Storytelling with Data

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119002265
Total Pages : 288 pages
Book Rating : 4.1/5 (19 download)

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Book Synopsis Storytelling with Data by : Cole Nussbaumer Knaflic

Download or read book Storytelling with Data written by Cole Nussbaumer Knaflic and published by John Wiley & Sons. This book was released on 2015-10-09 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!

Storytelling Through Video

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Publisher :
ISBN 13 : 9781088510636
Total Pages : 80 pages
Book Rating : 4.5/5 (16 download)

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Book Synopsis Storytelling Through Video by : Patrick Fuller

Download or read book Storytelling Through Video written by Patrick Fuller and published by . This book was released on 2019-09-21 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: Video is often cited as the most effective marketing content for driving results. It's proven to significantly increase website traffic, time on site, social engagement, and conversion. But it's not only a great marketing tool. Videos also play a significant role in closing sales as well as customer training and support. So, we're all in agreement that video is important. Now what? I constantly hear business leaders say, "We've always wanted to do video, but we didn't know someone we could trust, we didn't know what we were doing, and we didn't know how much it should cost." The goal of this book is to help you answer all these questions-and more!In my consulting practice, I guide clients through a 7-step process to help them answer the following five key questions: What role should video play in meeting our business goals? What types of videos do we need? How do we tell the most compelling story? Who or what should be the subject of our video(s)? What should our video marketing strategy be? In this book, I'm going to walk you through a tried-and-true, 7-step process for planning, producing, and promoting video content online

The Science of Storytelling

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Author :
Publisher : Abrams
ISBN 13 : 168335818X
Total Pages : 304 pages
Book Rating : 4.6/5 (833 download)

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Book Synopsis The Science of Storytelling by : Will Storr

Download or read book The Science of Storytelling written by Will Storr and published by Abrams. This book was released on 2020-03-10 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: The compelling, groundbreaking guide to creative writing that reveals how the brain responds to storytelling Stories shape who we are. They drive us to act out our dreams and ambitions and mold our beliefs. Storytelling is an essential part of what makes us human. So, how do master storytellers compel us? In The Science of Storytelling, award-winning writer and acclaimed teacher of creative writing Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can write better stories, revealing, among other things, how storytellers—and also our brains—create worlds by being attuned to moments of unexpected change. Will Storr’s superbly chosen examples range from Harry Potter to Jane Austen to Alice Walker, Greek drama to Russian novels to Native American folk tales, King Lear to Breaking Bad to children’s stories. With sections such as “The Dramatic Question,” “Creating a World,” and “Plot, Endings, and Meaning,” as well as a practical, step-by-step appendix dedicated to “The Sacred Flaw Approach,” The Science of Storytelling reveals just what makes stories work, placing it alongside such creative writing classics as John Yorke’s Into the Woods: A Five-Act Journey into Story and Lajos Egri’s The Art of Dramatic Writing. Enlightening and empowering, The Science of Storytelling is destined to become an invaluable resource for writers of all stripes, whether novelist, screenwriter, playwright, or writer of creative or traditional nonfiction.

The Art of Storytelling

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Author :
Publisher : Moody Publishers
ISBN 13 : 0802487793
Total Pages : 160 pages
Book Rating : 4.8/5 (24 download)

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Book Synopsis The Art of Storytelling by : John D. Walsh

Download or read book The Art of Storytelling written by John D. Walsh and published by Moody Publishers. This book was released on 2013-12-18 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Can you captivate an audience with your story? Many of us would love to hold the attention of a crowd, a classroom, or just a group of our friends by telling them a great story. We have felt the pressure of a public presentation or the disappointment of telling a story that others ignore. We are ready to be heard, ready to captivate. In The Art of Storytelling, John Walsh takes us through the steps to presenting a compelling story—outlining the strategies that helped him move from stutterer to storyteller. This book will help any person with a story to share by walking you through all aspects of presentation . . . from what to do with your hands as you speak all the way to crafting a killer ending. Whether you’re telling bedtime stories to your children or Bible stories to a congregation, this book will take your storytelling to a new level.

Storytelling with Data

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119621496
Total Pages : 454 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Storytelling with Data by : Cole Nussbaumer Knaflic

Download or read book Storytelling with Data written by Cole Nussbaumer Knaflic and published by John Wiley & Sons. This book was released on 2019-10-22 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: Influence action through data! This is not a book. It is a one-of-a-kind immersive learning experience through which you can become—or teach others to be—a powerful data storyteller. Let’s practice! helps you build confidence and credibility to create graphs and visualizations that make sense and weave them into action-inspiring stories. Expanding upon best seller storytelling with data’s foundational lessons, Let’s practice! delivers fresh content, a plethora of new examples, and over 100 hands-on exercises. Author and data storytelling maven Cole Nussbaumer Knaflic guides you along the path to hone core skills and become a well-practiced data communicator. Each chapter includes: ● Practice with Cole: exercises based on real-world examples first posed for you to consider and solve, followed by detailed step-by-step illustration and explanation ● Practice on your own: thought-provoking questions and even more exercises to be assigned or worked through individually, without prescribed solutions ● Practice at work: practical guidance and hands-on exercises for applying storytelling with data lessons on the job, including instruction on when and how to solicit useful feedback and refine for greater impact The lessons and exercises found within this comprehensive guide will empower you to master—or develop in others—data storytelling skills and transition your work from acceptable to exceptional. By investing in these skills for ourselves and our teams, we can all tell inspiring and influential data stories!

