Organizational Rhetoric

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Author :
Publisher : SAGE
ISBN 13 : 1412956684
Total Pages : 289 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Organizational Rhetoric by : Mary F. Hoffman

Download or read book Organizational Rhetoric written by Mary F. Hoffman and published by SAGE. This book was released on 2010 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society

The Handbook of Organizational Rhetoric and Communication

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119265738
Total Pages : 533 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Handbook of Organizational Rhetoric and Communication by : Oyvind Ihlen

Download or read book The Handbook of Organizational Rhetoric and Communication written by Oyvind Ihlen and published by John Wiley & Sons. This book was released on 2018-08-14 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.

Organizational Rhetoric

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Author :
Publisher : SAGE
ISBN 13 : 1412956692
Total Pages : 289 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Organizational Rhetoric by : Mary F. Hoffman

Download or read book Organizational Rhetoric written by Mary F. Hoffman and published by SAGE. This book was released on 2010 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society

Organizational Rhetoric

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Author :
Publisher : Polity
ISBN 13 : 9780745647173
Total Pages : 0 pages
Book Rating : 4.6/5 (471 download)

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Book Synopsis Organizational Rhetoric by : Charles Conrad

Download or read book Organizational Rhetoric written by Charles Conrad and published by Polity. This book was released on 2011-10-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why do citizens demand that their political systems be democratic, but tolerate autocratic rule within their organizations? Why do governments spend trillions to aid corporations in spite of intense opposition by the vast majority of their citizens? Why do most people accept cultural myths about economies and organizations in spite of contradictory evidence, while others resist them? This book argues that the answers lie in the power of organizational rhetoricÑthe strategic use of symbols to manipulate popular opinion and political power. Organizational Rhetoric examines the mythical systems that underlie corporate influence and explains how corporate rhetors use these mythologies to create and sustain preferential public policies and favorable images. Each chapter also examines resistance to these mythologies, and concludes with an illustrative case study. This accessible and engaging book asks readers to think carefully and critically about domination and resistance. Moreover, it engages them in an analysis of how their own practices contribute to underlying structures and ideologies, and how their actions could contribute to change.

Intercultural Rhetoric and Professional Communication: Technological Advances and Organizational Behavior

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Author :
Publisher : IGI Global
ISBN 13 : 1613504519
Total Pages : 418 pages
Book Rating : 4.6/5 (135 download)

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Book Synopsis Intercultural Rhetoric and Professional Communication: Technological Advances and Organizational Behavior by : Thatcher, Barry

Download or read book Intercultural Rhetoric and Professional Communication: Technological Advances and Organizational Behavior written by Thatcher, Barry and published by IGI Global. This book was released on 2011-12-31 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book explores the theory and practice of rhetoric and professional communication in intercultural contexts, providing a framework for translating, localizing, and internationalizing communications and information products around the world"--Provided by publisher.

Rhetoric in an Organizational Society

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Author :
Publisher :
ISBN 13 :
Total Pages : 224 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Rhetoric in an Organizational Society by : George Cheney

Download or read book Rhetoric in an Organizational Society written by George Cheney and published by . This book was released on 1991 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: What does it mean to speak with a collective voice? This is the central question addressed in Rhetoric in an Organizational Society. The author explains how in advanced industrial society many of the messages that individuals see and hear are associated with organizations of great size, resources, and power. Organizational messages take the forms of advertising, public relations, issue advocacy, doctrine, annual reports, policy statements, newsletters, declarations, and so forth. However, given an accustomed emphasis on the individual, citizens and scholars alike have difficulty interpreting messages that represent collectiveness.

The Handbook of Organizational Rhetoric and Communication

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119265746
Total Pages : 536 pages
Book Rating : 4.1/5 (192 download)

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Book Synopsis The Handbook of Organizational Rhetoric and Communication by : Oyvind Ihlen

Download or read book The Handbook of Organizational Rhetoric and Communication written by Oyvind Ihlen and published by John Wiley & Sons. This book was released on 2018-05-10 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: A one-stop source for scholars and advanced students who want to get the latest and best overview and discussion of how organizations use rhetoric While the disciplinary study of rhetoric is alive and well, there has been curiously little specific interest in the rhetoric of organizations. This book seeks to remedy that omission. It presents a research collection created by the insights of leading scholars on rhetoric and organizations while discussing state-of-the-art insights from disciplines that have and will continue to use rhetoric. Beginning with an introduction to the topic, The Handbook of Organizational Rhetoric and Communication offers coverage of the foundations and macro-contexts of rhetoric—as well as its use in organizational communication, public relations, marketing, management and organization theory. It then looks at intellectual and moral foundations without which rhetoric could not have occurred, discussing key concepts in rhetorical theory. The book then goes on to analyze the processes of rhetoric and the challenges and strategies involved. A section is also devoted to discussing rhetorical areas or genres—namely contextual application of rhetoric and the challenges that arise, such as strategic issues for management and corporate social responsibility. The final part seeks to answer questions about the book’s contribution to the understanding of organizational rhetoric. It also examines what perspectives are lacking, and what the future might hold for the study of organizational rhetoric. Examines the advantages and perils of organizations that seek to project their voices in order to shape society to their benefits Contains chapters working in the tradition of rhetorical criticism that ask whether organizations’ rhetorical strategies have fulfilled their organizational and societal value Discusses the importance of obvious, traditional, nuanced, and critically valued strategies such as rhetorical interaction in ways that benefit discourse Explores the potential, risks, paradoxes, and requirements of engagement Reflects the views of a team of scholars from across the globe Features contributions from organization-centered fields such as organizational communication, public relations, marketing, management, and organization theory The Handbook of Organizational Rhetoric and Communication will be an ideal resource for advanced undergraduate students, graduate students, and scholars studying organizational communications, public relations, management, and rhetoric.

