Quit Losing to Hackers, Pushers & Dinkers

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Publisher : eBookIt.com
ISBN 13 : 1456623702
Total Pages : 145 pages
Book Rating : 4.4/5 (566 download)

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Book Synopsis Quit Losing to Hackers, Pushers & Dinkers by : CARLOS CAMPOS

Download or read book Quit Losing to Hackers, Pushers & Dinkers written by CARLOS CAMPOS and published by eBookIt.com. This book was released on 2015-01-10 with total page 145 pages. Available in PDF, EPUB and Kindle. Book excerpt: Like Many Lovers Of Tennis, I Didn't Start Playing The Great Game Of Tennis Until I Was An Adult. I Quickly Started Playing Local Tennis Tournaments & Leagues As It Was The Best Way For a New Player To Get Matches. Despite My Lack Of Experience And Lack Of Proper Technique, I Was Somehow Managing To Find a Way To Win Most Of My Matches Against Better Tennis Players, Some With Better Technique, Some With More Athletic Ability & Some With Simply More Experience. I Was Enjoying The Thrill of Victory, But I Quickly Started Consistently Getting Called A Hacker, Pusher & Dinker ! At First I Didn't Know What Those Terms Meant, But I Could Tell That It Was Not Complimentary. Instead Of My Opponents Congratulating Me On My Victories, I Was Getting Hostile Negative Vibes & Comments From Many Of My Defeated Victims. At First I Thought They Were Simply Sore Losers, Unwilling To Accept The Agony Of Defeat Or Mad Because They Had Lost To A Weaker Tennis Player That They Felt They Should Have Crushed. Many Of My Victims Took Away Some Of My Joy Of Tennis As They Made Me Feel Like A Criminal, An Outcast, A 2nd Class Citizen Or Illegal Alien. I Was Confused And Could Not Understand What I Had Done Wrong As I Had Worked Very Hard For My Much Deserved Victories. I Had Fought As If My Life Depended On Me Needing To Win Every Point. I Then Started To Realize That Most Of My Victims Didn't Like The Way In Which I Had Achieved My Victories As They Didn't Appreciate My Playing Style & Lack Of Proper Form. They Didn't Consider It "Real Tennis". After Over 40 Years Of Playing Tournaments & Leagues I Can't Tell You How Many Times I've Been Called A XXX Hacker, Pusher & Dinker I Finally Had To Accept The Fact That I Was A Dreaded & Disliked: Hacker, Pusher & Dinker ! I Soon Learned That I Was Not The Lone Ranger As There Are Hackers, Pushers & Dinkers Like Me All Over The World Whose Similar Style Of Play Is Held in Contempt And Not Respected. We're Often Called Dogs, I Mean Retrievers Or Backboards As We Don't Like Making Errors Which Makes Us Very Consistent. This Makes Our Opponents Have To Work Very Hard To Get a Point Off One Of Us. They Don't Like That, As They Prefer To Win A Point The Easy Way Or The More Pleasurable Way And Thats By Hitting A Winner Or A Great Shot. They Didn't Seem to Accept The Fact That I Get As Much Credit From Them Making an Error As They Get For Hitting A Winner Or Great Shot. They Also Don't Like The Fact That We Often Hit With No Pace Which Seems to Annoy "Normal Tennis Players". I Finally Got Tired Of