no real innovation without design. Those who are new to Marty Neumeier’s “whiteboard” series may want to ramp up with the first two books, THE BRAND GAP and ZAG. Both are easy reads. Covered in THE DESIGNFUL COMPANY: - the top 10 “wicked problems” that only design can solve - a new, broader definition of design - why designing trumps deciding in an era of change - how to harness the “organic drivetrain” of value creation - how aesthetics add nuance to managing - 16 levers to transform your company - why you should bring design management inside - how to assemble an innovation metateam - how to recognize and reward talent From the back cover: The complex business problems we face today can’t be solved with the same thinking that created them. Instead, we need to start from a place outside traditional management. Forget total quality. Forget top-down strategy. In an era of fast-moving markets and leap-frogging innovations, we can no longer “decide” the way forward. Today we have to “design” the way forward–or risk ending up in the fossil layers of history. Marty Neumeier, author of THE BRAND GAP and ZAG, presents the new management engine that can transform your company into a powerhouse of nonstop innovation.
Book Synopsis Sparks of Genius by : Robert Root-Bernstein
Download or read book Sparks of Genius written by Robert Root-Bernstein and published by HMH. This book was released on 2013-08-26 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the cognitive tools that lead to creative thinking and problem-solving with this “well-written and easy-to-follow” guide (Library Journal). Explore the “thinking tools” of extraordinary people, from Albert Einstein and Jane Goodall to Mozart and Virginia Woolf, and learn how you can practice the same imaginative skills to become your creative best. With engaging narratives and examples, Robert and Michèle Root-Bernstein investigate cognitive tools such as observing, recognizing patterns, modeling, playing, and more. Sparks of Genius is “a clever, detailed and demanding fitness program for the creative mind” and a groundbreaking guidebook for anyone interested in imaginative thinking, lifelong learning, and transdisciplinary education (Kirkus Reviews). “How different the painter at the easel and the physicist in the laboratory! Yet the Root-Bernsteins recognize the deep-down similarity of all creative thinking, whether in art or science. They demonstrate this similarity by comparing the accounts that various pioneers and inventors have left of their own creative processes: for Picasso just as for Einstein, for Klee just as for Feynman, the creative impulse always begins in vision, in emotion, in intuition. . . . With a lavishly illustrated chapter devoted to each tool, readers quickly realize just how far the imagination can stretch.” —Booklist “A powerful book . . . Sparks of Genius presents radically different ways of approaching problems.” —American Scientist
Download or read book The Brand Flip written by Marty Neumeier and published by New Riders. This book was released on 2015-07-24 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: Best-selling brand expert Marty Neumeier shows you how to make the leap from a company-driven past to the consumer-driven future. You’ll learn how to flip your brand from offering products to offering meaning, from value protection to value creation, from cost-based pricing to relationship pricing, from market segments to brand tribes, and from customer satisfaction to customer empowerment. In the 13 years since Neumeier wrote The Brand Gap, the influence of social media has proven his core theory: “A brand isn’t what you say it is – it’s what they say it is.” People are no longer consumers or market segments or tiny blips in big data. They don’t buy brands. They join brands. They want a vote in what gets produced and how it gets delivered. They’re willing to roll up their sleeves and help out – not only by promoting the brand to their friends, but by contributing content, volunteering ideas, and even selling products or services. At the center of the book is the Brand Commitment Matrix, a simple tool for organizing the six primary components of a brand. Your brand community is your tribe. How will you lead it?
Book Synopsis The Genius of the Common Law by : Frederick Pollock
Download or read book The Genius of the Common Law written by Frederick Pollock and published by . This book was released on 1912 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Practical Genius by : Gina Amaro Rudan
Download or read book Practical Genius written by Gina Amaro Rudan and published by Simon and Schuster. This book was released on 2013-01-08 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: An Inc. Magazine business book bestseller: “Positive, insightful, and generous, this book will go a long way in helping you realize that genius is a choice” (Seth Godin). WHAT’S YOUR GENIUS? Forget what you think you know about genius. It’s not a magical, elusive gift — a “lightning bolt from the gods” that strikes people like Einstein or Mozart, but not the rest of us. Everyone’s got genius, but it’s up to you to find it, put it to work, and watch it change your life. This book will show you how to: IDENTIFY YOUR GENIUS Where do your passions and your talents meet? EXPRESS YOUR GENIUS What’s your story, and how do you share it with others? SURROUND YOUR SELF WITH GENIUS Who do you need in your tribe? SUSTAIN YOUR GENIUS How do you feed and care for your genius? MARKET YOUR GENIUS Why are your contradictions actually your largest competitive advantage? The outcome is a profound revelation: You have the tools and ability to realize greatness both in and out of the workplace.
