Red Hot Internet Publicity

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Red Hot Internet Publicity

Author : Penny C. Sansevieri
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781519495624
Total Pages : 414 pages
Book Rating : 4.4/5 (956 download)

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Book Synopsis Red Hot Internet Publicity by : Penny C. Sansevieri

Download or read book Red Hot Internet Publicity written by Penny C. Sansevieri and published by Createspace Independent Publishing Platform. This book was released on 2015-12-28 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Red Hot Internet Publicity - Fourth Edition! The Shortest Path to Mastering Your Online Promotion Strategies Learn through straightforward, real-world examples The ever-changing world of online promotion can be overwhelming. Especially for authors and small business owners trying to build strong brands. The buzz phrases. The lingo. And the paralyzing feeling of not knowing where to start or what to do. Enough of that already! It's time to dump those feelings forever-and now you can. Because social media and publicity authority, Penny Sansevieri, has created the essential Internet Publicity roadmap. Whether you're a beginner or a seasoned marketer who wants to refine your skills, Red Hot Internet Publicity delivers current, expert insight into how to build the perfect website, drive tons of visitors to your message and build a strong presence on today's Facebook, Twitter, LinkedIn, Pinterest, Google+, YouTube and Instagram. Red Hot Internet Publicity is practical, straightforward and accessible. It eliminates the mystery and guesswork. Page by page, Penny Sansevieri shows you exactly how to: * Amp up engagement on an authentic level and build a loyal fan base * Build a website that turns visitors into customers * Drive thousands of new buyers to your product or service * Share content that excites people and gets them coming back for more * Target your activity for maximum exposure and impact-get noticed! * Utilize strategies that are proven to work on every major social media platform You'll learn that social media isn't about being everywhere, it's about being everywhere that matters. Keep Red Hot Internet Publicity at your fingertips and you'll never have to fear what you don't know. Instead, you'll have a highly-effective Internet publicity plan that's practical, powerful, and custom tailored for your business or book marketing campaign. Penny Sansevieri, CEO and Founder of Author Marketing Experts, Inc., is a bestselling author and internationally recognized book marketing and media relations expert. Her company has developed hundreds of successful book marketing campaigns, and Penny is responsible for researching, creating and implementing the first comprehensive Internet publicity campaign called, The Virtual Author Tour.

Red Hot Internet Publicity

Author : Penny C. Sansevieri
Publisher : Cosimo Books
ISBN 13 : 9781605207247
Total Pages : 282 pages
Book Rating : 4.2/5 (72 download)

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Book Synopsis Red Hot Internet Publicity by : Penny C. Sansevieri

Download or read book Red Hot Internet Publicity written by Penny C. Sansevieri and published by Cosimo Books. This book was released on 2009-06 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: DISCOVER... - 6 need-to-know rules of publicity for the Internet age - The best way to design, write, and promote a website to sell your book - 12 blockbuster techniques to use blogs for book publicity - Proven "live promotion" techniques you can use to reach a worldwide audience, and much more. The Internet has changed the landscape of book publishing forever, which is why leading New York book publishers hire Penny Sansevieri to mentor their own publicity staff. It's also why these major publishers routinely recommend Penny to their authors as a top Internet publicist." Penny made one of her own books an Amazon bestseller for three months running. She's the inventor of the Virtual Book Tour(tm) and is a leading expert on using the Internet to promote books of all kinds. No ivory-tower theorist, she is a hands-on visionary with her feet on the ground and her eyes on the prize.

52 Ways to Sell More Books!

Author : Penny C. Sansevieri
Publisher : Wheatmark, Inc.
ISBN 13 : 1604947683
Total Pages : 185 pages
Book Rating : 4.6/5 (49 download)

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Book Synopsis 52 Ways to Sell More Books! by : Penny C. Sansevieri

