Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
summary-the-discipline-of-market-leaders
Download summary-the-discipline-of-market-leaders full books in PDF, epub, and Kindle. Read online summary-the-discipline-of-market-leaders ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Book Synopsis Summary: The Discipline of Market Leaders by : BusinessNews Publishing
Download or read book Summary: The Discipline of Market Leaders written by BusinessNews Publishing and published by Primento. This book was released on 2014-11-12 with total page 15 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of Michael Treacy and Fred Wiersema’s book: “The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market”. This complete summary of the ideas from Michael Treacy and Fred Wiersema’s book “The Discipline of Market Leaders” shows how it is important for companies to select a unique value to deliver to customers in order to be truly successful. The authors explains the three key value disciplines that the current market leaders have applied and how you can apply them in your own company. By following these principles, you will be able to deliver ongoing value to your customers to set you apart from the competitors. Added-value of this summary: • Save time • Understand key principles • Expand your business knowledge To learn more, read “The Discipline of Market Leaders” and learn from the most successful companies to start thinking about business differently.
Book Synopsis The Discipline of Market Leaders by : Michael Treacy
Download or read book The Discipline of Market Leaders written by Michael Treacy and published by . This book was released on 1995 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: How is it that some companies are rewriting the rules of competition in their markets, setting wholly new standards of quality, innovation and customer service? What sets these companies apart? The answers can be found in this book from the same consulting firm that brought you business reengineering.
Book Synopsis The Discipline of Market Leaders by : Michael Treacy
Download or read book The Discipline of Market Leaders written by Michael Treacy and published by Hachette UK. This book was released on 2007-03-20 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic bestseller outlining tactics for any business striving to achieve market dominance What does your company do better than anyone else? What unique value do you provide to your customers? How will you increase that value next year? Drawing on in-depth studies and interviews with the top CEOs in the country, renowned business strategists Michael Treacy and Fred Wiersema reveal that successful companies do not attempt to be everything to everyone. Instead, they win customers by mastering one of three "value disciplines": the highest quality products, the lowest prices, or the best customer experiences. From FedEx to Walmart, the companies that relentlessly focused on a single discipline not only thrived but dominated their industries, while once powerful corporations that didn't get the message, from Kodak to IBM, faltered. Presented in disarmingly simple and provocative terms, The Discipline of Market Leaders shows what it takes to become a leader in your market, and stay there, in an ever more sophisticated and demanding world.
Book Synopsis The Marketing Gurus by : Chris Murray
Download or read book The Marketing Gurus written by Chris Murray and published by Atlantic Books Ltd. This book was released on 2016-05-19 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This indispensable guide to classics of marketing strategy, summarizing the lessons of seventeen of the most influential titles in the field. The featured books include: Crossing the Chasm by Geoffrey Moore The Popcorn Report by Faith Popcorn The Anatomy of Buzz by Emanuel Rosen Purple Cow by Seth Godin Relationship Marketing by Regis McKenna Don't Think Pink by Lisa Johnson and Andrea Learned Renovate Before you Innovate by Sergio Zyman The Marketing Gurus distils thousands of pages on branding, promotion, publicity, advertising and more into easily digestible summaries, revealing the wisdom that made them into classics.
Book Synopsis Summary: The Witch Doctors by : BusinessNews Publishing,
Download or read book Summary: The Witch Doctors written by BusinessNews Publishing, and published by Primento. This book was released on 2014-09-29 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of John Micklethwait and Adrian Wooldridge's book: "The Witch Doctors: What the Management Gurus Are Saying, Why It Matters and How to Make Sense of It". This complete summary of the ideas from John Micklethwait and Adrian Wooldridge's book "The Witch Doctors" shows that today, management theory is a strong growth industry. New business theories are more rapidly and enthusiastically applied than their predecessors – mainly because there is a greater acceptance and awareness of management theory. Yet, for all its success, management theory is still at an early stage of development. In their book, the authors warn readers never to take a new business management idea at face value or accept it as being infallible. This summary will teach you to instead look on management theories as suggestions that must be shaped and moulded in light of your own experience and business judgement. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "The Witch Doctors" and find out how to get the most out of new business theories.
