Strategic Approaches to Successful Crowdfunding

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Author :
Publisher : IGI Global
ISBN 13 : 1466696052
Total Pages : 378 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Strategic Approaches to Successful Crowdfunding by : Assadi, Djamchid

Download or read book Strategic Approaches to Successful Crowdfunding written by Assadi, Djamchid and published by IGI Global. This book was released on 2015-12-02 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: The integration of technology into entrepreneurial initiatives has led to the use of online communities to raise funds for projects and ventures. Through the use of social media platforms and the social web, crowdfunding has provided an innovative, large-scale fundraising solution for both personal and professional initiatives. Strategic Approaches to Successful Crowdfunding brings together a collection of research-based chapters relating to the use of the social web to raise funds and provide financial support for start-up companies, individual pursuits, and philanthropic endeavors. Focusing on a diverse set of topics relating to e-commerce, capital investment, peer-to-peer lending, digital philanthropy, and virtual communities, this timely publication is an essential reference source for academicians, researchers, professionals, and graduate students interested in understanding the dynamics, best practices, and managerial solutions for drawing funds and financial support from online communities.

Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications

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Author :
Publisher : IGI Global
ISBN 13 : 179981761X
Total Pages : 1687 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications by : Management Association, Information Resources

Download or read book Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2020-01-03 with total page 1687 pages. Available in PDF, EPUB and Kindle. Book excerpt: Smaller companies are abundant in the business realm and outnumber large companies by a wide margin. To maintain a competitive edge against other businesses, companies must ensure the most effective strategies and procedures are in place. This is particularly critical in smaller business environments that have fewer resources. Start-Ups and SMEs: Concepts, Methodologies, Tools, and Applications is a vital reference source that examines the strategies and concepts that will assist small and medium-sized enterprises to achieve competitiveness. It also explores the latest advances and developments for creating a system of shared values and beliefs in small business environments. Highlighting a range of topics such as entrepreneurship, innovative behavior, and organizational sustainability, this multi-volume book is ideally designed for entrepreneurs, business managers, executives, managing directors, academicians, business professionals, researchers, and graduate-level students.

A Crowdfunder’s Strategy Guide

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Author :
Publisher : Berrett-Koehler Publishers
ISBN 13 : 1626564108
Total Pages : 216 pages
Book Rating : 4.6/5 (265 download)

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Book Synopsis A Crowdfunder’s Strategy Guide by : Jamey Stegmaier

Download or read book A Crowdfunder’s Strategy Guide written by Jamey Stegmaier and published by Berrett-Koehler Publishers. This book was released on 2015-09-14 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: More Than Money Jamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over $3.2 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, demonstrating that it can be a powerful way for entrepreneurs to grow their businesses by building community and putting their customers first. This book includes over forty stories of inspiring successes and sobering disasters. Stegmaier uses these examples to demonstrate how to (and how not to) prepare for a campaign, grow a fan base, structure a pitch, find new backers, and execute many other crucially important “nuts and bolts” elements of a successful crowdfunding project. But Stegmaier emphasizes that the benefits of crowdfunding are much more about the “crowd” than the “funding.” He shows that if you treat your backers as people, not pocketbooks—communicate regularly and transparently with them, ask their opinions, attend to their needs—they'll become advocates as well as funders, exponentially increasing your project's chances of succeeding.

Multidisciplinary Approaches to Crowdfunding Platforms

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Author :
Publisher : IGI Global
ISBN 13 : 1799832287
Total Pages : 303 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Multidisciplinary Approaches to Crowdfunding Platforms by : Negrão, Carla Sofia Vicente

Download or read book Multidisciplinary Approaches to Crowdfunding Platforms written by Negrão, Carla Sofia Vicente and published by IGI Global. This book was released on 2021-02-19 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: An emerging area of study in today’s society is the increasing number of crowdfunding platforms across the world. Crowdfunding plays an integral role in global economic development as they are continuing to multiply throughout various professional disciplines. Empirical research is needed that covers the recent growth of crowdfunding projects and assists researchers and experts in providing knowledge on the economic impact of this trend. Multidisciplinary Approaches to Crowdfunding Platforms is a pivotal reference source that provides vital research on the emerging programs of crowdfunding in the global digital economy and its numerous applications in professional industries. While highlighting topics such as digital entrepreneurship, business intelligence, and e-commerce, this publication explores the latest findings as well as the risks and limitations of crowdfunding. This book is ideally designed for researchers, managers, practitioners, economists, academicians, instructors, sociologists, developers, consultants, policymakers, and students seeking developing research on crowdfunding platforms and the latest trends in various disciplines.