Download or read book 52 Ways to Sell More Books! written by Penny C. Sansevieri and published by Wheatmark, Inc.. This book was released on 2016-03-03 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: With 1,500 books published each day, how will yours get noticed? If you're ready to get your book the attention it deserves, 52 Ways to Sell More Books! will put you on the fast track to success. Packed with handy insights, insider tips, and marketing wisdom, 52 Ways to Sell More Books! is a powerful guide that will not only show you how to save money, but also help you gain the exposure you need to rise above the noise. Should you do book events? Spend all of your time on social media? Go for a radio tour? 52 Ways to Sell More Books! breaks this down with handy worksheets and a series of questions that will enable you to zero in on your market. 52 Ways to Sell More Books! is the only guide you'll need for ... • Leveraging local media to ramp up your celebrity status and sell more books • Jump-starting your book sales and online promotion • Getting on radio and TV ... today! • Getting book reviews • Secrets of social media success • Securing free publicity on Amazon • Effective book signings • Zeroing in on your target market • 3 unique ways to build your book promotion network • 5 tips to build your own website sales machine • 3 overlooked venues that can really help you sell books • Enticing your friends & family to buy an autographed copy of your book • 5 other formats for your book to attract more readers and fans • Getting your book on Kindle and other e-readers -- hassle free • Fresh insights into blogs and e-zines

Publishing for Profit

Author : Thomas Woll
Publisher : Chicago Review Press
ISBN 13 : 1613749767
Total Pages : 402 pages
Book Rating : 4.6/5 (137 download)

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Book Synopsis Publishing for Profit by : Thomas Woll

Download or read book Publishing for Profit written by Thomas Woll and published by Chicago Review Press. This book was released on 2014-04-01 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishing in the 21st century is a rapidly changing business, and this highly readable and comprehensive reference covers it all: editorial acquisition and process, the importance of metadata, operations procedures, financial benchmarks and methods, and personnel management as well as product development, production, and sales and marketing. Written for the practicing professional just starting out or looking to learn new tricks of the trade, as well as self-publishers who want to understand the industry, this revised and expanded fifth edition contains updated industry statistics and benchmark figures, features up-to-date strategies for creating new revenue streams, approaches to online marketing and sales, key concepts of e-book publishing, and provides new information about using financial information to make key management decisions. A new title P & L that incorporates e-books is provided. Over 30 highly practical forms and sample contracts are also included for up-to-the-minute advice.

Get Published Today! An Insider's Guide to Publishing Success

Author :
Publisher : Wheatmark, Inc.
ISBN 13 : 1604947225
Total Pages : 366 pages
Book Rating : 4.6/5 (49 download)

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Book Synopsis Get Published Today! An Insider's Guide to Publishing Success by :

Download or read book Get Published Today! An Insider's Guide to Publishing Success written by and published by Wheatmark, Inc.. This book was released on with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt:

How to Blog a Book Revised and Expanded Edition

Author : Nina Amir
Publisher : Penguin
ISBN 13 : 1599638908
Total Pages : 241 pages
Book Rating : 4.5/5 (996 download)

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Book Synopsis How to Blog a Book Revised and Expanded Edition by : Nina Amir

Download or read book How to Blog a Book Revised and Expanded Edition written by Nina Amir and published by Penguin. This book was released on 2015-06-17 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transform Your Blog into a Book! The world of blogging changes rapidly, but it remains one of the most efficient ways to share your work with an eager audience. In fact, you can purposefully hone your blog content into a uniquely positioned book--one that agents and publishers will want to acquire or that you can self-publish successfully. How to Blog a Book Revised and Expanded Edition is a completely updated guide to writing and publishing a saleable book based on a blog. Expert author and blogger Nina Amir guides you through the process of developing targeted blog content that increases your chances of attracting a publisher and maximizing your visibility and authority as an author. In this revised edition you'll find: • The latest information on how to set up, maintain, and optimize a blog • Steps for writing a book easily using blog posts • Advice for crafting effective, compelling blog posts • Tips on gaining visibility and promoting your work both online and off • Current tools for driving traffic to your blog • Strategies for monetizing your existing blog content as a book or other products • Profiles of bloggers who received blog-to-book deals and four new "blogged-book" success stories Whether you're a seasoned blogger or have never blogged before, How to Blog a Book Revised and Expanded Edition offers a fun, effective way to write, publish, and promote your book, one post at a time.