The Verbal Abuse & Disrespectful Way In Which Many Of My Victims Were Treating Me, So I Decided To Take Pride In My So Called Abnormal Ugly Style Of Play And To Call Myself The Hacker, Pusher & Dinker From Hell ! I Put That Name On My Tennis Shirt As I Wanted My Opponents To Know Up Front That They Were About To Play Their Worst Nightmare. It Turned Out To Be A Psychological Advantage For Me As It Made Many Of My Opponents Uptight, Apprehensive & Unable To Play Their Best Tennis. Quoting Frank Sinatra's Hit Song They Had To Play "My Way". It Also Made Me Understand Why There Are Upsets In Every Level Of Tennis Because It Proved That Tennis Is Not Just A Technical Or Physical Game, But That Tennis Is Also A Psychological, Emotional & Intellectual Chest Match That Is Often Won By The Mentally Tougher Smarter More Intelligent Tennis Player And Not Always By The Technically Better Or Physically Stronger Tennis Player. That Excuse Used To Amuse & Annoy Me, But It Finally Motivated Me To Write A Book Which Enables Me To Share With My Fellow Lovers Of Tennis, My Real Life On The Court Educational, Entertaining, Humorus, Motivational Experiences, Winning Psychological Techniques, & Strategies That Have Worked For Me And That I Know Will Work For Tennis Players Of Any Age Or Any Playing Levels Despite Any Technical Flaws They Have With their Strokes. My Book Is Easy To Read And Explains In Detail How & Why I Have Been Able To Consistently Beat Countless Better Tennis Players With My Brain. My Book Contains The Following 25 Chapters Wherein It Throughly Covers All The Possible Emotional, Psychological Factors And Characteristics That Can Cause A Tennis Player To Win Or Lose A Match. The 25 Chapters CHAPTER 1 WHAT IS A HACKER, PUSHER OR DINKER? CHAPTER 2 DESIRE TO WIN CHAPTER 3 PHYSICAL CONDITIONING CHAPTER 4 MENTAL TOUGHNESS CHAPTER 5 ATTITUDE & EXCUSES CHAPTER 6 RESPECT YOUR OPPONENT CHAPTER 7 THE CHAMELEON CHAPTER 8 KEYS TO IMPROVEMENT CHAPTER 9 ANTICIPATION CHAPTER 10 PATIENCE CHAPTER 11 INTIMIDATION CHAPTER 12 PREPARATION CHAPTER 13 THEORY VERSUS EXECUTION CHAPTER 14 PLAYING SMART TENNIS CHAPTER 15 HITTING WITH A PURPOSE CHAPTER 16 CONTROL THE RALLY CHAPTER 17 SELF ANALYSIS CHAPTER 18 I'M NOT FROM MISSOURI, BUT SHOW ME CHAPTER 19 TENDENCIES CHAPTER 20 LEARNING TO LOSE CHAPTER 21 CHEATING AND HOOKING CHAPTER 22 THE TURTLE BEAT THE HARE CHAPTER 23 EQUIPMENT & ATTIRE CHAPTER 24 TENNIS LESSONS CHAPTER 25 CLOSING COMMENTS My Book Also Contains 60 Great Carefully Selected Motivational & Inspirational Quotes. I Give You A Comprehensive Detailed Analysis Of Every Single Quote Wherein I Explain Why You Need To Understand And Utilize The Wisdom, Humor And Applicability Of These Useful Relevant Great Quotes. The Bottom Line Is That My Book Will Teach You How To Quit Losing To Weaker Tennis Players, Especially To Hackers, Pushers & Dinkers And How To Also Substantially Increase Your Chances Of Beating Technically Better And Or Physically Stronger Tennis Players With Your Brains. See You At The Baseline (In The Finals I Hope) Carlos Campos The Hacker, Pusher & Dinker From Hell !

