Rural Market Unleashed

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Author :
Publisher : Notion Press
ISBN 13 : 1649195702
Total Pages : 176 pages
Book Rating : 4.6/5 (491 download)

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Book Synopsis Rural Market Unleashed by : Sarabjit Singh Puri

Download or read book Rural Market Unleashed written by Sarabjit Singh Puri and published by Notion Press. This book was released on 2020-07-19 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rural Market Unleashed discusses the importance of India’s rural market, its size, factors and opportunities. It highlights government policies and initiatives impacting the lives of those in rural areas. The second part of the book focuses on rural marketing strategies for products and services. With an emphasis on brand building, this part touches on studying prospect behaviour and cultural diversity of rural India. Aspects such as pricing, communication and effectiveness of the advertising campaign are also discussed. The book uncovers adaptation of new technologies, women empowerment and the rise of private schools in rural India. The part also focuses on High Net-worth Individuals (HNIs) of rural India, unconventional methods of advertising, rural call centres and importantly, the advent of Digital Marketing. The author’s view on maximising Return on Investment (ROI) with 360-degree sales and marketing, is explained in detail. The third part talks about the challenges, do’s and don’ts for rural marketing campaigns and specific techniques for campaign effectiveness. Taking a futuristic view, this part also comprises the role of artificial intelligence and the future of rural marketing. This futuristic perspective makes for an interesting read and is the key takeaway of this part. It is a useful resource for current and aspiring rural marketing professionals.

Rural Market Unleashed: Position Yourself in the Rural Market Effectively

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Author :
Publisher : Notion Press
ISBN 13 : 9781649195692
Total Pages : 148 pages
Book Rating : 4.1/5 (956 download)

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Book Synopsis Rural Market Unleashed: Position Yourself in the Rural Market Effectively by :

Download or read book Rural Market Unleashed: Position Yourself in the Rural Market Effectively written by and published by Notion Press. This book was released on 2020-07-06 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rural Market Unleashed discusses the importance of India's rural market, its size, factors and opportunities. It highlights government policies and initiatives impacting the lives of those in rural areas. The second part of the book focuses on rural marketing strategies for products and services. With an emphasis on brand building, this part touches on studying prospect behaviour and cultural diversity of rural India. Aspects such as pricing, communication and effectiveness of the advertising campaign are also discussed. The book uncovers adaptation of new technologies, women empowerment and the rise of private schools in rural India. The part also focuses on High Net-worth Individuals (HNIs) of rural India, unconventional methods of advertising, rural call centres and importantly, the advent of Digital Marketing. The author's view on maximising Return on Investment (ROI) with 360-degree sales and marketing, is explained in detail. The third part talks about the challenges, do's and don'ts for rural marketing campaigns and specific techniques for campaign effectiveness. Taking a futuristic view, this part also comprises the role of artificial intelligence and the future of rural marketing. This futuristic perspective makes for an interesting read and is the key takeaway of this part. It is a useful resource for current and aspiring rural marketing professionals.

Unleashed

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Author :
Publisher : Delacorte Books for Young Readers
ISBN 13 : 0385740980
Total Pages : 402 pages
Book Rating : 4.3/5 (857 download)

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Book Synopsis Unleashed by : Nancy Holder

Download or read book Unleashed written by Nancy Holder and published by Delacorte Books for Young Readers. This book was released on 2011 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Orphaned Kat McBride, nearly seventeen, must leave California to live with her grandfather in small-town Arkansas, where she's drawn into a paranormal world of feuding werewolf clans.

Collective Goods

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Publisher : Routledge
ISBN 13 : 1134453221
Total Pages : 272 pages
Book Rating : 4.1/5 (344 download)

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Book Synopsis Collective Goods by : Sally Sargeson

Download or read book Collective Goods written by Sally Sargeson and published by Routledge. This book was released on 2012-10-02 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited collection explores issues surrounding the provision of collective goods within the context of post-crisis East and Southeast Asia. It includes case studies on Korea, Indonesia, China, Laos, Malaysia and Singapore among others.

Monsters Unleashed

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Author :
Publisher : Marvel Entertainment
ISBN 13 : 1302498959
Total Pages : 168 pages
Book Rating : 4.3/5 (24 download)

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Book Synopsis Monsters Unleashed by : Cullen Bunn

Download or read book Monsters Unleashed written by Cullen Bunn and published by Marvel Entertainment. This book was released on 2017-07-05 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collects Monsters Unleashed #1-5. It's all hands on deck with the AVENGERS, CHAMPIONS, GUARDIANS, X-MEN and the INHUMANS as they clash with monstrous hazards that threaten to destroy every corner of the Marvel Universe. Who are the LEVIATHONS? Who controls them? How can they be stopped before Earth becomes another tragic barren world in their wake?

