Startup Guide to Guerrilla Marketing

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613080336
Total Pages : 290 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Startup Guide to Guerrilla Marketing by : Jay Levinson

Download or read book Startup Guide to Guerrilla Marketing written by Jay Levinson and published by Entrepreneur Press. This book was released on 2008-01-01 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than two decades and dozens of bestselling books have proven that guerrilla marketing is the number one low-cost method for marketing a business. If you’re abusiness owner who wants to take advantage of its powerful, effective techniques but don’t know where to start, the man who started it all teaches you just what to do. Jay Conrad Levinson, the father of guerrilla marketing, and Jeannie Levinson have teamed up to produce a beginner-oriented guide that shows business owners how to get started with guerrilla marketing. Presented with a generous supply of true-life stories from the Levinsons’ rich experience, it breathes life into the hottest and most well-known school of marketing so that readers are able to compete with assurance and market profitably. Covering the whole spectrum of marketing it takes readers from neophytes to guerrillas in 288 pages. Action-packed chapters include: • The personality of a marketing guerrilla • Guerrilla marketing defined • Succeeding with a guerrilla marketing attack • Selecting guerrilla marketing weapons • Creating a seven-sentence guerrilla marketing plan • Making a guerrilla marketing calendar • Launching your attack • Maintaining your campaign This is the ideal volume for first-time marketers who want to use guerrilla marketing techniques to bring their business to the top.

Startup Guide to Guerrilla Marketing: A Simple Battle Plan for First-Time Marketers

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1599181533
Total Pages : 290 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis Startup Guide to Guerrilla Marketing: A Simple Battle Plan for First-Time Marketers by : Jay Conrad Levinson

Download or read book Startup Guide to Guerrilla Marketing: A Simple Battle Plan for First-Time Marketers written by Jay Conrad Levinson and published by Entrepreneur Press. This book was released on 2008 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to get started with Guerrilla Marketing. This title enables readers to adopt the mindset of a guerrilla marketer in order to achieve better business results, at less cost, faster. It reveals dozens of low-cost strategies for getting new customers using time, energy and imagination.

Guerrilla Marketing Job Escape Plan

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 161448015X
Total Pages : 207 pages
Book Rating : 4.6/5 (144 download)

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Book Synopsis Guerrilla Marketing Job Escape Plan by : Jay Conrad Levinson

Download or read book Guerrilla Marketing Job Escape Plan written by Jay Conrad Levinson and published by Morgan James Publishing. This book was released on 2011-08-01 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: Escape your dead-end job with this take-no-prisoners guide to starting your own business featuring proven advice for every step of the journey. Yes, you can do this. You can quit your job, start a business, and never have to work for anybody else ever again. You can do this regardless of your age, your family situation, your education, where you live, and how much time and money you have. Guerrilla Marketing Job Escape Plan shows you how. This practical, no-nonsense guide will get you ready for the ten battles you must fight to make the leap, including: overcoming fear, finding the right idea for you, getting family to support you, picking the right strategy, starting your business with minimal financial or personal risk, getting the first profitable customer, building momentum, and leaving your job without burning any bridges. In addition to step-by-step guidance, over 150 entrepreneurs share their wisdom and insights. Plus, the book includes an exclusive password for you to take the Job Escape Challenge, including additional FREE resources to start a successful business and quit your job forever.

Guerrilla Marketing Volume 1

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 1631956248
Total Pages : 349 pages
Book Rating : 4.6/5 (319 download)

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Book Synopsis Guerrilla Marketing Volume 1 by : Jay Conrad Levinson

Download or read book Guerrilla Marketing Volume 1 written by Jay Conrad Levinson and published by Morgan James Publishing. This book was released on 2021-10-05 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guerrilla Marketers are unique, and they know it and promote it. Therefore, Jason Myers and Merrilee Kimble had to ask themselves: “How can we make this book unique?” After all, Guerrilla Marketing, since the original Guerrilla Marketing book was introduced by Jay Conrad Levinson in 1984, has supported and empowered entrepreneurs, small and medium sized businesses, solopreneurs, and people with ideas that they think can be a business. Where does it all begin? That’s a simple answer: with a strong foundation of Guerrilla Marketing. Jason and Merrilee spend the first section reviewing the strong foundational elements of Guerrilla Marketing and spend the remaining sections of Guerrilla Marketing sharing today’s Guerrilla Marketing tactics, tools, and tips. These are the Guerrilla Marketing resources that every business needs to succeed and generate profits. They also offer a FREE companion course to help entrepreneurs continue to build their rock-solid Guerrilla Marketing foundation. In the companion course, Jason and Merrilee dive deeper with video tutorials, exercises, and the tools entrepreneurs need to build that crucial foundation from which their Guerrilla Marketing success will be born. Guerrilla Marketing also contains 70+ free online tools for small businesses. Jason and Merrilee are continuing Jay Conrad Levison’s unconventional system of marketing. By understanding not only what marketing is but why it works, they give small and medium sized businesses (SMBs) the opportunity to think and grow big. When the power of one’s SMB is understood and what they can do with Guerrilla Marketing, it not only levels the playing field with competition, but it also tilts the playing field to their advantage.