Information Technology and Organizational Transformation

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Publisher : SAGE
ISBN 13 : 9780761923015
Total Pages : 388 pages
Book Rating : 4.9/5 (23 download)

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Book Synopsis Information Technology and Organizational Transformation by : JoAnne Yates

Download or read book Information Technology and Organizational Transformation written by JoAnne Yates and published by SAGE. This book was released on 2001 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text presents a clear assessment of the role that innovations in information technology play in changing organizational structure, performance, and transformations. It includes five case studies of real world organizations.

The Neuroscience of Rhetoric in Management

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Author :
Publisher : Routledge
ISBN 13 : 0429775008
Total Pages : 131 pages
Book Rating : 4.4/5 (297 download)

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Book Synopsis The Neuroscience of Rhetoric in Management by : Dirk Remley

Download or read book The Neuroscience of Rhetoric in Management written by Dirk Remley and published by Routledge. This book was released on 2018-10-03 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Executives continue to lose their position because of inability to communicate organizational decisions to employees and boards effectively. More than just the words one writes or speaks, communication includes one’s actions and other non-verbal attributes that carry meaning for audiences. Further, decisions may affect these audiences differently emotionally and economically, complicating communication with each group. This book provides case studies to illustrate communication failure that directly resulted in executives' termination. These case studies include the fields of higher education, health care administration, computer technology, medical research, news media, and advertising. Synthesizing scholarship in neuroscience about how the brain processes information from verbal, visual and other stimuli as well as management and communication principles found in books valued in leadership development programs, this book explains why audiences reacted negatively to messages and describes how the messages could have been delivered to get a better response. The book includes rubrics to assist readers develop their own messages. Executives and those in leadership development programs will benefit from this book.

Organizational Rhetoric

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Publisher :
ISBN 13 : 9781452274928
Total Pages : 289 pages
Book Rating : 4.2/5 (749 download)

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Book Synopsis Organizational Rhetoric by : Mary Frances Hoffman

Download or read book Organizational Rhetoric written by Mary Frances Hoffman and published by . This book was released on 2009 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages.

Rhetorical Code Studies

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Publisher : Sweetland Digital Rhetoric Col
ISBN 13 : 0472131273
Total Pages : 233 pages
Book Rating : 4.4/5 (721 download)

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Book Synopsis Rhetorical Code Studies by : Kevin Brock

Download or read book Rhetorical Code Studies written by Kevin Brock and published by Sweetland Digital Rhetoric Col. This book was released on 2019 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exploration of software code as meaningful communication through which amateur and professional software developers construct arguments--Winner of the 2017 DRC Book Prize!

Dis/organization as Communication

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Publisher : Routledge
ISBN 13 : 0429960557
Total Pages : 288 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Dis/organization as Communication by : Consuelo Vásquez

Download or read book Dis/organization as Communication written by Consuelo Vásquez and published by Routledge. This book was released on 2019-03-13 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book accounts for the transformation of organizations in a post-bureaucratic era by bringing a communicational lens to the ontological discussion on organization/disorganization, offering a conceptual and methodological toolbox for studying dis/organization as communication. Increasingly, scholars acknowledge that communication is constitutive of organization; because meaning is always indeterminate, communication also (and simultaneously) generates disorganization. The book synthesizes the major theoretical trends and empirical studies in communication that engage with dis/organization. Drawing on dialectics, relational ontologies, critical theory, systems theory, and affect thinking, the first part of the book offers communicational explanations of how dis/organization unfolds. The second part of the book grounds this theoretical reflection, providing empirical studies that mobilize diverse methodological and analytical frameworks (e.g., ethnography, situational, interactional and genre analysis) for studying the practices of dis/organization. Overall, the book exposes organizations (and organizing processes) as significantly messier, irrational (or a-rational), and paradoxical than scholars of organization typically think. It also offers readers the conceptual and methodological tools to understand these complex processes as communication. This book will be essential reading for scholars in organizational communication or management and organization studies, together with senior undergraduate and graduate students studying organizational communication, organizational discourse, discourse analysis (including rhetoric, semiotics, pragmatism, narratology) and courses in management studies. It will also be richly rewarding for organizational consultants, managers and executives.