A Crowdfunder's Strategy Guide

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Author :
Publisher :
ISBN 13 : 9781459697515
Total Pages : 288 pages
Book Rating : 4.6/5 (975 download)

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Book Synopsis A Crowdfunder's Strategy Guide by : Jamey Stegmaier

Download or read book A Crowdfunder's Strategy Guide written by Jamey Stegmaier and published by . This book was released on 2015-09-14 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jamey Stegmaier knows crowdfunding. He's a veteran of seven successful Kickstarter campaigns (and counting) that have raised over $1.4 million, and he's the proprietor of the widely read Kickstarter Lessons blog. In this book he offers a comprehensive guide to crowdfunding, demonstrating that it can be a powerful way for entrepreneurs to grow their businesses by building community and putting their customers first. This book includes over forty stories of inspiring successes and sobering disasters. Stegmaier uses these examples to demonstrate how to (and how not to) prepare for a campaign, grow a fan base, structure a pitch, find new backers, and execute many other crucially important ''nuts and bolts'' elements of a successful crowdfunding project. But Stegmaier emphasizes that the benefits of crowdfunding are much more about the ''crowd'' than the ''funding.'' He shows that if you treat your backers as people, not pocketbooks - communicate regularly and transparently with them, ask their opinions, attend to their needs - they'll become advocates as well as funders, exponentially increasing your project's chances of succeeding.

Advances in Crowdfunding

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Author :
Publisher : Springer Nature
ISBN 13 : 3030463095
Total Pages : 543 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Advances in Crowdfunding by : Rotem Shneor

Download or read book Advances in Crowdfunding written by Rotem Shneor and published by Springer Nature. This book was released on 2020 with total page 543 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book presents a comprehensive and up-to-date collection of knowledge on the state of crowdfunding research and practice. It considers crowdfunding models and their different manifestations across a variety of geographies and sectors, and explores the perspectives of fundraisers, backers, platforms, and regulators. Gathering insights from a wide range of influential researchers in the field, the book balances concepts, theory, and case studies. Going beyond previous research on crowdfunding, the contributors also investigate issues of community, sustainability, education, and ethics. A vital resource for anyone researching crowdfunding, this book offers readers a deep understanding of the characteristics, business models, user-relations, and behavioural patterns of crowdfunding.

Crowdfunded

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Author :
Publisher :
ISBN 13 :
Total Pages : 224 pages
Book Rating : 4.6/5 (343 download)

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Book Synopsis Crowdfunded by : Mark Pecota

Download or read book Crowdfunded written by Mark Pecota and published by . This book was released on 2020-04-15 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the art of crowdfunding to launch your product on Indiegogo and Kickstarter. Whether you're just starting out or already have a booming business, this is the exact playbook the most innovative companies are using to launch successful products today. What if you could build a community that eagerly counted down the days until they could buy your product? What if you could develop such powerful positioning in your market that you rose above your competition? And what if you could actually feel confident your product was going to be successful before you pressed the launch button? CROWDFUNDED is not just another "how-to" book on launching products. There is no fluff here. No feel good stories without substance. No claims without data. This is a no BS blueprint for launching a successful crowdfunding campaign. Mark Pecota, CEO and co-founder of the most successful crowdfunding agency LaunchBoom, reveals the system his team has developed since 2015 - a system that has raised over $50 million on Indiegogo and Kickstarter. Stop waiting for the right opportunity to launch your crowdfunding campaign. This is it and this book will show you how. REVIEWS FROM INDUSTRY EXPERTS "Mark Pecota has been in the crowdfunding space since 2015 and it really shows. The sheer amount of million dollar campaigns that LaunchBoom has been a part of is staggering. Mark's data driven approach for pre-launch and launch are second to none. If you want to crowdfund an innovative product, you want to have him on your team." - Mark Regal, Director of Hardware and Technology @ Indiegogo "The Internet is riddled with one-off information on how select campaigns succeed, but this book goes over the exact framework LaunchBoom has used to successfully launch hundreds of campaigns." - Scott Adamson, Co-Founder @ Kickbooster "Listen to LaunchBoom. Whether you're a first-timer or a seasoned creator, this book will teach you something new about how crowdfunding works complimented by proven strategies to reach success." - Jason Furie, Content and Community @ BackerKit