Guerrilla Marketing Field Guide

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613081863
Total Pages : 202 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Guerrilla Marketing Field Guide by : Jay Levinson

Download or read book Guerrilla Marketing Field Guide written by Jay Levinson and published by Entrepreneur Press. This book was released on 2013-02-01 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers—all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished.

Guerrilla Marketing

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 1631957473
Total Pages : 236 pages
Book Rating : 4.6/5 (319 download)

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Book Synopsis Guerrilla Marketing by : Jason Myers

Download or read book Guerrilla Marketing written by Jason Myers and published by Morgan James Publishing. This book was released on 2022-03-01 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focused on low-cost, strategic marketing concepts that will creatively promote a compelling product or service, Guerrilla Marketing’s winning approach relies on knowledge, time, energy, and imagination rather than a big marketing budget. Now, the winning continues with Guerrilla Marketing Volume 2.

Business Plan Essentials You Always Wanted To Know

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Author :
Publisher : Vibrant Publishers
ISBN 13 : 1636511228
Total Pages : 215 pages
Book Rating : 4.6/5 (365 download)

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Book Synopsis Business Plan Essentials You Always Wanted To Know by : Vibrant Publishers

Download or read book Business Plan Essentials You Always Wanted To Know written by Vibrant Publishers and published by Vibrant Publishers. This book was released on 2022-08-12 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business Plan Essentials will help learners and business owners to Recognize the importance of a business plan Formulate a well-structured business plan Analyze their market and write a marketing and operational plan Discover various techniques for forming a business plan with the help of samples relevant to the real world. A practical guide for business students, entrepreneurs, and veteran business owners for creating an effective business plan A crucial factor that influences the success of a business is a Business Plan. Without a business plan, an organization crumples down. Business Plan Essentials You Always Wanted to Know provides all the necessary hands-on tips and pieces of advice you will need to produce a pragmatic and useful business plan. The book provides business plans and strategies for non-profit organizations, small service businesses, manufacturing businesses, and project developments with abundant samples that offer quick and smooth guidance about how to successfully bring a great business plan to life. The book simplifies all the necessary procedures you should follow in drafting your business plan and editing it in order to turn it into a powerful document that will streamline your adventure into entrepreneurship. After reading this book, you will understand Basics of An Effective Business Plan How to Successfully Do Your Own Marketing and Market Analysis How to Make Financial Projections in Your Business Plan The Best Tricks for Designing and Editing a Useful Business Plan About the Series Business Plan Essentials You Always Wanted to Know is part of the Self-Learning Management Series. This series is designed to help students, new managers, career switchers, and entrepreneurs learn essential management lessons and cover every aspect of business, from HR to Finance to Marketing to Operations across any and every industry. Each book includes basic fundamentals, important concepts, and standard and well-known principles as well as practical ways of application of the subject matter.

I Don't Know What I Want, But I Know It's Not This

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Author :
Publisher : Penguin
ISBN 13 : 1101200308
Total Pages : 230 pages
Book Rating : 4.1/5 (12 download)

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Book Synopsis I Don't Know What I Want, But I Know It's Not This by : Julie Jansen

Download or read book I Don't Know What I Want, But I Know It's Not This written by Julie Jansen and published by Penguin. This book was released on 2003-01-28 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: The quintessential guide to kick-starting your career- now updated to address the challenges of today's economy With our current economic situation, more people are unemployed now than at any other time in recent history and many who do have jobs are overworked, maxed out, and miserable. In this revised and updated edition of I Don't Know What I Want, But I Know It's Not This, career coach Julie Jansen shows how anyone unhappy with their employment-or lack of-can implement a real and satisfying career transformation. A range of quizzes and per­sonality exercises help readers to identify the type of work for which they're best suited, and then Jansen shows them how to transform this uncertain time from a period of crisis into an opportunity for positive change..