Responding to Crisis

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Publisher : Routledge
ISBN 13 : 1135640238
Total Pages : 393 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Responding to Crisis by : Dan Pyle Millar

Download or read book Responding to Crisis written by Dan Pyle Millar and published by Routledge. This book was released on 2003-12-08 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years, researchers and practitioners have explored the nature, theory, and best practices that are required for effective and ethical crisis preparation and response. The consequences of being unprepared to respond quickly, appropriately, and ethically to a crisis are dramatic and well documented. For this reason, crisis consulting and the development of crisis response plans and protocols have become more than a cottage industry. Taking a rhetorical view of crisis events and utterances, this book is devoted to adding new insights to the discussion, and to describing a rhetorical approach to crisis communication. To help set the tone for that description, the opening chapter reviews a rhetorical perspective on organizational crisis. As such it raises questions and provokes issues more than it addresses and answers them definitively. The other chapters can be viewed as a series of experts participating in a panel discussion. The challenge to each of the authors is to add depth and breadth of understanding to the analysis of the rhetorical implications of a crisis, as well as to the strategies that can be used ethically and responsibly. Central to this analysis is the theoretic perspective that crisis response requires rhetorically tailored statements that satisfactorily address the narratives surrounding the crisis which are used by interested parties to define and judge it. This volume will be of value to scholars and students interested in crisis communication, and is certain to influence future work and research on responding to crises.

The Oxford Handbook of Organizational Identity

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Author :
Publisher : Oxford University Press
ISBN 13 : 0199689571
Total Pages : 529 pages
Book Rating : 4.1/5 (996 download)

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Book Synopsis The Oxford Handbook of Organizational Identity by : Michael G. Pratt

Download or read book The Oxford Handbook of Organizational Identity written by Michael G. Pratt and published by Oxford University Press. This book was released on 2016 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mapping the organizational identity (OI) field -- Critical perspectives on OI -- Integrative models of OI -- How individuals relate to OI -- Sources and processes of OI -- OI and the environment -- Implications of OI

Communication and Organizational Culture

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Publisher : SAGE
ISBN 13 : 1412980224
Total Pages : 233 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis Communication and Organizational Culture by : Joann Keyton

Download or read book Communication and Organizational Culture written by Joann Keyton and published by SAGE. This book was released on 2010-11-03 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rev. ed. of: Communication & organizational culture. c2005.

Rhetoric

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Publisher :
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Rhetoric by : Richard Peter McKeon

Download or read book Rhetoric written by Richard Peter McKeon and published by . This book was released on 1987 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The essays of Richard McKeon have long circulated piecemeal among scholars who see him as the leading twentieth-century philosopher and historian of rhetoric. This volume brings together McKeon's seminal works in rhetoric and philosophy, and vividly demonstrates the basis for this extraordinary reputation.

Rhetoric of a Global Epidemic

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Publisher : SIU Press
ISBN 13 : 0809333201
Total Pages : 325 pages
Book Rating : 4.8/5 (93 download)

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Book Synopsis Rhetoric of a Global Epidemic by : Huiling Ding

Download or read book Rhetoric of a Global Epidemic written by Huiling Ding and published by SIU Press. This book was released on 2014-04-17 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the past ten years, we have seen great changes in the ways government organizations and media respond to and report on emerging global epidemics. The first outbreak to garner such attention was SARS (severe acute respiratory syndrome). In Rhetoric of a Global Epidemic, Huiling Ding uses SARS to explore how various cultures and communities made sense of the epidemic and communicated about it. She also investigates the way knowledge production and legitimation operate in global epidemics, the roles that professionals and professional communicators, as well as individual citizens, play in the communication process, points of contention within these processes, and possible entry points for ethical and civic intervention. Focusing on the rhetorical interactions among the World Health Organization, the United States, China, and Canada, Rhetoric of a Global Epidemic investigates official communication and community grassroots risk tactics employed during the SARS outbreak. It consists of four historical cases, which examine the transcultural risk communication about SARS in different geopolitical regions at different stages. The first two cases deal with risk communication practices at the early stage of the SARS epidemic when it originated in southern China. The last two cases move to transcultural rhetorical networks surrounding SARS. With such threats as SARS, avian flu, and swine flu capturing the public imagination and prompting transnational public health preparedness efforts, the need for a rhetoric of global epidemics has never been greater. Government leaders, public health officials, health care professionals, journalists, and activists can learn how to more effectively craft and manage transcultural risk communication from Ding’s examination of the complex and varied modes of communication around SARS. In addition to offering a detailed case study, Rhetoric of a Global Epidemic provides a critical methodology that professional communicators can use in their investigations of epidemics and details approaches to facilitating more open, participatory risk communication at all levels. 2016 CCCC Best Book Award in Technical and Scientific Communication