Salt Sugar Fat

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Author :
Publisher : Signal
ISBN 13 : 0771057091
Total Pages : 461 pages
Book Rating : 4.7/5 (71 download)

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Book Synopsis Salt Sugar Fat by : Michael Moss

Download or read book Salt Sugar Fat written by Michael Moss and published by Signal. This book was released on 2013-02-26 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a Pulitzer Prize-winning investigative reporter at The New York Times comes the troubling story of the rise of the processed food industry -- and how it used salt, sugar, and fat to addict us. Salt Sugar Fat is a journey into the highly secretive world of the processed food giants, and the story of how they have deployed these three essential ingredients, over the past five decades, to dominate the North American diet. This is an eye-opening book that demonstrates how the makers of these foods have chosen, time and again, to double down on their efforts to increase consumption and profits, gambling that consumers and regulators would never figure them out. With meticulous original reporting, access to confidential files and memos, and numerous sources from deep inside the industry, it shows how these companies have pushed ahead, despite their own misgivings (never aired publicly). Salt Sugar Fat is the story of how we got here, and it will hold the food giants accountable for the social costs that keep climbing even as some of the industry's own say, "Enough already."

Female Furies

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Publisher : DC Comics
ISBN 13 : 1779505213
Total Pages : 179 pages
Book Rating : 4.7/5 (795 download)

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Book Synopsis Female Furies by : Cecil Castellucci

Download or read book Female Furies written by Cecil Castellucci and published by DC Comics. This book was released on 2019-12-24 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: All their lives the Female Furies have been raised to be the meanest, most cunning, and most ruthless fighting force on all of Apokolips. So why are Granny Goodness's girls left behind every time the men go to war? With the might of New Genesis hanging over the planet, and the Forever People making mincemeat out of Darkseid's army, Granny thinks it's about time that changed. And so, Big Barda, Aurelie, Mad Harriet, Lashina, Bernadeth, and Stompa set out to beat the boys at their own game. Little do they know the game is rigged- and one accidental killing could spell disaster for them all! Collects Female Furies #1-6, plus Jack Kirby's Mister Miracle #9, the issue that inspired this series.

Alas, Babylon

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Publisher : Harper Collins
ISBN 13 : 0060741872
Total Pages : 354 pages
Book Rating : 4.0/5 (67 download)

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Book Synopsis Alas, Babylon by : Pat Frank

Download or read book Alas, Babylon written by Pat Frank and published by Harper Collins. This book was released on 2005-07-05 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic apocalyptic novel that stunned the world.

Silver Bullets

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Publisher :
ISBN 13 : 9780757565328
Total Pages : 0 pages
Book Rating : 4.5/5 (653 download)

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Book Synopsis Silver Bullets by : Karl Rohnke

Download or read book Silver Bullets written by Karl Rohnke and published by . This book was released on 2010 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers a guide to initiative problems, adventure games and trust activities. The activities of this book have all been used effectively by a variety of teachers, counsellors, therapists, camp directors and church leaders. All have wanted an effective, engaging way to bring people together to build trust, and to break down artificial barriers.

The Tipping Point

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Publisher : Little, Brown
ISBN 13 : 0759574731
Total Pages : 204 pages
Book Rating : 4.7/5 (595 download)

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Book Synopsis The Tipping Point by : Malcolm Gladwell

Download or read book The Tipping Point written by Malcolm Gladwell and published by Little, Brown. This book was released on 2006-11-01 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas. “A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis

Disease Control Priorities, Third Edition (Volume 4)

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Publisher : World Bank Publications
ISBN 13 : 1464804281
Total Pages : 307 pages
Book Rating : 4.4/5 (648 download)

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Book Synopsis Disease Control Priorities, Third Edition (Volume 4) by : Vikram Patel

Download or read book Disease Control Priorities, Third Edition (Volume 4) written by Vikram Patel and published by World Bank Publications. This book was released on 2016-03-10 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mental, neurological, and substance use disorders are common, highly disabling, and associated with significant premature mortality. The impact of these disorders on the social and economic well-being of individuals, families, and societies is large, growing, and underestimated. Despite this burden, these disorders have been systematically neglected, particularly in low- and middle-income countries, with pitifully small contributions to scaling up cost-effective prevention and treatment strategies. Systematically compiling the substantial existing knowledge to address this inequity is the central goal of this volume. This evidence-base can help policy makers in resource-constrained settings as they prioritize programs and interventions to address these disorders.

Trainspotting

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Publisher :
ISBN 13 : 9785711904489
Total Pages : 188 pages
Book Rating : 4.9/5 (44 download)

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Book Synopsis Trainspotting by : John Hodge

Download or read book Trainspotting written by John Hodge and published by . This book was released on 1995 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:

In Search of Stupidity

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Publisher :
ISBN 13 :
Total Pages : 296 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis In Search of Stupidity by : Merrill R. Chapman

Download or read book In Search of Stupidity written by Merrill R. Chapman and published by . This book was released on 2003-07-08 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes influential business philosophies and marketing ideas from the past twenty years and examines why they did not work.

After On

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Publisher : Del Rey
ISBN 13 : 152479807X
Total Pages : 0 pages
Book Rating : 4.5/5 (247 download)

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Book Synopsis After On by : Rob Reid

Download or read book After On written by Rob Reid and published by Del Rey. This book was released on 2018-06-05 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive novel of today’s Silicon Valley, After On flash-captures our cultural and technological moment with up-to-the-instant savvy. Matters of privacy and government intrusion, post-Tinder romance, nihilistic terrorism, artificial consciousness, synthetic biology, and much more are tackled with authority and brash playfulness by New York Times bestselling author Rob Reid. Meet Phluttr—a diabolically addictive new social network and a villainess, heroine, enemy, and/or bestie to millions. Phluttr has ingested every fact and message ever sent to, from, and about her innumerable users. Her capabilities astound her makers—and they don’t even know the tenth of it. But what’s the purpose of this stunning creation? Is it a front for something even darker and more powerful than the NSA? A bid to create a trillion-dollar market by becoming “The UberX of Sex”? Or a reckless experiment that could spawn the digital equivalent of a middle-school mean girl with enough charisma, dirt, and cunning to bend the entire planet to her will? Phluttr has it in her to become the greatest gossip, flirt, or matchmaker in history. Or she could cure cancer, bring back Seinfeld, then start a nuclear war. Whatever she does, it’s not up to us. But a motley band of Silicon Valley entrepreneurs, venture capitalists, and engineers might be able to influence her. After On achieves the literary singularity—fusing speculative satire and astonishing reality into a sharp-witted, ferociously believable, IMAX-wide view of our digital age. Praise for After On “Rob Reid’s mind is like no other known thing in the universe, and this book is a truly spectacular way to discover it.”—Chris Anderson, head of TED “An extended philosophy seminar run by a dozen insane Cold War heads-of-station, three millennial COOs and that guy you went to college with who always had the best weed but never did his laundry.”—NPR “An epic cyberthriller peppered with pop-culture references, metadata, and Silicon Valley in-jokes.”—Kirkus Reviews “It’s rare to find a book that combines laugh-out-loud humor and cutting-edge science with profound philosophical speculation. This is that book.”—Analog “[Rob Reid] writes in a humorous and sarcastic style while unveiling a terrifying and frightening scenario that seems all too real.”—Associated Press

Connectionism and the Mind

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Publisher : Wiley-Blackwell
ISBN 13 : 9780631207139
Total Pages : 424 pages
Book Rating : 4.2/5 (71 download)

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Book Synopsis Connectionism and the Mind by : William Bechtel

Download or read book Connectionism and the Mind written by William Bechtel and published by Wiley-Blackwell. This book was released on 2002-01-21 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt: Connectionism and the Mind provides a clear and balanced introduction to connectionist networks and explores theoretical and philosophical implications. Much of this discussion from the first edition has been updated, and three new chapters have been added on the relation of connectionism to recent work on dynamical systems theory, artificial life, and cognitive neuroscience. Read two of the sample chapters on line: Connectionism and the Dynamical Approach to Cognition: http://www.blackwellpublishing.com/pdf/bechtel.pdf Networks, Robots, and Artificial Life: http://www.blackwellpublishing.com/pdf/bechtel2.pdf

Hooked

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Publisher : Random House
ISBN 13 : 0812997301
Total Pages : 278 pages
Book Rating : 4.8/5 (129 download)

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Book Synopsis Hooked by : Michael Moss