The Story Factor

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Publisher :
ISBN 13 : 9780465078073
Total Pages : 324 pages
Book Rating : 4.0/5 (78 download)

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Book Synopsis The Story Factor by : Annette Simmons

Download or read book The Story Factor written by Annette Simmons and published by . This book was released on 2006-04-04 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cover subtitle: Inspiration, influence, and persuasion through the art of storytelling

Storytelling for Interactive Digital Media and Video Games

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Publisher : CRC Press
ISBN 13 : 1315354470
Total Pages : 280 pages
Book Rating : 4.3/5 (153 download)

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Book Synopsis Storytelling for Interactive Digital Media and Video Games by : Nicholas B. Zeman

Download or read book Storytelling for Interactive Digital Media and Video Games written by Nicholas B. Zeman and published by CRC Press. This book was released on 2017-04-07 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: The evolution of story-telling is as old as the human race; from the beginning, when our ancestors first gathered around a campfire to share wondrous tales through oral traditions, to today, with information and stories being shared through waves and filling screens with words and images. Stories have always surrounded us, and united us in ways other disciplines can't. Storytelling for Interactive Digital Media and Video Games lays out the construct of the story, and how it can be manipulated by the storyteller through sound, video, lighting, graphics, and color. This book is the perfect guide to aspiring storytellers as it illustrates the different manner of how and why stories are told, and how to make them "interactive." Storytelling features heavy game development as a method of storytelling and delivery, and how to develop compelling plots, characters, settings, and actions inside a game. The concept of digital storytelling will be explored, and how this differs from previous incarnations of mediums for stories Key Features: Explores the necessary elements of a story (setting, character, events, sequence, and perspective) and how they affect the viewer of the story Discusses media and its role in storytelling, including images, art, sound, video, and animation Explores the effect of interactivity on the story, such as contest TV, web-based storytelling, kiosks, and games Shows the different types of story themes in gaming and how they are interwoven Describes how to make games engaging and rewarding intrinsically and extrinsically

Smartphone Video Storytelling

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Publisher : Focal Press
ISBN 13 : 9781315206288
Total Pages : 174 pages
Book Rating : 4.2/5 (62 download)

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Book Synopsis Smartphone Video Storytelling by : Robb Montgomery

Download or read book Smartphone Video Storytelling written by Robb Montgomery and published by Focal Press. This book was released on 2018 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Smartphone Video Storytelling helps readers master the techniques for making compelling short-form video content with a smartphone. With mobile journalism on the rise, it's becoming increasingly important to understand the entire process and potential for conveying stories across multiple platforms. This richly illustrated text provides students with the essential smartphone video reporting skills: From choosing the right editing app to working with interview subjects on camera. The ethics of non-fiction video storytelling are highlighted to reinforce core journalistic principles. The chapters feature mini-tutorials and exercises that introduce the key principles of filmmaking. The student exercises and library of online video lessons introduce the building blocks of visual storytelling using real-world reporting examples. A story-based approach allows instructors to use the experiences of making each project in order to teach the fundamentals of video storytelling in a natural way. Each story lesson introduces the necessary stages, including planning, filming, and editing . . . and all with a smartphone. Online example videos can be found at http://smartfilmbook.com/

The Power of Storytelling

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Publisher :
ISBN 13 : 9781936631087
Total Pages : 160 pages
Book Rating : 4.6/5 (31 download)

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Book Synopsis The Power of Storytelling by : Ty Bennett

Download or read book The Power of Storytelling written by Ty Bennett and published by . This book was released on 2013-04-17 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Design is Storytelling

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Publisher : Thames & Hudson
ISBN 13 : 9781942303190
Total Pages : 159 pages
Book Rating : 4.3/5 (31 download)

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Book Synopsis Design is Storytelling by : Ellen Lupton

Download or read book Design is Storytelling written by Ellen Lupton and published by Thames & Hudson. This book was released on 2017 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: A playbook for creative thinking, created for contemporary students and practitioners working across the fields of graphic design, product design, service design and user experience. Design is Storytelling is a guide to thinking and making created for contemporary students and practitioners working across the fields of graphic design, product design, service design, and user experience. By grounding narrative concepts in fresh, concrete examples and demonstrations, this compelling book provides designers with tools and insights for shaping behaviour and engaging users. Compact, relevant and richly illustrated, the book is written with a sense of humour and a respect for the reader's time and intelligence. Design is Storytelling unpacks the elements of narrative into a fun and useful toolkit, bringing together principles from literary criticism, narratology, cognitive science, semiotics, phenomenology and critical theory to show how visual communication mobilizes instinctive biological processes as well as social norms and conventions. The book uses 250 illustrations to actively engage readers in the process of looking and understanding. This lively book shows how designers can use the principles of storytelling and visual thinking to create beautiful, surprising and effective outcomes. Although the book is full of practical advice for designers, it will also appeal to people more broadly involved in branding, marketing, business and communication.

The Art of Video Storytelling

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Publisher :
ISBN 13 : 9781688287334
Total Pages : 70 pages
Book Rating : 4.2/5 (873 download)

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Book Synopsis The Art of Video Storytelling by : Patricia Gras

Download or read book The Art of Video Storytelling written by Patricia Gras and published by . This book was released on 2019-09-15 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: Video storytelling is a quick paced skill based workshop that teaches hands on video production skills to produce high-quality professional videos. Whether it is to tell a feature story, or sell a product, create your own you tube channel or produce an effective video for your own personal purpose, this is the course for you. The best videos will always be the ones that that grab your attention, make you think, make you laugh or cry, or elicit an emotion - and make you want to watch till the end. Join us to learn best-in-class techniques for producing engaging videos for your own purpose.

Like, Comment, Share, Buy

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Publisher : John Wiley & Sons
ISBN 13 : 0730390047
Total Pages : 208 pages
Book Rating : 4.7/5 (33 download)

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Book Synopsis Like, Comment, Share, Buy by : Jonathan Creek

Download or read book Like, Comment, Share, Buy written by Jonathan Creek and published by John Wiley & Sons. This book was released on 2020-12-17 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take your video marketing to the next level with this practical and insightful resource Like, Comment, Share, Buy: The Beginner’s Guide to Marketing Your Business With Video Storytelling delivers powerful and actionable strategies to move your company’s brand to the forefront of your customers’ imaginations. Celebrated author, speaker, journalist, and consultant Jonathan Creek explains why video is the most impactful medium in which to market online and how you can leverage it for maximum benefit. Providing a fully interactive experience for readers through the book's video companion app, Like, Comment, Share, Buy contains an approachable and comprehensive method to unlock the power of online video and discusses topics like: How to make social media videos with just your smartphone The formula to creating contagious, compelling and viral content The scientific research underlying the author’s approaches to social media The tools and tips to marketing your small business on social media Perfect for social-media savvy entrepreneurs, small business owners, marketing managers, and advertising agents, Like, Comment, Share, Buy provides a compelling message that deserves to be heard by anyone hoping to increase their online and offline profile.

The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

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Publisher : McGraw Hill Professional
ISBN 13 : 0071824006
Total Pages : 237 pages
Book Rating : 4.0/5 (718 download)

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Book Synopsis The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand by : Ekaterina Walter

Download or read book The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand written by Ekaterina Walter and published by McGraw Hill Professional. This book was released on 2014-03-07 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: Attention is the new commodity. Visual Storytelling is the new currency. Human brain processes visuals 60,000x faster than text. Web posts with visuals drive up to 180% more engagement than those without. Viewers spend 100% more time on web pages with videos. Filled with full-color images and thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes. “This book is not only a complete overview of [visual storytelling] but, most importantly, the key to doing it right, a total Right Hook!” —Gary Vaynerchuk, New York Times bestselling author of Crush It! and Jab, Jab, Jab, Right Hook “A valuable guide to understanding how to develop powerful marketing programs using the art of visual storytelling.” —Guy Kawasaki, author of APE: Author, Publisher, Entrepreneur and former chief evangelist of Apple “The Power of Visual Storytelling is the new marketing bible!” —Nancy Bhagat, Vice President, Global Marketing Strategy and Campaigns, Intel “If a picture is worth a thousand words, The Power of Visual Storytelling is worth a million.” —Scott Monty, Global Digital & Multimedia Communications for Ford Motor Company

Video Games and Storytelling

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Author :
Publisher : Springer
ISBN 13 : 1137525053
Total Pages : 239 pages
Book Rating : 4.1/5 (375 download)

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Book Synopsis Video Games and Storytelling by : Souvik Mukherjee

Download or read book Video Games and Storytelling written by Souvik Mukherjee and published by Springer. This book was released on 2015-09-15 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: The potential of video games as storytelling media and the deep involvement that players feel when they are part of the story needs to be analysed vis-à-vis other narrative media. This book underscores the importance of video games as narratives and offers a framework for analysing the many-ended stories that often redefine real and virtual lives.