Business Fundamentals for the Rehabilitation Professional

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Publisher : SLACK Incorporated
ISBN 13 : 9781556428838
Total Pages : 244 pages
Book Rating : 4.4/5 (288 download)

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Book Synopsis Business Fundamentals for the Rehabilitation Professional by : Tammy Richmond

Download or read book Business Fundamentals for the Rehabilitation Professional written by Tammy Richmond and published by SLACK Incorporated. This book was released on 2009 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: "With this updated Second Edition, Tammy Richmond and Dave Powers take the health care professional to the next level of implementing successful business operations by the introduction of applications of management principles, as well as implementation of evidence-based practice guidelines and basics to billing and coding documentation. Business Fundamentals for the Rehabilitation Professional. Second Edition addresses how to identify emerging business opportunities, legal and health care regulatory issues, market research and development, and health care operations."--BOOK JACKET.

Fashion Entrepreneurship

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Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501331620
Total Pages : 321 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis Fashion Entrepreneurship by : Michele M. Granger

Download or read book Fashion Entrepreneurship written by Michele M. Granger and published by Bloomsbury Publishing USA. This book was released on 2019-02-07 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is a useful step-by-step guide for starting your own apparel boutique or online business." Marissa Zorola, University of North Texas, US Written by entrepreneurs, for entrepreneurs, the book explains management, market segmentation, financial statements, cash flow, accessing capital, e-commerce, and omni-channel retailing. A hypothetical business plan that builds with each chapter and examples of business models from Warby Parker and Etsy give you a framework for building a successful fashion company. Profiles of entrepreneurs and exercises in a book illustrated with more than 100 images show you how to apply the process to your own ideas. Instructor Resources -Instructor's Guide provides suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes -Test Bank includes sample test questions for each chapter -PowerPoint® presentations include images from the book and provide a framework for lecture and discussion STUDIO Resources - Study smarter with self-quizzes featuring scored results and personalized study tips - Review concepts with flashcards of terms and definitions - Practice your skills with downloadable worksheets to complete the end of chapter Business Plan Connection exercises - Download Business Plan and Financial Plan templates to get your business off the ground

Guerrilla Marketing, 4th Edition

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Author :
Publisher : HarperCollins
ISBN 13 : 0547347669
Total Pages : 385 pages
Book Rating : 4.5/5 (473 download)

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Book Synopsis Guerrilla Marketing, 4th Edition by : Jay Conrad Levinson

Download or read book Guerrilla Marketing, 4th Edition written by Jay Conrad Levinson and published by HarperCollins. This book was released on 2007-05-22 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: NATIONAL BESTSELLER The book that started the guerilla marketing revolution, expanded and completely updated for the twenty-first century. Jay Levinson's Guerrilla Marketing revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid and effective ideas, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including strategies for marketing on the internet (explaining when and precisely how to use it); tips for using new technology, such as podcasting and automated marketing; programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees. Guerrilla Marketing is the entrepreneur’s marketing bible—and the book every small-business owner should have on his or her shelf.

The Guerrilla Marketing Handbook

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Author :
Publisher : Houghton Mifflin Harcourt
ISBN 13 : 9780395700136
Total Pages : 404 pages
Book Rating : 4.7/5 (1 download)

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Book Synopsis The Guerrilla Marketing Handbook by : Jay Conrad Levinson

Download or read book The Guerrilla Marketing Handbook written by Jay Conrad Levinson and published by Houghton Mifflin Harcourt. This book was released on 1994 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing strategy for maximum return, for large & small businesses.

Licensing Myths & Mastery

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Publisher : Business Expert Press
ISBN 13 : 1631575880
Total Pages : 198 pages
Book Rating : 4.6/5 (315 download)

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Book Synopsis Licensing Myths & Mastery by : William S. Seidel

Download or read book Licensing Myths & Mastery written by William S. Seidel and published by Business Expert Press. This book was released on 2017-09-21 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is for the 97 million Americans who want to quit their job and make money with their ideas. Licensing is one of the fastest and most profitable ways to make money with ideas. It is fast because it facilitates existing production, distribution, and marketing, and it is more profitable because it eliminates your costs and a percentage of the revenue goes in your pocket. "Most Ideas Don't Work" because of bad decisions, which come from bad information. Myths are everywhere, hard to recognize, and impossible to avoid. Failure precedes success, and knowing how to fail small, fail fast, and fail forward allows you to focus on what works. "And What To Do About It" explains how to master what works. It reveals valuable tips and secrets that will give you a distinct advantage. Learn new information like the Royalty Rule, Active Licensing, and the Acceptable Profit Threshold. Understand when to manufacture and when to license with the5X Rule. The right license with the right company is everyone's dream and may be the highlight of your career and your life. If you want to make money with your ideas, this book is for you.