How to Write a Nonfiction Book

Author : Bobbi Linkemer
Publisher : LinkUp Publishing
ISBN 13 : 098267466X
Total Pages : 193 pages
Book Rating : 4.9/5 (826 download)

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Book Synopsis How to Write a Nonfiction Book by : Bobbi Linkemer

Download or read book How to Write a Nonfiction Book written by Bobbi Linkemer and published by LinkUp Publishing. This book was released on 2011-05-15 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ready to write your nonfiction book? Take the mystery out of the book-writing process. Here’s what you need to know: • What it takes to be an author • How to write a proposal • What, when, & how to write • Who can help you • What production includes • What your publishing options are • How to reach your readers • What else you should read. This book is full of insights, advice, charts, and worksheets.

The Complete Guide to Self-Publishing

Author : Marilyn Ross
Publisher : Penguin
ISBN 13 : 1599631806
Total Pages : 576 pages
Book Rating : 4.5/5 (996 download)

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Book Synopsis The Complete Guide to Self-Publishing by : Marilyn Ross

Download or read book The Complete Guide to Self-Publishing written by Marilyn Ross and published by Penguin. This book was released on 2010-07-12 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take Control of Your Destiny! Bottom line: You want to get published. You want to control the future of your manuscript and your writing career. Best-selling author Marilyn Ross and publishing expert Sue Collier show you how to make your own success - whether you're a published author, entrepreneur, corporation, professional, or absolute newcomer to writing. In this expanded and completely revised 5th edition of the "bible" of self-publishing (over 100,000 copies sold), they empower you to publish your own work with minimal risk and maximum profits. You'll find: • Complete step-by-step guidance on publishing and marketing a book • Ways to leverage social media marketing to build your platform and make yourself stand out from the crowd • A thorough explanation of the difference between POD self-publishing, subsidy publishing, and true self-publishing - and how to decide which is the best option for you • Practical advice on making the decision between offset printing and print-on-demand • How to leverage the Internet to create "buzz" and promote your book with killer PR • The latest information on e-publishing • A detailed marketing plan and timetable to keep you on track • Proven marketing strategies to get free publicity, reach nontraditional buyers, and sell books • Information-packed appendices with marketing contacts, organizations, and vendors, complete with names, addresses, and websites • Valuable case studies and examples of how other publishers excel • An in-depth discussion of exclusive distributors, plus coverage of the most recent changes in bookstores and the book-selling industry • Thirty-one creative ideas for generating capital to launch your publishing company The Complete Guide to Self-Publishing is the one book you need to take control of your writing career. Read it. Believe it. Do it. Your future depends on it.

The Everything Guide To Customer Engagement

Author : Linda Pophal
Publisher : Simon and Schuster
ISBN 13 : 1440580553
Total Pages : 304 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis The Everything Guide To Customer Engagement by : Linda Pophal

Download or read book The Everything Guide To Customer Engagement written by Linda Pophal and published by Simon and Schuster. This book was released on 2014-09-18 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful businesses have one thing in common: they have loyal customers. Customer engagement is as important as quality products and services when it comes to customer loyalty and retention. Pophal shows you strategies that have been working for businesses all over the world.

How to Write a Book Proposal

Author : Michael Larsen
Publisher : Penguin
ISBN 13 : 1582977038
Total Pages : 336 pages
Book Rating : 4.5/5 (829 download)

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Book Synopsis How to Write a Book Proposal by : Michael Larsen

Download or read book How to Write a Book Proposal written by Michael Larsen and published by Penguin. This book was released on 2011-03-22 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Source for Book Proposals Success! How to Write a Book Proposal is THE resource for getting your work published. This newly revised edition of the Writer's Digest Books classic outlines how to create an effective, nonfiction book proposal in a clear, step-by-step manner. You'll learn the keys to a successful book proposal and how to: • Test-market the potential of a book idea and effectively communicate that potential in a proposal • Choose the best agents and editors for a particular proposal • Create a professional-looking proposal package • Predispose publishers to make their best offer Notes agent and author Michael Larsen also provides insider insights into the publishing industry as well as a plethora of newly updated information including: • Recent changes in the publishing industry • Updated trend information • New sample proposals • Expanded instructions for creating outlines You'll also find complete guidelines to becoming an effective self-promoter. How to Write a Book Proposal is a must-have for every writer!

How to Blog a Book

Author : Nina Amir
Publisher : Penguin
ISBN 13 : 1599635429
Total Pages : 168 pages
Book Rating : 4.5/5 (996 download)

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Book Synopsis How to Blog a Book by : Nina Amir

Download or read book How to Blog a Book written by Nina Amir and published by Penguin. This book was released on 2012-04-23 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Blog a Book teaches you how to create a blog book with a well-honed and uniquely angled subject and targeted posts—and how to build the audience necessary to convince agents and publishers to make your blog into a book. Inside you'll find: • Basic information on how to set up your blog and the essential plug-ins and other options necessary to get the most out of each post • Steps for writing a book easily from scratch using blog posts • Advice on how to write blog posts • Tips on gaining visibility and promoting your work both online and off • Tools for driving traffic to your blog • Information on how to monetize an existing blog into a book or other types of products • Profiles with authors who received blog-to-book deals Author Nina Amir explains how writing a book in cyberspace allows you to get your book written easily, while promoting it and building an author's platform. It's a fun, effective way to start writing, publishing, and promoting a book, one post at a time.

Publish Your Book

Author : Patricia Fry
Publisher : Skyhorse Publishing Inc.
ISBN 13 : 158115884X
Total Pages : 325 pages
Book Rating : 4.5/5 (811 download)

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Book Synopsis Publish Your Book by : Patricia Fry

Download or read book Publish Your Book written by Patricia Fry and published by Skyhorse Publishing Inc.. This book was released on 2012-02 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publish Your Book: Proven Strategies and Resources for the Enterprising Author is a professional guide to publishing success for the new and struggling author. With insider tips, up-to-date marketing strategies, timelines, and other resources, this book offers a comprehensive tour of the world of book publishing to help authors successfully navigate the industry. Whether you write fiction or nonfiction, this book will help you write your book for a target audience, build promotion into your book, write a successful query letter and book proposal, choose the right publishing option for your book, establish or strengthen your platform, get your book into bookstores, and successfully promote and sell your book. Authors and publishers in any genre and at any stage of the publishing process will benefit from this comprehensive resource, which is an exceptional companion to Promote Your Book (Allworth Press, 2011).

Writer's Digest University

Author : The Editors of Writer's Digest
Publisher : Penguin
ISBN 13 : 1599632616
Total Pages : 812 pages
Book Rating : 4.5/5 (996 download)

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Book Synopsis Writer's Digest University by : The Editors of Writer's Digest

Download or read book Writer's Digest University written by The Editors of Writer's Digest and published by Penguin. This book was released on 2010-10-08 with total page 812 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything You need to Write and Sell Your Work This is the ultimate crash course in writing and publishing! Inside you'll find comprehensive instruction, up-to-date market listings, a CD featuring recorded live webinars with industry professionals, an all-access pass to WritersMarket.com, and more. Writer's Digest University is the perfect resource for you, no matter your experience level. This one-stop resource contains: • Quick and comprehensive answers to common questions including: "How do I write a successful novel?" and "How do I know if self-publishing is right for me?" • Instruction and examples for formatting and submitting fiction, nonfiction, articles, children's writing, scripts, and verse. • Advanced instruction on business-related issues like marketing and publicity, using social media, freelancing for corporations, keeping finances in order, and setting the right price for your work. • A detailed look at what agents want and how to get one that best fits your needs. • Market listings for publishers and agents open to unsolicited work and new writers, contests and awards, and conferences and workshops. • A CD with recordings of 4 popular WD webinars: How Do I Get My Book Published?, How to Land a Literary Agent, How Writers Can Succeed in the Future of Digital Publishing, and Freelance Basics.* • A scratch-off code that gives you a one-year subscription to WritersMarket.com and a 20% discount on the WritersDigestUniversity.com course of your choice.* Get started now with everything you need to build a thriving writing career. Whether you're starting from scratch or have a bit of experience, you'll find the tools you need for success. *PLEASE NOTE: CDs and one-year subscription are NOT included with the ebook version of this title.