Streaming Video

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Publisher : NYU Press
ISBN 13 : 1479816884
Total Pages : 377 pages
Book Rating : 4.4/5 (798 download)

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Book Synopsis Streaming Video by : Amanda D. Lotz

Download or read book Streaming Video written by Amanda D. Lotz and published by NYU Press. This book was released on 2023-05-02 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: An international team of experts explores how streaming services are disrupting traditional storytelling. The rise of streaming has dramatically transformed how audiences consume media. Over the last decade, subscription video-on-demand (SVOD) services, including Netflix, Prime Video, and Disney+, have begun commissioning and financing their own original movies and TV shows, changing the way and the rate at which content is produced across the globe, from Mexico City to Mumbai. Streaming Video maps this international production boom and what it means for producers, audiences, and storytellers. Through eighteen richly textured case studies, ranging from original Korean dramas on Netflix to BluTV’s experimental Turkish series, the book investigates how streaming services both disrupt and maintain storytelling traditions in specific national contexts. To what extent, and how, are streamers expanding norms of television and film storytelling in different parts of the world? Are streamers enabling the creation of content that would not otherwise exist? What are the implications for different viewers, in different countries, with different tastes? Together, the chapters critically assess the impacts of streaming on twenty-first century audiovisual storytelling and rethink established understandings of transnational screen flows.

Storytelling With Purpose

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Publisher : International Society for Technology in Education
ISBN 13 : 1564849961
Total Pages : 161 pages
Book Rating : 4.5/5 (648 download)

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Book Synopsis Storytelling With Purpose by : Michael Hernandez

Download or read book Storytelling With Purpose written by Michael Hernandez and published by International Society for Technology in Education. This book was released on 2024-02-06 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reimagine learning with this book’s practical advice, case studies and strategies on using digital storytelling as a vehicle for student inquiry and assessment. Award-winning educator and speaker Michael Hernandez brings more than 20 years of classroom experience to addressing some of the most existential challenges in education today: artificial intelligence, steep declines in student engagement and the need for authentic learning experiences. The solution: digital storytelling as a framework for learning. Rather than viewing storytelling as a nice-to-have reward for students after their “real work” has been completed, this book shows educators how to use story projects — from data visualizations to social media posts, to podcasts and video documentaries — as the scaffold upon which to position curricular skills and knowledge. The process helps students make interdisciplinary connections, activates higher level thinking and critical analysis skills, and provides multimodal learning opportunities. This book offers practical ways to elevate teaching and learning in every grade level and subject area. Focusing on student-centered, project-based learning experiences, the book demonstrates how to use digital tools to: • Leverage curiosity as the engine for learning. • Provide purpose for the skills and knowledge central to curriculum. • Create uncheatable, authentic assessments. • Develop a mindset of collaboration, mental agility and resilience. • Cultivate digital literacy skills and ethical mindsets. • Bring purpose and joy back to learning. More than a practical edtech guide, this book explores the “why” behind digital storytelling as much as the “how.” Educators will learn how to help students explore cultural and historical context, develop social-emotional resiliency, and develop the skills they need to become engaged global citizens. Audience: Elementary and secondary educators; instructional coaches; educational leaders

Digital Storytelling for Brands

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Publisher : SAGE Publications Limited
ISBN 13 : 152978638X
Total Pages : 318 pages
Book Rating : 4.5/5 (297 download)

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Book Synopsis Digital Storytelling for Brands by : Bridget Tombleson

Download or read book Digital Storytelling for Brands written by Bridget Tombleson and published by SAGE Publications Limited. This book was released on 2023-08-05 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital storytelling for brands has become a non-negotiable skill in the 21st century, due to the need to connect and communicate with diverse audiences across multiple channels and platforms. The ability to understand narrative(s) is now a prerequisite for many business, communication, marketing and public relations professionals, as well as content creators and journalists. This book teaches essential skills in deconstructing the traditional narrative and how to adapt narrative to fit contemporary platforms. Co-creative methods are emphasised and provide readers with a theoretical underpinning of participatory culture, and narrative. For the first time ever, this book brings together extant arts and humanities-based models with business theory. It provides learners with a clear understanding of the creative and persuasive form of narrative within a digital context, whilst building brand. Contemporary case studies highlight challenges faced in the digital world, including implications for reputation management, considerations associated with mis- and disinformation and the crucial role of the collective narrative. A key principle guiding this book is: ‘the more digital we become, the more we crave to feel human’ and it is this very space where digital storytelling can cut through the (digital) noise to provide an authentic connection. Bridget Tombleson is an academic at Curtin University, Perth, Western Australia, with more than twenty years’ experience in public relations and the communication industry. Katharina Wolf is an Associate Professor at Curtin University in Perth, Western Australia, and Lead of the Faculty of Business and Law’s public relations program.