Download or read book Hooked written by Michael Moss and published by Random House. This book was released on 2021-03-02 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • From the author of Salt Sugar Fat comes a “gripping” (The Wall Street Journal) exposé of how the processed food industry exploits our evolutionary instincts, the emotions we associate with food, and legal loopholes in their pursuit of profit over public health. “The processed food industry has managed to avoid being lumped in with Big Tobacco—which is why Michael Moss’s new book is so important.”—Charles Duhigg, author of The Power of Habit Everyone knows how hard it can be to maintain a healthy diet. But what if some of the decisions we make about what to eat are beyond our control? Is it possible that food is addictive, like drugs or alcohol? And to what extent does the food industry know, or care, about these vulnerabilities? In Hooked, Pulitzer Prize–winning investigative reporter Michael Moss sets out to answer these questions—and to find the true peril in our food. Moss uses the latest research on addiction to uncover what the scientific and medical communities—as well as food manufacturers—already know: that food, in some cases, is even more addictive than alcohol, cigarettes, and drugs. Our bodies are hardwired for sweets, so food giants have developed fifty-six types of sugar to add to their products, creating in us the expectation that everything should be cloying; we’ve evolved to prefer fast, convenient meals, hence our modern-day preference for ready-to-eat foods. Moss goes on to show how the processed food industry—including major companies like Nestlé, Mars, and Kellogg’s—has tried not only to evade this troubling discovery about the addictiveness of food but to actually exploit it. For instance, in response to recent dieting trends, food manufacturers have simply turned junk food into junk diets, filling grocery stores with “diet” foods that are hardly distinguishable from the products that got us into trouble in the first place. As obesity rates continue to climb, manufacturers are now claiming to add ingredients that can effortlessly cure our compulsive eating habits. A gripping account of the legal battles, insidious marketing campaigns, and cutting-edge food science that have brought us to our current public health crisis, Hooked lays out all that the food industry is doing to exploit and deepen our addictions, and shows us why what we eat has never mattered more.

Catfish and Mandala

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Publisher : Macmillan
ISBN 13 : 9780312267179
Total Pages : 356 pages
Book Rating : 4.2/5 (671 download)

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Book Synopsis Catfish and Mandala by : Andrew X. Pham

Download or read book Catfish and Mandala written by Andrew X. Pham and published by Macmillan. This book was released on 2000-09-02 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the Kiriyama Pacific Rim Book Prize A New York Times Notable Book of the Year Winner of the Whiting Writers' Award A Seattle Post-Intelligencer Best Book of the Year Catfish and Mandala is the story of an American odyssey--a solo bicycle voyage around the Pacific Rim to Vietnam--made by a young Vietnamese-American man in pursuit of both his adopted homeland and his forsaken fatherland. Andrew X. Pham was born in Vietnam and raised in California. His father had been a POW of the Vietcong; his family came to America as "boat people." Following the suicide of his sister, Pham quit his job, sold all of his possessions, and embarked on a year-long bicycle journey that took him through the Mexican desert, around a thousand-mile loop from Narita to Kyoto in Japan; and, after five months and 2,357 miles, to Saigon, where he finds "nothing familiar in the bombed-out darkness." In Vietnam, he's taken for Japanese or Korean by his countrymen, except, of course, by his relatives, who doubt that as a Vietnamese he has the stamina to complete his journey ("Only Westerners can do it"); and in the United States he's considered anything but American. A vibrant, picaresque memoir written with narrative flair and an eye-opening sense of adventure, Catfish and Mandala is an unforgettable search for cultural identity.

DHHS Publication No. (ADM).

