Guerrilla Marketing on the Internet

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 161308031X
Total Pages : 250 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Guerrilla Marketing on the Internet by : Jay Levinson

Download or read book Guerrilla Marketing on the Internet written by Jay Levinson and published by Entrepreneur Press. This book was released on 2008-08-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today’s ultimate marketing weapon—the Internet. Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams—all while saving time and money! This complete Guerrilla Marketing online guide includes: • The 10 most effective Guerrilla strategies • Case studies of the five greatest online Guerrilla Marketing campaigns • How to create a high-impact website on a budget • Low-cost tactics for maximizing traffic • The 12 biggest internet marketing mistakes and how to avoid them • Creative tactics and cutting-edge tools that inspire customers to take action • Essential information on cutting-edge technology

Guerrilla Marketing Online

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Author :
Publisher : Mariner Books
ISBN 13 :
Total Pages : 340 pages
Book Rating : 4.3/5 ( download)

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Book Synopsis Guerrilla Marketing Online by : Jay Conrad Levinson

Download or read book Guerrilla Marketing Online written by Jay Conrad Levinson and published by Mariner Books. This book was released on 1997 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: From building and maintaining a web site to creating an online catalog and encouraging users to buy your product online, this definitive guide to marketing your business on the Internet offers the entrepreneur basic training for survival and success online.

Guerrilla Facebook Marketing

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 1614482756
Total Pages : 143 pages
Book Rating : 4.6/5 (144 download)

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Book Synopsis Guerrilla Facebook Marketing by : Jay Conrad Levinson

Download or read book Guerrilla Facebook Marketing written by Jay Conrad Levinson and published by Morgan James Publishing. This book was released on 2012-10-01 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ride on the natural partnership between Guerrilla Marketing and Facebook. The synergy between Facebook and Guerrilla Marketing is hard to dismiss or ignore. Guerrillas want the same thing everybody wants, but they don’t have the same means, nor do they believe in excessive marketing budgets. The success of Guerrilla Marketing is apparent: its principles have been taught in leading universities and have been adopted to run countless successful marketing campaigns for businesses since its introduction in 1970s. Facebook, like any other business, is driven to make profits. But their profits are not made from getting people to sign up for Facebook accounts. With some 750 million users and counting, Facebook is irrefutably the leading social media tool of our time. How can one ride on this natural partnership to achieve success? “Guerrilla Facebook Marketing” is packed with practical tips and insights on building Guerrilla marketing strategies in Facebook that can work for any business. Get insights on Facebook’s culture and Guerrilla Marketers’ beliefs, and what these insights mean to your overall marketing strategy. Learn how to use Facebook data to shape your marketing campaign. Understand the unique Rules of Engagement necessary to pull off successful Guerrilla marketing campaigns in Facebook. Boost your knowledge of Facebook features by familiarizing yourself with 25 Facebook-specific Guerrilla weapons. Learn how to generate marketing campaigns by combining Guerrilla weapons in infinite ways. Follow step-by-step instructions on how to create and execute clear, actionable marketing plans and calendars for all kinds of marketing campaigns. Link marketing efforts back to profits by measuring ROI results in tangible ways for your business.

Guerrilla Marketing For Dummies

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470457805
Total Pages : 386 pages
Book Rating : 4.4/5 (74 download)

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Book Synopsis Guerrilla Marketing For Dummies by : Jonathan Margolis