Guerrilla Marketing Volume 3

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 1631958283
Total Pages : 253 pages
Book Rating : 4.6/5 (319 download)

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Book Synopsis Guerrilla Marketing Volume 3 by : Jason Myers

Download or read book Guerrilla Marketing Volume 3 written by Jason Myers and published by Morgan James Publishing. This book was released on 2023-07-05 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: What makes the Guerrilla Marketing book series unique? Within Guerrilla Marketing Volume One, Jason Myers and Merrilee Kimble reviewed the strong foundational elements of Guerrilla Marketing. Guerrilla Marketing Volume Two included many new Guerrilla Marketing tools, tactics, and tips—giving readers even more options to choose from. But Guerrilla Marketing Volume Three, the newest edition in this series, provides a great refresher of the strong foundation elements of Guerrilla Marketing while diving into the Guerrilla Marketing toolbox packed full of successful tools, tactics, and tips to try. For those who are new to Guerrilla Marketing (or those who want to learn more), Jason and Merrilee offer a FREE companion course (visit gMarketing.com/Club) to help anyone build their rock-solid Guerrilla Marketing foundation. This FREE companion course includes video tutorials, exercises, and the necessary tools for readers to build a crucial foundation from which their Guerrilla Marketing success will be born. Please know this: businesses with a poor foundation will fail. How will you use this All New series of Guerrilla Marketing books for your success? Jason and Merrilee are thrilled for readers who have selected to add Guerrilla Marketing Volume Three to their collection of the All New series of Guerrilla Marketing books. Guerrilla Marketing is a 360-degree consistent methodology that weaves through every aspect of a business. With each marketing tactic woven together, each volume will refer readers to other related sections and tactics in the current book their reading or within volumes, so that business owners can develop a cohesive and consistent marketing approach that works for them. Guerrilla Marketing is intelligent marketing that utilizes knowledge, strategy, and a plan that is supported with a toolbox of tactics. With this All New series of Guerrilla Marketing books, readers can access a toolbox full of low-cost, unconventional, and creative tactics to choose from, in order to convey and promote their compelling product(s) or service(s) and to drive their competition mad.

Entrepreneurial marekting : a guide for startups and companies with growth ambitions

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Author :
Publisher : Maklu
ISBN 13 : 9044128272
Total Pages : 71 pages
Book Rating : 4.0/5 (441 download)

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Book Synopsis Entrepreneurial marekting : a guide for startups and companies with growth ambitions by : Marc Logman

Download or read book Entrepreneurial marekting : a guide for startups and companies with growth ambitions written by Marc Logman and published by Maklu. This book was released on 2011 with total page 71 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Guerrilla Marketing on the Internet

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 161308031X
Total Pages : 250 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Guerrilla Marketing on the Internet by : Jay Levinson

Download or read book Guerrilla Marketing on the Internet written by Jay Levinson and published by Entrepreneur Press. This book was released on 2008-08-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today’s ultimate marketing weapon—the Internet. Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams—all while saving time and money! This complete Guerrilla Marketing online guide includes: • The 10 most effective Guerrilla strategies • Case studies of the five greatest online Guerrilla Marketing campaigns • How to create a high-impact website on a budget • Low-cost tactics for maximizing traffic • The 12 biggest internet marketing mistakes and how to avoid them • Creative tactics and cutting-edge tools that inspire customers to take action • Essential information on cutting-edge technology

Marketing Strategy for Startups

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Author :
Publisher : Independently Published
ISBN 13 : 9781670407146
Total Pages : 78 pages
Book Rating : 4.4/5 (71 download)

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Book Synopsis Marketing Strategy for Startups by : Paul ONU

Download or read book Marketing Strategy for Startups written by Paul ONU and published by Independently Published. This book was released on 2019-12-02 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing strategy has evolved tremendously over the years. In this era of unprecedented technology innovations which has impacted greatly on how businesses operate, building a sustainable Marketing strategy requires good knowledge of modern trends in video content, social media stories, artificial intelligence (AI), augmented reality (AR), virtual reality (VR), BIG data and data-driven Marketing.In this book, the core Marketing concepts are explained in a very simple, easy to understand format, at the same time blending in the modern digital Marketing strategy, which is key to survival of modern Startup businesses.The book is basically a Startup guide to modern Marketing concepts and strategies with the sole objective of empowering Startup Founders and Entrepreneurs to build sustainable businesses based on superior Marketing strategies.