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Author :
Publisher :
ISBN 13 :
Total Pages : 580 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis DHHS Publication No. (ADM). by :

Download or read book DHHS Publication No. (ADM). written by and published by . This book was released on 1985 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Only Yesterday: An Informal History of the 1920's

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Author :
Publisher : DigiCat
ISBN 13 :
Total Pages : 345 pages
Book Rating : 4.8/5 (596 download)

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Book Synopsis Only Yesterday: An Informal History of the 1920's by : Frederick Lewis Allen

Download or read book Only Yesterday: An Informal History of the 1920's written by Frederick Lewis Allen and published by DigiCat. This book was released on 2022-11-22 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Only Yesterday: An Informal History of the 1920s by Frederick Lewis Allen is a history textbook about the lively gloriousness of Roaring 20s America. Contents: "II. BACK TO NORMALCY III. THE BIG RED SCARE IV. AMERICA CONVALESCENT V. THE REVOLUTION IN MANNERS AND MORALS VI. HARDING AND THE SCANDALS VII. COOLIDGE PROSPERITY VIII. THE BALLYHOO YEARS IX. THE REVOLT OF THE HIGHBROWS X. ALCOHOL AND AL CAPONE XI. HOME, SWEET FLORIDA."

Multicultural Social Work Practice

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Publisher : John Wiley & Sons
ISBN 13 : 0471746649
Total Pages : 384 pages
Book Rating : 4.4/5 (717 download)

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Book Synopsis Multicultural Social Work Practice by : Derald Wing Sue

Download or read book Multicultural Social Work Practice written by Derald Wing Sue and published by John Wiley & Sons. This book was released on 2005-10-13 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: The groundbreaking new text for culturally competent social work practice In Multicultural Social Work Practice, author Derald Wing Sue, one of the most prominent and respected pioneers in diversity research and practice, explores and synthesizes the important theoretical, political, and philosophical concepts related to cultural competence in the field of social work. This comprehensive yet practical text offers students definitive guidance on culturally sensitive social work practice. This important new work challenges the reader to consider the different worldviews of a highly diversified population, and achieve cultural competence through increased awareness, knowledge, and skills. It provides specific definitions of multiculturalism, cultural competence, and multicultural social work that clearly guide discussion, analysis, and debate. It also highlights the sociopolitical and social justice aspects of effective practice, and closely examines how social work theories, concepts, and practices are often rooted in and reflective of the values of the dominant society. Multicultural Social Work Practice features sections on: * Conceptual dimensions of multicultural social work practice * The political dimensions of social work practice * Racial/cultural identity development--social work implication * The practice dimensions of multicultural social work * Systemic and ecological perspectives of multicultural social work * Profiles in culturally competent care for diverse populations In addition to the aforementioned coverage, this innovative text features unique chapters on barriers to effective practice, cultural styles in intervention strategies, and indigenous healing strategies. It also employs generous clinical and real-life examples to illustrate important concepts. A lively, provocative guidebook that challenges traditional social work practice, and featuring a foreword by Monica McGoldrick, Multicultural Social Work Practice is a benchmark text for students of social work, professional social workers, and others in the helping professions.

Winners Take All - The 9 Fundamental Rules of High Tech Strategy

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Author :
Publisher : Lulu.com
ISBN 13 : 1847289533
Total Pages : 266 pages
Book Rating : 4.8/5 (472 download)

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Book Synopsis Winners Take All - The 9 Fundamental Rules of High Tech Strategy by : Tony Seba

Download or read book Winners Take All - The 9 Fundamental Rules of High Tech Strategy written by Tony Seba and published by Lulu.com. This book was released on 2006-07-09 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Winners Take All' is about building a product and a company into a winner. Written by Tony Seba, a high tech entrepreneur and Stanford University lecturer, this book is an easy-to-read guide to the strategies, tools, templates, and step-by-step implementation frameworks that recent Silicon Valley winners have used to achieve market leadership. Seba, who teaches entrepreneurship and strategic marketing looked at recent winners like Google, Symantec, Netflix, Apple, Craigslist, Salesforce, and compared them to the competition (Yahoo, McAfee, Sony) in order to learn what differentiated these companies He found 9 really simple rules that winning companies can follow. To test the 9 Rules's predictive power, the author published two portfolios. 18 months later the results were compelling: 80% of the '9 Rules' companies beat the market and the portfolio had a 57% return (details: www.tonyseba.com). Winners Take All is refreshingly free of buzzwords and consultant-speak.