Standard Directory of Advertising Agencies, 1991

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Publisher :
ISBN 13 : 9780872170216
Total Pages : 850 pages
Book Rating : 4.1/5 (72 download)

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Book Synopsis Standard Directory of Advertising Agencies, 1991 by : National Register Publishing

Download or read book Standard Directory of Advertising Agencies, 1991 written by National Register Publishing and published by . This book was released on 1991-02-01 with total page 850 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Standard Directory of Advertising Agencies 1986

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Publisher :
ISBN 13 :
Total Pages : 1072 pages
Book Rating : 4.:/5 (123 download)

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Standard Directory of Advertising Agencies, 1991 -92

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ISBN 13 : 9789991255910
Total Pages : pages
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Standard Directory of Advertising Agencies

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Publisher : National Register Publishing
ISBN 13 : 9780872174122
Total Pages : 0 pages
Book Rating : 4.1/5 (741 download)

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Download or read book Standard Directory of Advertising Agencies written by National Register Publishing and published by National Register Publishing. This book was released on 2003 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Standard Directory of Advertising Agencies

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ISBN 13 :
Total Pages : 1868 pages
Book Rating : 4.3/5 (512 download)

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Download or read book Standard Directory of Advertising Agencies written by and published by . This book was released on 2000 with total page 1868 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Standard Directory of Advertising Agencies

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ISBN 13 : 9780872172982
Total Pages : 1399 pages
Book Rating : 4.1/5 (729 download)

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Book Synopsis Standard Directory of Advertising Agencies by : National Register Publishing Co. Staff

Download or read book Standard Directory of Advertising Agencies written by National Register Publishing Co. Staff and published by . This book was released on 1999 with total page 1399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you need to check out the competition, recruit top personnel, or find a new agency or vendor, the Standard Directory of Advertising Agencies "TM" gives you an inside advantage into the busy world of advertising. The new, 1999 edition profiles nearly 10,000 agencies and over 21,000 key executives. With 160 new listings -- including categories for Children's Market and Senior's Market -- the Agency Red Book "TM" gives you complete coverage on the entire advertising industry.

New at the Energy Library

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ISBN 13 :
Total Pages : 612 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis New at the Energy Library by : Energy Library

Download or read book New at the Energy Library written by Energy Library and published by . This book was released on 1991 with total page 612 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Standard Directory of Advertising Agencies, July 1994

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Publisher : National Register
ISBN 13 : 9780872170315
Total Pages : 1366 pages
Book Rating : 4.1/5 (73 download)

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Standard Directory of Advertising Agencies 1995

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ISBN 13 : 9780872170377
Total Pages : 1500 pages
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Standard Directory of Advertising Agencies, July 2000

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ISBN 13 : 9780872173446
Total Pages : 0 pages
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Standard Directory of Advertising, July 1997

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ISBN 13 : 9780872173514
Total Pages : 1690 pages
Book Rating : 4.1/5 (735 download)

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Standard Directory of Advertisers

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ISBN 13 :
Total Pages : 2034 pages
Book Rating : 4.3/5 (512 download)

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1996 Standard Directory of Advertisers and 1996 Standard Directory of Advertising Agencies

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ISBN 13 : 9780872173095
Total Pages : pages
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Download or read book 1996 Standard Directory of Advertisers and 1996 Standard Directory of Advertising Agencies written by National Register Publishing and published by . This book was released on 1997-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: "The agency world changes so rapidly that I need the RED BOOKS to keep up-to-date." --CHARLENE SUGIHARA, ADVERTISING DIRECTOR, ARCHAEOLOGY MAGAZINE. "You have a great set of books. I've been using the STANDARD DIRECTORY OF ADVERTISERS for 30 years & it is my number one reference source."--JAMES HALPIN, HEAD OF REFERENCE, NEWBURGH FREE LIBRARY, NY. "My job would be much more difficult without the RED BOOKS. I use them for prospecting, gathering background for presentations, & checking names & titles of executives, not to mention affiliations, product lines, & much more."--LYNN J. STOIA, VICE PRESIDENT, O'SULLIVAN ADVERTISING/PUBLIC RELATIONS, INC. These renowned directories--The RED BOOKS (tm) offer comprehensive coverage of today's advertising industry. Over 90% of the listings in the 1995 editions have been completely updated with data verified by the profiled companies & agencies. These new editions include over 200 new listings of advertising agencies, & over 1,000 new corporate advertisers, & 1,000 new personnel. You or your patrons will find this information invaluable when determining the top advertisers...how much advertisers spend & where they spend it...identifying key agency personnel...& much more. COMPLETE COVERAGE OF THE ADVERTISING INDUSTRY! The STANDARD DIRECTORY OF ADVERTISERS & The STANDARD DIRECTORY OF ADVERTISING AGENCIES, when used together, provide a unique overview of the advertizing industry. Save $259.00 when you order the ADVERTISERS & AGENCY RED BOOKS together! You will receive the 1995 STANDARD DIRECTORY OF ADVERTISING AGENCIES, published in January & July 1995, with supplements in April & October.

The Standard Directory of International Advertisers and Advertising Agencies

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ISBN 13 :
Total Pages : 326 pages
Book Rating : 4.0/5 ( download)

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Standard Directory of Advertising Agencies, January 1994

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Publisher : National Register
ISBN 13 : 9780872170308
Total Pages : 1242 pages
Book Rating : 4.1/5 (73 download)

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Book Synopsis Standard Directory of Advertising Agencies, January 1994 by : Robert Docherty

Download or read book Standard Directory of Advertising Agencies, January 1994 written by Robert Docherty and published by National Register. This book was released on 1994-01-01 with total page 1242 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Why Some Firms Prosper at Home

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ISBN 13 :
Total Pages : 488 pages
Book Rating : 4.3/5 (91 download)

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Download or read book Why Some Firms Prosper at Home written by Douglas Malcolm Sanford and published by . This book was released on 1994 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Media Economics

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Publisher : Routledge
ISBN 13 : 1135623783
Total Pages : 351 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Media Economics by : Alison Alexander

Download or read book Media Economics written by Alison Alexander and published by Routledge. This book was released on 2003-12-08 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Media Economics: Theory and Practice focuses on the basic principles of economics in the business sector and applies them to contemporary media industries. This text examines the process of media economics decision making through an exploration of key topics, such as industrial restructuring, regulatory constraints upon media operations, and changing economic value, providing key insights into media business activities. With the structure and value of media industries changing rapidly and sometimes dramatically, this text moves beyond a basic documentation of historical patterns to help readers understand the mechanics of change, offering insight into the processes reproducing contemporary trends in media economics. Thoroughly updated in this third edition, Media Economics focuses on the primary concerns of media economics, the techniques of economic and business analysis, and the overall characteristics of the media environment; and explores contemporary business practices within specific media industries, including newspaper, magazine, television, cable, movie, radio advertising, music, and online industries. New for this edition are chapters on the advertising, book publishing, and magazine publishing industries. Chapters contributed by expert scholars and researchers provide substantial discussions of the crucial topics and issues in the media industry sectors, and emphasize both domestic and international businesses. Offering a thorough examination of the economic factors and forces concerning the media industries, Media Economics is appropriate for use as a course text for advanced media management and economics students. It also serves as an indispensable reference for scholars and researchers in media business arenas.