Crowdfunding for Entrepreneurs

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Author :
Publisher : Routledge
ISBN 13 : 1000033988
Total Pages : 146 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Crowdfunding for Entrepreneurs by : Francesca Di Pietro

Download or read book Crowdfunding for Entrepreneurs written by Francesca Di Pietro and published by Routledge. This book was released on 2020-01-27 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book of its kind to systematically integrate crowdfunding in the entrepreneurial finance research field and extend the current debate to show how crowdfunding can be leveraged as a strategic tool to grow new ventures. Utilising original empirical evidence of companies that have raised funds via crowdfunding, it discusses the value-added services that the crowd provides to entrepreneurs, as well as how and under which conditions crowdfunding helps company development by facilitating subsequent access to critical financial and non-financial resources from external stakeholders. The first part introduces the most popular models and tactics for a successful crowdfunding campaign and illustrates the characteristics of the crowdfunding phenomenon and its evolution across the world during the last decade. The second part of the book, demonstrating how crowdfunding can be a starting point to seed financing, illustrates and discusses how entrepreneurs can use crowdfunding as a strategic tool for accessing subsequent resources from external stakeholders – showing the benefits, beyond capital, that entrepreneurs can gain from the crowd, as well as potential risks. Crowdfunding for Entrepreneurs is particularly useful for academics, advanced undergraduate and postgraduate students in entrepreneurship and innovation, entrepreneurial finance, strategic management, as well as professionals interested in how crowdfunding can be utilised as a strategic tool to create competitive advantage.

Crowdfunding in China

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Author :
Publisher : Springer
ISBN 13 : 3319972537
Total Pages : 252 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Crowdfunding in China by : Andrea S. Funk

Download or read book Crowdfunding in China written by Andrea S. Funk and published by Springer. This book was released on 2019-02-01 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: China is currently the front-runner on the global crowdfunding market, even though this form of financing originated in the USA. Crowdfunding in China, however, differs significantly from its counterpart in the West. This book reveals that Chinese crowdfunding is a product of the country’s dynamic internet sector, which is based on mobile internet, e-commerce, and online/mobile payments, together with significant government support. The author presents a comprehensive theoretical, empirical and field-based work on crowdfunding in China. Adopting a new institutional economics approach, it maps and deciphers the origins and paths of informal finance that have led to internet finance and the rise of crowdfunding platforms. In addition, three case studies are analyzed and their implications for crowdfunding stakeholders in China are discussed.

Launching Innovations

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Author :
Publisher : epubli
ISBN 13 : 3758485525
Total Pages : 99 pages
Book Rating : 4.7/5 (584 download)

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Book Synopsis Launching Innovations by : Jordan Michaels

Download or read book Launching Innovations written by Jordan Michaels and published by epubli. This book was released on 2024-03-09 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: In "Launching Innovations: A Strategic Guide to MVP Creation and Crowdfunding Mastery," Jordan Michaels delivers a comprehensive roadmap for entrepreneurs eager to bring their visions to life. This guide demystifies the process of developing a Minimum Viable Product (MVP) and launching successful crowdfunding campaigns, with a special focus on leveraging platforms like Kickstarter to maximize visibility and funding. Michaels' insights offer a blend of practical advice, industry secrets, and motivational stories, making it an indispensable resource for any innovator looking to make a mark in today's competitive startup landscape.

Crowdfunding in the Public Sector

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Author :
Publisher : Springer Nature
ISBN 13 : 303077841X
Total Pages : 204 pages
Book Rating : 4.0/5 (37 download)

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Book Synopsis Crowdfunding in the Public Sector by : Regina Lenart-Gansiniec

Download or read book Crowdfunding in the Public Sector written by Regina Lenart-Gansiniec and published by Springer Nature. This book was released on 2021-07-27 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, crowdfunding has become important and it has been enthusiastically used not only by commercial organizations but also by the public sector. This alternative source of financing in times of constrained government budgets enables citizens to vote with their dollars online to bring ideas into reality. This book sheds light on the developing concept of crowdfunding in the public sector, with an overview of current academic discussions and best practices on crowdfunding in the public sector. The volume approaches crowdfunding in the public sector from an integrated perspective, addressing the dearth of publications on the subject. The book gathers a wealth of theoretical information, ideas, best practices and lessons learned in the context of executing concrete crowdfunding projects, and assess methodological approaches to integrating the topic of crowdfunding in public organizations curricula. The book provides definitions, insights and examples of this managerial perspective resulting in a theoretical framework of crowdfunding in the public sector. The contributors also explore different crowdfunding applications in public sectors such as local government, higher education, schools, arts & culture organizations, healthcare, energy sector, and police services, which are presented in several case studies. This is a unique book in the field that points the way forward both for policymakers and for the research community in terms of thinking about crowdfunding in the public sector and the complex issues surrounding its development.

Handbook of Research on Emerging Business Models and Managerial Strategies in the Nonprofit Sector

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Author :
Publisher : IGI Global
ISBN 13 : 1522525386
Total Pages : 509 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Handbook of Research on Emerging Business Models and Managerial Strategies in the Nonprofit Sector by : West, Lindy Lou

Download or read book Handbook of Research on Emerging Business Models and Managerial Strategies in the Nonprofit Sector written by West, Lindy Lou and published by IGI Global. This book was released on 2017-03-31 with total page 509 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern businesses exist in a dynamic and increasingly competitive realm. To remain viable, organizations must constantly adopt new methods and processes to optimize productivity and workflow. The Handbook of Research on Emerging Business Models and Managerial Strategies in the Nonprofit Sector is a comprehensive reference source for the latest scholarly information on management tools, analytics, and infrastructures for contemporary nonprofit organizations. Highlighting a range of multidisciplinary topics such as crowdfunding, shared value creation, and human resource development, this publication is ideally designed for managers, professionals, students, researchers, and academics interested in enhancing process management in nonprofit businesses.

Crowdfunding for Sustainable Entrepreneurship and Innovation

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Publisher : IGI Global
ISBN 13 : 1522505695
Total Pages : 336 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Crowdfunding for Sustainable Entrepreneurship and Innovation by : Vassallo, Walter

Download or read book Crowdfunding for Sustainable Entrepreneurship and Innovation written by Vassallo, Walter and published by IGI Global. This book was released on 2016-07-22 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business systems undergo a number of transitions as the needs and demands of society change. With heightened connectivity driven by the development of the Internet, new opportunities for venture development and creation have become available to business owners and entrepreneurs. Crowdfunding for Sustainable Entrepreneurship and Innovation is a pivotal reference source for the latest scholarly research and business practices on the opportunities and benefits gained from the use of crowdfunding in modern society, discussing its socio-economic impact, in addition to its business implications. Featuring current trends and future directions for crowdfunding initiatives, this book is ideally designed for students, researchers, practitioners, entrepreneurs, and policy makers. New financing models such as crowdfunding are democratizing access to credit, offering individuals and communities the opportunity to support, co-create, contribute and invest in public and private initiatives. This book relates to innovation in its essence to anticipate future needs and in creating new business models without losing revenue. There are tremendous unexplored opportunities in crowdsourcing and crowdfunding; two sides of the same coin that can lead to a revolution of current social and economic models. The reading of this book will provide insight on the changes taking place in crowdfunding, and offer strategic opportunities and advantages.

Women Entrepreneurs and Strategic Decision Making in the Global Economy

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Author :
Publisher : IGI Global
ISBN 13 : 1522574808
Total Pages : 411 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Women Entrepreneurs and Strategic Decision Making in the Global Economy by : Tomos, Florica

Download or read book Women Entrepreneurs and Strategic Decision Making in the Global Economy written by Tomos, Florica and published by IGI Global. This book was released on 2019-01-11 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: There has been an increase in women entrepreneurs participating in the growth of local, regional, national, and global economies. While these women showcase crucial skills for strategic leadership and strategy that can advance companies, they face cultural, educational, social, and political barriers that impede their development and participation within the global economy. Women Entrepreneurs and Strategic Decision Making in the Global Economy is a pivotal reference source that provides vital research on understanding the value of women entrepreneurs and the strategies they can use on the economy and examines gender impact on strategic management and entrepreneurship. While highlighting topics such as emotional intelligence, global economy, and strategic leadership, this book is ideally designed for managers, entrepreneurs, policymakers, academicians, and students.

Crowdfunding Secrets

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Author :
Publisher : RWG Publishing
ISBN 13 :
Total Pages : 74 pages
Book Rating : 4.2/5 (236 download)

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Book Synopsis Crowdfunding Secrets by : B. Vincent

Download or read book Crowdfunding Secrets written by B. Vincent and published by RWG Publishing. This book was released on 2023-04-19 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Crowdfunding Secrets: A Comprehensive Guide to Successfully Funding Your Next Project" is the ultimate resource for entrepreneurs, creators, and innovators who want to bring their ideas to life through crowdfunding. This comprehensive guide takes readers step-by-step through the entire crowdfunding process, from choosing the right platform and crafting a compelling campaign to engaging backers and navigating legal issues. With detailed insights and practical tips, this book covers everything readers need to know to succeed in crowdfunding, including the psychology of crowdfunding, the importance of visual storytelling, and strategies for building a strong crowdfunding team. The book also explores the power of social media, the complexities of crowdfunding regulations, and the art of creating incentives for backers. In addition, "Crowdfunding Secrets" includes inspiring success stories of crowdfunding triumph, demonstrating the transformative power of crowdfunding to bring innovative ideas to life and create new opportunities for success. The book also looks to the future of crowdfunding, exploring emerging trends and predictions for the next decade. Whether readers are new to crowdfunding or experienced veterans, "Crowdfunding Secrets" provides the essential knowledge and practical guidance they need to achieve their crowdfunding goals and bring their visions to life.

Entrepreneur Voices on Elevator Pitches

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Author :
Publisher : Entrepreneur Voices
ISBN 13 : 9781599186467
Total Pages : 0 pages
Book Rating : 4.1/5 (864 download)

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Book Synopsis Entrepreneur Voices on Elevator Pitches by : Inc The Staff of Entrepreneur Media

Download or read book Entrepreneur Voices on Elevator Pitches written by Inc The Staff of Entrepreneur Media and published by Entrepreneur Voices. This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the newest edition of the Entrepreneur Voices series, entrepreneurs, venture capitalists, and experts from both sides of the board room present their best pitch-crafting, deal-closing strategies to help readers plan, pitch, and launch the business venture of their dreams.

Start-up and Entrepreneurial Communication

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Author :
Publisher : Taylor & Francis
ISBN 13 : 104005224X
Total Pages : 339 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis Start-up and Entrepreneurial Communication by : Alexander Godulla

Download or read book Start-up and Entrepreneurial Communication written by Alexander Godulla and published by Taylor & Francis. This book was released on 2024-06-21 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book delves into the dynamic field of start-up and entrepreneurial communication, addressing a significant research gap. Start-up and entrepreneurial communication is a critical practice for organizations in their early stages of development. Characterized by their innovative and growth-oriented nature, these organizations often find themselves in a constant state of re-evaluation and reinvention. As such, the competencies within these organizations frequently struggle to match the real-time changes. Addressing this gap, this book provides scientifically sound answers to defining and systematizing start-up and entrepreneurial communication. It delves into central areas of discourse, exploring the intricate balance between a start-up’s brand, identity, and strategic communication, as well as the crucial role of internal communication. Additionally, the book offers insights into the highly innovative realm of crowdfunding, complementing its comprehensive exploration of start-up communication. This volume will be a key resource for scholars, students and practitioners in the emerging field of entrepreneurial and start-up communication. It was originally published as a special issue of the International Journal of Strategic Communication.