Global EmpowermentEnerging Practices

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Author :
Publisher : Atlantic Publishers & Dist
ISBN 13 : 9788126909889
Total Pages : 266 pages
Book Rating : 4.9/5 (98 download)

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Book Synopsis Global EmpowermentEnerging Practices by : Uma Narula

Download or read book Global EmpowermentEnerging Practices written by Uma Narula and published by Atlantic Publishers & Dist. This book was released on 2008-10 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Control Unleashed

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Author :
Publisher :
ISBN 13 : 9781892694171
Total Pages : 226 pages
Book Rating : 4.6/5 (941 download)

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Book Synopsis Control Unleashed by : Leslie McDevitt

Download or read book Control Unleashed written by Leslie McDevitt and published by . This book was released on 2007 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Uncommon Service

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1422133311
Total Pages : 262 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Uncommon Service by : Frances X. Frei

Download or read book Uncommon Service written by Frances X. Frei and published by Harvard Business Press. This book was released on 2012 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers an organizational design model for service organizations, covering such topics as funding mechanisms, employee management systems, and customer management systems.

Itineraries in Conflict

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Author :
Publisher : Duke University Press
ISBN 13 : 0822391201
Total Pages : 232 pages
Book Rating : 4.8/5 (223 download)

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Book Synopsis Itineraries in Conflict by : Rebecca L. Stein

Download or read book Itineraries in Conflict written by Rebecca L. Stein and published by Duke University Press. This book was released on 2008-08-26 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Itineraries in Conflict, Rebecca L. Stein argues that through tourist practices—acts of cultural consumption, routes and imaginary voyages to neighboring Arab countries, culinary desires—Israeli citizens are negotiating Israel’s changing place in the contemporary Middle East. Drawing on ethnographic and archival research conducted throughout the last decade, Stein analyzes the divergent meanings that Jewish and Palestinian citizens of Israel have attached to tourist cultures, and she considers their resonance with histories of travel in Israel, its Occupied Territories, and pre-1948 Palestine. Stein argues that tourism’s cultural performances, spaces, souvenirs, and maps have provided Israelis in varying social locations with a set of malleable tools to contend with the political changes of the last decade: the rise and fall of a Middle East Peace Process (the Oslo Process), globalization and neoliberal reform, and a second Palestinian uprising in 2000. Combining vivid ethnographic detail, postcolonial theory, and readings of Israeli and Palestinian popular texts, Stein considers a broad range of Israeli leisure cultures of the Oslo period with a focus on the Jewish desires for Arab things, landscapes, and people that regional diplomacy catalyzed. Moving beyond conventional accounts, she situates tourism within a broader field of “discrepant mobility,” foregrounding the relationship between histories of mobility and immobility, leisure and exile, consumption and militarism. She contends that the study of Israeli tourism must open into broader interrogations of the Israeli occupation, the history of Palestinian dispossession, and Israel’s future in the Arab Middle East. Itineraries in Conflict is both a cultural history of the Oslo process and a call to fellow scholars to rethink the contours of the Arab-Israeli conflict by considering the politics of popular culture in everyday Israeli and Palestinian lives.

Rural Marketing

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Author :
Publisher : Pearson Education India
ISBN 13 : 9788131760352
Total Pages : 301 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis Rural Marketing by : Pradeep Kashyap

Download or read book Rural Marketing written by Pradeep Kashyap and published by Pearson Education India. This book was released on 2012 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Digital Influence

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Author :
Publisher : Springer
ISBN 13 : 3319783963
Total Pages : 214 pages
Book Rating : 4.3/5 (197 download)

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Book Synopsis Digital Influence by : Joel Backaler

Download or read book Digital Influence written by Joel Backaler and published by Springer. This book was released on 2018-08-22 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings order to the chaotic and rapidly evolving world of influencer marketing by providing readers with much needed context, frameworks, and best practices. Written for busy marketing professionals working in both domestic and international markets, it addresses these topics in a highly actionable and engaging manner. Digital Influence covers everything from how to identify the right influencers and determine “level of influence” to collaborating with influencers and measuring ROI. It turns out, it’s not all about paying online celebrities outrageous sums to post sponsored content. Backaler also provides much-needed context for why influencer marketing is flourishing today, and perspective into what a more technologically-enabled, globally-connected future will look like. Ultimately, people want to learn from trusted peers, not faceless companies. Better than any corporate marketing function, influencers understand how to make best use of social media platforms and tailor content for their respective cultures to engage consumers in their home markets. Business leaders should arm themselves with Backaler's book to ensure they're not left behind.

Cases in Rural Marketing: An Integrated Approach

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Author :
Publisher : Pearson Education India
ISBN 13 : 8131785157
Total Pages : 291 pages
Book Rating : 4.1/5 (317 download)

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Book Synopsis Cases in Rural Marketing: An Integrated Approach by : C. S. G. Krishnamacharyulu

Download or read book Cases in Rural Marketing: An Integrated Approach written by C. S. G. Krishnamacharyulu and published by Pearson Education India. This book was released on 2003 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rural marketing has emerged as an exciting and dynamic discipline. One way of learning this discipline is through case studies and Cases in Rural Marketing: An Integrated Approach provides students an opportunity to develop an appreciation of the real-life problem situations. It will also help them solve challenges and sharpen their skills of analysis and decision making.

