Our Competitors And Markets

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Markets in the Making

Author : Michel Callon
Publisher : Princeton University Press
ISBN 13 : 1942130589
Total Pages : 270 pages
Book Rating : 4.9/5 (421 download)

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Book Synopsis Markets in the Making by : Michel Callon

Download or read book Markets in the Making written by Michel Callon and published by Princeton University Press. This book was released on 2021-12-07 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Slicing through blunt theories of supply and demand, Callon presents a rigorously researched but counterintuitive model of how everyday market activity gets produced. If you’re convinced you know what a market is, think again. In his long-awaited study, French sociologist and engineer Michel Callon takes us to the heart of markets, to the unsung processes that allow innovations to become robust products and services. Markets in the Making begins with the observation that stable commercial transactions are more enigmatic, more elusive, and more involved than previously described by economic theory. Slicing through blunt theories of supply and demand, Callon presents a rigorously researched but counterintuitive model of market activity that emphasizes what people designing products or launching startups soon discover—the inherent difficulties of connecting individuals to things. Callon’s model is founded upon the notion of “singularization,” the premise that goods and services must adapt and be adapted to the local milieu of every individual whose life they enter. Person by person, thing by thing, Callon demonstrates that for ordinary economic transactions to emerge en masse, singular connections must be made. Pushing us to see markets as more than abstract interfaces where pools of anonymous buyers and sellers meet, Callon draws our attention to the exhaustively creative practices that market professionals continuously devise to entangle people and things. Markets in the Making exemplifies how prototypes, fragile curiosities that have only just been imagined, are gradually honed into predictable objects and practices. Once these are active enough to create a desired effect, yet passive enough to be transferred from one place to another without disruption, they will have successfully achieved the status of “goods” or “services.” The output of this more ample process of innovation, as redefined by Callon, is what we recognize as “the market”—commercial activity, at scale. The capstone of an influential research career at the forefront of science and technology studies, Markets in the Making coherently integrates the empirical perspective of product engineering with the values of the social sciences. After masterfully redescribing how markets are made, Callon culminates with a strong empirical argument for why markets can and should be harnessed to enact social change. His is a theory of markets that serves social critique.

The Capitalism Paradox

Author : Paul H. Rubin
Publisher : Bombardier Books
ISBN 13 : 1642931403
Total Pages : 139 pages
Book Rating : 4.6/5 (429 download)

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Book Synopsis The Capitalism Paradox by : Paul H. Rubin

Download or read book The Capitalism Paradox written by Paul H. Rubin and published by Bombardier Books. This book was released on 2019-07-30 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt: In spite of its numerous obvious failures, many presidential candidates and voters are in favor of a socialist system for the United States. Socialism is consistent with our primitive evolved preferences, but not with a modern complex economy. One reason for the desire for socialism is the misinterpretation of capitalism. The standard definition of free market capitalism is that it’s a system based on unbridled competition. But this oversimplification is incredibly misleading—capitalism exists because human beings have organically developed an elaborate system based on trust and collaboration that allows consumers, producers, distributors, financiers, and the rest of the players in the capitalist system to thrive. Paul Rubin, the world’s leading expert on cooperative capitalism, explains simply and powerfully how we should think about markets, economics, and business—making this book an indispensable tool for understanding and communicating the vast benefits the free market bestows upon societies and individuals.

Design a Better Business

Author : Patrick van der Pijl
Publisher : John Wiley & Sons
ISBN 13 : 1119272114
Total Pages : 277 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis Design a Better Business by : Patrick van der Pijl

Download or read book Design a Better Business written by Patrick van der Pijl and published by John Wiley & Sons. This book was released on 2016-09-21 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.

Asian Competitors: Marketing For Competitiveness In The Age Of Digital Consumers

Author : Kotler Philip
Publisher : World Scientific
ISBN 13 : 9813275480
Total Pages : 344 pages
Book Rating : 4.8/5 (132 download)

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Book Synopsis Asian Competitors: Marketing For Competitiveness In The Age Of Digital Consumers by : Kotler Philip

Download or read book Asian Competitors: Marketing For Competitiveness In The Age Of Digital Consumers written by Kotler Philip and published by World Scientific. This book was released on 2019-03-15 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's dynamic and uncertain environment has contributed to the changing nature of markets. In order for companies to keep up, they will need to embark on new wave marketing to ride the wave of opportunities provided by the changes in the environment, such as the digital revolution.This is critical all over the world, but none more so than in Asia. Asia is not only the world's biggest market, but also the fastest growing. It is therefore essential for marketers to understand the dynamics of Asian companies and what they have to offer to the wider world. This book analyzes competitive companies from 18 Asian countries that have successfully practiced new wave marketing and in so doing, provide invaluable lessons that others may find useful. Comprehensive case studies are used not only to describe how some of Asia's best companies compete, but also to analyze the concepts of new wave marketing their actions are based on. This book is unique in its depth and breadth of cases, from companies in the ASEAN region to North-east Asia, including Mongolia and SAARC.The authors of this book, Professor Philip Kotler, arguably the Father of Modern Marketing, Hermawan Kartajaya from Indonesia, and Hooi Den Huan from Singapore, are all experts in their field and have previously produced other bestsellers. This book, with its focus on real life examples of competitive Asian companies in the age of digitalization, complements the principles and theoretical frameworks of new wave marketing that are detailed in its sister book, Marketing for Competitiveness. Together, these books provide a comprehensive picture of the changing Asian marketing landscape.

Grab More Market Share

Author : Ross Shafer
Publisher : John Wiley & Sons
ISBN 13 : 1118145453
Total Pages : 75 pages
Book Rating : 4.1/5 (181 download)

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Book Synopsis Grab More Market Share by : Ross Shafer

Download or read book Grab More Market Share written by Ross Shafer and published by John Wiley & Sons. This book was released on 2011-08-02 with total page 75 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although McDonald's tested the McCafe' concept--offering specialty coffee and smoothies--many years before the recession hit, the official launch took place in early 2009. Why? Because they knew that was when Starbucks' market share was most vulnerable. And, in early 2010, McDonald's raked in $420m, not only stealing a staggering amount of business from Starbucks, but applying so much pressure that in 2009, Starbucks closed over 270 locations. If you want to grow in a slowly recovering economy...a stagnant economy...or even a declining market, your best and only plan is to steal market share from your competitors and to remain reactive to the market's needs. Grab More Market Share will teach professionals how not settle for 1% growth. Ross' research uses rock-solid case studies that teach leaders to leverage the recovery to steal 10-15% market share from competitors. Ross alerts readers to the fact that they must leverage the culture (the public consciousness) to swing dollars towards their organizations. This same discipline will help professionals predict the next human behavior changes in buying habits.

Free the Market!

Author : Gary L. Reback
Publisher : Penguin
ISBN 13 : 9781591842460
Total Pages : 440 pages
Book Rating : 4.8/5 (424 download)

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Book Synopsis Free the Market! by : Gary L. Reback

Download or read book Free the Market! written by Gary L. Reback and published by Penguin. This book was released on 2009 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Free the Market!" traces Reback's titanic legal battles--involving top companies such as Apple, Microsoft, IBM, Oracle, and AT&T--and offers a persuasive argument for measured government intervention in the free market to foster competition.

Innovation Markets and Competition Analysis

Author : Marcus Glader
Publisher : Edward Elgar Publishing
ISBN 13 : 1847201687
Total Pages : 361 pages
Book Rating : 4.8/5 (472 download)

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Book Synopsis Innovation Markets and Competition Analysis by : Marcus Glader

Download or read book Innovation Markets and Competition Analysis written by Marcus Glader and published by Edward Elgar Publishing. This book was released on 2006-01-01 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is warmly recommended to practitioners and academics from both the legal and the economic field. Guido Westkamp, Journal of Intellectual Property Law and Practice . . . Glader offers strong commentary and case explanation, coupled with insightful analysis, in this complex area. . . This book is strong on both the relevant law, and the economics arena in which the law must be applied, and deals equally well with the US and EC principles and practice. Mark Furse, European Competition Law Review The pace and scope of technological change is increasing, but some innovative technologies take years before they give rise to saleable products. Before they do, there is competition in ideas and research, but the ideas cannot be market tested, because there are no products or services to offer to consumers. Competition law, in Europe and the USA, cannot be applied to competition in research for innovation as if it was competition between products. Completely different problems arise and a completely different approach is needed. This book, the first on innovation markets, shows how this new approach has been used by competition authorities on both sides of the Atlantic in a wide variety of cases. It analyses in depth and detail the comparative law and economics of the problems arising from the different stages of these markets . It considers how far conclusions can be drawn about the future and comes to interesting, practical and sensible conclusions. And it avoids both unjustified scepticism and exaggerated enthusiasm about the theories of innovation markets. John Temple Lang, Cleary Gottlieb Steen & Hamilton LLP, Brussels and London; Trinity College Dublin, Ireland and Oxford University, UK This book examines the legal standards and their underlying economic rationale for the protection of competition in the innovation process, in both European competition law and American antitrust law. Apart from relevant regulatory frameworks, the author also reviews a range of case laws, which assess whether a transaction or unilateral conduct would limit market participants incentives and abilities for continued innovation and future competition. At the centre of this study is the innovation market concept. This concept entails the delineation, for purposes of antitrust analysis, of an upstream market for competing R&D. Questions of market definition, the assessment of innovation competition in defined markets, the role of efficiencies in the appraisal of transactions and possible remedies to alleviate anti-competitive effects are also explored. Updating the field of research in light of new developments and broadening and deepening the categorization and analysis of the innovation market area, this book will be of great interest to academics, practitioners and consultants, and also public policymakers.

Blue Ocean Shift

Author : W. Chan Kim
Publisher : Hachette Books
ISBN 13 : 0316314056
Total Pages : 312 pages
Book Rating : 4.3/5 (163 download)

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Book Synopsis Blue Ocean Shift by : W. Chan Kim

Download or read book Blue Ocean Shift written by W. Chan Kim and published by Hachette Books. This book was released on 2017-09-26 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER #1 WALL STREET JOURNAL BESTSELLER Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and over 4 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth. Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process. With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.

Our Competitors and Markets

Author : Arnold Warburton Lahee
Publisher :
ISBN 13 :
Total Pages : 504 pages
Book Rating : 4.:/5 (6 download)

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Book Synopsis Our Competitors and Markets by : Arnold Warburton Lahee

Download or read book Our Competitors and Markets written by Arnold Warburton Lahee and published by . This book was released on 1924 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Principles of Political Economy

Author : John Stuart Mill
Publisher :
ISBN 13 :
Total Pages : 600 pages
Book Rating : 4.M/5 ( download)

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Book Synopsis Principles of Political Economy by : John Stuart Mill

Download or read book Principles of Political Economy written by John Stuart Mill and published by . This book was released on 1866 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Co-Opetition

Author : Adam M. Brandenburger
Publisher : Crown Currency
ISBN 13 : 0307790541
Total Pages : 305 pages
Book Rating : 4.3/5 (77 download)

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Book Synopsis Co-Opetition by : Adam M. Brandenburger

Download or read book Co-Opetition written by Adam M. Brandenburger and published by Crown Currency. This book was released on 2011-07-13 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. With over 40,000 copies sold and now in its 9th printing, Co-opetition is a business strategy that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high profit means of leveraging business relationships. Intel, Nintendo, American Express, NutraSweet, American Airlines, and dozens of other companies have been using the strategies of co-opetition to change the game of business to their benefit. Formulating strategies based on game theory, authors Brandenburger and Nalebuff created a book that's insightful and instructive for managers eager to move their companies into a new mind set.

Our Competitors and Markets

Author : Arnold W. Lahee
Publisher :
ISBN 13 :
Total Pages : 477 pages
Book Rating : 4.:/5 (943 download)

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Book Synopsis Our Competitors and Markets by : Arnold W. Lahee

Download or read book Our Competitors and Markets written by Arnold W. Lahee and published by . This book was released on 1924 with total page 477 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Rule of Three

Author : Jagdish Sheth
Publisher : Simon and Schuster
ISBN 13 : 0743234308
Total Pages : 296 pages
Book Rating : 4.7/5 (432 download)

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Book Synopsis The Rule of Three by : Jagdish Sheth

Download or read book The Rule of Three written by Jagdish Sheth and published by Simon and Schuster. This book was released on 2002-05-14 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Name any industry and more likely than not you will find that the three strongest, most efficient companies control 70 to 90 percent of the market. Here are just a few examples: McDonald's, Burger King, and Wendy's General Mills, Kellogg, and Post Nike, Adidas, and Reebok Bank of America, Chase Manhattan, and Banc One American, United, and Delta Merck, Johnson & Johnson, and Bristol-Myers Squibb Based on extensive studies of market forces, the distinguished business school strategists and corporate advisers Jagdish Sheth and Rajendra Sisodia show that natural competitive forces shape the vast majority of companies under "the rule of three." This stunning new concept has powerful strategic implications for businesses large and small alike. Drawing on years of research covering hundreds of industries both local and global, The Rule of Three documents the evolution of markets into two complementary sectors -- generalists, which cater to a large, mainstream group of customers; and specialists, which satisfy the needs of customers at both the high and low ends of the market. Any company caught in the middle ("the ditch") is likely to be swallowed up or destroyed. Sheth and Sisodia show how most markets resemble a shopping mall with specialty shops anchored by large stores. Drawing wisdom from these markets, The Rule of Three offers counterintuitive insights, with suggested strategies for the "Big 3" players, as well as for mid-sized companies that may want to mount a challenge and for specialists striving to flourish in the shadow of industry giants. The book explains how to recognize signs of market disruptions that can result in serious reversals and upheavals for companies caught unprepared. Such disruptions include new technologies, regulatory shifts, innovations in distribution and packaging, demographic and cultural shifts, and venture capital as well as other forms of investor funding. Years in the making and sweeping in scope, The Rule of Three provides authoritative, research-based insights into market dynamics that no business manager should be without.

Export Strategy: Markets and Competition (RLE Marketing)

Author : Nigel Piercy
Publisher : Routledge
ISBN 13 : 1317654005
Total Pages : 279 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Export Strategy: Markets and Competition (RLE Marketing) by : Nigel Piercy

Download or read book Export Strategy: Markets and Competition (RLE Marketing) written by Nigel Piercy and published by Routledge. This book was released on 2014-09-15 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers management students and managers new insights by approaching exporting from the perspective of marketing planning, rather than the mechanics of export practice. The author evaluates the widely recommended strategy of key market concentration, showing its weaknesses and the flaws in the supporting evidence. The book provides the reader with a framework for making an explicit and informed choice between the real market options faced in practical export situations, which takes into account the many company and market factors shaping such strategies. Closely related to market strategy is the competitive base for a company’s exporting, particularly in balancing price and non-price forms of competition, and this is assessed in the second part of the book.

The Manager's Guide to Competitive Marketing Strategies, Second Edition

Author : Norton Paley
Publisher : Taylor & Francis
ISBN 13 : 1351409972
Total Pages : 446 pages
Book Rating : 4.3/5 (514 download)

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Book Synopsis The Manager's Guide to Competitive Marketing Strategies, Second Edition by : Norton Paley

Download or read book The Manager's Guide to Competitive Marketing Strategies, Second Edition written by Norton Paley and published by Taylor & Francis. This book was released on 2021-05-13 with total page 446 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ability to think strategically is permeating every level of successful organizations - particularly among senior executives and line managers responsible for maintaining a competitive advantage for their products and services. Above all, Manager's Guide to Creative Marketing Strategies is a pragmatic examination of a 21st century manager. The second edition of this popular book will update you on the latest techniques for developing competitive strategies. It examines how to apply strategies and tactics in a confusing global mixture of hostile competitors, breakthrough technologies, emerging markets, fickle customer behavior, and diverse cultures. You will gain practical information about what strategy is, how competitive intelligence contributes to successful strategies - and how to put it all together. The book is an all-in-one resource for analyzing, planning, and developing competitive strategies, a workbook with checklists and forms, and a reference with numerous case histories.

How to Sell at Margins Higher Than Your Competitors

Author : Lawrence L. Steinmetz
Publisher : John Wiley & Sons
ISBN 13 : 0471744832
Total Pages : 278 pages
Book Rating : 4.4/5 (717 download)

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Book Synopsis How to Sell at Margins Higher Than Your Competitors by : Lawrence L. Steinmetz

Download or read book How to Sell at Margins Higher Than Your Competitors written by Lawrence L. Steinmetz and published by John Wiley & Sons. This book was released on 2005-11-11 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unternehmen in allen Branchen haben mit Billig-Konkurrenten zu kämpfen. Um jedoch eine wirtschaftlich verträgliche Gewinnspanne zu erhalten, können Unternehmen ihre Preise nicht endlos senken, sondern müssen einen Weg finden, ihr Produkt trotz des höheren Preises zu verkaufen. Dieses Buch ist ein praktischer Ratgeber, der Ihnen mit vielen cleveren Verkaufstaktiken zeigt, wie Sie Ihre Billig-Konkurrenten umsatzmäßig schlagen können. Er erklärt u.a., warum der Preis nicht das allein entscheidende Kriterium für einen Kunden ist, ein bestimmtes Produkt zu kaufen; wie man ein gutes Customer Service Programm aufbaut; wie man die Argumente von Kunden entkräftet, die sich für Billig-Produkte entscheiden und wie man einen angemessenen Preis für das jeweilige Produkt festsetzt. Mit einer Vielzahl von Beispielen und Situationen aus der Praxis, die Verkäufern anschaulich zeigen, wie sie jedes Produkt - unabhängig vom Preis - erfolgreich verkaufen können.

Competition Policy for Small Market Economies

Author : Michal S. GAL
Publisher : Harvard University Press
ISBN 13 : 0674037464
Total Pages : 337 pages
Book Rating : 4.6/5 (74 download)

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Book Synopsis Competition Policy for Small Market Economies by : Michal S. GAL

Download or read book Competition Policy for Small Market Economies written by Michal S. GAL and published by Harvard University Press. This book was released on 2009-06-30 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Michal Gal's thorough analysis shows the effects of market size on competition policy, ranging from rules of thumb to more general policy prescriptions, such as goals and remedial tools. Competition policy in small economies is becoming increasingly important, since the number of small jurisdictions adopting such policy is rapidly growing. Gal's focus extends beyond domestic competition policy to the evaluation of the current trend toward the worldwide harmonization of policies.