Download or read book Guerrilla Marketing For Dummies written by Jonathan Margolis and published by John Wiley & Sons. This book was released on 2008-11-24 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want to reach consumers in innovative ways? Guerilla Marketing For Dummies is packed with guerilla tactics and trade secrets for marketing your products or services like never before. From re-imagining existing marketing platforms to mastering trailblazing methods, you’ll create a cost-effective game plan for getting your customers’ attention and keeping it! This savvy, hands-on guide explains what guerilla marketing is, who does it, and why. You’ll learn how it can take your brand to new heights as you start thinking like a guerilla, brainstorming, collaborating, and refining ideas for an exciting, non-traditional marketing program. The real fun starts when you build a winning team and take your message to the streets, executing attention-grabbing publicity stunts and creating unforgettable events. You’ll find out when it pays to work with the big-gun guerilla-marketing firms and how to launch your own low-cost campaign. Discover how to: Reach customers wherever they are Develop a cohesive guerilla-marketing campaign Capitalize on the hottest trends Cut through the constant marketing clutter Make products and brands stand out Use buzz, viral, grassroots, and experiential marketing Write a great press release Create opportunities for partnership and tie-ins Find budget-friendly ways to go guerilla Build a powerful online presence Work with existing contacts, publicists, and the press You can enter the guerilla jungle and emerge with the lion’s share of the sales! Let Guerilla Marketing For Dummies show you how.

Guerrilla Marketing Online Weapons

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Author :
Publisher : Houghton Mifflin Harcourt
ISBN 13 : 9780395770191
Total Pages : 212 pages
Book Rating : 4.7/5 (71 download)

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Book Synopsis Guerrilla Marketing Online Weapons by : Jay Conrad Levinson

Download or read book Guerrilla Marketing Online Weapons written by Jay Conrad Levinson and published by Houghton Mifflin Harcourt. This book was released on 1996 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the Internet expands at a phenomenal rate, it has established itself as the great new international marketing frontier. Now, from the authors of Guerrilla Marketing Online comes Guerrilla Marketing Online Weapons--the 100 simplest, most efficient strategies for online marketing.

The Complete Idiot's Guide to Guerrilla Marketing

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Author :
Publisher : Penguin
ISBN 13 : 9781592576715
Total Pages : 356 pages
Book Rating : 4.5/5 (767 download)

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Book Synopsis The Complete Idiot's Guide to Guerrilla Marketing by : Susan Drake

Download or read book The Complete Idiot's Guide to Guerrilla Marketing written by Susan Drake and published by Penguin. This book was released on 2008 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the sky-high price of advertising and direct marketing, only Fortune 500 companies can afford to promote their products and services through traditional channels. Add to this problem the greening, graying, and huge youth markets that have learned to turn off Madison Avenue-style promotions, and the vast majority of small to mid-sized companies, entrepreneurs, and overworked marketing staffs are challenged to expand their customer base in other ways. That's why "guerrilla," aka "unconventional marketing," was born. The Complete Idiot's Guide to Guerrilla Marketing, written by marketing experts Susan Drake and Colleen Wells, presents a detailed blueprint of the dozens of new and exciting methods available-methods that save money and get new customers.

Guerrilla Marketing Attack

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Author :
Publisher : Houghton Mifflin Harcourt
ISBN 13 : 9780395502204
Total Pages : 212 pages
Book Rating : 4.5/5 (22 download)

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Book Synopsis Guerrilla Marketing Attack by : Jay Conrad Levinson

Download or read book Guerrilla Marketing Attack written by Jay Conrad Levinson and published by Houghton Mifflin Harcourt. This book was released on 1989 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.

Guerrilla Marketing for Consultants

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118040074
Total Pages : 372 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Guerrilla Marketing for Consultants by : Jay Conrad Levinson

Download or read book Guerrilla Marketing for Consultants written by Jay Conrad Levinson and published by John Wiley & Sons. This book was released on 2011-01-06 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: Trusted advice on successful consulting from the authors of the bestselling Guerrilla Marketing series Consulting is entering the era of the guerrilla client-buyers with a glut of information at their fingertips and doubts about the value consultants add. Guerrilla Marketing for Consultants is the first book to reveal how guerrilla marketing can transform today's challenges into golden opportunities for winning profitable work from the new breed of consulting clients. Packed with information, this step-by-step guide details the 12 marketing secrets every consultant should know, the anatomy of a marketing plan, Web sites, sources of free publicity, direct-mail marketing, winning proposals, and more. Jay Conrad Levinson (San Rafael, CA) is the Chairman of the Board of Guerrilla Marketing International and the author or coauthor of more than 30 books, including the bestselling Guerrilla Marketing series. Michael W. McLaughlin (Mill Valley, CA) has been a partner with Deloitte Consulting since 1994.