To Have and to Master

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Author :
Publisher : Penguin
ISBN 13 : 0698198549
Total Pages : 239 pages
Book Rating : 4.6/5 (981 download)

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Book Synopsis To Have and to Master by : Sparrow Beckett

Download or read book To Have and to Master written by Sparrow Beckett and published by Penguin. This book was released on 2016-01-19 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following Playing Hard to Master and Finding Master Right, Sparrow Beckett delivers a seductive tale of surrendered innocence with this third novel in the Masters Unleashed series. Konstantin, a powerful Dominant, is used to fast living and wanton submissives. But after years of his grandmother haranguing him to marry, he agrees to meet a girl from her rural Russian village. Naturally submissive, Varushka turns out to be everything Konstantin wants in a woman. At first her innocence is disturbing, but her enthusiasm for life captivates him. When their relationship becomes a mutual seduction, Konstantin introduces Varushka to wicked pleasures she never imagined. His attentive care wins her absolute devotion. However, when Varushka’s father finds out about Konstantin’s past, he whisks her back home to Russia. Will Konstantin fight to reclaim her, or will his guilt convince him to relinquish the only woman he’s ever loved?

Doing Business in India

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Author :
Publisher : Springer Nature
ISBN 13 : 9811690456
Total Pages : 207 pages
Book Rating : 4.8/5 (116 download)

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Book Synopsis Doing Business in India by : Anurag K. Agarwal

Download or read book Doing Business in India written by Anurag K. Agarwal and published by Springer Nature. This book was released on 2022-01-22 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book focuses on the different aspects of business in India required to be taken care of by any businessperson, especially a foreigner, willing to do business in India. India is known for “unity in diversity.” The country being a very old civilization, and of continental size with great diversity, often remains a mystery for most of the foreign investors and businesspersons who get very easily attracted to it because of the humongous market and its potential. The book goes deep into the various important aspects of business in India which essentially hold the key to success of a business venture. A good understanding of the political, economic, social, technological, environmental, and legal aspects (the PESTEL framework) of the business environment in the country holds a businessperson in good stead in comparison with others who have little or no idea of the big picture. The book discusses these aspects with pertinent examples to make understanding their interplay easy. Any person unfamiliar with India as a country will get a good idea of different aspects of the country through the PESTEL framework and will be able to understand the true meaning of unity in diversity. Also, it makes it possible for someone well versed with the system of business in India to appreciate the finer aspects. The book is divided into three modules. The first module provides an overview of business in India, scope and potential for growth, opportunities, and some good success stories. The second module goes into the details of the PESTEL framework and discusses each arm at length. The combined study of numerous factors, which has been divided into different heads for better understanding, brings out many stories giving a fantastic learning experience. A closer look at how things are changing and what can be anticipated arguably is the most important part of the book, providing pointers to remain connected with day-to-day happenings. The third module goes into the practical aspects of doing business and deals with investment, establishing and running a business in India. Altogether, the book is a complete package to facilitate ease of business in the country and will be of interest to practitioners, policy makers and researchers working in this field.

The Rural Marketing Book (Text & Practice) (With Cd)

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Author :
Publisher : Dreamtech Press
ISBN 13 : 9788177225587
Total Pages : 384 pages
Book Rating : 4.2/5 (255 download)

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Book Synopsis The Rural Marketing Book (Text & Practice) (With Cd) by : Pradeep Kashyap

Download or read book The Rural Marketing Book (Text & Practice) (With Cd) written by Pradeep Kashyap and published by Dreamtech Press. This book was released on 2005-07-04 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Rural Marketing Book by Pradeep Kashyap & Siddhartha Raut is India's most comprehensive book on rural marketing theory and the rural mindset, with practical examples of products and cases that actually succeeded in the rural market place. Major AttractionsInside Out' practical approach to application of market theory in the rural context. Evolving the framework of rural marketing in the rural environment. Actual experiences and learning from grassroots development programmes. 100 practical caselets, 50 latest data tables. Using haats, melas and mandis for planning and developing the communication strategy. Project Shakti, e-Choupal, stores large format retailand more. Information technology, consumer finance & non conventional media in rural India. The application of conventional theory in practice; adaptation and innovations based on learning's and experience from the field.

Behaviour in Space

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Author :
Publisher : New Delhi : Concept
ISBN 13 :
Total Pages : 144 pages
Book Rating : 4.:/5 (42 download)

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Book Synopsis Behaviour in Space by : Hariharan Ramachandran

Download or read book Behaviour in Space written by Hariharan Ramachandran and published by New Delhi : Concept. This book was released on 1982 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analysis based on the data collected in Tumkur District, Karnataka.

Rural Marketing

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Author :
Publisher :
ISBN 13 : 9788178085760
Total Pages : 397 pages
Book Rating : 4.0/5 (857 download)

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Book Synopsis Rural Marketing by : C S G Krishnamacharyulu

Download or read book Rural Marketing written by C S G Krishnamacharyulu and published by . This book was released on 2002 with total page 397 pages. Available in PDF, EPUB and Kindle. Book excerpt: