Photography Business Basics

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PROFITographers

Author : Paul Pruitt
Publisher : Profitographers Publishing
ISBN 13 : 9780692629345
Total Pages : 160 pages
Book Rating : 4.6/5 (293 download)

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Book Synopsis PROFITographers by : Paul Pruitt

Download or read book PROFITographers written by Paul Pruitt and published by Profitographers Publishing. This book was released on 2016-02-02 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Opening a photography business requires more than a digital camera and a great eye for photography. To compete with the thousands of professional photographers flooding the market, photographers need to know essential business basics. Statistics show that most small businesses fail within two years, and a lack of business knowledge is a problem that contributes to business failure. Whether you are preparing to start a photography business or you have recently started a business that is struggling, PROFITographers: Creating a Successful Photography Business, will teach you the business basics you need to know to achieve success. This book is not about teaching the basics of photography - it will teach photographers the basics of running a successful business, offering step-by-step instructions that can be followed to start earning an income from a photography business. PROFITographers is a helpful guide that can help photographers navigate through the difficult parts of starting a business, such as pricing, contracts, marketing, and in-person sales. This book offers a comprehensive guide to starting a photography business. This book will teach photographers: How to set goals for your photography business How to create a plan of action to accomplish your business goals Tips for figuring out the net amount of money you need to make How to calculate your cost of doing business What every photographer's "perfect day" should include Important photography business mistakes to avoid Essential legal and liability issues to consider when starting a photography business How to set service and product prices for your photography business Tips for presenting photos to clients The benefits of photography in-person sales Dos and Don'ts of closing a sale How to handle client objections effectively How to ask for a sale Tips for recognizing and using body language when making a sales presentation How to identify your ideal client The basics of branding Marketing/Sales 101 Tips for creating effective marketing materials Offline and online marketing techniques And so much more... With a copy of PROFITographers, photographers will learn essential, proven business techniques that can be used to create and grow a successful photography business. Written by the successful photography team, Paul Pruitt and Melissa Escaro, this book teaches photographers business basics that they have learned in their decades of business and photography experience.

Start Your Own Photography Business

Author : Entrepreneur Press
Publisher : Entrepreneur Press
ISBN 13 : 161308188X
Total Pages : 164 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Start Your Own Photography Business by : Entrepreneur Press

Download or read book Start Your Own Photography Business written by Entrepreneur Press and published by Entrepreneur Press. This book was released on 2012-11-01 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Photographers can turn a hobby into a lucrative business with these great tips on how to set up a studio, build a portfolio, take great pictures, purchase the best equipment, find paying jobs, set pricing and more. Davis also discusses the advantages of submitting work to contests, participating in art festivals and displaying work in art galleries and other locales. It covers both full-time and part-time options and discusses operating at home or in a commercial location. Detailed advice is offered on legal issues such as copyright infringement, privacy laws, the difference between public and private property, handling conflict and seeking out available remedies to legal situations.

Photography Business Basics

Author : Natasha Martinez with Mark Maryanovich
Publisher : Natasha Martinez with Mark Maryanovich
ISBN 13 :
Total Pages : 177 pages
Book Rating : 4./5 ( download)

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Book Synopsis Photography Business Basics by : Natasha Martinez with Mark Maryanovich

Download or read book Photography Business Basics written by Natasha Martinez with Mark Maryanovich and published by Natasha Martinez with Mark Maryanovich. This book was released on 2023-11-11 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do some photographers succeed when others fail? It’s often because the successful ones know the Photography Business Basics... Are you: An established Photographer looking for business tips that will help you streamline your systems and optimize your business? A professional Photographer overwhelmed by the aspects necessary to maintain your business? An aspiring Photographer interested in expanding your skills and hobby to a profitable and sustainable career? If so, we are here to help! Save countless hours searching for the right information Stop wasting money on items and tactics that bring you no value Avoid the costly mistakes and many pitfalls artists in the business world fall prey to Benefit from the knowledge we’ve learned As two real world photography business entrepreneurs who’ve struggled and learned (sometimes the hard way) how to go from starving artist to savvy businessperson, we hope to help the most number of Photographers have the greatest success. Whether you’re a wedding photographer, portrait photographer, commercial photographer, this is a photography business must-have – A current, post-Covid invaluable book for emerging, mid-career, and experienced photographers of all specialties interested in starting or making their own freelance business the best it can be. As a photography business encompasses so many moving parts, a quick reference guide is essential to help you succeed as soon as possible. This book provides you with the foundational knowledge you need to quickly enhance your business. The fundamentals to run your own photography business successfully aren’t secrets. It’s just a matter of finding and learning them. The strategies and tips in this book have been refined from a decade of researching and absorbing literally thousands of blog posts, webinars and courses, brought together in one concise, informative and interesting guide. Written with a friendly, conversational tone Photography Business Basics offers easy to read, practical advice explained in a step-by-step direction, using an innovative work-back plan that logically deconstructs a mountain of activities into smaller manageable actions. You will learn how to: Determine goals that encompass your definition of success Apply bookkeeping and accounting fundamentals Implement the simple and most effective way to set your Pricing Create your Target Market Personas Design your Brand Craft your Sales Funnel Construct a Marketing Plan based on Marketing Math Use current SEO strategies to improve your search engine rankings and discover the only analytics metric that matters Deliver a Client experience that generates repeat business and referrals (the best and most profitable business you can have as a Photographer) Build a solid Business Plan that lays the groundwork for success Each version also includes free templates for: A Flash and Sales Report spreadsheet (Excel and Google Sheets formats) A Personal Budget spreadsheet (Excel and Google Sheets formats) A Target Market Persona Questionnaire (Word and Google Docs formats) A Photographer’s Business Plan and Quarterly Business Plan Outline (Word and Google Docs formats) Most photographers are creative by nature and lack the business skills and mindset needed to consistently earn a living as a Professional. Don’t let this be you. If you are overworked and under-payed and looking for a simple method to better understand and manage your business and earn more money then Scroll to the top and click Buy Now. Start building the most successful photography business you can today!

Photography Business Basics

Author : Natasha Martinez
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.2/5 (236 download)

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Book Synopsis Photography Business Basics by : Natasha Martinez

Download or read book Photography Business Basics written by Natasha Martinez and published by . This book was released on 2023-11-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do some photographers succeed when others fail? It's often because the successful ones know the Photography Business Basics... Are you: An established Photographer looking for business tips that will help you streamline your systems and optimize your business? A professional Photographer overwhelmed by the aspects necessary to maintain your business? An aspiring Photographer interested in expanding your skills and hobby to a profitable and sustainable career? If so, we are here to help! Save countless hours searching for the right information Stop wasting money on items and tactics that bring you no value Avoid the costly mistakes and many pitfalls artists in the business world fall prey to Benefit from the knowledge we've learned As two real world photography business entrepreneurs who've struggled and learned (sometimes the hard way) how to go from starving artist to savvy businessperson, we hope to help the most number of Photographers have the greatest success. Whether you're a wedding photographer, portrait photographer, commercial photographer, this is a photography business must-have - A current, post-Covid invaluable book for emerging, mid-career, and experienced photographers of all specialties interested in starting or making their own freelance business the best it can be. As a photography business encompasses so many moving parts, a quick reference guide is essential to help you succeed as soon as possible. This book provides you with the foundational knowledge you need to quickly enhance your business. The fundamentals to run your own photography business successfully aren't secrets. It's just a matter of finding and learning them. The strategies and tips in this book have been refined from a decade of researching and absorbing literally thousands of blog posts, webinars and courses, brought together in one concise, informative and interesting guide. Written with a friendly, conversational tone Photography Business Basics offers easy to read, practical advice explained in a step-by-step direction, using an innovative work-back plan that logically deconstructs a mountain of activities into smaller manageable actions. You will learn how to: Determine goals that encompass your definition of success Apply bookkeeping and accounting fundamentals Implement the simple and most effective way to set your Pricing Create your Target Market Personas Design your Brand Craft your Sales Funnel Construct a Marketing Plan based on Marketing Math Use current SEO strategies to improve your search engine rankings and discover the only analytics metric that matters Deliver a Client experience that generates repeat business and referrals (the best and most profitable business you can have as a Photographer) Build a solid Business Plan that lays the groundwork for success Most photographers are creative by nature and lack the business skills and mindset needed to consistently earn a living as a Professional. Don't let this be you. If you are overworked and under-payed and looking for a simple method to better understand and manage your business and earn more money, then this book is for you. Start building the most successful photography business you can today! Book length: 172 pages Word count: 32,083

The Photographer's Market Guide to Building Your Photography Business

Author : Vik Orenstein
Publisher : Penguin
ISBN 13 : 1599633612
Total Pages : 520 pages
Book Rating : 4.5/5 (996 download)

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Book Synopsis The Photographer's Market Guide to Building Your Photography Business by : Vik Orenstein

Download or read book The Photographer's Market Guide to Building Your Photography Business written by Vik Orenstein and published by Penguin. This book was released on 2010-01-19 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make Money Doing What You Love The Photographer's Market Guide to Building Your Photography Business, Second Edition is an all-in-one resource full of practical advice to successfully start or maintain your business. Experienced photographer, studio owner, and photography teacher Vik Orenstein provides you with the skills you need for every aspect of your photography career. Whether you're just starting out, are looking to revamp an existing business, or have been in the business for years, find out how to make the most of every photo you take. In this revised edition, you'll learn how to: • Harness the power of digital photography • Target your audience through online marketing • Find your niche (or shift to a new one) • Craft a solid business plan • Network professionally with other photographers • Showcase and price your work • Get support from accountants and lawyers • Create a strategic path for your business at every stage • And more! Orenstein and other photographers from a variety of specialties give you firsthand insight into the many facets of this evolving field. In addition to more than 100 color photos, you'll find the know-how and encouragement you need to successfully build your portfolio and your career.

The Freelance Photographer’s Guide To Success

Author : Todd Bigelow
Publisher : CRC Press
ISBN 13 : 1000387496
Total Pages : 188 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis The Freelance Photographer’s Guide To Success by : Todd Bigelow

Download or read book The Freelance Photographer’s Guide To Success written by Todd Bigelow and published by CRC Press. This book was released on 2021-05-30 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grounded in real-life experiences and scenarios, this practical guide offers editorial, non-profit, foundation, and corporate photographers an honest and insightful approach to running a freelance photography business. Pulling from thirty years of experience as a freelance photographer, veteran Todd Bigelow presents a timely and detailed account of the methods and tactics best used to navigate and succeed in the profession. He explores the topics that define the business of freelancing, including: analyzing photography contracts; creating and maintaining an image archive; licensing for revenue; client development; registering for copyright; combating copyright infringement; and understanding tax issues, freelance business structures, and more. Chapters feature examples of real contract clauses and emails to better prepare readers for the practical daily activities that are essential to growing a success business. Likewise, Bigelow shares conversational anecdotes throughout to provide real insight into the world of freelancing. Based on the author’s sought-after Business of Photography Workshop, this book is an essential guide for emerging, mid-career, and experienced photographers interested in starting or improving their own freelance business.

Photographer's Market Guide to Building Your Photography Business

Author : Vik Orenstein
Publisher : Penguin
ISBN 13 : 1582972648
Total Pages : 321 pages
Book Rating : 4.5/5 (829 download)

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Book Synopsis Photographer's Market Guide to Building Your Photography Business by : Vik Orenstein

Download or read book Photographer's Market Guide to Building Your Photography Business written by Vik Orenstein and published by Penguin. This book was released on 2004-04-26 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transforming your passion into a profitable business can be a challenge. Accomplished photographer Vik Orenstein provides the answers you need to build a successful photography business and turn your dreams into reality. Inside Photographer's Market Guide to Building Your Photography Business, Orenstein combines big-picture thinking with friendly, practical advice on business basics, including: • Carving out a niche • Creating a marketing plan • Pricing your work • Building a clientele • Networking • Sustaining the creative fire Also included are self-contained chapters devoted to specialty markets such as wedding, commercial, and nature photography. You'll find insightful interviews with industry experts as well as 20 assignments to inspire your business brain and recharge your creative batteries.

Dictionary of Photography and Digital Imaging

Author : Tom Ang
Publisher : Watson-Guptill Publications
ISBN 13 : 9780817437893
Total Pages : 383 pages
Book Rating : 4.4/5 (378 download)

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Book Synopsis Dictionary of Photography and Digital Imaging by : Tom Ang

Download or read book Dictionary of Photography and Digital Imaging written by Tom Ang and published by Watson-Guptill Publications. This book was released on 2002 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: This dictionary is for everyone who enjoys modern photography, image manipulation, and digital imaging. It is the most comprehensive, up to date and authoritative dictionary of this subject, containing over 2100 entries.

Photography Business

Author : Entrepreneur magazine
Publisher : Entrepreneur Press
ISBN 13 : 1613082517
Total Pages : 1215 pages
Book Rating : 4.6/5 (13 download)

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Book Synopsis Photography Business by : Entrepreneur magazine

Download or read book Photography Business written by Entrepreneur magazine and published by Entrepreneur Press. This book was released on 2013-04-11 with total page 1215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Picture Yourself a Success If you have a talent for snapping great pictures, why not turn your hobby into a lucrative business? You can take portraits in a studio or on location, submit photos as a freelancer to newspapers and magazines, frame and display your favorite shots in a gallery, or record special events like weddings and sweet sixteen parties. No matter where your talents and interests lie, you can make a bundle from your work with this expert advice. Learn how to: Set up a functional studio and build a portfolio Choose the right equipment for all types of photos-and find great deals on the cameras and accessories you need Find paying jobs and market yourself professionally Get great exposure for your work at art festivals, contests, galleries, local businesses and more Protect yourself from legal concerns such as copyright infringement and privacy issues Whether you want to earn a little extra money with a part-time business or set yourself up as a full-time, professional photographer, all the information you need to succeed is inside. This kit includes: • Essential industry and business-specific startup steps with worksheets, calculators, checklists and more. • Entrepreneur Editors’ Start Your Own Business, a guide to starting any business and surviving the first three years. • Downloadable, customizable business letters, sales letters, and other sample documents. • Entrepreneur’s Small Business Legal Toolkit.

2d Ed Business Basics for the Successful Commercial Photographer

Author : Leslie Burns
Publisher :
ISBN 13 : 9780557565313
Total Pages : 144 pages
Book Rating : 4.5/5 (653 download)

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Book Synopsis 2d Ed Business Basics for the Successful Commercial Photographer by : Leslie Burns

Download or read book 2d Ed Business Basics for the Successful Commercial Photographer written by Leslie Burns and published by . This book was released on 2010-07-23 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do I charge? Why is copyright important? What do I need to do to start my photo business? These and other questions are answered by consultant Leslie Burns, in this easy to understand overview of the commercial photography business. In her usual straight-forward, humorous manner, Leslie will guide you through the icky business side of your commercial photography business. Filled with real world solutions and tricks to make the not-so-fun stuff get done, this basic guide is perfect for students, new businesspeople, and even the old dogs can learn some tricks.

Start Your Own Photography Business 2/E

Author : Charlene Davis
Publisher : Entrepreneur Press
ISBN 13 : 1599184478
Total Pages : 164 pages
Book Rating : 4.5/5 (991 download)

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Book Synopsis Start Your Own Photography Business 2/E by : Charlene Davis

Download or read book Start Your Own Photography Business 2/E written by Charlene Davis and published by Entrepreneur Press. This book was released on 2012-09-28 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition has been completely revised to address the industry transformation to digital

The Fast Track Photographer Business Plan

Author : Dane Sanders
Publisher : Amphoto Books
ISBN 13 : 081743576X
Total Pages : 258 pages
Book Rating : 4.8/5 (174 download)

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Book Synopsis The Fast Track Photographer Business Plan by : Dane Sanders

Download or read book The Fast Track Photographer Business Plan written by Dane Sanders and published by Amphoto Books. This book was released on 2010-12-14 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW RULES FOR A NEW BUSINESS WORLD Thinking about starting a photography business? The first thing you need to know is that the rules have changed. Yesterday’s business models have collapsed. Creating a successful business in today’s "Digi-Flat" era requires a sharp new approach, one that Dane Sanders has practiced successfully and taught at Fast Track workshops and seminars all around the world. Some of the things you'll learn in this book: How to turn the very technologies that are "killing" professional photography—such as the Internet—into your tools of success -How to lead your business, not let your business lead you -How systematizing, scaling, and outsourcing are critical concepts even for a one-person business -How to radically rethink marketing, sales, and customer service for the 21st century -How to hone a creative vision that works—the most powerful step you can take as a businessperson The Fast Track Photographer Business Plan is not about building a "traditional" business plan that looks good on paper and impresses investors. It's about creating a vibrant, living business plan that will help you thrive in today's digital "Wild West," where creative content is freely distributed, where no one plays by the rules anymore, and where customers have unprecedented freedom in choosing what to buy and whom to hire. It's a groundbreaking look at running a creative business. Whether you're an amateur looking to go pro or a professional whose business has stalled, Dane's practical, on-the-ground advice will launch you on the fast track to business success. Includes free access to Dane's online "stress test" to diagnose your business's strengths—as well as where it needs help!

National Geographic Photo Basics

Author : Joel Sartore
Publisher :
ISBN 13 : 1426219709
Total Pages : 260 pages
Book Rating : 4.4/5 (262 download)

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Book Synopsis National Geographic Photo Basics by : Joel Sartore

Download or read book National Geographic Photo Basics written by Joel Sartore and published by . This book was released on 2020 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Boredom Busters: For digital camera and smartphone users, this fun, easy how-to guide teaches the essentials of taking great pictures from an experienced National Geographic photographer.

Basics Photography 04: Post Production Black & White

Author : Steve MacLeod
Publisher : AVA Publishing
ISBN 13 : 2940373051
Total Pages : 179 pages
Book Rating : 4.9/5 (43 download)

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Book Synopsis Basics Photography 04: Post Production Black & White by : Steve MacLeod

Download or read book Basics Photography 04: Post Production Black & White written by Steve MacLeod and published by AVA Publishing. This book was released on 2008-02-05 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exciting new addition to the successful Basics Photography series, Post-Production Black and White reveals the way images are captured and produced in black-and-white photography. Author Steve McLeod, a distinguished leader in imaging, focuses on the method, techniques, and processes, both in film and digital, needed to produce fine black-and-white photographic prints. Both a technical manual and a creative tool, this in-depth examination of the black-and-white process shows readers exactly how to create beautiful art prints or, simply, great prints of friends and family. * Author is a world-renowned leader in photographic imaging * Designed for students, packed with useful information for all photographers * Portable take-anywhere format

Basics Creative Photography 01: Design Principles

Author : Jeremy Webb
Publisher : AVA Publishing
ISBN 13 : 2940411360
Total Pages : 195 pages
Book Rating : 4.9/5 (44 download)

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Book Synopsis Basics Creative Photography 01: Design Principles by : Jeremy Webb

Download or read book Basics Creative Photography 01: Design Principles written by Jeremy Webb and published by AVA Publishing. This book was released on 2010-12-05 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: This resource takes readers through the basic elements of design--line, shape, color, space, texture, and light--and shows how design awareness through the application of these concepts can add rhythm, movement, contrast and a new level of depth and dimension to their images.

Film Is Not Dead

Author : Jonathan Canlas
Publisher : New Riders
ISBN 13 : 0132907127
Total Pages : 692 pages
Book Rating : 4.1/5 (329 download)

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Book Synopsis Film Is Not Dead by : Jonathan Canlas

Download or read book Film Is Not Dead written by Jonathan Canlas and published by New Riders. This book was released on 2012-01-20 with total page 692 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the popularity of digital photography growing by leaps and bounds over the last decade, some say film has been dying a slow death ever since – or is already dead. The reality is that film has never gone away, and in recent years has experienced a surging, renewed popularity – sometimes simply for its retro, analog status, but mostly for film's ability to create a look and feel that many believe digital can still not achieve. If anyone can attest to this, it's Utah photographer Jonathan Canlas, who exclusively shoots with film, and has both an extremely successful wedding photography business as well as a series of popular workshops held numerous times per year around the world. In Film Is Not Dead: A Digital Photographer's Guide to Shooting Film, Canlas teams up with co-author Kristen Kalp to open the doors for anyone who wants to begin – or return to – shooting film. Casual, irreverent, fun, inspiring, and beautiful, this unique 10x8 hardcover book teaches the reader the basics of film, cameras, and shooting in this medium. Whether it's discussing the different tone and color characteristics of different films (Kodak, Fuji, etc.), how to load a medium-format camera back, how to create proper exposures, how and where to get film processed, or how Jonathan uses fun, plastic cameras like the Holga in his commercial and personal work, Film Is Not Dead appeals to anyone who is searching to finally begin creating that film look, but until now hasn't known where to start.

Zen Dogs

Author : Alex Cearns
Publisher : HarperCollins
ISBN 13 : 0062459384
Total Pages : 128 pages
Book Rating : 4.0/5 (624 download)

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Book Synopsis Zen Dogs by : Alex Cearns

Download or read book Zen Dogs written by Alex Cearns and published by HarperCollins. This book was released on 2016-10-25 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Award-winning animal photographer Alex Cearns celebrates the peace, calm, and joy dogs bring to our lives with this unique full-color collection capturing eighty dogs in their most relaxed and contented moments. When Alex Cearns caught Suzi the Sharpei on film with eyes closed and an endearing smile on her furry face, the renowned Australian professional pet and wildlife photographer called the picture of serenity "Zen Dog." Captivated by the image’s tranquil beauty, Cearns then turned her lens on other canines experiencing their own carefree and meditative "Zen" moments—a series of photos that would go viral across the web and take the top prize in a major international competition. Expanding on Cearns’s original web series, Zen Dogs includes eighty stunning color photographs of a variety of breeds—golden retrievers, beagles, French bulldogs, dachshunds, poodles, huskies, pit bulls, and German shepherds. Here are some familiar faces from the online series, joined by dozens of dogs never seen before—all whose engaging personalities shine through. Sprinkled throughout the photos are words of wisdom from the Buddha, Eckhart Tolle, Thich Nhat Hanh, and other meditative masters, inspiring messages that, with the photos, warm the heart and soothe the spirit. A gorgeous compendium for every dog lover, animal enthusiast, and everyone looking to add some peace and joy to their day, Zen Dogs reminds us of the power dogs have to enrich our lives—to make us happier, healthier, calmer, and more loving.