Download or read book ZAG written by Marty Neumeier and published by Pearson Education. This book was released on 2006-09-20 with total page 171 pages. Available in PDF, EPUB and Kindle. Book excerpt: "When everybody zigs, zag," says Marty Neumeier in this fresh view of brand strategy. ZAG follows the ultra-clear "whiteboard overview" style of the author’s first book, THE BRAND GAP, but drills deeper into the question of how brands can harness the power of differentiation. The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today companies need “radical differentiation” to create lasting value for their shareholders and customers. In an entertaining 3-hour read you’ll learn: - why me-too brands are doomed to fail - how to "read" customer feedback on new products and messages - the 17 steps for designing “difference” into your brand - how to turn your brand’s “onliness” into a “trueline” to drive synergy - the secrets of naming products, services, and companies - the four deadly dangers faced by brand portfolios - how to “stretch” your brand without breaking it - how to succeed at all three stages of the competition cycle From the back cover: In an age of me-too products and instant communications, keeping up with the competition is no longer a winning strategy. Today you have to out-position, out-maneuver, and out-design the competition. The new rule? When everybody zigs, zag. In his first book, THE BRAND GAP, Neumeier showed companies how to bridge the distance between business strategy and design. In ZAG, he illustrates the number-one strategy of high-performance brands—radical differentiation. ZAG is an AIGA Design Press book, published under Peachpit's New Riders imprint in partnership with AIGA. For a quick peek inside ZAG, go to www.zagbook.com.
Download or read book Scramble written by Zach Gajewski and published by . This book was released on 2018-10 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The 48 Laws of Power by : Robert Greene
Download or read book The 48 Laws of Power written by Robert Greene and published by Penguin. This book was released on 2023-10-31 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Amoral, cunning, ruthless, and instructive, this multi-million-copy New York Times bestseller is the definitive manual for anyone interested in gaining, observing, or defending against ultimate control – from the author of The Laws of Human Nature. In the book that People magazine proclaimed “beguiling” and “fascinating,” Robert Greene and Joost Elffers have distilled three thousand years of the history of power into 48 essential laws by drawing from the philosophies of Machiavelli, Sun Tzu, and Carl Von Clausewitz and also from the lives of figures ranging from Henry Kissinger to P.T. Barnum. Some laws teach the need for prudence (“Law 1: Never Outshine the Master”), others teach the value of confidence (“Law 28: Enter Action with Boldness”), and many recommend absolute self-preservation (“Law 15: Crush Your Enemy Totally”). Every law, though, has one thing in common: an interest in total domination. In a bold and arresting two-color package, The 48 Laws of Power is ideal whether your aim is conquest, self-defense, or simply to understand the rules of the game.
Book Synopsis The Intellectual Toolkit of Geniuses by : I. C. Robledo
Download or read book The Intellectual Toolkit of Geniuses written by I. C. Robledo and published by I. C. Robledo. This book was released on 2018-03-22 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt: Think Like Leonardo da Vinci, Albert Einstein, & Charles Darwin Great geniuses before us have uncovered certain key principles on their path to greatness. You can learn those principles now, without all of the sweat, tears, and costly mistakes. Imagine that you could tap into the minds of many great geniuses. Think how they could help you solve challenging problems, broaden your mental horizons, and avoid common pitfalls. They actually can, if we study the principles that they lived by, and incorporate them into our lives. Internationally bestselling author I. C. Robledo has identified the principles that the most brilliant people in history have used to make great accomplishments. Inside, you will discover: - (#13) Why you should always have questions - (#15) The importance of listening to people with different perspectives… even when you disagree with them - (#19) How to avoid restricting your genius potential - (#27) That we all have false ways of viewing the world - (#37) How to observe patterns, and the anomalies that do not fit the pattern - 40 Total principles inside!Tap into the greatest minds of all time and use their principles in your life, with The Intellectual Toolkit of Geniuses. Pick up your copy today by scrolling to the top of the page and clicking BUY NOW.
Book Synopsis The Lazy Genius Kitchen by : Kendra Adachi
Download or read book The Lazy Genius Kitchen written by Kendra Adachi and published by WaterBrook. This book was released on 2022-05-03 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • From the New York Times bestselling author of The Lazy Genius Way comes a fresh perspective for getting the most out of your kitchen! “An empowering, transformative, and slightly sassy guidebook.”—Jenna Fischer, actress, author, and producer/cohost of Office Ladies podcast You want your kitchen to be the heartbeat of the home, but you’re overwhelmed and out of breath trying to make it happen. Meals are on a never-ending loop, and you don’t have time to prepare dinner, much less enjoy it. Popular Lazy Genius expert and bestselling author Kendra Adachi is here to help! Packed with proven Lazy Genius principles, the book will teach you to: • name what matters to you in the kitchen—whether that’s flavor, convenience, or something else entirely • feed your people with efficiency and ease • apply a simple, actionable five-step process—prioritize, essentialize, organize, personalize, and systemize—to multiple areas of your kitchen, empowering you to enjoy your kitchen the way you’ve always wanted You don’t need magical recipes, fancy gadgets, or daunting lists to follow to the letter; you just need a framework that works whether you’re cooking for one or for twenty. Straightforward, strategic, soulful, and a little sassy, The Lazy Genius Kitchen will turn your hardest-working room into your favorite one, too.
Book Synopsis 12 Rules for Life by : Jordan B. Peterson
Download or read book 12 Rules for Life written by Jordan B. Peterson and published by Random House Canada. This book was released on 2018-01-23 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 NATIONAL BESTSELLER #1 INTERNATIONAL BESTSELLER What does everyone in the modern world need to know? Renowned psychologist Jordan B. Peterson's answer to this most difficult of questions uniquely combines the hard-won truths of ancient tradition with the stunning revelations of cutting-edge scientific research. Humorous, surprising and informative, Dr. Peterson tells us why skateboarding boys and girls must be left alone, what terrible fate awaits those who criticize too easily, and why you should always pet a cat when you meet one on the street. What does the nervous system of the lowly lobster have to tell us about standing up straight (with our shoulders back) and about success in life? Why did ancient Egyptians worship the capacity to pay careful attention as the highest of gods? What dreadful paths do people tread when they become resentful, arrogant and vengeful? Dr. Peterson journeys broadly, discussing discipline, freedom, adventure and responsibility, distilling the world's wisdom into 12 practical and profound rules for life. 12 Rules for Life shatters the modern commonplaces of science, faith and human nature, while transforming and ennobling the mind and spirit of its readers.
Book Synopsis How to Become an Accidental Genius by : Elizabeth MacLeod
Download or read book How to Become an Accidental Genius written by Elizabeth MacLeod and published by Orca Book Publishers. This book was released on 2019-04-02 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't be afraid to try! Make connections! Be persistent! Ask questions and never take no for an answer! Learn the secrets and amazing stories of successful inventors! How to Become an Accidental Genius is full of inspiring tales of famous and lesser-known inventors who have changed the world, from George Washington Carver, Mary Anderson (inventor of the windshield wiper) and inventor and actress Hedy Lamarr to Frank Epperson (of Popsicle fame) and Mary Sherman Morgan (The Woman Who Saved the U.S. Space Race). Readers will be amazed at the inventiveness of these geniuses. The book focuses on inventors from North America but includes stories from around the world. Organized into eleven chapters that highlight the qualities inventors have in common, the book also features profiles of inventive kids and teenagers.
Book Synopsis The Hidden Habits of Genius by : Craig Wright
Download or read book The Hidden Habits of Genius written by Craig Wright and published by HarperCollins. This book was released on 2020-10-06 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: “An unusually engaging book on the forces that fuel originality across fields.” --Adam Grant Looking at the 14 key traits of genius, from curiosity to creative maladjustment to obsession, Professor Craig Wright, creator of Yale University's popular “Genius Course,” explores what we can learn from brilliant minds that have changed the world. Einstein. Beethoven. Picasso. Jobs. The word genius evokes these iconic figures, whose cultural contributions have irreversibly shaped society. Yet Beethoven could not multiply. Picasso couldn’t pass a 4th grade math test. And Jobs left high school with a 2.65 GPA. What does this say about our metrics for measuring success and achievement today? Why do we teach children to behave and play by the rules, when the transformative geniuses of Western culture have done just the opposite? And what is genius, really? Professor Craig Wright, creator of Yale University’s popular “Genius Course,” has devoted more than two decades to exploring these questions and probing the nature of this term, which is deeply embedded in our culture. In The Hidden Habits of Genius, he reveals what we can learn from the lives of those we have dubbed “geniuses,” past and present. Examining the lives of transformative individuals ranging from Charles Darwin and Marie Curie to Leonardo Da Vinci and Andy Warhol to Toni Morrison and Elon Musk, Wright identifies more than a dozen drivers of genius—characteristics and patterns of behavior common to great minds throughout history. He argues that genius is about more than intellect and work ethic—it is far more complex—and that the famed “eureka” moment is a Hollywood fiction. Brilliant insights that change the world are never sudden, but rather, they are the result of unique modes of thinking and lengthy gestation. Most importantly, the habits of mind that produce great thinking and discovery can be actively learned and cultivated, and Wright shows us how. This book won't make you a genius. But embracing the hidden habits of these transformative individuals will make you more strategic, creative, and successful, and, ultimately, happier.
Download or read book Genius Matters written by Angela Maiers and published by Lulu.com. This book was released on with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Mad Genius written by Randy Gage and published by TarcherPerigee. This book was released on 2016-01-19 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: On the front of the book jacket, the word "mad" in the title is upside-down and backwards.