Guerrilla Marketing on the Internet

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Author :
Publisher : Piatkus Books
ISBN 13 : 9780749915179
Total Pages : 303 pages
Book Rating : 4.9/5 (151 download)

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Book Synopsis Guerrilla Marketing on the Internet by : Jay Conrad Levinson

Download or read book Guerrilla Marketing on the Internet written by Jay Conrad Levinson and published by Piatkus Books. This book was released on 1995 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Guerrilla Marketing for Writers

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 1600377599
Total Pages : 253 pages
Book Rating : 4.6/5 (3 download)

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Book Synopsis Guerrilla Marketing for Writers by : Jay Conrad Levinson

Download or read book Guerrilla Marketing for Writers written by Jay Conrad Levinson and published by Morgan James Publishing. This book was released on 2010-01-01 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build your career as a successful author with this proven, no-nonsense guide to marketing your own books. In today’s competitive publishing marketplace, the battle begins before a new book even hits the shelves. An author needs to deploy every weapon in their marketing arsenal to get ahead of the competition. Guerrilla Marketing for Writers is packed with proven insights and advice, it details a hundred “Classified secrets” that will help authors sell their work before and after it’s published. Having sold over twenty-one million of his own Guerilla Marketing books, Jay Conrad Levinson has mastered the art of connecting with readers and booksellers. Now he shares his practical low-cost and no-cost marketing techniques to help authors design their own powerful strategy for strengthening their proposals, promoting their books, and maximizing their sales.

Guerrilla Marketing for Social Media: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1599183838
Total Pages : 266 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis Guerrilla Marketing for Social Media: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits by : Jay Conrad Levinson

Download or read book Guerrilla Marketing for Social Media: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits written by Jay Conrad Levinson and published by Entrepreneur Press. This book was released on 2010-08-31 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides more than one hundred practical ideas, action plans, and implementation steps to help businesses identify unconventional social media opportunities to increase online presence, attract customers, and improve profits.

Guerrilla Marketing Field Guide

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1599184532
Total Pages : 202 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis Guerrilla Marketing Field Guide by : Jay Levinson

Download or read book Guerrilla Marketing Field Guide written by Jay Levinson and published by Entrepreneur Press. This book was released on 2013-02-01 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: LAUNCH AN ALL-OUT MARKETING ATTACK Build marketing momentum, outsmart your competitors, and win the long-term war for mindshare and sales in 30 maneuvers--all inside, battle-tested, and ready to employ. The Father of Guerrilla Marketing, Jay Conrad Levinson, and Jeannie Levinson, President of Guerrilla Marketing International, deliver a no-nonsense, take-no-prisoners plan to producing immediate marketing results without consuming your cash or wasting your time. From delivering a powerhouse elevator pitch to mastering media, each maneuver is a marketing mission accomplished. BONUS MATERIAL INCLUDED! 200 + Guerrilla Marketing and Social Media Weapons 8 elements to emphasize on your website and 20 questions to ask 12 Most common internet marketing mistakes to avoid Tragic and magic copy writing tips

Guerrilla Social Media Marketing

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Author :
Publisher : Entrepreneur Press
ISBN 13 : 1613080093
Total Pages : 250 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Guerrilla Social Media Marketing by : Jay Levinson

Download or read book Guerrilla Social Media Marketing written by Jay Levinson and published by Entrepreneur Press. This book was released on 2010-10-01 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Equipping you with action plans, implementation steps and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing, and social media expert Shane Gibson teach you how to combine the timeless principles of guerrilla marketing with the latest social media applications and networks. Discarding overwhelming statistics, buzzwords and acronyms, Levinson and Gibson provide a step-by-step social media attack plan. Following their take-no-prisoners guerilla approach, you’ll learn how to identify unconventional social media opportunities, engage customers, motivate action, and capture profits away from your competitors. Includes: • 19 secrets every guerrilla social media marketer needs to know • The Guerrilla Social Media Toolkit • The Seven-Sentence Social Media Attack Plan • 22-point social site and blog checklist • 20 types of ROI • Free guerrilla intelligence tools • Future social media weapons that are worth knowing about • And more! This is THE social media guerrilla’s go-to guide—learn how to employ a social media plan that earns attention—and profits!