Understanding the Music Business

Author : Dick Weissman
Publisher : Taylor & Francis
ISBN 13 : 1317192648
Total Pages : 412 pages
Book Rating : 4.3/5 (171 download)

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Book Synopsis Understanding the Music Business by : Dick Weissman

Download or read book Understanding the Music Business written by Dick Weissman and published by Taylor & Francis. This book was released on 2017-05-12 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s fast-moving music industry, what does it take to build a life-long career? Now more than ever, all those working in music need to be aware of many aspects of the business, and take control of their own careers. Understanding the Music Business offers students a concise yet comprehensive overview of the rapidly evolving music industry, rooted in real-world experiences. Anchored by a wealth of career profiles and case studies, this second edition has been updated throughout to include the most important contemporary developments, including the advent of streaming and the shift to a DIY paradigm. A new "Both Sides Now" feature helps readers understand differing opinions on key issues. Highly readable, Understanding the Music Business is the perfect introduction for anyone seeking to understand how musical talents connect to making a living.

Navigating the Rough Waters of Today's Publishing World

Author : Marcia Meier
Publisher : Linden Publishing
ISBN 13 : 161035091X
Total Pages : 146 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Navigating the Rough Waters of Today's Publishing World by : Marcia Meier

Download or read book Navigating the Rough Waters of Today's Publishing World written by Marcia Meier and published by Linden Publishing. This book was released on 2010-06-01 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete review of the modern publishing process, this resource is an ideal companion for aspiring authors who want to understand and break into this ever-changing industry. Featuring advice from a robust roster of literary agents, editors, authors, and insiders-including Random House Editor at Large David Ebershoff, literary agent and former Book of the Month Club Editor in Chief Victoria Skurnick, and New York Times-best selling author Bob Mayer-this guidebook demystifies the entire publishing process and offers some hints on where the publishing industry is headed. Thorough discussions on the difference between fiction and nonfiction publishing, working with an agent, maximizing marketing and promotional opportunities, and getting published in magazines, newspapers, and online make this an essential reference for anyone wanting to plot a course for publishing success.

The Author Training Manual

Author : Nina Amir
Publisher : Penguin
ISBN 13 : 1599631458
Total Pages : 257 pages
Book Rating : 4.5/5 (996 download)

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Book Synopsis The Author Training Manual by : Nina Amir

Download or read book The Author Training Manual written by Nina Amir and published by Penguin. This book was released on 2014-03-18 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want to write a book that's going to sell to both publishers and readers, you need to know how to produce a marketable work and help it become successful. It starts the moment you have an idea. That's when you begin thinking about the first elements of the business plan that will make your project the best it can be. The reality is that you don't want to spend time and energy writing a book that will never get read. The way to avoid that is to create a business plan for your book, and evaluate it (and yourself) through the same lens that an agent or acquisitions editor would. The Author Training Manual will show you how to get more creative and start looking at your work with those high standards in mind. Whether you're writing fiction or non-fiction, or intend to publish traditionally or self-publish, author Nina Amir will teach you how to conduct an effective competitive analysis for your work and do a better job at delivering the goods to readers than similar books that are already on the shelf. Packed with step-by-step instructions, idea evaluations, sample business plans, editor and agent commentaries, and much more, The Author Training Manual provides the information you need to transform from aspiring writer to career author.

Promote Your Book

Author : Patricia Fry
Publisher : Simon and Schuster
ISBN 13 : 1621533727
Total Pages : 278 pages
Book Rating : 4.6/5 (215 download)

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Book Synopsis Promote Your Book by : Patricia Fry

Download or read book Promote Your Book written by Patricia Fry and published by Simon and Schuster. This book was released on 2011-08-10 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you have what it takes to become an author, but are not sure where to start? Promote Your Book gives enterprising authors the advantage they need to navigate the publishing industry and gain a better understanding of what book promotion is all about. This well-organized collection of the most successful low-cost and no-cost ideas provides solutions for both aspiring and seasoned authors in any genre. You will learn how to promote the book without changing your lifestyle; how to promote creatively, locally, and through social media; submit news releases and tip sheets; arrange book signings, radio, and TV appearances; enhance marketing skills; spend money in all the right places, and more.