Book Synopsis Digital Disciplines by : Joe Weinman
Download or read book Digital Disciplines written by Joe Weinman and published by John Wiley & Sons. This book was released on 2015-07-27 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leverage digital technologies to achieve competitive advantage through market-leading processes, products and services, customer relationships, and innovation How does Information Technology enable competitive advantage? Digital Disciplines details four strategies that exploit today's digital technologies to create unparalleled customer value. Using non-technical language, this book describes the blueprints that any company, large or small, can use to gain or retain market leadership, based on insights derived from examining modern digital giants such as Amazon, Netflix, and Uber, established firms such as Burberry, GE, Nike, and Procter & Gamble, and lesser-known innovators such as Alvio, Fruition Sciences, Opower, and Quirky. Companies can develop a competitive edge through four digital disciplines—information excellence, solution leadership, collective intimacy, and accelerated innovation—that exploit cloud computing, big data and analytics, mobile and wireline networks, social media, and the Internet of Things. These four disciplines extend and update the value disciplines of operational excellence, product leadership, and customer intimacy originally defined by Michael Treacy and Fred Wiersema in their bestselling business classic The Discipline of Market Leaders. Operational excellence must now be complemented by information excellence—leveraging automation, information, analytics, and sophisticated algorithms to make processes faster, better, and more cost-effective, seamlessly fuse digital and physical worlds, and generate new revenue through techniques such as exhaust data monetization Product leadership must be extended to solution leadership—smart digital products and services ranging from wind turbines and wearables to connected healthcare, linked to each other, cloud services, social networks, and partner ecosystems, focused on customer outcomes and creating experiences and transformations Customer intimacy is evolving to collective intimacy—as face-to-face relationships not only go online, but are collectively analyzed to provide individually targeted recommendations and personalized services ranging from books and movies to patient-specific therapies Traditional innovation is no longer enough—accelerated innovation goes beyond open innovation to exploit crowdsourcing, idea markets, innovation networks, challenges, and contest economics to dramatically improve processes, products, and relationships This book provides a strategy framework, empirical data, case studies, deep insights, and pragmatic steps for any enterprise to follow and attain market leadership in today's digital era. It addresses improved execution through techniques such as gamification, and pitfalls to beware, including cybersecurity, privacy, and unintended consequences. Digital Disciplines can be exploited by existing firms or start-ups to disrupt established ways of doing business through innovative, digitally enabled value propositions to win in competitive markets in today's digital era.
Book Synopsis High Performance Companies by : Nitin Pangarkar
Download or read book High Performance Companies written by Nitin Pangarkar and published by John Wiley & Sons. This book was released on 2011-10-11 with total page 167 pages. Available in PDF, EPUB and Kindle. Book excerpt: The easy-to-adopt strategies that make companies from Coca-Cola to Starbucks perennial over-performers and that you can use, too High Performance Companies complements the frameworks for strategy making detailed in many existing books, proposing a number of rules of thumb (or principles) that companies can consider when making their day-to-day decisions which, in turn, will determine their actual strategies. These principles traverse a wide range of scenarios, such as strategic changes implemented by companies, resource allocation decisions—especially towards building durable assets—and resource acquisition through inorganic means. The book adopts a reader-friendly approach by teasing out the lessons to be found in detailed cases studies from interesting companies. The writing minimizes jargon while maintaining rigor, especially with regard to the applicability and relevance of the strategic principles to different business contexts. Cites extensive evidence in support of the proposed arguments, without sacrificing readability Combines both short and long case studies within each chapter to demonstrate the general applicability of the principles presented Uses a variety of examples ranging from well-known companies such as Coca-Cola, Singapore Airlines, and Starbucks to relatively lesser known companies such as Illinois Tool Work, SAS Institute, and Heng Long Leather to show that the principles presented are applicable everywhere Providing valuable new insight into what makes a business successful and how to replicate this in a company of any size, High Performance Companies is an essential addition to the library of any manager or student of business.
Book Synopsis Principles of Marketology, Volume 1 by : H. Aghazadeh
Download or read book Principles of Marketology, Volume 1 written by H. Aghazadeh and published by Springer. This book was released on 2016-04-29 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Principles of Marketology, Volume 1: Theory , Aghazadeh explores the definition, origins and framework of a new methodology for helping organizations better understand their market and competition.
Download or read book Leadership Risk written by David Cooper and published by John Wiley & Sons. This book was released on 2010-03-30 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a practical guide for private equity investors. It sets out a framework for understanding, assessing and managing the risks associated with senior management during the due diligence process of an acquisition. This provides an essential input into the wider due diligence review and a sound basis for managing the investment after the deal has been done so as to maximise the chances of a successful exit. The book comes at a time of significant growth in the field of private equity. In the UK over 3 million people (around 18% of all private sector employees) now work for private equity backed companies. It is estimated that European funds currently have somewhere between #200 and #300 billion to invest over the next few years. In the US, the whole issue of private equity due diligence is much more advanced but it is still likely that due diligence will remain a significant issue for private equity investors for the foreseeable future.
Book Synopsis Strategic Leadership for Business Value Creation by : Don Argus
Download or read book Strategic Leadership for Business Value Creation written by Don Argus and published by Springer Nature. This book was released on 2021-01-13 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on leadership and strategy, corporate governance, operational excellence, and corporate social responsibility. In doing so, it offers both conceptual perspectives and case studies on these topics that are targeted at business executives who want to develop and mature towards being successful value creators in their leadership roles. Authored by the former CEO of National Australia Bank (NAB), Don Argus, and business school professor Danny Samson, the book provides insights on the strategic leadership factors that make a significant and positive difference when they are executed effectively and, in contrast, what happens when ineffective leadership/ strategy are deployed. It proposes and illustrates core leadership axioms, and also delves into sustainable development as an element of strategy. The authors do this by developing and illustrating core concepts that relate to the two major case study companies of NAB and BHP. Readers will be particularly interested in the core elements of leadership and strategy, and the grounded reality of how they operated in the case studies. The authors bring insiders’ and leaders’ perspectives to these topics, including tables that document shareholder value creation, and the logic behind strategic decisions, as well as key organisational leadership and strategic decision processes.
Download or read book Teams that Lead written by Theresa Kline and published by Psychology Press. This book was released on 2003 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Teams That Lead: A Matter of Market Strategy, Leadership Skills, and Executive Strength strikes a balance between the current scholarly literature that exists in these fields and its impact on teams. The focus on leading executive teams makes this book unique. It provides three lenses with which to view team leadership and how those various lenses can assist in making teams more effective. The first focuses on paying close attention to the market strategy of the organization and how it should drive key decisions. The second focuses on the multiple roles of the designated leader of a team. The third focus shifts to executive teams and how to be a highly effective team player in the executive environment. Each section is grounded in theoretical and empirical evidence. How this information can then be translated into useful knowledge for practitioners and researchers follows. To make it practical, however, the book provides examples, cases, measuring tools, and questions. This book will be of interest to students and professors in MBA programs, organizational behavior, public policy, and psychology courses. Practitioners, such as consultants, facilitators, trainers, and executive coaches will also be interested.
Book Synopsis Strategic Analysis and Choice by : Alfred G. Warner
Download or read book Strategic Analysis and Choice written by Alfred G. Warner and published by Business Expert Press. This book was released on 2010-11-29 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategy and strategic planning at the firm level often gets a bad reputation because managers aren't trained in it and the tools are unfamiliar, infrequently used and often poorly applied. The outcomes of these efforts can therefore be incomplete, biased, and far too subjective -- and the results disappointing. One purpose of this book is to overcome this problem of familiarity by developing a systematic approach to conducting a strategic analysis. From assessing the general industry environment to analyzing industry forces and firm resources, well known models are introduced and explained. This culminates in selecting a strategy that is consistent with industry and firm specific conditions. Another problem is that the entire strategic process might seem fruitless, especially if it is treated as an episodic or occasional task. If the result of all that work is a document that gets put on a shelf or in a closet, what is the point? The second purpose of this book is to develop the idea that strategic development is a broad based and ongoing process. Strategy may ultimately be the responsibility of the CEO but it needs (and benefits) from the engagement of others. Done right, that engagement and development aligns the organization more effectively. In addition, the models connect to and reinforce each other. To use them well requires reflection and revision. In short, the process is not ever completely done - it becomes less an end than a shared way of looking at the world.
Book Synopsis The New Global Marketing Reality by : R. Brookes
Download or read book The New Global Marketing Reality written by R. Brookes and published by Springer. This book was released on 2003-10-09 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing practices have fundamentally changed over the past decade. This book documents the nature of these changes, examines their impact on marketeers and marketing, explains the results of a major international study into the changing nature of contemporary marketing practices, assesses their implications for marketing and marketeers and provides guidance for those who are implementing change processes to improve value creation capabilities.
Book Synopsis Marketing Management For Non-Marketing Managers by : Heather Fitzpatrick
Download or read book Marketing Management For Non-Marketing Managers written by Heather Fitzpatrick and published by John Wiley & Sons. This book was released on 2017-05-15 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although marketing-related expenses are a significant portion of most organizations’ budgets, it is often frustrating for those with budget oversight to get a clear picture of the returns on their marketing investment. This engaging book offers practical ways for non-marketing managers and executives to measure and improve marketing returns. It gives you the tools you need to be able to correctly assess the potential of your marketing and accurately evaluate the returns. You’ll learn: Why market leaders achieve significantly greater returns on their marketing than others within their market. The 3 main reasons most marketing plans fail to live up to their potential, and the steps you must take to avoid these pitfalls. How to evaluate your marketing investment’s likely ROI before you invest the money. When and how to assess the financial returns of your marketing efforts. How well your own organization is performing in the management of its marketing investments. The book includes: Case studies from companies of various sizes and in a cross-section of industries, including not-for-profits 4 tests to use prior to the approval of a marketing budget A marketing performance evaluation tool to assess and improve your organization’s marketing management
Book Synopsis Strategic Management by : Graham Hubbard
Download or read book Strategic Management written by Graham Hubbard and published by Pearson Australia. This book was released on 2014-09-01 with total page 601 pages. Available in PDF, EPUB and Kindle. Book excerpt: Renowned for its comprehensive, rigorous and case-rich approach, this resource trains future business leaders to analyse a wide range business issues, apply appropriate concepts and successfully implement business strategy. Strategic Management is written with practical usage in mind and is designed to suit the needs of both post-graduate and undergraduate students. The 5th edition brings the subject to life with ten brand-new in-depth case studies, covering a wide variety of Australian and international examples.
Book Synopsis Marketing Strategy and Competitive Positioning by : Graham J. Hooley
Download or read book Marketing Strategy and Competitive Positioning written by Graham J. Hooley and published by Pearson Education. This book was released on 2008 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thoroughly updated with new examples and the latest research findings, this new edition also boasts updates case studies in each chapter, taken from recent editions of the Financial Times, that illustrate the practical implications of the issues raised.
Book Synopsis Summary: Double-Digit Growth by : BusinessNews Publishing,
Download or read book Summary: Double-Digit Growth written by BusinessNews Publishing, and published by Primento. This book was released on 2013-02-15 with total page 45 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of Michael Treacy's book: "Double-Digit Growth: How Great Companies Achieve It - No Matter What". This complete summary of the ideas from Michael Treacy's book "Double-Digit Growth" shows how growth is like oxygen for businesses - it's essential. Growing companies thrive and attract all the best talent and resources whereas shrinking companies tend to wither and die. In his book, the author explains how smart managers will acknowledge this and ensure that their companies achieve steady double-digit growth year after year, regardless of the state of the economy, competition and customer demands. By reading this summary, you can learn and apply the five disciplines needed for sustainable growth in your own business. Added-value of this summary: • Save time • Understand key concepts • Expand your knowledge To learn more, read "Double-Digit Growth" and discover the key to achieving sustainable double-digit growth.