Summary: Guerrilla Marketing on the Internet

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Author :
Publisher : Primento
ISBN 13 : 2806246407
Total Pages : 43 pages
Book Rating : 4.8/5 (62 download)

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Book Synopsis Summary: Guerrilla Marketing on the Internet by : BusinessNews Publishing,

Download or read book Summary: Guerrilla Marketing on the Internet written by BusinessNews Publishing, and published by Primento. This book was released on 2013-02-15 with total page 43 pages. Available in PDF, EPUB and Kindle. Book excerpt: The must-read summary of Jay Conrad Levinson and Charles Rubin's book: "Guerrilla Marketing on the Internet: The Complete Guide to Making Money On-Line". This complete summary of the ideas from Jay Conrad Levinson and Charles Rubin's book "Guerrilla Marketing on the Internet" shows that the essential goal of guerrilla marketing is to achieve conventional goals – such as profits – using unconventional methods – such as investing energy in marketing instead of money. Guerrilla marketing is needed because it gives small businesses a sustainable competitive advantage: certainty in an uncertain world, economy in a high-priced world, simplicity in a complicated world and marketing awareness in a clueless world. This summary explains that the Internet is the best weapon yet invented to expand your business and reach new customers. Guerrilla marketing helps you to do that as efficiently and cost effectively as possible. Added-value of this summary: • Save time • Understand key concepts • Increase your business knowledge To learn more, read "Guerrilla Marketing on the Internet" and place your company on the path to success!

Guerrilla Marketing for the New Millennium

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Author :
Publisher : Morgan James Pub
ISBN 13 : 9781933596075
Total Pages : 136 pages
Book Rating : 4.5/5 (96 download)

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Book Synopsis Guerrilla Marketing for the New Millennium by : Jay Conrad Levinson

Download or read book Guerrilla Marketing for the New Millennium written by Jay Conrad Levinson and published by Morgan James Pub. This book was released on 2005 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet is the ultimate guerrilla battlefield, according to the bestselling author of "Guerrilla Marketing." His newest book provides the definitive place to get started, where readers will find an easy-to-follow, step-by-step plan for launching a "guerrilla attack."

The Guerrilla Marketing Handbook

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Author :
Publisher : Houghton Mifflin Harcourt
ISBN 13 : 9780395700136
Total Pages : 404 pages
Book Rating : 4.7/5 (1 download)

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Book Synopsis The Guerrilla Marketing Handbook by : Jay Conrad Levinson

Download or read book The Guerrilla Marketing Handbook written by Jay Conrad Levinson and published by Houghton Mifflin Harcourt. This book was released on 1994 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing strategy for maximum return, for large & small businesses.

Guerrilla Marketing on the Front Lines

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Author :
Publisher : Morgan James Publishing
ISBN 13 : 160037526X
Total Pages : 441 pages
Book Rating : 4.6/5 (3 download)

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Book Synopsis Guerrilla Marketing on the Front Lines by : Jay Conrad Levinson

Download or read book Guerrilla Marketing on the Front Lines written by Jay Conrad Levinson and published by Morgan James Publishing. This book was released on 2008-08-01 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: Let 35 World Class Guerrilla Marketing Coaches Teach You Their Time-tested Tactics and Strategies for Getting New Customers and Turning Them Into Your Most Enthusiastic Fans! Here is a taste of what you're going to learn in Guerrilla Marketing on the Front Lines: * Dozens of new high impact strategies for reaching and acquiring new customers...even on a shoestring budget, * Cutting edge online tactics designed to cut through the clutter and dramatically increase your visibility and conversion rates, * The keys to developing high powered Guerrilla partnerships and affiliate programs that will leverage your time and actually make you money while you sleep. Are you ready to turn your own prospects into customers and then into raving fans who will buy from you again, and again, and again? Join us on the Front Lines and get ready to launch your own Guerrilla Marketing Attack!